
Company : Barcadly Services (www.barcadlyservices.com)
Job Title: Ads manager (SEM)
About Us: Barcadly Services is a full fledge "Digital Marketing Agency" Our head office is in Mumbai & Kolhapur, the company was established in the year 2018.
We strongly supports and follows the mission of Digital India laid down by Prime Minister Shri. Narendra Modi and provides cost-effective branding solutions for start-ups & big companies in India. At Barcadly services, you will get an insight regarding what is it like to work with a pioneering Digital Marketing Agency in India.
After all, you will only seldom find someone as efficient as we are, when it comes to offering personalized performance marketing.
Thanks to our tight-knit team we have been able to assist over 170 + businesses and establishing themselves in the digital arena."
Experience:1+Years.
Overview:
As an Ads Manager, you will be responsible for planning, executing, and optimizing advertising campaigns across various channels to increase brand awareness, drive traffic, and generate leads and sales. You will work closely with the relevant departments to ensure that all advertising initiatives are aligned with the overall marketing strategy and goals.
Key Responsibilities:
• Develop and execute advertising campaigns across various channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other social media platforms.
• Conduct research to identify target audiences and develop audience personas for ad targeting.
• Create and manage ad campaigns, including ad copy, ad creatives, and targeting options.
• Monitor and optimize ad performance to ensure maximum return on investment.
• Conduct A/B testing and other experiments to improve ad performance.
• Collaborate with the content team to develop ad creatives and landing pages that align with the overall marketing strategy.
• Provide regular reporting and analysis of ad performance to stakeholders.
• Stay up-to-date with industry trends and best practices to ensure that our ad strategies remain effective.
Requirements:
• Bachelor's degree in marketing, business, or a related field.
• Relevant experience in ad management.
• Strong understanding of various advertising channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other social media platforms.
• Experience with ad targeting options, such as audience segmentation and retargeting.
• Familiarity with ad tracking and reporting tools, such as Google Analytics, Facebook Ads Manager, and LinkedIn Campaign Manager.
• Ability to work independently and manage multiple projects simultaneously.
• Strong analytical skills and attention to detail.

About Barcadly Services
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Location – Work from Home (India)
Experience – 5 – 8 Years
Education – MCA, B.E/B-Tech-Computers
Shift : Evening shift timings (4 PM – 1 AM IST)
Job Description :
We are seeking a highly skilled and experienced QA Automation Engineer with over 5 years of experience in both automation and manual testing. The ideal candidate will possess strong expertise in Python, Playwright, PyTest, Pywinauto, and Java with Selenium, API testing with Rest Assured, and SQL.
Experience in the mortgage domain, Azure DevOps, and desktop & web application testing is essential.
Key Responsibilities
- Design and develop automation test scripts using Python, Playwright, PywinAuto, and PyTest.
- Design, develop, and maintain automation frameworks for desktop applications using Java with WinAppDriver and Selenium, and Python with Pywinauto.
- Understand business requirements in the mortgage domain and prepare detailed test plans, test cases, and test scenarios.
- Define automation strategy and identify test cases to automate for web, desktop, and API testing.
- Perform manual testing for desktop, web, and API applications to validate functional and non-functional requirements.
- Create and execute API automation scripts using Rest Assured for RESTful services validation.
- Perform SQL queries to validate backend data and ensure data integrity in mortgage domain application.
- Use Azure DevOps for test case management, defect tracking, CI/CD pipeline execution, and test reporting.
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- Experience in managing test automation projects and dependencies using Maven.
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- Ensure adherence to regulatory and compliance standards in mortgage-related applications.
- Perform cross-browser testing and desktop compatibility testing for client-based applications.
- Drive defect prevention by identifying gaps in requirements and suggesting improvements.
- Ensure best practices in test automation – modularization, reusability, and maintainability.
- Provide daily/weekly status reports on testing progress, defect metrics, and automation coverage.
- Maintain documentation for automation frameworks, test cases, and domain-specific scenarios.
- Experienced in working within Agile/Scrum development environments.
- Proven ability to thrive in a fast-paced environment and consistently meet deadlines with minimal supervision.
- Strong team player with excellent multitasking skills, capable of managing multiple priorities in a deadline-driven environment.
Key requirements
- 5+ years of experience in Quality Assurance (manual and automation).
- Strong proficiency in Python, Pywinauto, PyTest, Playwright and Java with Selenium.
- Hands-on experience with Rest Assured for API automation.
- Expertise in SQL for backend testing and data validation.
- Experience in mortgage domain applications (loan origination, servicing, compliance).
- Knowledge of Azure DevOps for CI/CD, defect tracking, and test case management.
- Proficiency in testing desktop and web applications.
- Excellent collaboration and communication skills to work with cross-functional global teams.
Qualifications
● 3-8 years experience in Cloud Database Administration
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● Experience with Amazon RDS or Cloud SQL and managing databases in cloud environments.
● Proficient in PostgreSQL/MySQL database management, including installation, configuration, and performance tuning.
● Proven experience as a Database Administrator with a focus on
PostgreSQL/MySQL.
● In-depth knowledge of database design, implementation, and management for both PostgreSQL/MySQL environments.
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Skills:
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● Performance tuning and optimization for PostgreSQL/MySQL.
● Security protocols and measures for PostgreSQL/MySQL.
● Capacity planning and scalability for both systems.
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Expectations / Deliverables :-
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About us:
Classplus is India's largest B2B ed-tech start-up, enabling 1 Lac+ educator and content creators to create their digital identity with their own branded apps. Starting in 2018, we have grown more than 10x in the last year, into India's fastest-growing video learning platform.
Over the years, marquee investors like Tiger Global, Surge, GSV Ventures, Blume, Falcon, Capital, RTP Global, and Chimera Ventures have supported our vision. Thanks to our awesome and dedicated team, we achieved a major milestone in March this year when we secured “Series-D” funding.
Now as we go global, we are super excited to have new folks on board who can take the rocketship higher🚀. Do you think you have what it takes to help us achieve this? Find Out Below!
Note - Malayalam, Telugu, and Kannada speaking candidates apply only!
Work from office (Noida) till probation period, post which remote work.
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Mandatory language: Hindi and English
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