Responsibilities
- Own the messaging, style and tone of voice for TraceX
- Own the content strategy and calendar for different forms of content published by TraceX across its channels
- Custodian of the TraceX content guidelines and playbook, to be followed by employees across the organization when creating content for public consumption
- Develop editorial guidelines including for style and tone, creating enablement and training resources for stakeholders
- Work with a cross-departmental team, maintain the master content calendar for all web platforms including social media, website, and blogs
- Identify key segment pain points & communicate product value proposition across various channels
- Develop product messaging that differentiates new products and services from others in the market
- Communicate and develop content that show the value of new products and services for prospects and customers across different buying stages
- Own + Support in creating product content such as case studies, videos, website content, and blog posts
- Editorial responsibilities - Ensure stringent quality control for all external content being published on TraceX’s channels – social media, email newsletters, Press Releases, External articles etc.
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Collaborating with stakeholders such as freelance writers, editors, social media and brand marketers, and SEO specialists to create and refresh content to capture crucial SERP real estate
Qualifications:
- 5+ years experience in B2B SaaS or relevant fields
- Tools Expertise: Experience on tools like WordPress, AHREF, Google Analytics, SEMRush, Ubersuggest, or their equivalent
- Mastery of spoken & written word with excellent communication skills
- Strong SEO knowledge and experience of search engine optimization practices, including ON Page and OFF Page Optimization
- Sound judgment and decision-making ability in complex, ambiguous situations
- Efficient project management and stakeholder management skills to scale content marketing programs

Similar jobs
Core Technologies (Must Have)
------------------------------
Java with Programming Skills
Spring Boot
Spring Data JPA and Hibernate
PostgreSQL or Similar
REST API design and development
Maven ,GIT etc
Nice to Have
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Angular/React
Spring Security
Exposure to AWS
Key Responsibilities:
- Drive sales of microscopes across hospitals, pathology labs, colleges, and industrial sectors.
- Identify and develop new business opportunities in both government and private institutions.
- Conduct client meetings, product demos, training, and technical support.
- Achieve sales targets (monthly/quarterly/yearly) and implement sales strategies.
- Maintain strong customer relationships and resolve queries or complaints.
- Handle area sales operations, payment collections, and regular reporting.
- Understand product functionalities and troubleshoot issues as needed.
Key Skills:
- 1.5–3 years of sales/business development experience in medical/lab equipment.
- Strong communication, negotiation, and interpersonal skills.
- Self-motivated, target-oriented, and a team player.
- Excellent market knowledge and customer-handling ability.

Roles and responsibilities-
- Tech-lead in one of the feature teams, candidate need to be work along with team lead in handling the team without much guidance
- Good communication and leadership skills
- Nurture and build next level talent within the team
- Work in collaboration with other vendors and client development team(s)
- Flexible to learn new tech areas
- Lead complete lifecycle of feature - from feature inception to solution, story grooming, delivery, and support features in production
- Ensure and build the controls and processes for continuous delivery of applications, considering all stages of the process and its automations
- Interact with teammates from across the business and comfortable explaining technical concepts to nontechnical audiences
- Create robust, scalable, flexible, and relevant solutions that help transform product and businesses
Must haves:
- Spark
- Scala
- Postgres(or any SQL DB)s
- Elasticsearch(or any No-SQL DB)
- Azure (if not, any other cloud experience)
- Big data processing
Good to have:
- Golang
- Databricks
- Kubernetes
Responsibilities:
- Develop and implement digital marketing strategies to drive online traffic to the company website and generate leads/sales.
- Manage digital marketing campaigns across multiple channels, including but not limited to social media, email, SEO, SEM, and display advertising.
- Analyze digital data metrics and campaign performance to optimize strategies and improve ROI.
- Collaborate with internal teams (such as design, content, and sales) to create compelling digital content aligned with marketing goals.
- Stay up-to-date with the latest trends and best practices in digital marketing and implement innovative strategies to stay ahead of the competition.
- Manage and maintain the company's social media presence, including content creation, community engagement, and customer service.
- Monitor and respond to online reviews and feedback on various platforms to maintain brand reputation.
- Utilize marketing automation tools and CRM systems to streamline processes and improve efficiency.
Requirements:
- Proven experience in digital marketing, with a strong understanding of digital marketing concepts and best practices.
- Proficiency in digital marketing tools and platforms, such as Google Analytics, Google AdWords, social media management tools (e.g., Hootsuite, Buffer), and email marketing software (e.g., Mailchimp, HubSpot).
- Strong analytical skills and the ability to interpret data and metrics to drive informed decisions.
- Excellent written and verbal communication skills, with the ability to create engaging content for various digital channels.
- Creative thinking and problem-solving skills, with a results-oriented mindset.
- Ability to work independently and as part of a team in a fast-paced environment.
- Certifications in digital marketing (e.g., Google Ads certification, HubSpot certification) are a plus.


Role and Responsibility:
Developing firmware for robust embedded system devices
Active involvement in designing architecture, communication protocols & selection of technology.
Designing test cases and active participation in testing
Team building and grooming new members.
Candidate Skill Set:
Thorough knowledge and hands on experience of Embedded C programming.
Experience of firmware development on multiple microcontroller families like AVR, MSP430, STM32,
Renesas, etc.
Strong programming & debugging skills.
Knowledge of IDE’s like Keil, AVR Studio, IAR, Cubesuit will be an added advantage.
Hands on experience of working on wireless communication (BLE, Wi-Fi, Zigbee, LoRa, GSM/ GPRS)
Qualification:
A team player with excellent analytical, problem-solving skills, with strong ability to quickly learn.
Passion for developing products with new technologies.
Bachelor's/ master’s degree in electronics related discipline or equivalent experience
Experience of 1-3 years

React Native leverages common JavaScript skills while allowing a developer to simultaneously target both iOS and Android. Great React Native developers can build apps that feel truly native while using web technologies that are familiar to a wide range of developers. They usually focus on the front end of the product, but they are also adept at understanding the API services and infrastructure with which the app needs to integrate.
What you will do:
- Optimizing conversion rates for app download pages by utilizing various content and visual tools
- Monitoring and tracking app store rankings using the latest analytic tracking tools
- Performing keyword research in multiple languages
- Writing app descriptions, titles using researched keywords
- Proofreading and editing reports
What you need to have:
- Understanding of any ASO platforms ( for ex. AppTweak or any other)
- Understanding of keyword research, different App stores and their process
- Good analytical skills

