SEO Manager

About Us - https://www.sibinfotech.com/

SIB Infotech is a digital marketing organization committed to boosting brand's visibility in the ever-changing online world. At SIB Infotech, we're creating immersive digital experiences that deeply engage audiences and foster meaningful connections. With a comprehensive array of services, spanning strategic Search Engine Optimization (SEO) to expert Pay-Per-Click (PPC) Management, captivating Graphic Design, compelling Social Media Marketing (SMM) strategies, and tailored Software Development solutions, we offer comprehensive assistance to help and succeed on the internet.

Key Responsibilities:

Strategy Development

Develop and execute comprehensive SEO strategies aligned with business goals and objectives. This involves conducting thorough keyword research, competitor analysis, and industry trends assessment to identify opportunities for organic growth.

On-Page and Off -Page Optimization with link building

Optimize website content, meta tags, headings, and internal linking structure to enhance relevance and improve visibility on search engine results pages (SERPs).

Manage off-page SEO initiatives, including building high-quality backlinks from authoritative websites through outreach, content partnerships, and directory submissions. Implement link-building strategies to improve domain authority and increase organic traffic.

Technical SEO Management

Conduct technical audits of website infrastructure and address technical issues that may impact search engine rankings, such as site speed optimization, mobile responsiveness, crawl errors, and schema markup implementation. Collaborate with web development teams to implement technical SEO enhancements.

Content Strategy and Optimization

Collaborate with content creators to develop SEO-friendly content that aligns with target keywords and addresses user search intent. Optimize existing content and identify opportunities for new content creation based on keyword research and industry trends.

Performance Monitoring and Reporting

Track and analyze key SEO performance metrics, including organic traffic, keyword rankings, backlink profile, and conversion rates. Generate regular reports and dashboards to provide visibility into SEO performance and ROI. Use data-driven insights to identify areas for improvement and optimization.

Algorithm Updates and Industry Trends

Stay abreast of search engine algorithm updates, industry trends, and best practices to adapt strategies accordingly and maintain competitiveness in search results.

Client Communication and Team collaboration

Serve as the primary point of contact for clients regarding SEO initiatives, provide updates on campaign progress, address concerns, and offer strategic recommendations for improvement.

Work closely with cross-functional teams, including web developers, designers, content creators, and digital marketers, to ensure seamless integration of SEO efforts with overall digital marketing strategies.

Requirements:

• Any Bachelor's degree in marketing, business, computer science, or related field.
• 3 - 5 years of experience in SEO, with a focus on content optimization
• Proven track record of success in developing and implementing effective SEO strategies that drive measurable results.
• Strong analytical skills and the ability to interpret data and insights to make informed decisions.
• In-depth knowledge of SEO tools and software, such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
• Excellent communication and collaboration skills, with the ability to work cross-functionally and communicate effectively with stakeholders at all levels.
• Ability to stay organized, prioritize tasks, and manage multiple projects simultaneously in a fast-paced environment.

Responsibilities:

• Create and run exciting online marketing campaigns.
• Manage social media accounts and create interesting content.
• Study the market and use data to improve our campaigns.
• Help with SEO and create content.
• Work with different teams for successful campaigns.

Requirements:

• Newcomers with good knowledge or 6+ months of digital marketing experience.
• Bachelor's degree in Any Information Technology, Marketing or related field
• Basic understanding of SEO, SEM, and social media.
• Good communication and creative skills.
• Like analyzing things and interested in digital trends.

Benefits:

• Get guidance and practical training.
• Work in a lively environment.
• Opportunities to grow in your career.

• Experience managing SEO and affiliate programs.
• Strong understanding of current online marketing concepts, strategies and best practices.
• Experience in SEO, Email marketing and social media. Knowledge of SEM Rush tool
• Experience in a similar digital marketing role.
• Highly creative with experience in identifying the target audience and devising digital campaigns that engage, inform and motivate.
• Strong communication skills.

