Digital Marketing Manager

Marketing Lead – Performance, Content & Growth

This is a full-time core team role based in Hyderabad at a funded startup

At CraftMyPlate, we’re transforming how India orders food for group gatherings — from office teams to family celebrations.

Our platform blends deep operational intelligence, delightful user experiences, and highly scalable systems to make bulk food ordering (10+ people) truly effortless.

We’re backed by leading investors and are entering an exciting scale phase — building the Event OS for India.

We’re looking for a hands-on growth marketer who is both:

✅ A performance marketing wizard — smart with money, obsessed with ROAS/CAC

✅ A content creator at heart — can turn real moments into trust-building stories

If you love owning numbers, scaling experiments, and building from scratch — this role is for you.

What You’ll Do

• Own and scale growth across Meta, Google, YouTube, WhatsApp, SEO, affiliates, influencers, and retargeting.
• Run bold experiments, test fast, and double down on what drives results.
• Deep-dive into analytics — optimize funnels, cut waste, and boost conversions.
• Create content that builds trust, recall, and demand, not just clicks.
• Collaborate with agencies, influencers, and partner brands (like MyGate) — understand target audiences by use case, design the right campaigns, and get them executed with clear ROI.
• Manage budgets with discipline, efficiency, and accountability.
• Work directly with founders to set ambitious goals — and hit them.
• Guide and mentor agencies or junior marketers to deliver consistent creative and performance output.

Must-Have Requirements

• 3+ years of performance marketing experience with proven CAC and ROAS impact.
• Strong analytical mindset — turns campaign data into insights and actions.
• Hands-on across Meta + Google Ads, remarketing, influencer strategy, and SEO fundamentals.
• Genuine storytelling ability — understands how content builds trust and converts.
• Deep customer empathy — ideally with experience in event, food, or consumer internet segments.
• Clear communicator who can align creative, performance, and brand thinking.
• Startup agility — executes fast, iterates daily, learns from data.

Good-to-Have

• Entrepreneurial experience or a founder mindset — someone who thinks in terms of outcomes, not tasks.
• Exposure to affiliate and partnership-driven growth.
• Experience creating regional + English content (Telugu or Hindi a plus).
• Comfort using AI and automation tools to speed up testing and production.
• Strong grasp of brand-building through consistent storytelling and recall design.

What You’ll Get

• A front-row seat to build and scale a brand from the ground up.
• The freedom to experiment, own big decisions, and see direct impact.
• Mentorship and collaboration directly with the founding team.
• A fast-moving, high-ownership culture where growth is visible and rewarded.
• Opportunity to shape brand perception, recall, and performance across multiple channels.
• Competitive salary + growth-linked incentives/ESOP's.

Apply here: https://grnh.se/04111a9b4us

Drive growth at one of the fastest-growing companies in America. 

Fresh Prints is an NYC-based custom apparel brand. We find incredible students and give them training and support to build the business at their schools. We have 600+ students who will do $40+ million in sales over the next 12 months. 

You’ll be focused on the next $100 million. How do we create unique value propositions? How do we optimize the existing revenue channels and develop additional revenue channels? How do we usher in the next stage at Fresh Prints? 

Those are the questions the members of our cross-functional Growth Team work on every day. They do so not as developers, designers, or marketers but as entrepreneurs determined to drive the business forward. 

This role is perfect for someone with 2+ years of experience in marketing, project management, data, and related roles. For the right person, this role offers an uncapped opportunity. With time, the role will develop into a higher-level role, and you’ll be given the opportunity to be a leader in the space.

We’re looking for someone willing to take ownership of projects, demonstrate resourcefulness, be super attentive to details, be proactive, stay calm under pressure, and execute on tight deadlines. The ideal candidate should love taking on new challenges.

Needless to say, you’ll grow as Fresh Prints grows. You’ll get the time and support you need to learn, develop professionally, and have a big impact. 

Description of the Role 

• Design and implement revenue-generating initiatives, including campaigns, promos and workflows.
• Coordinate campaign launches and ensure timely execution.
• Collaborate with creative teams to develop compelling marketing materials and content.
• Create personalized marketing programs that enhance customer experience at various stages of the customer lifecycle.
• Work with channel managers to plan, execute, and optimize multi-channel marketing campaigns (email, SMS, Ads, etc.)
• Monitor campaign performance and implement improvements to maximize ROI, engagement, and retention.
• Utilize customer data and analytics to inform marketing strategies and decisions.
• Regularly report on key metrics related to revenue, campaign performance, and engagement.
• Work closely with Sales, Product, Tech, and the rest of the Growth team to align on goals and strategies.

