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Growth Marketing Specialist
Growth Marketing Specialist
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Growth Marketing Specialist

DeepanRaj R's profile picture
Posted by DeepanRaj R
1 - 3 yrs
₹8L - ₹10L / yr
Bengaluru (Bangalore)
Skills
PPC
Digital Marketing
Social Media Marketing (SMM)
ROI
PAID ads
performance marketing
Online advertising
Campaign
Search Engine Optimization (SEO)

Job Title: Growth Manager

Location: HSR Layout 6th Sector Bengaluru | WFO 5.5 days

Experience: 1–3 years

Function: Marketing

Reports to: Head of Marketing

Salary: Competitive salary


About HeyCoach:

At HeyCoach, we’re on a mission to build India’s most outcome-driven learning platform for upskilling your career. With a strong foundation in skilling and career enablement, we are now gearing up for our next phase of 10x growth.

As we build the next ₹100Cr+ brand in education, we’re looking for a Growth Manager to join our core marketing team — someone who thrives in fast-paced environments and wants to be at the forefront of a high-growth startup journey.


About the Role:

We’re looking for a marketing generalist with a strong bias for execution, program management, and cross-functional collaboration. This person will operate at the intersection of marketing, product, and sales — driving growth campaigns end-to-end while ensuring seamless alignment across teams.

This is not a narrow performance role — we want someone who understands the full marketing funnel, and has dabbled in everything from performance marketing and content to CRM, landing page optimization, and cohort tracking.


Key Responsibilities:

  • Own and execute growth experiments across the full funnel — from lead generation to conversion to cohort engagement
  • Act as the program manager for marketing-led initiatives, ensuring alignment across paid marketing, sales, and product
  • Work closely with performance marketing agencies, creative teams, and internal stakeholders to execute campaigns
  • Analyze marketing and funnel data to uncover insights and suggest actionables
  • Drive improvement in CAC, lead quality, conversion rates, and cohort performance
  • Collaborate with tech/product teams to track, build, or improve landing pages, attribution, and CRM journeys
  • Assist in rolling out CRM workflows, WhatsApp and email automations, and lifecycle campaigns
  • Experiment with newer channels and growth hacks — and help build playbooks for scalable growth


What We’re Looking For:

  • 1–3 years of relevant experience in growth, marketing, or program management roles
  • Experience working across multiple marketing functions (performance, content, CRM, product marketing, etc.)
  • Strong analytical mindset — comfortable with data tools, dashboards, and cohort analysis
  • Project or program management experience with multi-team coordination
  • Prior experience in a high-growth startup, especially in EdTech or consumer tech, is a strong bonus
  • Hunger to learn, hustle, and build — and a genuine interest in education, upskilling, or career enablement

Why Join Us?


  • Opportunity to be a part of HeyCoach’s 0 to 100Cr+ growth journey
  • Work directly with the Head of Marketing and founders
  • High ownership, high visibility role in a category-defining startup
  • A culture that values speed, innovation, and learning
Read more
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Full Stack Developer - Averlon
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About HeyCoach

Founded :
2021
Type :
Product
Size :
100-500
Stage :
Bootstrapped

About

We transform software engineers into coding avengers in just 4 months with personal guidance, live sessions, and real-world projects led by MAANG company coaches.
Read more

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