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Performance marketing expert
Performance marketing expert
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Performance marketing expert

Prerna Mittal's profile picture
Posted by Prerna Mittal
1 - 2 yrs
₹4L - ₹5L / yr
Mohali
Skills
PPC
Social intelligence
Google Adwords
Social Media Marketing (SMM)

We are looking for a data-driven Performance Marketing Expert to plan, execute, and optimize performance-based digital marketing campaigns across paid media channels. The ideal candidate has a strong analytical mindset, deep knowledge of digital advertising platforms, and a proven track record of driving measurable growth through paid campaigns.


Key Responsibilities:

  • Plan, manage, and optimize paid media campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, and other relevant platforms.
  • Track and analyze key performance metrics (CPA, ROAS, CTR, LTV, etc.) to evaluate campaign success and ROI.
  • Collaborate with the creative team to develop compelling ad copy, landing pages, and creatives optimized for conversions.
  • Conduct A/B tests to improve ad performance, landing pages, and user journeys.
  • Implement tracking through Google Tag Manager, pixels, and third-party attribution tools (e.g., GA4, AppsFlyer).
  • Prepare weekly and monthly performance reports, offering insights and data-backed recommendations.
  • Manage campaign budgets effectively, ensuring maximum ROI and optimal spend pacing.
  • Stay updated with platform updates, algorithm changes, and industry best practices.

Requirements:

  • 1+ years of hands-on experience in performance marketing or paid digital media.
  • Proficiency with tools like Google Ads, Facebook Ads Manager, Google Analytics (GA4), and Google Tag Manager.
  • Strong analytical skills; comfortable working with data sets and drawing actionable insights.
  • Experience with conversion rate optimization (CRO) and A/B testing tools.
  • Familiarity with affiliate, influencer, or programmatic advertising is a plus.
  • Excellent communication and project management skills.
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Mrproptek

Founded :
2024
Type :
Services
Size :
0-20
Stage :
Profitable

About

N/A

Company social profiles

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Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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