Requirements 

• 2+ years of experience in marketing, project management, data, or related roles.
• An MBA or relevant advanced degree is a plus.
• Demonstrated experience in effectively leading and managing teams, fostering collaboration, and driving team performance towards shared goals.
• Proven track record of developing and executing successful revenue strategies.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent project management skills, with the ability to manage multiple projects simultaneously.
• Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities and requirements.
• Super detail-oriented and meticulous with work
• Strong time management & prioritization skills
• Excellent communication and collaboration skills.
• Self-motivated and excited to work on different projects

Personal Attributes 

• Proactive. You believe it’s always on you to ensure that anything you do is a success
• In love with a challenge. You revel in solving problems and want a job that pushes you out of your comfort zone
• Goal-oriented. You’re incredibly ambitious. You’re dedicated to a long-term vision of who you are and where you want to go
• Open to change. You’re inspired by the endless ways in which everything we do can always be improved
• Calm under pressure. You have a sense of urgency but channel it into productively working through any issues
• Super attentive to detail. You have an eagle’s eye for detail and can catch any mistake within seconds

Compensation & Benefits 

• 14 lakhs (per annum) 
• Health Insurance 
• Mental Health Benefits
• The opportunity to learn a lot rapidly 
• Working with a talented and busy team dedicated to building a business together

Details 

• This is a WFH role and could be based anywhere in India
• Hours are Monday - Friday, 12:30 PM IST - 9:30 PM IST 

Fresh Prints is an equal employment opportunity employer and promotes diversity; actively encouraging people of all backgrounds, ages, LGBTQ+, and those with disabilities to apply.

This role will drive operations on focused contractual agreements while working with a team of highly motivated, technical individuals who work in a collegial, collaborative work environment. Your key role is leading and coordinating a multisite VMWare operation ensuring systems and resources remain operational. In addition, you would contribute to the analysis and formulation of strategic performance direction across all areas of responsibility.

Primary Responsibilities

• Support the full system engineering life-cycle of VMware infrastructure: requirements analysis, design, development, integration, testing and implementation
• Manage and maintain multiple vCenter, vSphere, ESXi systems to include VSAN clusters
• Ensure security patching and system hardening are maintained to meet integrity and availability requirements
• Maintain system resource optimization based on analysis of hosted systems
• Draft and review information security policies, standards, and procedures.
• Complete risk and vulnerability assessment at the network, system, and application level.
• Complete regular situational awareness reports and daily monitoring

Desired Certifications / Training:

• VMware VCP or higher
• System Admin / Data Center Admin Training 

EDUCATION & EXPERIENCE:  

• Requires BE
• 1.5 +  – 7  years of prior relevant experience

Target Closure of Hiring  

• 12th Dec 2022

• 4 L to 16 L INR 

• No

• as per Shift  on Roaster

• Mumbai

Talent Acquisition, Competency Mapping,

HR Operations, Compensation and Benefits, Succession Planning

• Familiarizing yourself with all products and services offered by our company.
• Procuring new clients through direct contact, word-of-mouth, and collaboration with the marketing department.
• Attending networking activities to research and connect with prospective clients.
• Maintaining meaningful relationships with existing clients to ensure that they are retained.
• Suggesting upgrades or added products and services that may be of interest to clients.
• Crafting business proposals and contracts to draw in more revenue from clients.
• Negotiating with clients to secure the most attractive prices.
• Equipping staff with the technical and social skills needed to enhance sales.
• Reviewing clients' feedback and implementing necessary changes.
• Remaining in tune with trends in consumption to ensure that our offerings remain relevant.

• Degree in marketing, business administration, or similar.
• Extensive sales experience.
• Intuitive and insightful, particularly regarding human behavior.
• Ability to generate revenue by identifying pain points and suggesting suitable products or services.
• Professional yet affable disposition.
• Neat, well-groomed appearance.
• Great networking skills.
• Excellent written and verbal communication.
• Resourceful, with outstanding research skills.
• Emboldened by challenges.

We are a well-funded B2B travel tech startup. We have raised ~USD 5 mn Pre Series A investment round despite the global pandemic and are looking to grow our Product & Tech team. We are growing rapidly. We have crossed our pre-covid numbers. We want to become the world’s biggest B2B travel company by enabling over million travel agents, travel entrepreneurs, and influencers to grow their business, and achieve Annualized GMV of $25 billion by 2026.

What’s on Offer:

• Best Combination of salary (₹12 to 21 LPA)
• Work on Best Tech Stack - iOS and Swift, Android, Java, Python/Django, NodeJS
• Learn from Best Mentors with Cumulative 50+ years of experience in Tech who previously worked in 4 unicorns.
• Fast Career Growth with fast appraisals and fast salary increase.
• A super passionate team with deep conviction which has stayed together during covid.
• Build world-class tech products and leverage technology to drive growth globally!
• Very high ownership role in a fast-paced environment.
• Great Culture -> No hierarchy/politics nonsense guaranteed!
  
