Google AnalyticsWe are looking for a Performance Marketing Manager for one of the fastest growing SaaS companies in India.
Role - Performance Marketing Manager
Experience - 5+ years
Location - Remote
About Company -
They are a SaaS product, is an easy-to-use social media marketing tool that helps professionals, teams, and businesses automate their social media management. It helps customers at every step right from publishing posts on their profiles to analyzing their posts performance.
You will be:
- Managing paid ad campaigns across search, display, and retargeting networks by conducting extensive keyword research, analysis, and testing of keyword performance
- Ensuring successful campaigns, managing bids and budgets to be able to meet the predefined KPIs
- Optimizing campaigns, monitoring performance of all the key growth metrics on a daily/weekly basis and presenting it to the leadership periodically to deliver the best return on investment.
- Working with the content team and designing team to frame the most effective content & design for the campaigns
- Building and running A/B tests across landing pages and the homepage
- Taking complete ownership of the ads, budgets, implementation and their effectiveness, including managing the quality of listings and more to improve the ad efficiencies
- Using analytical tools to monitor key performance metrics like CPC, CPI, conversion rates daily and optimizing accordingly
- Accountable for all the paid marketing which includes - PPC ad platforms like Bing, Google, etc.,
- Accountable for Social Media Ads- LinkedIn, Facebook, Twitter, YouTube, Instagram, Bing, and Quora. PPC for directories like G2Crowd, Capterra, etc., Banner Ads, etc.
What are we looking for?
- 5+ years of experience in paid advertising campaigns, majorly in the Google, LinkedIn, Facebook, Instagram, Twitter Ads
- Prior experience in Performance marketing in the B2B/ SaaS setup in the US markets
- Experience in identifying target audiences and devising effective campaigns
- Should be able to manage budgets (50-100k USD per month or higher), optimize cost per lead, recommend paid platforms and channels, and should be able to work with the team on landing page and conversions
- Ability to brainstorm new and creative growth strategies
- Strong analytical skills with proficiency in Google Analytics and Excel
- Hands-on experience in Google Editor, Google Analytics, Google Merchant Center Impeccable communication skills.
Shubham Vishwakarma
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Job responsibilities include, but are not limited to:
● Building GTM Strategy. You’ll own our growth strategies and identify the key channels in which we can invest in and scale our customer acquisition efforts. You’ll be a thought leader who is excited to take a scrappy approach, brainstorm and launch new experiments, A/B test,
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● Relentlessly optimizing.. You’ll combine quantitative and qualitative insights to identify opportunities, improve conversion rates, and reduce costs.
● Scale a world class team. We’re looking for someone who can build the playbook that the team will operate against as it grows. You’ll be empowered to recruit and get the most out of a high-performing, efficient team.
● Execute a broad mandate. You’ll roll up your sleeves and get done what is necessary to remove blockers to our company’s growth, recognizing that this will change and develop as the business matures. You aren’t afraid to dive in and help us solve other business problems as needed.
● Own growth, content and digital marketing completely: experience in PR/ Comms not needed.
● Highly quantitative approach to growth and marketing. Experience with A/B experiments, growth hacks and other tools.
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Improving, optimizing and identifying opportunities for efficient software development processes.
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Hiring, Developing and Retaining a strong team of engineers.
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7-9 years of experience with Java development, Spring Boot. Minimum 5+ years of managing high performance development team(s).
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Prior product engineering leadership in Identity and Access Management solutions is a big plus.
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NodeJS (Node.js)🚀 Join the iGuru Revolution as a Dot Net Core Developer! 🌐💻
Are you ready to embark on a journey that blends innovation, education, and cutting-edge technology? Look no further! iGuru, the trailblazer in the realm of education tech, is on the lookout for a passionate and skilled Dot Net Core Developer to join our dynamic team.
Key Responsibilities:
🛠️ Crafting Excellence: Design, develop, test, and deploy stellar web applications and APIs using the power of ASP.NET Core.
