Digital Marketing Associate (PPC Specialist)

Who we are:

Kanerika Inc. is a premier global software products and services firm that specializes in providing innovative solutions and services for data-driven enterprises. Our focus is to empower businesses to achieve their digital transformation goals and maximize their business impact through the effective use of data and AI. We leverage cutting-edge technologies in data analytics, data governance, AI-ML, GenAI/ LLM and industry best practices to deliver custom solutions that help organizations optimize their operations, enhance customer experiences, and drive growth.

Awards and Recognitions

Kanerika has won several awards over the years, including:

1. Best Place to Work 2023 by Great Place to Work®

2. Top 10 Most Recommended RPA Start-Ups in 2022 by RPA Today

3. NASSCOM Emerge 50 Award in 2014

4. Frost & Sullivan India 2021 Technology Innovation Award for its Kompass composable solution architecture

5. Kanerika has also been recognized for its commitment to customer privacy and data security, having achieved ISO 27701, SOC2, and GDPR compliances.

Working for us

Kanerika is rated 4.6/5 on Glassdoor, for many good reasons. We truly value our employees' growth, well-being, and diversity, and people’s experiences bear this out. At Kanerika, we offer a host of enticing benefits that create an environment where you can thrive both personally and professionally. From our inclusive hiring practices and mandatory training on creating a safe work environment to our flexible working hours and generous parental leave, we prioritize the well-being and success of our employees. Our commitment to professional development is evident through our mentorship programs, job training initiatives, and support for professional certifications. Additionally, our company-sponsored outings and various time-off benefits ensure a healthy work-life balance. Join us at Kanerika and become part of a vibrant and diverse community where your talents are recognized, your growth is nurtured, and your contributions make a real impact. See the benefits section below for the perks you’ll get while working for Kanerika.

Locations

We are located in Austin (USA), Singapore, Hyderabad, Indore and Ahmedabad (India).

Job Location: Hyderabad, Indore and Ahmedabad.

Role:

We are looking for A highly skilled Full Stack .NET Developer with strong hands-on experience in C#, .NET Core, ASP.NET Core, Web API, and Microservices Architecture. Proficient in developing scalable and high-performing applications using SQL Server, NoSQL databases, and Entity Framework (v6+). Recognized for excellent troubleshooting, problem-solving, and communication skills, with the ability to collaborate effectively with cross-functional and international teams, including US counterparts.

Technical Skills

· Programming Languages: C#, TypeScript, JavaScript

· Frameworks & Technologies: .NET Core, ASP.NET Core, Web API, Angular (v10+), Entity Framework (v6+), Microservices Architecture

· Databases: SQL Server, NoSQL

· Cloud Platform: Microsoft Azure

· Design & Architecture: OOPs Concepts, Design Patterns, Reusable Libraries, Microservices Implementation

· Front-End Development: Angular Material, HTML5, CSS3, Responsive UI Development

· Additional Skills: Excellent troubleshooting abilities, strong communication (verbal & written), and effective collaboration with US counterparts

What You’ll Bring:

· Bachelor’s degree in Computer Science, Engineering, or a related field, or equivalent work experience.

· 6+ years of experience.

· Proven experience delivering high-quality web applications.

Mandatory Skills

· Strong hands-on experience on C#, SQL Server, OOPS Concepts, Micro Services Architecture.

· Solid experience on .NET Core, ASP.NET Core, Web API, SQL, No SQL, Entity Framework 6 or above, Azure, Applying Design Patterns.

· ·Strong proficiency in Angular framework (v10+ preferred)and TypeScript & Solid understanding of HTML5, CSS3, JavaScript

· Net web apps and long running jobs

· Sql server or any databases, working with large datasets, performance management

· API integration, authentication and authorization implementation

· Azure services, web apps, function apps, keyvalut, logging, Application gateways, blob storage etc

· Azure devops

· SSO with Microsoft Entra

· Architecture and design exp using above tech stack

Preferred Skills (Nice to Have):

· Self – Starter with solid analytical and problem- solving skills.