Digital Marketing Specialist - E- Commerce Platform 

ROLE OVERVIEW :

- The Digital Marketing Specialist will be responsible for driving performance digital marketing channels including search engine marketing. (SEM), search engine optimization (SEO), and social media marketing (SMM) to drive customer acquisition, brand awareness and engagement while managing marketing spend and ROI on a daily basis.

- The role requires a hands-on ability in managing these digital marketing channels, along with strategic finesse of understanding and improving the customer funnel.

-We need a clear, confident communicator with a strong understanding of performance marketing and a data-driven approach while working cross-functionally with Product, Sales, Engineering, PR, Content and Design

Responsibilities :

- Experience in creating and managing SEO, SEM, display advertising, email, and social media marketing campaigns while playing a key role in driving product-market fit and thereby improving ROI

- SEO ; Research and implement on-page and off-page search engine optimization in order to get pages ranked for high volume keywords

- SEM ; Manage and optimize AdWords campaigns to acquire customers within CAC guardrails

- SMM ; Basic understanding of social media campaign management in order to maximize awareness, engagement, or conversions

- GA ; Track and monitor key metrics for websites, mobile app, social platforms on a daily basis

- Prepare all digital marketing MIS on daily, weekly, fortnightly and monthly basis

- Research and recommend best practices within industry and amongst competitors

- Spot digital trends and capitalize relevant ones

What we are looking for :

- 3 to 7 years experience in digital marketing

- Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process

- Experience working with key digital marketing tools e.g. Google AdWords, FB Ads, Webmaster, Moz, Keyword Planner etc.)

- Experience with website analysis using a variety of analytics tools including Google Analytics, Hot Jar as well as internal reporting tools

- Knowledge of HTML/CSS and website administration

- High-level proficiency in MS Excel, PowerPoint, and Word

- Strong communication, project management and problem-solving skills

Role - SEO Executive

About Company -

Our client is a Tech Based Platform for freelance Photographer, Videographers, Food stylist and Cinematographer. Founded by alumni of IIM Bangalore. They are operational in about 100 Cities and 28 Countries. Leader in Food and Real Estate Photography. Done about 7000+ projects across the Globe.

Job description -

1. Implementing and developing SEO strategies

2. Researching the competitors, both on-site and off-site

3. Performing keyword research for content

4. Writing engaging SEO content along with the content

5. Optimizing content regularly on the website

6. Maintaining the website on a regular basis

7. Developing and implementing link-building strategies

8. Collaborating with the digital marketing team

9. Analyzing the website using the analytical tool

10. Proposing changes in the website content.

Minimum experience - 1 year

Responsible for maintaining all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks, manage and supervise all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

Developing creative digital marketing strategies to meet the decided target.

Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects.

Experience with SEO marketing and related tools.

Strong SEO/SEM capabilities (imperative).

Established capabilities in Google Analytics.

Optimize copy and landing pages for search engine marketing.

Create a report of competitor advertising links.

Sound knowledge of Wordpress, MySQL, XHTML, CSS, Jquery and JavaScript.

Improving the usability, design, content and conversion of the company website.

Review and suggest new technologies and keep the company at the forefront of developments in digital marketing.

Good experience in creating content and copy for the online mediums including blogs, websites, infographics, online videos, competitions, and social media campaigns. Impeccable spelling and grammar.

Keep pace with SEO, search engine, social media and internet marketing industry trends and developments.

Experience in managing and guiding a team and bringing out the best results.

