Campaign Manager Intern

Eridium Digital is a Digital Marketing company, we help brands - see, shape, and act on opportunities. Driven by insights and data we decipher the consumer intent, delivering sophisticated Integrated brand presence and targeted campaigns across Search, Social, AI driven Display in sync with Marketing Technologies. We help brands to enhance their value across reputation, reach, and interest.

We are inviting applications for a full-time Senior Performance Marketing Lead to join our team. If you have a passion for Digital Marketing and bring with you an analytical and curious mind, read on. This is an opportunity to work with the leading Digital Marketing Agency. We support our employees professional and personal development.

Key Accountabilities:

• Creating and executing a strong performance marketing strategy & execution plan
• Lead the day-to-day management and optimization of campaigns across ad platforms
• Manage budgets and deliver performance marketing briefs across multiple channels; Facebook Ads, Google Ads, Twitter Ads and LinkedIn Ads
• Work closely with clients to identify their priorities and develop effective campaigns for achieving their goals
• Brainstorm new and creative growth strategies
• Ability to multi-task and remain organized in a fast-paced environment.
• Drive continued optimization of paid campaigns through performance analysis, ad copy testing, quality score improvement, keyword management etc.
• Analyze data, develop observations and recommended improvements.
• Articulate and synthesize data to internal team members to influence spending decisions/ digital marketing strategies.
• Responsible for sharing knowledge and information with the performance marketing team and internal stakeholders
• Responsible for identifying, pitching and successfully winning new paid business for Eridium
• Work closely with current Engage clients, highlighting opportunities to upsell and expand on current relationships
• Constantly identify opportunities and methods to increase efficiencies through automation and tools
• Manage daily performance reports and share insights with the team to achieve targets
• Responsible for a successful track record of measuring and maximizing ROI across a variety of performance marketing channels and ensure they are delivered on time and within budget

Requirements:

• A minimum of 4-5 years of experience in B2B performance marketing, preferably in the Digital Marketing arena
• Excellent communication and collaboration skills, with the ability to work cross-functionally with multiple teams
• Experience managing, planning and optimising multiple live campaigns simultaneously
• Ability to translate complex data concepts to easy to understand digestible decks
• Sound experience in managing multiple projects
• Proficiency with all ad platforms (Search, Social, and Programmatic)
• Proven track record of creating and managing successful performance-based campaigns across various channels.
• Strong analytical skills and experience with data analysis tools such as Google Analytics.
• Must be up-to-date with the latest trends and technologies in digital marketing
• Ability to prioritize strategically and analyze large sets of data

Please fill out the form below to apply:

https://forms.gle/5r5b3Qor6pmCc1t3A

• Data Scientist with 4+ yrs of experience
• Good working experience in Computer vision and ML engineering
• Strong knowledge of statistical modeling, hypothesis testing, and regression analysis
• Should be developing APIs
• Proficiency in Python, SQL
• Should have Azure knowledge
• Basic knowledge of NLP
• Analytical thinking and problem-solving abilities
• Excellent communication, Strong collaboration skills
• Should be able to work independently
• Attention to detail and commitment to high-quality results
• Adaptability to fast-paced, dynamic environments

Job Description:

• Work closely with various people and teams throughout the entire app development cycle (concept, design, build, deploy & test) in an agile environment.
• Design and build applications for the Android platform.
• Ensure the performance, quality, and responsiveness of applications.
• Identify and correct bottlenecks and fix bugs.
• Help maintain code quality, organization, and automatization.
• Knowledge of other web technologies and UI/UX standards.
• Familiarity with cloud message APIs and push notifications.
• Proficient understanding of code versioning tools like Git.
• Maintain and update the existing mobile app.

Reporting Structure

• This position reports to the Team Leader - Technology.

Job Specifications

• An Graduate in IT or Post graduate or Engineer in IT; with 4+ years’ of relevant experience.
• Minimum 2 years of experience in Flutter is a must.
• Familiarity with RESTful APIs to connect Android applications to back-end services.
• Excellent communication and interpersonal skills.
• Strong problem solving, analytical, decision making and technical ability.

Skills:

• Knowledge and experience of B2B Lead Generation in IT services
• Experience of Cold calling
• A good knowledge and understanding of the technical aspects of the following:-

•  Microsoft Office and associated systems, including CRM 
• Social Networking (LinkedIn) 

•  Excellent communication skills and an excellent telephone manner 
•  Ability to work independently and under pressure 
•  Good verbal and written skills  
•  Good organisational skills and attention to detail  

Roles and Responsibilities:

• Generate new leads using cold calling, social media, and other relevant lead generation tools.
• Classify hot, warm, and cold leads based on their need, budget, and decision-making capabilities.
• Organise and keep the lead status updated in the CRM software
• Follow up on leads and conduct research to identify potential prospects.
• Promote the company’s products/services addressing or predicting clients’ objectives
• To use company databases to gain potential leads.
• Think strategically - seeing the bigger picture and setting aims and objectives in order to develop and improve the business
• Screens potential business deals by analysing market strategies, deal requirements, and financials.