
- The PPC / Paid Search is responsible for administering and managing Pay per Click media strategies for clients. She/he should be able to quickly understand & support initiatives that will contribute to the goals and success of client campaigns.
- Perform daily account management on Google AdWords, Facebook, Bing and other search platforms.
- Assist in the maintenance and monitoring of keyword bids, Account daily and monthly budget caps, impression shares, quality score & other important account metrics.
- Provide creative copy suggestions and graphical ad templates.
- Assist in the management of Display network placement lists on AdWords & through other contextual advertising platforms.
- Can devise strategies to increase ROI Is good at increasing CTR & reducing the cost per clicks
- Support the generation of new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.
- Able to understand the business website thoroughly to implement a strategic plan for Google AdWords
- Keep pace with search engine and PPC industry trends and developments
Preferred candidate profile
Should have minimum 5+ years of experience in the same domain.

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We are seeking a highly motivated Software Development Engineer with expertise in building scalable, extensible and user-friendly web applications. You will work with a fast paced Product Engineering team to build efficient and reusable web applications for mobile and fixed devices.
What you’ll do:
- Architect, Design, Code reviews and build scalable applications.
- You will be engaged in identifying and addressing performance bottlenecks, and collaborate with other team members to innovate current/new products.
- Identify, communicate and implement best practices for application engineering.
- Ensure high scalability and performance
- You will advocate for good, clean, well-documented and performing code; define and follow standards and best practices for front-end development.
We’d love for you to have:
- Experience: 1-3 yrs recent experience of working in a scalable web product firm
- Education: B.Tech/M.Tech in Computer Science from Top ranked colleges in India
- Excellent software development skills in developing web applications over client-side frameworks - Backbone, React (preferred) and/or angular frameworks (preferred); and server-side frameworks like node.js
- Excellent programming skills in object-oriented, modularised JavaScript, Typescript (preferred)
- Strong knowledge and working experience in server-side Event-driven programming using Node.js
- Excellent programming skills in Javascript, jQuery, AJAX, YUI.
- Passion for writing optimized code using JS best practices and design patterns
- Experience with JS or Java-based Unit/Integration Testing using Selenium, Appium, Selendroid
- Hands-on experience in building scalable web applications
- Excellent problem solving and debugging skills
- Good Knowledge of version control - GIT (preferred)
- Experience with the full software development lifecycle, design, develop, debug, document, and deliver (especially in a multiple site organization)
- Strong verbal and written communication skills
- Ability to deliver great results in an agile development
- Good to have: Working knowledge of web standards (i.e., REST) and OOPS
- Good to have: Experience in Data Structures, Algorithms and their optimization
Even if you don’t meet all of these qualifications above, we’d still love to hear from you. Tell us about your unique qualifications in your cover letter.
CaaStle is committed to equality of opportunity in employment. It has been and will continue to be the policy of CaaStle to provide full and equal employment opportunities to all employees and candidates for employment without regard to race, color, religion, national or ethnic origin, veteran status, age, sexual orientation, gender identity, or physical or mental disability. This policy applies to all terms, conditions and privileges of employment, such as those pertaining to training, transfer, promotion, compensation and recreational programs.


Some of the key responsibilities of this candidate are:
- Understand the EdTech context
- Innovate, evaluate, and deploy various android and IOs Features
- Ability to take ownership over your work.
- An understanding of React Native best practices and a commitment to following them.
We like those candidates who have these skills:
- Experience with React Js, React Native, JavaScript including DOM Manipulation and JavaScript object model.
- Thorough understanding of React Native and its core Principles.
- Good Knowledge of HTML5, CSS.
- Familiarity with code versioning tools (Such as Git, SVN or Mercurial)
- Familiarity with RESTful APIs
- Good knowledge of database (MySQL, SQLlite, RealM etc ..)
- Familiarity with modern front-end build pipelines and tools.
- Experience with common front-end development tools such as Babel, Web pack, NPM etc.
- Experience with Native Mobile app deployment on App store and google play store.

