"content marketer"

Sell BETSOL products and services using the power of words. • Write content that will be included in marketing, public relations, and advertising material. • Write engaging headlines and concise product descriptions. • Create conversion-oriented content that turns visitors into customers. • Collaborate with product managers and product owners to build a complete understanding of BETSOL’s products and services. • Research the technology and solutions that our competitors offer. • Responsible for gaining in-depth understanding of backup industry's terms and trends. • Ability to understand technical terms and speak to B2B audiences about complex topics. • Brainstorm visual and content ideas with other members of the Marketing team. • Leverage brand strategies, unique voices of BETSOL and its various products to maintain identifiable voices while also producing creative and innovative campaigns. Required Skills • 1-3 years of content marketing in a web-based marketing environment. • Familiarity with web content marketing best practices. • Excellent verbal and written communication skills including an ability to work in a team environment. • Ability to share a portfolio of relevant works. Preferred Skills • Experience marketing for a technology company. • A strong “technical IQ” to match creative aspirations. • Experience working in backup and recovery industry.