PPC Specialist

About UpSolve

We built and deliver complex AI solutions which help drive business decisions faster and more accurately. We are a typical AI company and have a range of solutions developed on Video, Image and Text.

What you will do

• Capture and edit photographs for social media platforms.
• Create post captions
• Use correct hashtags
• Interact with client to understand business requirement
• Manage digital ads

Working Mode: Remote (India)

What are we looking for

• Excellent communication and collaboration abilities.
• Ability to work effectively in a fast-paced and dynamic team environment.
• Creative mind

Urgent looking for few professional content writers for Vyanso.com who can write unique and SEO-friendly content.

We operate in an industry where the need gap for quality upskilling education coupled with the convenience of online learning is a global problem. The international markets are waiting for a premier after-school learning solution for kids. BeyondSkool wants to leverage this opportunity and serve this market through the digital channel.

We are looking for a digital marketing specialist to lead Performance Marketing (Google, Facebook, Instagram, affiliate).

The ideal candidate for us is someone who has executed digital marketing campaigns for any of the new age online companies (preferably Edtech), has scale-up experience in the US market and comes with at least 3 years of experience in a middle management role. The role will give you the charge of overall campaign execution and also work on campaign strategy (working directly with the Chief Growth Officer and CEO). In a nutshell, we expect you to be executing our digital marketing initiatives while also being engrossed in the daily hustle that comes with a Series A start-up.

This is an amazing opportunity to learn from an extraordinary team, grow massively and help students around the globe build an awesome career for themselves.

• Experience of having handled campaigns across key online platforms like Google, FB, Instagram, mobile marketing, affiliates, ad exchanges etc. (Fb, Instagram & Google to be strength areas, with at least exposure to affiliates) à especially in the US market
• Lead, strategize, create and execute campaigns as required (creative support will be provided)
• Ensure to achieve lead generation, CPL and other metric targets (KPIs)
• Generate regular reports, and dashboards on all possible measures/parameters on all campaigns
• Develop and monitor campaign budgets.
• Prepare accurate reports on our marketing campaign’s overall performance
• Execute in an intense, fast-paced and highly iterative environment

• Minimum a Bachelor's degree preferably in Engineering, master’s degree or MBA is preferred
• 3+ years of experience in managing Google, Facebook advertising and analytics
• Clear experience in having managed the US markets for online customer acquisition

• Strong analytics skills and good knowledge of Excel.
• Ability to analyze data to optimize for strong performance
• Good written and verbal communication skills
• Keen attention to detail and adherence to deadlines

• #hustle

• Industry best perks
• A phenomenal work environment, with massive ownership and growth opportunities
• A bunch of super young & enthusiastic colleagues in Tech/Marketing/PR/Editorial/Social Media & Events!
• Quick iterations and deployments – fail-fast attitude
• Opportunity to work on cutting-edge technologies, and lead teams in the future
• Access to a world-class mentorship network
• Create a massive, and direct impact of the work you do in the lives of people across the globe

Preferred – Mumbai, open for a remote location for the right candidate

What you must have:

About Us:

Adbuffs is a digital-first performance marketing agency with a laser focus on launching and scaling eCommerce brands worldwide. We've accelerated growth for eCommerce companies in over 12 countries. With the journey started in 2019, with the principles "Empathy, Disciplined Creativity and Zero tolerance to EGO" we are stepping towards a fantastic future.

Roles & Responsibilities:

• Candidates having experience of working for eCommerce industry / Lead generation are required.(E-Commerce experience is must) 
• Candidates having ability to use past experience and trust in smart work and hard work are welcome.
• Analysing and interpreting provided clients data and providing expected solutions to the client. 
• Candidates dedicated to perfecting the craft and affluence in Google ads are required.
• Optimistic professionals with creative and out of the box thinking capabilities are must.
• Candidates with client need analysis & handling experience and bound to deliver high quality service are required.
• Drive new ideas and processes to improve the performance of campaigns, including account structure, bidding, ad copy, and keyword development.
• Developing effective media buying strategies.
• Participating in media planning to identify target audiences and craft effective campaigns.

Requirements:

• Proven experience as a Media Buyer or similar role; experience in the eCommerce industry is MUST.
• Familiarity with media-buying, planning and research
• Interest in following advertising and media trends
• Working knowledge of media analytics software
• Excellent communication and negotiation skills
• Organizational and multitasking abilities
• Attention to detail
• Critical thinking skills
• Any Degree in Media, Advertising or related field.

Other Details:

• Job Location: 

Kolkata, India.

• Working days & Job Timings:

Monday - Friday, from 10:30 am to 7:00 pm

• Salary: 2 LPA - 6 LPA

• Providing the short-term and long-term product/business vision as well as the development of the sales and Digital marketing strategy.
• Establishing an effective and lean organization structure including the recruiting of key employees and or internal Support Organization.
• Build and motivate a world-class digital sales and marketing team.
• Engage in key sales opportunities, digital campaigns, SEO, SEM, monetization.
• Oversee operating plan, budget, cash flow, and product finances.
• Maintaining awareness of both the external and internal competitive landscape, customers, and the expansion beyond existing opportunities.
• Demonstrating the leadership necessary to make the organization's mission a success.
• Communicating with investors, management
• Establish, achieve, and report on milestones to Exco.

• 10-15 years experience, stable candidate
• Having launched their own startup is preferred
• Having worked at operational roles in the past (COO, CRO)
• Strong digital media sales & marketing background
• Solid track record in running a digital business, lead generation & conversion
• Established network of both supply and demand-side sources
• Possesses experience in different verticals

• Hands-on executioner, outstanding negotiator
• Highly credible thought-leader with the potential to evangelize emerging digital

• Entrepreneurial mindset
• Self-starter with interest in a new challenge
• Skills to engage stakeholders of all functional levels
• Comfortable with a fast-growing start-up environment, as well as the ability to handle the corporate terrain

• Take the immediate lead in the project, providing overall direction.
• Introducing and successfully positioning the company in the worldwide market.
• Develop relationships with internal and external stakeholders ->
• Direct, Indirect Sales
• Marketing
• Finance
• Strategy
• Technical Support

We at InVideo.io are looking for young, ambitious and talented people to work with us on our mission to become the best Online video editor in the world.

As an SEO executive you'll be expected to drive top of the funnel growth via various strategies designed by us. To be successful, you'll need a good command over English (both written and spoken) and excellent negotiation skills. You'll undergo a 1 week training program in using various tools enabling you to be successful.

InVideo.io is based in Mumbai but we are operating remotely and have employees from different cities in India and abroad. The role of SEO executive is remote (i.e. you can work from home).

We are looking for candidates who meet the above requirement and can start immediately.