🌐 Architecting Brilliance: Build the future with RESTful APIs and embrace a microservices approach for scalable solutions.
🔍 Database Dynamo: Optimize databases, master the art of complex SQL queries, and ensure seamless data handling.
🤝 Collaborative Maestro: Dive into diverse teams, grasp requirements, and translate them into actionable, tech-driven solutions.
👨🏫 Mentorship Marvel: Guide junior developers, fostering a culture of continuous learning and improvement.
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🤖 Tech Toolkit: Hands-on experience with Git, version control procedures, and asynchronous programming.
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🔒 Security Sentinel: Adeptness in security protocols, CI/CD pipelines, Azure DevOps, and Agile methodologies.
💰 Competitive Rewards: Offering a salary range of ₹8 - ₹12 Lakhs per Annum.
Ready to shape the future of education tech? iGuru is your stage! 🚀 Send your resume to and join a mission that matters. Dare to make a difference! 💡 hashtag
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- 3+ years experience in software development building production-grade web systems.
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Our client (consulting firm) is undertaking a large Sales strategy transformation or improvement program in a large Cement Industry in India. The program involves improvements in sales and marketing and looks at Sales improvement opportunities. The program is for 2 years and already there is a team of consultants carrying out analysis and improvement idea generations on the ground. Now, there is a need of a strong Sales and Marketing, who can collate all improvement initiatives that are ongoing and provide timely insights to the consulting team on the implementation gaps and action needed
Opportunity to work with the TIER 1 management consulting firm.
Requirements -
- Sales experience of 3-5 years; Preference to work done in Cement, Automotive aftermarket sales
- Open to traveling with a minimum commitment of 6 months with up to a 2-year engagement.
- Contact and ensure to qualify identified prospects, leads, and suspects from established marketing campaigns plus current business partner relations.
- Conduct initial onsite, remote demonstrations and detailed follow-up demonstrations customized to show how solution attains particular prospect requirements.
- Stimulate sales activities to attain or exceed revenue objectives on a monthly, quarterly and yearly basis.
- Update and maintain continuously internal marketing database to precisely reflect sales activities and prospect status.
- Support preparation of perfect monthly, quarterly and yearly sales projection along with pipeline reports.
- Assist partner distribution networks associated with distribution plus the promotion of organization materials.
- Prepare marketing plans determining specific organization product family needs.
- Develop market and competitive analysis, pricing schedules, forecasts, promotional plus advertising requirements.
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- Support marketing and sales programs together with Sales & Marketing Manager, Europe as well as Domestic Marketing team.
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- Prepare, plan and implement local marketing events, strategies and initiatives to enforce bar, boardroom and dining room sales.
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- Execute accurately all organization initiatives, policies plus procedures to improve quality, operations and service.
What you will do:
- Writing website product descriptions
- Coming up with social media captions
- Writing weekly blogs
- Managing all kinds of social media activities
Desired Candidate Profile
What you need to have:- Graduate with minimum 2-3 years’ experience in content writing
- Experience working in an ecommerce setup preferred
Job Description
• Manage all traditional and digital marketing efforts to explore different markets across the world.
• Manage content development for website, blogs, social media and other marketing artifacts.
• Willing to take up target and responsibilities.
Should be able to understand manage and interpret customer requirements
• Work with team to develop proposals that speaks to the client’s needs, concerns, and objectives
• To meet prospect clients and give presentations on company’s product and services to clients
• Screen potential business deals by analyzing market strategies, deal requirements, potential, and commercials
• Executing sales plans devised by the management / contributing towards the growth of business revenue
• Establish good relationship with prospective clients, closures of sales for revenue generation
• Sending daily reports regarding the outcome of the meeting with clients
• Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities
• Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey
• Reviewing and optimizing the design and content of all online assets including the company website and social media pages
• Planning and control of the digital marketing budget and spend by allocating budgets to different channels
• Analyzing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
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Full Stack Developer - Averlon