1.Proven experience as a PPC Ads Specialist or similar role with a successful track record of managing and optimizing PPC campaigns.
2.In-depth knowledge & work experience of PPC platforms such as Google Ads, Bing Ads, and social media advertising platforms (Facebook, Instagram etc.)
3.Experience in Paid Search (PPC) / Create and manage Payper Click (PPC) campaigns.
4.Sound knowledge of keyword research tools, analytics platforms, and bid management systems.
5.Strong communication and collaboration skills.
6.Ability to work in a fast-paced, results-driven environment.
6.Certifications in Google Ads and other relevant platforms will be a plus.
About AuroIN - Full Service Digital Marketing Agency
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About UpSolve
We built and deliver complex AI solutions which help drive business decisions faster and more accurately. We are a typical AI company and have a range of solutions developed on Video, Image and Text.
What you will do
- Capture and edit photographs for social media platforms.
- Create post captions
- Use correct hashtags
- Interact with client to understand business requirement
- Manage digital ads
Working Mode: Remote (India)
What are we looking for
- Excellent communication and collaboration abilities.
- Ability to work effectively in a fast-paced and dynamic team environment.
- Creative mind
Merito is a curated talent platform that helps growth companies to identify and hire quality talent faster. Setup by team of IIM Ahmedabad and HEC Paris alumni Merito with its unique approaches changing the way hiring is done.
Responsibilities
- Develop content for marketing like creatives, blogs, podcast and videos
- Organize various marketing campaigns across different platforms.
- Design ,plan, and execute them and measure it's effectiveness.
- Keep an eye on all marketing channels from website to social media and everything else in between.
- Create brand awareness , come up with creative and innovative ideas and help in advertising and promoting.
- Attract,convert and monitor the marketing traffic and achieve the desired goals.
- Come up with content strategies based on business objectives for our targeted audience across all platforms.
- The marketing budgets are in your hands to acquire effective tools and resources , and the budget for various projects, would be handled by you as well.
- You've the authority to implement and improve any ongoing marketing strategy and plan a better one if required.
- Always make a note of the competitor's strategies and look out for their next move. Keep yourself updated with the new marketing trends.
Requirements
- You know market segmentations, product and service strategy, competitive strategy, and product/service development inside out
- Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results etc.
- Your knowledge about various marketing and analytical tools for B2B marketing such as Google Analytics, Google Ads, LinkedIn Marketing, Hubspot is essential
- Oversee and grow the marketing department, consistently identifying revenue opportunities within our established client base and managing consistent growth by securing new accounts
- You should have done content driven marketing (blogs, podcasts, videos etc.)
- Your verbal & written communication skills have always been on point.
- Should know tools like Hubspot, Zoho CRM, making marketing pipeling and architectural solutions
- Collaborate with the sales team to translate marketing efforts in tangible sales outcome
- Should have hands on understanding of the cross platform performance marketing
Benefits :
- Fixed + variable salary
- Flexible timings
Urgent looking for few professional content writers for Vyanso.com who can write unique and SEO-friendly content.
About the Role –
We operate in an industry where the need gap for quality upskilling education coupled with the convenience of online learning is a global problem. The international markets are waiting for a premier after-school learning solution for kids. BeyondSkool wants to leverage this opportunity and serve this market through the digital channel.
We are looking for a digital marketing specialist to lead Performance Marketing (Google, Facebook, Instagram, affiliate).
The ideal candidate for us is someone who has executed digital marketing campaigns for any of the new age online companies (preferably Edtech), has scale-up experience in the US market and comes with at least 3 years of experience in a middle management role. The role will give you the charge of overall campaign execution and also work on campaign strategy (working directly with the Chief Growth Officer and CEO). In a nutshell, we expect you to be executing our digital marketing initiatives while also being engrossed in the daily hustle that comes with a Series A start-up.
This is an amazing opportunity to learn from an extraordinary team, grow massively and help students around the globe build an awesome career for themselves.
