PPC Specialist

at Focus Softnet

PPC Specialist

Focus Softnet

Company

Home

PPC Specialist

at Focus Softnet

Posted by Syed Zohair

2 - 5 yrs

₹3L - ₹7L / yr

Hyderabad

Skills

PPC

Google Adwords

Google Analytics

Facebook Marketing

Social Media Marketing (SMM)

Reporting

Responsibilities:

• Formation of effective and efficient Google Ad strategies

• Creating, launching, and managing various PPC ad campaigns

• Conduct keyword research to list keywords (longtail, phrase match, exact match) to bid on.

• Manage budget and make the best strategies for effective bidding to make maximum ROI.

• Perform AB testing by creating different ad copies with different headlines.

• Manage bids and create campaign strategies.

• Create and finalize attractive and relevant landing pages for google ads.

• Track KPI to monitor performance.

• Make plans for audience targeting.

• Producing reports for ad management and insights.

• Check and monitor existing ad campaigns and make recommendations on how to optimize and update them.

• Prepare and produce detailed analysis and ad campaign reports and present them to the other staff.

• Analyze the latest marketing trends and optimize ad campaigns according to that.

• Suggest ways to reduce fraud clicks.

• Make suggestions for creative ad campaigns and templates.

• Execute quarterly marketing plans to meet overall business targets.

Education & Must Have Knowledge In:

• 2 years of experience in Google Ads, online marketing, advertising, or communication

• Experience with social media platforms, including but not limited to Facebook, LinkedIn, Twitter, Instagram, YouTube, and more

• Bachelor’s Degree or Master’s in Marketing, Advertising, or Communications required

• Excellent creative writing skills

• Excellent communication skills

• Creative and open to new ideas

• Adaptable and willing to learn new techniques

• Should be able to work independently and multi-task

Responsibilities:

• Formation of effective and efficient Google Ad strategies

• Creating, launching, and managing various PPC ad campaigns

• Conduct keyword research to list keywords (longtail, phrase match, exact match) to bid on.

• Manage budget and make the best strategies for effective bidding to make maximum ROI.

• Perform AB testing by creating different ad copies with different headlines.

• Manage bids and create campaign strategies.

• Create and finalize attractive and relevant landing pages for google ads.

• Track KPI to monitor performance.

• Make plans for audience targeting.

• Producing reports for ad management and insights.

• Check and monitor existing ad campaigns and make recommendations on how to optimize and update them.

• Prepare and produce detailed analysis and ad campaign reports and present them to the other staff.

• Analyze the latest marketing trends and optimize ad campaigns according to that.

• Suggest ways to reduce fraud clicks.

• Make suggestions for creative ad campaigns and templates.

• Execute quarterly marketing plans to meet overall business targets.

Education & Must Have Knowledge In:

• 2 years of experience in Google Ads, online marketing, advertising, or communication

• Experience with social media platforms, including but not limited to Facebook, LinkedIn, Twitter, Instagram, YouTube, and more

• Bachelor’s Degree or Master’s in Marketing, Advertising, or Communications required

• Excellent creative writing skills

• Excellent communication skills

• Creative and open to new ideas

• Adaptable and willing to learn new techniques

• Should be able to work independently and multi-task

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About Focus Softnet

Founded :

1992

Type :

Services

Size

Stage :

Profitable

About

Established in 1992, Focus Softnet is a global ERP solutions provider with a rich history of innovation and growth. From the first ever product launch, the emphasis was always given to R&D and to build feature-rich products based on state-of-the-art technologies.

Hema Viharika

Connect

Ahmed Z

Connect

Syed Zohair

Connect

Company social profiles

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Experience with third-party libraries and APIs.
Experience working in an agile development process.
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Be proficient in using version control and continuous integration, with tools such as Gitlab, Git and Jenkins.
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Attend training and education where necessary to up-skill themselves.
Experience in writing smart contracts for large-scale production blockchain applications.
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Familiarity with basic cryptography.
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Email Marketing

Content Writing

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You love creating content, social media, and are completely fascinated by what’s happening in the world of Cricket. Why don't you join us and make a career in digital marketing?

CricHeroes is looking for a Digital Marketing Executive to enhance our social media presence across all platforms.

This might be a great opportunity for you if

You are passionate about content creation, social media, and sports.
You have prior experience in conceptualizing and executing campaigns on social media.
You love researching, design, and writing.

Who are we?

CricHeroes is a Market Network for Cricket; the World’s largest network connecting millions of grassroots cricketers and a marketplace for thousands of local businesses and professionals around cricket.

It bridges the gap between passionate grassroots cricketers and international cricketers with the help of technology.

It helps grassroots cricketers showcase their talent, get recognition, and improve their game with data.

What are we looking for, in you?

Excellent writing skills in English
Genuine enthusiasm around cricket would be highly preferred
Experience in online and digital marketing
Has an interest in researching for content
Prior experience in content creation and working on social media campaigns
You have strong interpersonal skills
You have a Bachelor's degree in English honors or a degree/diploma in digital marketing
You have 1-2 years of experience in digital marketing in a fast-paced product company.
Someone with prior experience in Sports Management and being a Cricket enthusiast will be highly preferred.

What are we looking for, from you?

The ability to research Cricket related topics and generate interesting and engaging content for the app, blogs, and social media posts.
Initiating and executing Email marketing and SMS Campaigns successfully and independently.
Maintaining social media presence across all digital platforms.
Collaborate with design teams internally to create engaging social media posts.
Able to improve content delivery using search engine optimization best practices.

We are made in India by the passionate cricketers for the passionate cricketers of the world!

If this excites you and you want to be part of our team to help us win the scores by building a one of a kind app for all the cricketers around the world, please apply on the link.

You love creating content, social media, and are completely fascinated by what’s happening in the world of Cricket. Why don't you join us and make a career in digital marketing?

CricHeroes is looking for a Digital Marketing Executive to enhance our social media presence across all platforms.

This might be a great opportunity for you if

You are passionate about content creation, social media, and sports.
You have prior experience in conceptualizing and executing campaigns on social media.
You love researching, design, and writing.

Who are we?

It bridges the gap between passionate grassroots cricketers and international cricketers with the help of technology.

It helps grassroots cricketers showcase their talent, get recognition, and improve their game with data.

What are we looking for, in you?

Excellent writing skills in English
Genuine enthusiasm around cricket would be highly preferred
Experience in online and digital marketing
Has an interest in researching for content
Prior experience in content creation and working on social media campaigns
You have strong interpersonal skills
You have a Bachelor's degree in English honors or a degree/diploma in digital marketing
You have 1-2 years of experience in digital marketing in a fast-paced product company.
Someone with prior experience in Sports Management and being a Cricket enthusiast will be highly preferred.

What are we looking for, from you?

The ability to research Cricket related topics and generate interesting and engaging content for the app, blogs, and social media posts.
Initiating and executing Email marketing and SMS Campaigns successfully and independently.
Maintaining social media presence across all digital platforms.
Collaborate with design teams internally to create engaging social media posts.
Able to improve content delivery using search engine optimization best practices.

We are made in India by the passionate cricketers for the passionate cricketers of the world!

If this excites you and you want to be part of our team to help us win the scores by building a one of a kind app for all the cricketers around the world, please apply on the link.