Job Types: Full-time, Part-time, Fresher, Freelance

Salary: ₹15,000.00 - ₹30,000.00 per month

Benefits:

• Cell phone reimbursement
• Food provided
• Health insurance
• Paid sick time
• Paid time off
• Provident Fund
• Work from home

Schedule:

• Day shift
• Fixed shift
• Monday to Friday

Supplemental pay types:

• Overtime pay
• Performance bonus
• Yearly bonus

Education:

• Bachelor's (Preferred)

Experience:

• SEO: 1 year (Preferred)
• PPC Campaign Management: 1 year (Preferred)
• total work: 1 year (Preferred)

Ability to Commute:

• Hyderabad, Telangana (Required)

Ability to Relocate:

• Hyderabad, Telangana: Relocate before starting work (Required)

We are the world’s first company building tech at the intersection of food tech, blockchain and machine learning. At Gulpie, we’re building the future of food discovery. At our core, we are a tightly knit mad bunch that is driven by mission, values and customer-obsession.

We're not looking for an average Joe. Are looking for a position that is going to challenge you and bring out the best of your potential? We promise to nurture you with utmost care and resources to help you achieve your dreams. The ones who worked with us went on to become leaders that are known for their ambition.

You’ll be playing a key role in building a community of food reviewers. Everyday, you’ll be interacting with some of the smartest minds and most popular food influencers. If there’s one thing you’ll take away from the position, it would be an incredibly powerful network that will open doors for the rest of your career.

You’re good with :

• Hustle. Hustling. Hustled.
• Devising innovative growth hacks to identify the right social channels and efficiently converting them
• Data-driven decision maker with a clear understanding of metrics, funnels and churn
• Self-learning with proven ability to learn things on the fly
• Socially engaging
• Empathetic and obsessed with all things food and people
• Story-telling reputation that precedes you
• Hungry to learn

You’re awesome if you have : 

• Experience hustling for early stage products
• Experience working with A/B testing and other analytics tools like GA, Mixpanel & Hotjar
• Passionate about food
• Experience building online/offline communities

You’re looking for :

An Opportunity to work on a meaningful problem with massive potential to scale. A company that strongly believes culture and work ethic are quintessential for a happy working environment. An ambitious, entrepreneurial and passionate team obsessed with the quality of everything they lay their hands on. 

We believe smart people with integrity don’t need to be managed as they have high standards set for themselves. We don’t believe in stipulated working hours. One is only accountable to their deliverables. Though sounding cliche, we value hard working people, a notch higher than you might usually expect, and equally reward them. Your work will receive the credit it deserves.

We love people bubbling with ideas - the crazy ones that believe in their ideas enough to go the lengths to make them real. We believe it’s important to hear everyone’s opinion and empower them with tools to build innovative products. Consistently achieving impeccable results is not only a professional but a personal goal here. We know talented individuals that work hard can do magic. That said, we believe intellect without humility is a recipe for failure.

Does it sound like you?

• Write to us with your 2 best ideas to go viral with food.
• Send us your resume and let us know why you think you’re unique. Why don’t you tell us about a couple of growth hacks you’ve successfully pulled off?
• Have run marketing campaigns before? Have a personal or professional blog? Share some links or your social profiles.

We are looking for a digital marketing intern eager to learn the ins and outs of marketing online, from strategy to execution. Interns will work with the digital and field marketing team to learn how marketing works across spaces and assist in the day to day digital marketing activities of INKPROG applications.

Responsibilities include: 

1. Create SEO strategies, techniques and tactics to improve the website's organic reach on all major search engines.
2. Modify website architecture, content, linking and other factors to improve SEO positions for target keywords.
3. Learn and execute SEM strategies and Internet marketing methods like pay per click advertising and paid directories.
4. Monitor and mitigate website's performance with the help of analytics tools and digital measurement methods.
5. Learn and implement social media campaigns (Facebook, Twitter, Instagram, etc.) and digital campaigns using Google AdWords.
6. Work with graphics and content team for ads, creative and artwork for PPC campaigns.
7. Generate and share content daily that builds meaningful connections.
8. Setting up and optimizing company pages within each social media platform
9. Continuously improve by capturing and analyzing the appropriate social data/ metrics, insights and best practices, and then acting on the information.
10. Analyze Past Content to Improve Posts
11. Optimize Visual Content
12. Target Website Visitors with Social Ads
13. Create a Social Media Channel Plan