What you will do
- Experience of having handled campaigns across key online platforms like Google, FB, Instagram, mobile marketing, affiliates, ad exchanges etc. (Fb, Instagram & Google to be strength areas, with at least exposure to affiliates) à especially in the US market
- Lead, strategize, create and execute campaigns as required (creative support will be provided)
- Ensure to achieve lead generation, CPL and other metric targets (KPIs)
- Generate regular reports, and dashboards on all possible measures/parameters on all campaigns
- Develop and monitor campaign budgets.
- Prepare accurate reports on our marketing campaign’s overall performance
- Execute in an intense, fast-paced and highly iterative environment
What you will need
- Minimum a Bachelor's degree preferably in Engineering, master’s degree or MBA is preferred
- 3+ years of experience in managing Google, Facebook advertising and analytics
- Clear experience in having managed the US markets for online customer acquisition
- Strong analytics skills and good knowledge of Excel.
- Ability to analyze data to optimize for strong performance
- Good written and verbal communication skills
- Keen attention to detail and adherence to deadlines
- #hustle
What you will get
- Industry best perks
- A phenomenal work environment, with massive ownership and growth opportunities
- A bunch of super young & enthusiastic colleagues in Tech/Marketing/PR/Editorial/Social Media & Events!
- Quick iterations and deployments – fail-fast attitude
- Opportunity to work on cutting-edge technologies, and lead teams in the future
- Access to a world-class mentorship network
- Create a massive, and direct impact of the work you do in the lives of people across the globe
Location
Preferred – Mumbai, open for a remote location for the right candidate
What you will do:
- Defining marketing strategy to support the company’s growth trajectory
- Responsible for developing, executing and delivering the company's digital / online marketing strategy, planning and budget to include online, new media, web and e-commerce to drive the business forwards through key marketing channels
- Designing, implementing and managing online marketing programs focusing on building awareness and customer acquisition
- Leveraging data and analytics to deliver strong marketing efficiencies and creating an advantaged digital marketing effort
- Managing SEO and SEM
- Building and owning the brand while generating positive buzz in and around the platform
- Leveraging a "Test & Control" approach to constantly improve program results and increasing the impact of marketing on revenue and profitability
- Proposing new marketing program ideas and then securing support from stakeholders to fund and execute these programs
- Updating with the new trends and processes on marketing and using the same to push the company’s marketing agenda
- Evaluating the impact of marketing programs in achieving their stated revenue targets
- “Listening” to the trends of the market and directing the market research efforts of the company
- Focussing on increasing life cycle value of customers
- Identifying and automating processes to improve efficiencies
- Working closely with the Technology team on automating marketing initiatives
- Using data and reports to make evidence-based marketing decisions
- Suggesting changes and improvements
- Contributing as a member of the leadership team to the business decisions of the company
- Hiring leading, training and mentoring a team of marketers and ensuring their performance and retention
- Forecasting the demand based on empirical analysis and relaying the info to the manufacturing team to ensure adequate supply
What you must have:
- Masters in marketing or equivalent. Additional Certifications will be a plus
- Experience in the same industry in preferable
- Strong analytical capabilities
- Conversant with digital marketing tools
- Deep understanding of technology
- Thorough knowledge of marketing principles, brand,product and service management
- Deep understanding of changing market dynamics
- Outstanding communication (written and verbal)
- Designing pipelines to send automatic emails, optimizing bidding and ad spent.
- Running A/B and multivariate tests to iterate through new ideas.
- Reporting and Dashboards: Managing Weekly, monthly, and quarterly reports on core metrics.
- Automating routine reporting to dashboards with advanced filtering and deep-dive capabilities.
- Making sense of data, presenting a perspective. Investigating if something doesn't make sense.
- Analyzing and sharing insights on trends by drilling down into various dimensions.
- Providing actionable data-driven recommendations to stakeholders’ business questions
- Collaborating well with others, knowing that better solutions come from working together
- Pushing for continuous improvement to existing processes and looking for ways to continue to evolve reporting as the company/ business evolves.
