
Company : Barcadly Services (www.barcadlyservices.com)
Job Title: Ads manager (SEM)
About Us: Barcadly Services is a full fledge "Digital Marketing Agency" Our head office is in Mumbai & Kolhapur, the company was established in the year 2018.
We strongly supports and follows the mission of Digital India laid down by Prime Minister Shri. Narendra Modi and provides cost-effective branding solutions for start-ups & big companies in India. At Barcadly services, you will get an insight regarding what is it like to work with a pioneering Digital Marketing Agency in India.
After all, you will only seldom find someone as efficient as we are, when it comes to offering personalized performance marketing.
Thanks to our tight-knit team we have been able to assist over 170 + businesses and establishing themselves in the digital arena."
Experience:1+Years.
Overview:
As an Ads Manager, you will be responsible for planning, executing, and optimizing advertising campaigns across various channels to increase brand awareness, drive traffic, and generate leads and sales. You will work closely with the relevant departments to ensure that all advertising initiatives are aligned with the overall marketing strategy and goals.
Key Responsibilities:
• Develop and execute advertising campaigns across various channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other social media platforms.
• Conduct research to identify target audiences and develop audience personas for ad targeting.
• Create and manage ad campaigns, including ad copy, ad creatives, and targeting options.
• Monitor and optimize ad performance to ensure maximum return on investment.
• Conduct A/B testing and other experiments to improve ad performance.
• Collaborate with the content team to develop ad creatives and landing pages that align with the overall marketing strategy.
• Provide regular reporting and analysis of ad performance to stakeholders.
• Stay up-to-date with industry trends and best practices to ensure that our ad strategies remain effective.
Requirements:
• Bachelor's degree in marketing, business, or a related field.
• Relevant experience in ad management.
• Strong understanding of various advertising channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other social media platforms.
• Experience with ad targeting options, such as audience segmentation and retargeting.
• Familiarity with ad tracking and reporting tools, such as Google Analytics, Facebook Ads Manager, and LinkedIn Campaign Manager.
• Ability to work independently and manage multiple projects simultaneously.
• Strong analytical skills and attention to detail.

About Barcadly Services
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Location: Zirakpur (On-site)
Experience: 3 Months – 3 Years
Job Type: Full-Time
Industry: Recruitment / Executive Search
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- Excellent communication & negotiation skills
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AI Disclosure & Informed Consent
Artificial intelligence (AI) technology may be used during the hiring process to record, transcribe, analyze, and rank interview responses. By submitting your application and participating in the interview process, you acknowledge and consent to the use of AI technology in the hiring process. For more information see our AI Disclosure and Consent Policy.
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· Collaborate with the marketing team to create engaging and relevant email content that aligns with the company's brand and marketing objectives.
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· Coordinate with cross-functional teams, including design and content teams, to ensure seamless execution of email campaigns.
· Prepare regular reports on email campaign performance and present findings to the marketing team, identifying areas for improvement.
Requirements:
· Bachelor's degree in Marketing, Communications, or a related field.
· 2 years of experience in email marketing or related digital marketing roles.
· Strong understanding of email marketing principles, best practices, and industry trends.
· Familiarity with email marketing platforms and tools (e.g., Mailchimp, HubSpot, etc.).
· Proficiency in analyzing email metrics and interpreting data to drive actionable insights.
· Excellent written and verbal communication skills with a keen eye for detail.
· Basic HTML and CSS knowledge for email template customization is a plus.
· Ability to manage multiple tasks and meet deadlines in a fast-paced environment.
About ITLH:
ITLH is an Ed-Tech organization backed by an IT company- Centillion based in India and Singapore. ITLH aims at bridging the gap between knowledge and opportunities by helping students build their skill sets via practical learning on live projects and classroom training. For the last 5 years we have enrolled 4000 students for the programme and have been successfully placed in several MNC's.
How will we help you grow?
By joining ITLH, you will be part of an ever-growing organization that is redefining learning and helping young students to be industry ready.
We believe in a healthy and growing working culture that you would love to be a part of.
Join us if you feel you have the required skills and desire to be a part of our team and create an impact and reach new heights globally.
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- Build efficient, testable, and reusable PHP modules.
- Manage Laravel web framework to design and build web applications, services, sites, and tools.
- Troubleshooting issues in the implementation and debug builds.
- Working with front-end and back-end developers on projects.
- Testing functionality for users and the backend.
- Ensuring that integrations run smoothly.
- Familiarity with databases (e.g. MySQL, MongoDB), web servers (e.g. Apache) and UI/UX design
Requirements :
- Build efficient, testable, and reusable PHP modules.
- Manage Laravel web framework to design and build web applications, services, sites, and tools.
- Troubleshooting issues in the implementation and debug builds.
- Working with front-end and back-end developers on projects.
- Testing functionality for users and the backend.
- Ensuring that integrations run smoothly.
- Familiarity with databases (e.g. MySQL, MongoDB), web servers (e.g. Apache) and UI/UX design
- Good understanding of Laravel Framework (Must have knowledge about Security Policies, Complex Database Queries, and Basic Middleware
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You have designed, refactored, re-architected, deprecated and/or implemented a webapp from start to finish.
CSS and its pre-processors like SASS/LESS.
Excellent command over web fundamentals
Good understanding and experience in building a React app.
Exceptional coding skills in HTML5, CSS3, Javascript/ES6
Strong problem-solving and analytical skills
Familiarity with benchmarking and optimization techniques
Eye for animation and understanding of motion principles.
Experience with Agile Development, SCRUM methodologies
Experience in DevOps - AWS, S3, API Gateway, CI/CD
Native development experience in React Native (Android and iOS)
Experience in NodeJs
Additional Full-stack Skills Would Be a Huge Bonus:
Experience with Mongo DB, Redis, Firebase, NodeJs and its framework/ libraries like Express.
Experience with PostgreSQL.
Experience in NoSQL (CouchDB, Cloudant, MongoDB) datastores.
Experience in building (secure) RESTful services and MVC patterns.
Experience in coding & hosting on GitHub.
Desired Skills and Experience
CSS,JavaScript,React.js
The role is based in Bangalore. Are you ready for such an ambitious challenge?
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- Own features and experiments end-to-end, including writing product specs, driving cross-functional execution, making thoughtful product decisions along the way, and sharing insights and results throughout the company.
- Drive roadmap implementation in collaboration with Engineering and UX/UI peers: making trade-offs, anticipating staffing needs, risks, and ensuring frequent and clear communication.
- Help define processes and implement Agile best practices to continuously improve Sprint Planning and Sprint Management
- Use outcome estimation to prioritize the Product Backlog and maximise value delivered to users and the business
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- 2-6 years of experience in Product Management
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