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PPC Specialist

PPC Specialist at Focus Softnet · Hyderabad · 2 - 5 years · ₹3L - ₹7L / yr · Profitable · Posted 21 Aug 2023

Focus Softnet's logo

PPC Specialist

Syed Zohair's profile picture
Posted by Syed Zohair
2 - 5 yrs
₹3L - ₹7L / yr
Hyderabad
Skills
PPC
Google Adwords
skill iconGoogle Analytics
Facebook Marketing
Social Media Marketing (SMM)
Reporting

Responsibilities:


•                 Formation of effective and efficient Google Ad strategies

•                 Creating, launching, and managing various PPC ad campaigns

•                 Conduct keyword research to list keywords (longtail, phrase match, exact match) to bid on.

•                 Manage budget and make the best strategies for effective bidding to make maximum ROI.

•                 Perform AB testing by creating different ad copies with different headlines.

•                 Manage bids and create campaign strategies.

•                 Create and finalize attractive and relevant landing pages for google ads.

•                 Track KPI to monitor performance.

•                 Make plans for audience targeting.

•                 Producing reports for ad management and insights.

•                 Check and monitor existing ad campaigns and make recommendations on how to optimize and update them.

•                 Prepare and produce detailed analysis and ad campaign reports and present them to the other staff.

•                 Analyze the latest marketing trends and optimize ad campaigns according to that.

•                 Suggest ways to reduce fraud clicks.

•                 Make suggestions for creative ad campaigns and templates.

•                 Execute quarterly marketing plans to meet overall business targets.

 


Education & Must Have Knowledge In:


•                 2 years of experience in Google Ads, online marketing, advertising, or communication

•                 Experience with social media platforms, including but not limited to Facebook, LinkedIn, Twitter, Instagram, YouTube, and more

•                 Bachelor’s Degree or Master’s in Marketing, Advertising, or Communications required

•                 Excellent creative writing skills

•                 Excellent communication skills

•                 Creative and open to new ideas

•                 Adaptable and willing to learn new techniques

•                 Should be able to work independently and multi-task

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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Focus Softnet

Founded :
1992
Type :
Services
Size
Stage :
Profitable

About

Established in 1992, Focus Softnet is a global ERP solutions provider with a rich history of innovation and growth. From the first ever product launch, the emphasis was always given to R&D and to build feature-rich products based on state-of-the-art technologies.
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Syed Zohair

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