· Willingness to work extra hours to meet deliverables.

· Understanding of Agile/Scrum Methodologies.

· Exposure to cloud platform like AWS/Azure

Why join us?

· Work with a passionate and innovative team in a fast-paced, growth-oriented environment.

· Gain hands-on experience in content marketing with exposure to real-world projects.

· Opportunity to learn from experienced professionals and enhance your marketing skills.

· Contribute to exciting initiatives and make an impact from day one.

· Competitive stipend and potential for growth within the company.

Employee Benefits

1. Culture:

i. Open Door Policy: Encourages open communication and accessibility to management.

ii. Open Office Floor Plan: Fosters a collaborative and interactive work environment.

iii. Flexible Working Hours: Allows employees to have flexibility in their work schedules.

iv. Employee Referral Bonus: Rewards employees for referring qualified candidates.

v. Appraisal Process Twice a Year: Provides regular performance evaluations and feedback.

2. Inclusivity and Diversity:

i. Hiring practices that promote diversity: Ensures a diverse and inclusive workforce.

ii. Mandatory POSH training: Promotes a safe and respectful work environment.

3. Health Insurance and Wellness Benefits:

i. GMC and Term Insurance: Offers medical coverage and financial protection.

ii. Health Insurance: Provides coverage for medical expenses.

iii. Disability Insurance: Offers financial support in case of disability.

4. Child Care & Parental Leave Benefits:

i. Company-sponsored family events: Creates opportunities for employees and their families to bond.

ii. Generous Parental Leave: Allows parents to take time off after the birth or adoption of a child.

iii. Family Medical Leave: Offers leave for employees to take care of family members' medical needs.

5. Perks and Time-Off Benefits:

i. Company-sponsored outings: Organizes recreational activities for employees.

ii. Gratuity: Provides a monetary benefit as a token of appreciation.

iii. Provident Fund: Helps employees save for retirement.

iv. Generous PTO: Offers more than the industry standard for paid time off.

v. Paid sick days: Allows employees to take paid time off when they are unwell.

vi. Paid holidays: Gives employees paid time off for designated holidays.

vii. Bereavement Leave: Provides time off for employees to grieve the loss of a loved one.

6. Professional Development Benefits:

i. L&D with FLEX- Enterprise Learning Repository: Provides access to a learning repository for professional development.

ii. Mentorship Program: Offers guidance and support from experienced professionals.

iii. Job Training: Provides training to enhance job-related skills.

iv. Professional Certification Reimbursements: Assists employees in obtaining professional certifications.

v. Promote from Within: Encourages internal growth and advancement opportunities.

Job Title: Digital Marketer (B2B)

Company: VRT Management Group

Location: Santosh Nagar, Hyderabad (On-site)

Employment Type: Full-Time

Experience: 1–5 years

Industry: Business Consulting / B2B Marketing

Target Audience: Small and Medium Business (SMB) Entrepreneurs – USA

About Us

VRT Management Group is a fast-growing entrepreneurial consulting firm that helps SMBs across the USA scale their businesses by transforming people, processes, and strategy. We are looking for a creative, results-driven Digital Marketer who can take full ownership of campaigns that generate high-quality leads, increase visibility, and drive engagement for our flagship programs like the Entrepreneur Growth Alliance (EGA) and Entrepreneur Edge.

🧭 Key Responsibilities

• Run lead generation campaigns on LinkedIn (organic and paid) to attract high-quality SMB entrepreneur leads.
• Write and send personalized LinkedIn messages to engage leads and encourage call bookings or program sign-ups.
• Create and manage automated email sequences (welcome, follow-ups, reminders) to nurture leads.
• Plan and post engaging content regularly on LinkedIn, Instagram, Facebook, and YouTube.
• Do keyword research and apply SEO best practices to blogs, landing pages, and service pages.
• Use Google Analytics and other tools to study web traffic and suggest improvements.
• Coordinate with web designers to enhance mobile-friendly and conversion-optimized design.
• Track key metrics like CPL, CTR, CAC, ROAS, engagement rate, and conversion rate.
• Create weekly and monthly performance reports and dashboards.
• Use insights to A/B test and improve campaigns continuously.
• Work with content, design, and research teams to align marketing messages with brand tone and goals.
• Support campaigns for events, workshops, and cohort launches like EGA and Entrepreneur Edge.
• Stay updated with digital marketing trends and what’s working in the SMB sector.
• Study competitor strategies and find new opportunities to improve VRT's marketing efforts.

