
Wifi Dabba provides internet infrastructure for homes & offices. We build & deploy networks that are faster and more affordable. Our full-stack approach combines hardware, software, and operations so that anyone can easily set up and run a modern network.
About the role
The Marketing team is responsible for driving Dabba's growth and brand affinity. The Marketing team works cross-functionally with sales, partnerships, product, ops, customer success, and design teams.
We are looking for someone to start and lead our editorial team. In this role, you will have the opportunity to help build out the new function, establish our editorial and content strategy across all of our owned platforms, and help drive new business and the adoption of Dabba's products and services. You will work closely with Dabba's founders and cross-functional leadership teams.
We are looking for people who are excited to work on complex problems, enjoy learning and working with others, and above all, are kind and ambitious. We are building for the long term and just getting started. We'd love your help.
You will have an impact by
Developing Dabba's editorial strategy to increase awareness and trust
Creating and maintaining editorial calendars that align with the rest of the business’s priorities, including demand generation campaigns, product launches, and SEO
Owning and maintaining Dabba's blog, resources and guides, working collaboratively with stakeholders to develop relevant and timely content
Writing, reviewing, and editing short and long-form content, including website copy, white papers, and blogs
Collaborating with our subject matter experts (product, engineering, operations teams) to develop helpful and impactful written pieces for our target audiences
Creating and driving our SEO strategy to increase top-of-funnel awareness
Define, document, and maintain our style guides and editorial guidelines
You might be a good fit if
You have 5+ years of experience in B2B content marketing
You have excellent writing and editing skills
You have a proven track record of developing engaging content that drives business results across the funnel
You have experience copyediting and developing style guides
You demonstrate strong collaboration, decision-making, and communication skills
You are results-oriented and self-motivated, able to think strategically and execute tactically
You can effectively communicate value propositions and drive initiatives across diverse audiences
You are highly resilient and remain optimistic in the face of adversity — you see the challenge as an opportunity for growth and impact
You possess strong research skills and are naturally curious — you love learning new things and are excited to teach others new concepts
You are collaborative and enjoy working on teams
You are an excellent internal communicator
You excited about building strong content programs within a company that is positioned with aggressive growth goals
You are hyper-organized about prioritizing project requests and committing to deadlines
If you are interested in joining us
We encourage you to reach out even if your experience doesn't precisely match this job description. We operate with a growth mindset and expect ourselves and our colleagues to have the capacity and desire for ongoing growth.
Tell us a little bit about yourself and why you are interested in what we are doing
Attach your resume
Include the URL to your LinkedIn

About Wifi dabba, Inc.
About
Wifi Dabba is a Y-Combinator company, that is changing the way people connect to the Internet. We are building technology people use every day, affordable, fast and accessible internet. We are a Telecom startup deploying a city-wide WiFi network.
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Backend:
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Database & Data Management:
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Hyderabad
Collaboration:
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Role Responsibilities |
|
Key Stakeholders |
||
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With |
Purpose |
Internal |
Business (Sales, Supply Chain, Catalog team, Supply and leadership) |
Understand their vision and challenges to align tech product roadmap to address the same. |
External |
If required (need basis) |
|
Qualification & Experience |
Essential/ Desirable |
|
Work Experience |
3+ yrs work experience in a similar profile i.e Product management – Catalog/Supply in ecommerce organisations
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Essential |
Knowledge/ Skills |
Excellent analytical, communication & people management skills |
Essential |
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Essential |
|
Education |
B. Tech & MBA (Tier 1/ Tier 1.5) |
Essential |

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