  

About us: The founding & engineering team has worked in senior leadership roles at successful internet startups in India and Overseas

• Arun - Cofounder, leads Product & Growth Ex Cars24, TravelTriangle, TripFactory, IIM Bangalore
• Chirag - Cofounder, leads Business Operations Ex Oyo, TravelTriangle, IIM Ahmedabad, IIT Roorkee
• Ashish - Cofounder, leads Technology Ex CTO Cars24, CTO FabFurnish, Gaadi, Ex-Entrepreneur
• Amit: Tech Leader, 15+ yrs Tech exp, Ex Ola, Foodpanda, Shopclues, Cvent,
• Shrawan: Tech Leader, 17+ yrs Tech exp, Ex CTO Millenium Entertainment, One Kosmos
• Akshat: Tech Owner, 14+ yrs Tech exp, Ex Cars24, L&T, Samsung US, Motorola US.
• Rajesh: Tech Owner, 11+ yrs Tech exp, Ex Hike, Foodpanda
  
  

Must have technical skills

• Swift programming language (Control flows, Optionals, View Controllers etc).
• Good understanding of Interface Builder, Storyboards.
• Good understanding of Cocoa Pods
• Good understanding of AutoLayouts and building responsive apps for multiple iOS devices
• Understanding of Commonly used data structures like Dictionaries etc.
• Understanding of CoreData and NS UserDefaults.
• Understanding of working with APIs using Alamofire, concepts like Pagination of Lists.
• Good knowledge of MVC for iOS, writing Modular code, creating reusable components.
• Working with Push Notifications on APNS.
• Good understanding of Git.
  
  

Good to have:

• Working with Firebase SDK namely Crashlytics, Remote Config, Analytics
• Working with TestFlight or Firebase for Beta Testing
• Working independently and closely with the Product teams
• Has worked in an Agile environment and understands what building an MVP is like
• Worked with Jenkins for iOS
  
  

Desired Candidate Profile

• 2.5 to 5 years of experience in developing iOS apps.
• Ethical, hardworking, and 'passionate about startups' mindset
• Is a self-starter, and loves working in a fast-paced environment.
• Excellent structured problem-solving ability
  
  

Additional Details

• Office Location- Connaught Place, Delhi

ABOUT US

Zolve’s mission is simple: we want to make financial products accessible to everyone. Zolve offers the ambitious a plethora of products to simplify banking in the US, such as:

• A Bank Account you can create from anywhere in the world in under five minutes
• A high-limit Credit Card that helps build a healthy credit score
• Easy, lightning-fast, cross-border money transfers with the best rates in the market

RESPONSIBILITIES

• Responsible for driving customer excellence & bringing the customer perspective to all business decisions
• Work with cross-functional teams (business, product, design, content, marketing etc.) and wear the hat of the customer to constructively challenge the teams and to develop a customer-first mindset and implement customer focused strategies
• Own and drive the overall NPS metric for Zolve
• Consistently scan the market for best practices, best in class journeys, best in class customer delighter elements etc. and own market intelligence from a customer experience perspective
• Understand the competitive landscape and be an expert on our competition and how they are positioned
• Obtain insights into customers’ usage of current products, untapped opportunities and customer personas, through interviews, surveys, and sales data
• Collaborate with product management and marketing communications to develop product positioning and messaging that resonate with our target customer personas.
• Serve as a customer evangelist within the organization

REQUIREMENTS

• 1. Obsessed with improving customer experience 🙂
• 2. Obsessed with improving customer experience 🙂
• 3. Obsessed with improving customer experience 🙂
• 4-6 years of B2C product experience
• Preferably has worked or studied in the US
• A creative and quantitative thinker
• Significant attention to detail
• Demonstrable experience collaborating with cross-functional teams, across geographies, and taking ownership of key metrics
• Excellent presentation, written, and verbal communication skills

• Design, develop and maintain automation framework, system, and functional test suites and contribute to Database platform development
• Test the product for performance, resiliency, security, scalability, and reliability.
• Fix defects identified via testing in the Database platform
• Understand the end-to-end configuration, technical dependencies, code paths, and overall behavioral characteristics of the products you test.
• Analyze and understand existing test coverage and test cases, identifying opportunities for redesign, replacement, reusability, and improvement in efficiency and performance.
• Define and inspire changes to our product with our development engineering team based on feedback from tests and customer issues.
• Develop and contribute to internal and external knowledge bases. Be a champion for our customers.
• Go above and beyond to ensure customers are getting the most out of their investment in the company platform.

You’ll Need

• Sound knowledge of C/C++ and Java programming languages.
• Sound knowledge of JDBC APIs.
• Sound knowledge of Data Structures and concurrent programming.
• Strong troubleshooting and testing skills.
• Sound knowledge of Distributed System Architecture and distributed processing.
• Good in Shell / Python scripting.
• A minimum of five years in SDET or development profile with BS or MS in CS or equivalent technical degree.
• Highly desirable skills
• Knowledge of database internals (concurrent B-tree access, transactions, recovery, query processing).

Nice to have:

• Familiarity with Big Data Ecosystem landscape. Like Kafka, Spark, Presto.
• Familiarity with ORM technologies like Hibernate, Django, etc.