Qualifications

• 1–5 years of experience in digital marketing (preferably in a B2B).
• Experience with LinkedIn marketing, including outreach and paid ads.
• Familiarity with email marketing tools and CRM automation.
• Strong understanding of SEO, Google Analytics, and performance metrics.
• Excellent written communication and storytelling skills.
• Analytical, creative, and proactive mindset with a passion to learn and grow.

What You’ll Get

• Yearly performance-based increments and bonuses.
• Mentorship and training directly from our CEO, a global business strategist who coaches top-level executives and entrepreneurs.
• A friendly, collaborative, and high-growth work culture.
• Opportunities to take ownership of projects and grow professionally.
• Exposure to top-tier B2B campaigns targeting business owners in the USA.
• A workplace that values learning, creativity, and results in hierarchy and routine.

Role Overview

We are seeking a highly skilled and experienced Senior AI Engineer with deep expertise in computer vision and architectural design. The ideal candidate will lead the development of robust, scalable AI systems, drive architectural decisions, and contribute significantly to the deployment of real-time video analytics, multi-model systems, and intelligent automation

solutions.

Key Responsibilities

 Design and lead the architecture of complex AI systems in the domain of computer vision and real-time inference.

 Build and deploy models for object detection, image segmentation, classification, and tracking.

 Mentor and guide junior engineers on deep learning best practices and scalable software engineering.

 Drive end-to-end ML pipelines: from data ingestion and augmentation to training, deployment, and monitoring.

 Work with YOLO-based and transformer-based models for industrial use-cases.

 Lead integration of AI systems into production with hardware, backend, and DevOps teams.

 Develop automated benchmarking, annotation, and evaluation tools.

 Ensure maintainability, scalability, and reproducibility of models through version control, CI/CD, and containerization.

Required Skills

 Advanced proficiency in Python and deep learning frameworks (PyTorch, TensorFlow).

 Strong experience with YOLO, segmentation networks (UNet, Mask R-CNN), and

tracking (Deep SORT).

 Sound understanding of real-time video analytics and inference optimization.

 Hands-on experience designing model pipelines using Docker, Git, MLflow, or similar tools.

 Familiarity with OpenCV, NumPy, and image processing techniques.

 Proficiency in deploying models on Linux systems with GPU or edge devices (Jetson, Coral)

Good to Have

 Experience with multi-model orchestration, streaming inference (DeepStream), or virtual camera inputs.

 Exposure to production-level MLOps practices.

 Knowledge of cloud-based deployment on AWS, GCP, or DigitalOcean.

 Familiarity with synthetic data generation, augmentation libraries, and 3D modeling tools.

 Publications, patents, or open-source contributions in the AI/ML space.

Qualifications

 B.E./B.Tech/M.Tech in Computer Science, Electrical Engineering, or related field.

 4+ years of proven experience in AI/ML with a focus on computer vision and system- level design.

 Strong portfolio or demonstrable projects in production environments

Position - Category Head

Location - Mumbai ( Remote for now)

We are looking for a Category Head to manage a group or category of products for our company. You will be the one responsible for the pricing and overall promotion of a product category to maximize consumer appeal. Relationships with vendors and product range management will also be part of your duties.

- An excellent category Head must have extensive experience in understanding consumer needs and the retail environment. They must have a commercial mindset and full comprehension of marketing and sales principles. Exceptional communication skills are also key for category Head.

- The goal is to increase sales and profitability of business to drive sustainable growth.

Role:

- Creating and developing a long-term plan and strategy for development of the category.