- Technical Excellence - Hands-on with various digital marketing platforms and tools
- Knowledge of working from conceptualizing ads, to measuring ROI.
- Insatiably curious & Strong analytical acumen
- Someone who can take risks, and learn quickly from your mistakes
- Obsessed with putting the best-in-class systems in place.
About Us:
Adbuffs is a digital-first performance marketing agency with a laser focus on launching and scaling eCommerce brands worldwide. We've accelerated growth for eCommerce companies in over 12 countries. With the journey started in 2019, with the principles "Empathy, Disciplined Creativity and Zero tolerance to EGO" we are stepping towards a fantastic future.
Roles & Responsibilities:
- Candidates having experience of working for eCommerce industry / Lead generation are required.(E-Commerce experience is must)
- Candidates having ability to use past experience and trust in smart work and hard work are welcome.
- Analysing and interpreting provided clients data and providing expected solutions to the client.
- Candidates dedicated to perfecting the craft and affluence in Google ads are required.
- Optimistic professionals with creative and out of the box thinking capabilities are must.
- Candidates with client need analysis & handling experience and bound to deliver high quality service are required.
- Drive new ideas and processes to improve the performance of campaigns, including account structure, bidding, ad copy, and keyword development.
- Developing effective media buying strategies.
- Participating in media planning to identify target audiences and craft effective campaigns.
Requirements:
- Proven experience as a Media Buyer or similar role; experience in the eCommerce industry is MUST.
- Familiarity with media-buying, planning and research
- Interest in following advertising and media trends
- Working knowledge of media analytics software
- Excellent communication and negotiation skills
- Organizational and multitasking abilities
- Attention to detail
- Critical thinking skills
- Any Degree in Media, Advertising or related field.
Other Details:
- Job Location:
Kolkata, India.
- Working days & Job Timings:
Monday - Friday, from 10:30 am to 7:00 pm
- Salary: 2 LPA - 6 LPA
- Providing the short-term and long-term product/business vision as well as the development of the sales and Digital marketing strategy.
- Establishing an effective and lean organization structure including the recruiting of key employees and or internal Support Organization.
- Build and motivate a world-class digital sales and marketing team.
- Engage in key sales opportunities, digital campaigns, SEO, SEM, monetization.
- Oversee operating plan, budget, cash flow, and product finances.
- Maintaining awareness of both the external and internal competitive landscape, customers, and the expansion beyond existing opportunities.
- Demonstrating the leadership necessary to make the organization's mission a success.
- Communicating with investors, management
- Establish, achieve, and report on milestones to Exco.
- 10-15 years experience, stable candidate
- Having launched their own startup is preferred
- Having worked at operational roles in the past (COO, CRO)
- Strong digital media sales & marketing background
- Solid track record in running a digital business, lead generation & conversion
- Established network of both supply and demand-side sources
- Possesses experience in different verticals
- Hands-on executioner, outstanding negotiator
- Highly credible thought-leader with the potential to evangelize emerging digital
- Entrepreneurial mindset
- Self-starter with interest in a new challenge
- Skills to engage stakeholders of all functional levels
- Comfortable with a fast-growing start-up environment, as well as the ability to handle the corporate terrain
- Take the immediate lead in the project, providing overall direction.
- Introducing and successfully positioning the company in the worldwide market.
- Develop relationships with internal and external stakeholders ->
- Direct, Indirect Sales
- Marketing
- Finance
- Strategy
- Technical Support
We at InVideo.io are looking for young, ambitious and talented people to work with us on our mission to become the best Online video editor in the world.
As an SEO executive you'll be expected to drive top of the funnel growth via various strategies designed by us. To be successful, you'll need a good command over English (both written and spoken) and excellent negotiation skills. You'll undergo a 1 week training program in using various tools enabling you to be successful.
InVideo.io is based in Mumbai but we are operating remotely and have employees from different cities in India and abroad. The role of SEO executive is remote (i.e. you can work from home).
We are looking for candidates who meet the above requirement and can start immediately.