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Marketing Manager - Content
Marketing Manager - Content
EASYECOM's logo

Marketing Manager - Content

Shraddha Mahajan's profile picture
Posted by Shraddha Mahajan
2 - 5 yrs
₹7L - ₹15L / yr
Bengaluru (Bangalore)
Skills
Content Strategy
Content Marketing
Branding
Social Media Marketing (SMM)
Digital Marketing

No. of Positions: 01


Work Location: Bengaluru


About the position:

We are looking for a highly analytical thinker with an audience first mindset for the role of content marketing manager. The candidate needs to be a hustler who knows how to hack growth in a fast-paced, ever evolving environment with proven results in previous profiles. You are expected to be an expert in your understanding of how content can play a crucial role for any business. A strong understanding of analytics, the nuances and advantages, and shortcomings of each platform, and know-how to utilize data in formulating the campaign strategy is a must.


About EasyEcom:

EasyEcom is an industry-leading omnichannel order & warehouse management solution for eCommerce businesses and multichannel retailers like Epigamia, Mondelez International, My Glamm, Borosil, Prestige, etc. We are persistently growing, from a few hundred clients to over 7000+ global clients, a handful of dedicated team members to 110+ members strong team, and being VC funded, we are continuing to expand over and beyond!


Responsibilities:

● Develop and implement sophisticated digital marketing strategies across diverse online platforms.

● Orchestrate a seamless integration of content initiatives to ensure a cohesive brand narrative.

● Articulate and implement a comprehensive content repurposing strategy, transforming content into various formats tailored to the chosen channels for dissemination.

● Drive targeted traffic, both organic and inorganic, and foster engagement that seamlessly translates into measurable sales and brand promotion.

● Implement robust metrics to measure the effectiveness of marketing activities.

● Analyze results to derive actionable insights, informing data-driven decision-making for future campaigns.


Requirements:

● Master’s degree in marketing or related field

● 2+ yrs prior experience in SaaS/B2B domain or both

● Showcase tangible results in past profiles

● A thorough understanding of user behavior and multi-flow buyer journey

● Well adept with Webflow and marketing automation

● Ability to plan and create audience-relevant content with a strong SEO understanding (SEM experience is a ++)

● Strong analytical skills, with experience analyzing data and making data-driven decisions

● Proficiency with analytics tools (social media, SEO, Competitor analysis) along with GA and GSC

● Excellent communication & collaboration skills

● Prior working Experience with PR and Branding activities

● Ability to prioritize and manage multiple tasks and projects

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Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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About EASYECOM

Founded :
2016
Type :
Products & Services
Size :
100-1000
Stage :
Raised funding
About
Enabling small scale merchants, manufacturers, retailers to sell their products online. Expert in scaling online business and providing end to end solutions
Read more
Company social profiles
linkedin

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Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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