- Develop strong working relationships with buying, marketing and merchandising teams.

- End to end management of product i.e. from supplier to customer.

- P&L owner for the group of categories managed.

- Team Management: manage a team of Category Owners, Catalogue, and Vendor Acquisition resources. Develop and coach team.

- Manage Portfolio of Categories: New brand acquisition and pricing strategy, Managing product portfolio and inventory management. Shape long term portfolio expansion built on macro trends.

- Vendor management: vendor sourcing & management, vendor relationship management.

- Customer management: Managing key customer relationships, developing multiple channels, optimizing omni channel sales- through mix of online and offline sales.

- Marketing: Manages and optimizes marketing spends on the category group. Working closely with digital marketing team to optimize spends across different digital channels.

- Category Analytics: proficient in analytics to identify growth areas and execute

Made A Way is seeking a Subject Matter Expert (SME) with rich knowledge in their core subjects.

The expert should be able to develop content for the US/UK students.

Subject: Chemical Engineer / Civil Engineer / Electrical Engineering / Mechanical Engineer / Operation Management / Nursing / Physics / Psychology / Finance

Education: M.Tech / B.Tech / BSc / Msc

Type of Job: Full time (Work From Office)

Duration: 8 hr working + 30 min (Break)

Location: A-23, Third floor, Sector-16-near metro station, Noida-201301

ESSENTIAL DUTIES and RESPONSIBILITIES:

·      Subject Matter Expert (SME) with strong knowledge, understanding and expertise in the specified subjects mentioned above.

·      Expert in problem solving (Questions/Exercises) both from text books and other homework  application in a detailed step by step manner for various levels of complexity. Able to work in a fast-paced environment.

·      Provide guidance to other SMEs to improve content accuracy, language (English usage, appropriate English sentence structure) and overall quality of the solution content for use by students.

·      Ability to learn new tasks and concepts quickly. 

·      Excellent communication skills, both verbal and written.

·      Proficient computer skills and use of technology.

Job ID: RP1001

Required Experience- 4+ years

Expected joining within two weeks

Preferred Skills:

• Good communication skills in English (Written and Oral)
• Strong knowledge of RDBMS concepts
• Strong analytical and problem-solving skills
• Experience in performance tuning
• Experience in interaction with the customer
• Technical skills Java, HTML, CSS, TypeScript, SpringBoot, Hibernate, Microservices
• Preferred Tools (SVN, GIT, Maven, Jenkins Jira Confluence)
• Ability to explore the application by himself/herself from the training provided

Responsibilities:

• New feature development or enhancement or change request activities (Requirement analysis, Requirement documentation, Design, Coding, Review, Testing and Release process)
• Defect Fixing (Defect analysis, route cause identification, Code change, testing, obtaining user confirmation and release process)
• Support tasks (Ticket analysis, data uploading, performance tuning, job monitoring, any analysis task, ReportGeneration and etc.,)
• Level 2 and Level 3 support (Support process adherence)
• Functional and technical or solution documentation preparation
• Execution will either be Waterfall or Agile
• The process needs to be followed as defined by RBEI or RBEI’s Customer
• Preparation & participation in the project status and review meeting

Job Locations: Bangalore, Pune, Chennai, Dehradun, Mohali, Panchkula, or Gurugram (Currently Remote)

Roles and Responsibility

1. Looking after entire field operations

2. Coordinate with the sales and technical team to resolve the issues.

3. Take full ownership of keeping the designated clients to keep them hooked to the solution provided by the company.

4. Addressing customer inquiries, concerns and suggestions.

5. Detect repetitive issues and finding a relevant solution for that.

6. Work along with the tech team to fine issues w.r.t to the product and make it stable.

7. Analyze and summarise the day’s work and reporting it to the team manager.

8. Manage maintenance of equipment / devices and services.

Note:

• MUST OWN TWO-WHEELER WITH DRIVING LICENSE
• CANDIDATE WHO CAN JOIN IMMEDIATELY.
• FIXED TRAVEL REIMBURSEMENT.