Digital Marketing Executive

3-5 years of experience in manual and auto testing through Selenium

Write all automation scripts for Backend and Frontend

Document Test Cases.

• Develop and maintain automation suite throughout the product life cycle.
• Develop data driven test automation scripts and execute tests.
• Utilize innovative test technologies to develop application testing strategy.
• Analyse and debug the test data to identify the root cause of failures.
• Actively communicate test progress, results and other relevant information to project

stakeholders.

• Collaborate with other team members and stakeholders

What does the role look like?

We are looking for a high-energy, detail-oriented, and technically-savvy Quality Assurance Lead Should be an excellent team manager as well as individual contributor capable of understanding and driving test execution with minimal help. Who can work towards understanding application performance, functionality, and features to great depth enabling them to report issues, take ownership and drive them to closure.

What will you be doing?
 Develop and execute automated tests and test plans
 Efficiently execute test cases across all functional areas of the products(API and App)  Review product user interface for conformity to design guidelines
 Find, isolate, document, regress, and track bugs through resolution
 Interpret and report testing results, and be a vocal proponent for quality in every phase of the development process
 Work with Engineering and product to understand the overall product requirements and technical architecture and how each feature is implemented  Ensure the highest quality product delivery with security.
 Evaluating and integrate open source and in house developed toolsets

What will you need ?
 Bachelor/Master degree in CS or related field from a reputed college
 Experience in manual testing for Application and APIs
 Experience in automation testing using available framework.
 Strong knowledge of QA methodologies, testing frameworks and tools
 Demonstrated experience in test planning, test design, test execution and reporting.
 Excellence in technical communication with peers and non-technical partners.
 Understanding & experience with software design pattern, restful APIs and microservice architecture
 Prior experience in start-ups or health-tech will be a plus

Key Responsibilities:

• Design, develop, and maintain responsive and visually appealing websites, focusing on user experience and functionality.
• Build high-converting landing pages tailored to various marketing campaigns and objectives.
• Implement and optimize contact forms for lead generation, ensuring seamless integration with email marketing systems.
• Set up and manage email marketing campaigns using platforms like Mailchimp, Constant Contact, or similar.
• Integrate analytics tools (e.g., Google Analytics, HubSpot) to track website performance and digital marketing metrics.
• Work closely with the marketing team to align website content and design with ongoing campaigns and business goals.
• Conduct A/B testing on landing pages and email marketing materials to improve conversion rates.
• Troubleshoot website issues, including speed optimization and mobile responsiveness.
• Keep up-to-date with industry trends, emerging technologies, and best practices in web development and digital marketing.

Required Skills and Experience:

• Proven experience as a Web Developer, with a portfolio demonstrating previous projects, especially landing pages and contact forms.
• Strong proficiency in HTML, CSS, JavaScript, and responsive web design frameworks like Bootstrap.
• Familiarity with content management systems (CMS), such as WordPress, Joomla, or Drupal.
• Experience with digital marketing tools, including email marketing platforms (Mailchimp, Active Campaign, etc.) and Google Analytics.
• Understanding of SEO principles and best practices.
• Knowledge of integrating third-party services (CRM, email marketing, lead capture tools, etc.) into websites.
• Excellent problem-solving skills, attention to detail, and the ability to work independently and as part of a team.

• Identifying opportunities for new business development through following up on leads and conducting research on target clients.
• New business generation by meeting potential clients to understand needs and providing relevant solutions.
• Building strong relationships with the existing portfolio of clients.
• Good communication skills.
• Good knowledge of bidding portals (Upwork, Freelance)

• Generating leads By Email – Marketing
• Generating leads for website design and development

• Owning Fintech Fraud Risk products across account opening and account and activity monitoring
• Defining OKRs for success such as % approvals, bp in losses, good customer friction, precision/ recall etc.
• Thinking out of the box and identifying opportunities where we can build world class Fraud Risk solutions either in-house or via partnerships
• Working with Engineering to create risk capabilities, analytics and decisioning logic to identify, analyze and prevent suspicious activities, including but not limited to: Identity Fraud, Account Takeover/ Abuse Fraud, Transactions Risk, Unauthorized Chargeback Risk etc.
• Driving Proof of Concepts and Demos to illustrate the company's capabilities
• Working with Sales, Business Operations and Engineering to meet internal and external stakeholder needs
• Researching emerging issues impacting Fintech players and ideating on solving their digital risks through innovation
• Validating supply partnerships to be used in solutioning, where needed
• Collaborating with external partners and clients and standardizing integration strategy for the company's input/ output and client feedback loops

Desired Candidate Profile

• 5-7 years of experience in Product Management, preferably in Financial Fraud Risk
• Career concentration in Fintechs, Payments or Risk Service Providers
• Experience in developing requirements for Risk score-based rules engines, Classification and Regression models etc.
• Bachelor’s degree or higher, preferably in Maths, Statistics or an area of Technology
• Strong quantitative abilities, distinctive problem-solving and excellent analytics skills
• Strong organizational, communication, presentation and project management skills
• Experience with analytical/ statistical tools like SQL, SAS, Altair Knowledge Studio, R or Python preferable
• Experience in experimentation and A/B testing a plus
• Strong sense of product design and customer empathy    

As part of your day to day job, you’ll

1. Own end-to-end features of the app: networking, persistence, business logic, and

UI

2. Use Kotlin (primary) and Java

3. Do reactive programming using RxJava2

4. Follow Model-View-Intent architecture to build UI of the app

5. Use Android Architecture Components

6. Write tests

7. Invent awesome Android stuff to make your job easier

Qualifications

1. Motivation to design and build reliable, elegant apps

2. 3 - 5.5 years of android application development experience

3. Proficiency in Java and experience in Kotlin

4. Familiarity with RxJava2, Dagger2, OkHttp, Retrofit, Android Architecture

Components

5. Familiarity with material design