Content Marketing Lead

Proposed Job Description

 

The Role

Egnyte is looking for an amazing, data-driven SEO Senior Manager to own, coordinate, and execute SEO strategies. You will be in charge of attracting organic traffic, converting that traffic into new leads & pipeline for the business. The successful candidate will be goal-oriented, possess excellent attention to detail, and have outstanding communication skills. You will work with product marketing, content creation, marketing operations teams, and an SEO agency to drive keyword ranking increases, qualified traffic, and essential business outcomes.

 

What You’ll Do (but is not limited to)

 

• Own and define SEO strategy & roadmap, manage resources, vendors and deliver leads and pipeline
• Create awareness and engagement through SEO friendly content that results in keyword ranking, attracts qualified traffic in specific vertical industries and themes.
• Strategically collaborate with interdepartmental teams to define goals for success.
• Monitor industry trends and maintain search engine, and internet marketing standards.
• Contribute SEO expertise to the company blog, social media accounts, and webpages.
• Leverage analytics tools, build reporting to tell the customer journey and improve website conversion.
• Collaborate with the content team and other subject matter experts as necessary to provide exceptional multi-channel digital marketing services.
• Partner with Egnyte’s content/editorial team and other subject matter experts to build, manage a rich content calendar.
• Deliver regular reports on SEO activity and engagement for strategic planning and optimization.

 

Qualifications

• 5+ years experience in B2B Search Engine Optimization (SEO), preferably in selling cloud software solutions to mid-market and enterprise companies
• Solid knowledge of SEO and SEM processes
• Experience working with popular keyword tools, including Google Keyword Planner, Conductor, Moz, and CMS environments
• Knowledge of HTML/CSS and web administration a plus
• Highly proficient in MS Excel, PowerPoint, and Word
• Experience with website analysis using a variety of analytics tools, including Google Analytics, Google Search Console as well as additional reporting tools. GA4 implementation experience will be a definite plus
• Understanding of PPC programs and optimizing data gathered from both organic and paid sources
• BS/BA degree required

 

Equal Opportunity Employment

At Egnyte, we celebrate our differences and thrive on our diversity for the benefit of our employees, our products, our customers, our investors, and our communities. Employment at Egnyte is based solely on a person's merit and qualifications directly related to professional competence. We do not discriminate based on race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity or expression, disability, age, veteran status, marital status, pregnancy or related condition, or any other basis protected by law.

 

About Egnyte

• Egnyte provides a unified content security and governance solution for collaboration, data security, compliance, and threat detection for multicloud businesses. More than 16,000 organizations trust Egnyte to reduce risks and IT complexity, prevent ransomware and IP theft and boost employee productivity on any app, any cloud, anywhere. Investors include GV (formerly Google Ventures), Kleiner Perkins, Caufield & Byers, and Goldman Sachs.

It's a Work From Home Job . He or She have to handle the social media and digital media like instagram, Twitter, Facebook. By posting relevant things. And i need Interns. Interns who will do intership in the company and will provide then the certificate. Intership are between 4months - 6months. 

Management & Organization:

• Develop unique and engaging content to meet in-house and clients’ multiple requirements
• Create a wide variety of content across industry verticals like case studies, white papers, corporate brochures, emails, blogs, articles, social media snippets, and more
• Create social media and search engine optimized content.
• Communicate effectively with clients, meet strict deadlines, and follow clients' editorial guidelines.
• Bachelor’s Degree with preferred Major in English, Journalism, Marketing, Advertising or Communications.
• Minimum of five years’ experience as a copywriter/content writer.
• Knowledge of website marketing and search engine marketing.
• Knowledge of information gathering, planning, and organizing methods and principles.
• Experience with desktop publishing tools.
• Experience working on software programs like Photoshop, CorelDraw, HTML.

At Cashfree, we are building innovative solutions in payments and banking for Indian businesses. We are fast-growing, profitable and based out of Bangalore. Cashfree is backed by Y Combinator and other leading investors. Learn more about us at cashfree.com We are looking for a Product Marketer.The role involves:Growing inbound leads and educating website visitors and sign ups about the product offerings. We need to experiment, figure out channels that work best and double down on them.You need to have hands-on experience in one or more of:>SEO>SEM>Content creation>Drip campaigns>Web developmentJob PerksCompetitive pay, Great work-mates, Bangalore weather. We also offer medical insurance, flexible timings, work from home, no leave policy, free meals and Uber credits.We work on trust and mutual respect.

Our company is in need of a talented Content Writer to create compelling blog posts, white papers, product descriptions, social media content and web copy. We’re looking for someone who will help us expand our digital footprint and drive more value through online content. The ideal candidate should have a proven track record of producing pieces that increase engagement and drive leads. This position requires a high level of creativity, as well as the ability to use data-driven insights to write better material. The successful candidate should also be detail-oriented and committed to meeting tight deadlines. Preference will be given to those with a strong writing portfolio, bachelor’s degree and relevant work experience.

"Writing Blogs, Marketing mailers etc. Develop creative content for website, social media and marketing collateral. Building knowledge related to products/services. Researching topics, structuring writing pieces and creating high quality unique content."

Hashwave is bootstrapped and profitable startup working hard to change the way companies use web data. We are in closed beta with a selected group of customers . Our data is used by companies like Nielson and Workday to make strategic business decisions. We are doing a full launch of our platform in a few months and we are looking for self-motivated and entrepreneurial Digital marketers to help us launch and scale our Inbound marketing efforts. This role allows a high degree of autonomy and freedom in experimenting with various strategies and tools that will drive growth, engage existing users, and turn Hashwave into a respected brand within the Big data industry. You will develop and implement strategies across multiple channels (blog, social media, press) in order to generate leads and ultimately grow the global client base. Responsibilities 1) Streamline and scale the acquisition and conversion funnels in order to generate quality inbound leads 2) Develop and implement a content marketing strategy 3) Writing various types of articles on a wide range of topics for our blog