JD mentioned below:
- Hands on Experience with Microsoft Power Automate Flows & Desktop versions. Experience in developing and delivering MS365 solutions based on Microsoft and Cloud best practices.
- Modelling and developing out robotic processes using Microsoft Power Automate and Azure Form Recognizer during the project development stage.
- Experience in Azure Form Recogniser
- Hands-on experience in developing, improving, and supporting RPA programs with data integrity standards.
- Proficiency in one or more system level programming languages (C#, Java, Python, Angular 12 etc.) and a willingness to learn new languages.
- Understanding data structures and follows coding best practices, e.g. naming conventions, error handling, logging, and commenting.
- Good knowledge on end to end automation analysis and feasibility.
- Ability to perform feasibility of automating business processes.
- Ability to solve a problem using critical thinking, including assessment of existing process to determine feasibility of Automation and the ability to break down business problems into logical tasks .
- Ability to perform code readability to understand how the code is implemented and documented ability to understand the dependencies for the code to run.
Preferred Skills:
- Microsoft Power Automate certification will be an added advantage.
- Must be able to perform administration of Power Automate in Admin Centre .
- Must have hands-on experience and troubleshooting knowledge in Power Automate. Functional knowledge of Agile development and RPA development lifecycle management principles.
- Hands-on at least one other RPA Tools Blue Prism, Automation Anywhere, Ui Path etc..
- Must be able to communicate and work effectively in a multi-cultural environment.
- Must be capable of taking initiative, with a firm understanding of the final goal to be achieved.
- Must be an excellent team player possesses strong problem-solving and analytical skills.
- Able to handle confidential and sensitive company information
Key Responsibilities
- Active participation in CMMI Level 5 Ver 2.0 (Services Model) pre-assessment & assessment
- Thorough knowledge in Service Delivery practices in multiple horizontals like Infrastructure, Enterprise Security
- Should start the process definitions, processes, templates, guidelines, and checklists from the scratch to align with the CMMi Level 5 Services Model version 2.0.
- Support for organizational process/workflow definitions
- Contribute/Coordinate process improvement activities.
- Process facilitation for projects/business activities/support functions
- Support for organizational data collection and analysis
- Assistance for organizational tools maintenance
- Promote /Support organizational library (Knowledge Repository)
- Effective/Inspirational trainer for organizational process
Candidate Profile:
- Expert in CMMi Level 5 Services 2.0 model.
- Should have participated as an ATM in at least one CMMi Level 5 Services 2.0 assessment and renewal process
- Experience in methodologies like Agile, Lean, SAFe Agile, Kanban, DevOps projects etc.
- Quality experience in Infra Services and Security services business
- Ability to understand business requirements and to design suitable process.
- Ability to identify gaps/improvement opportunities/risks in existing QMS.
- Knowledge of organizational data collection methods and analysis
- Ability in planning, coordinating, and conducting internal audits.
- Ability in serving business activities/projects as a process facilitator.
- Excellent communications skills
- Excellent MS Office Skills
- Well versed with latest trends in quality assurance and quality control.
Generating GST Invoices towards Sales/Client.
Maintaining day-to-day accounts.
Maintain GST payable calculations on basis of invoices cleared.
Maintain physical records of Invoices/Agreements - hard copies.
Reply and coordinate with auditors for queries and year end closure and cross verify auditor data
for GST calculations.
Prepare month end reports like Income / Expenditure Report and Graphic representation.
Responsible for Accounts receivable and payable.
Track bank statements and account for credit and expenses.
Record TDS on payments - maintain TDS file month wise
Also ensuring that Salaries and pay-outs are made on time.
GST Return Filing GSTR.
TDS Return Filing.
WORK EXPERIENCE & OTHER ABILITES REQUIRED:
Having experience in handling finance functions
Communication and interpersonal skills.
The right person would be smart, Proactive and a self-starter.
- Establish relationships with new customers and secure contracts with new customers
- Drive the entire sales cycle from initial customer engagement to closed sales
- Prospect for potential customers using various direct methods such as calling and face to face meetings, and indirect methods such as networking
- Work on marketing tools to plan and execute lead generation campaigns
- Consult with prospect about business challenges and requirements,
- Maintain a high level of relevant domain knowledge in order to have meaningful conversations with prospects.
- Make presentations to senior managers and decision-makers
- Draft and deliver proposals
- Report on sales activity
- B2B corporate sales experience in hunting merchants.
- B2B partnership experience is preferred.
- Handled merchants in lending/payment gateway companies will be an added advantage.

The Web Developer Intern role supports and assists the web development team in coding, modifying and delivering technically feature rich websites web applications, portals and platforms with focus on robustness, security, technical superiority and innovative features in line with client expectations.
1. Basic principles of clear navigation and interactive experiences is an essential.
2. Development tasks range from basic site layouts to complex ecommerce portals and start up solutions.
3. The roles are fungible to accommodate front end or server side development.


You will get to own and build world-class, stable, secure and scalable solutions
Ownership, trust and flexibility comes with the job and you are expected to consistently raise the bar in terms of technical proficiency and quality of code.
You will get to work with a highly experienced team in a very informal, yet results-oriented environment
You should think consumer-first and have the ability to work in a dynamic and fast-paced environment
You will actively participate in defining stable and scalable engineering processes to meet the demands of a fast growing team.
3+ years hands-on application development experience in Python, Django, Flask & NodeJS
Highly proficient in SQL and NoSQL databases and Redis.
Should have a strong hands-on working knowledge on AWS services like EC2, S3, Route53, SES, SQS, SNS etc.
Should have successfully built and deployed complex and resource efficient backend APIs that work flawlessly at scale
Should be willing to take on responsibility and ownership and should be highly motivated and fun to work with :)
Experience in working at fast-paced startups is a big plus!
If you have the knowledge, experience and hunger to make a positive impact, we’d love to meet you.

