
Company : Barcadly Services (www.barcadlyservices.com)
Job Title: Ads manager (SEM)
About Us: Barcadly Services is a full fledge "Digital Marketing Agency" Our head office is in Mumbai & Kolhapur, the company was established in the year 2018.
We strongly supports and follows the mission of Digital India laid down by Prime Minister Shri. Narendra Modi and provides cost-effective branding solutions for start-ups & big companies in India. At Barcadly services, you will get an insight regarding what is it like to work with a pioneering Digital Marketing Agency in India.
After all, you will only seldom find someone as efficient as we are, when it comes to offering personalized performance marketing.
Thanks to our tight-knit team we have been able to assist over 170 + businesses and establishing themselves in the digital arena."
Experience:1+Years.
Overview:
As an Ads Manager, you will be responsible for planning, executing, and optimizing advertising campaigns across various channels to increase brand awareness, drive traffic, and generate leads and sales. You will work closely with the relevant departments to ensure that all advertising initiatives are aligned with the overall marketing strategy and goals.
Key Responsibilities:
• Develop and execute advertising campaigns across various channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other social media platforms.
• Conduct research to identify target audiences and develop audience personas for ad targeting.
• Create and manage ad campaigns, including ad copy, ad creatives, and targeting options.
• Monitor and optimize ad performance to ensure maximum return on investment.
• Conduct A/B testing and other experiments to improve ad performance.
• Collaborate with the content team to develop ad creatives and landing pages that align with the overall marketing strategy.
• Provide regular reporting and analysis of ad performance to stakeholders.
• Stay up-to-date with industry trends and best practices to ensure that our ad strategies remain effective.
Requirements:
• Bachelor's degree in marketing, business, or a related field.
• Relevant experience in ad management.
• Strong understanding of various advertising channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other social media platforms.
• Experience with ad targeting options, such as audience segmentation and retargeting.
• Familiarity with ad tracking and reporting tools, such as Google Analytics, Facebook Ads Manager, and LinkedIn Campaign Manager.
• Ability to work independently and manage multiple projects simultaneously.
• Strong analytical skills and attention to detail.

About Barcadly Services
About
Similar jobs
📣We're Hiring:
🎯 Job title: Sr. Engineer – Wood Operations
📣We're Hiring: Sr. Engineer – Wood Operations
📍 Location: Ranipet
📅 Experience: 5+ Years
🎓 Qualification: B.E / B.Tech / Diploma
🕒 Age: Below 30
Are you passionate about wood manufacturing and experienced in CNC operations? Join our growing team!
Key Responsibilities:
•🛠️ Operate and manage CNC machinery
• 💻 Strong programming skills in wood operations
• 🌲 In-depth knowledge of various wood types and manufacturing processes
• 🎨 Supervise couring and polishing processes
• 👥 Manage manpower on the shop floor
Preferred Background:
Candidates from Toys, Furniture, or related industries are strongly encouraged to apply.
Position- BD Intern
Duration- 6 Months
About the role:
We are currently looking for a Business Development Executive (BDE) to join our digital marketing team. The ideal candidate will be dynamic, results-driven, and have a background in business administration, commerce, or any related field. The primary responsibility of this role is to generate leads, conduct client meetings, and implement sales strategies to drive business growth. It is important that the candidate has a strong understanding of digital marketing concepts and strategies, along with excellent communication and presentation skills. Adaptability and the ability to thrive in a fast-paced environment are also essential qualities for this role.
Responsibilities:
• Utilize various digital marketing channels such as email marketing, social
media, content marketing, and SEO to attract potential clients.
• Conduct market research to identify target audiences and industries for prospecting.
• Build and maintain strong relationships with clients through regular
communication and follow-ups.
• Collaborate with the sales and marketing teams to develop and execute effective sales strategies to meet revenue targets.
• Stay updated on industry trends and competitor activities to identify new opportunities and stay ahead in the market.
• Excellent communication and interpersonal skills, with the ability to build rapport and influence decision-makers.
Organisation: An Insurtech platform. It is an InsureTech player revolutionizing embedded insurance with its API based technology solutions.We embed relevant insurance offerings in the value chain of various industries ranging from e-commerce, retail, OTAs, NBFCs, MFIs, healthcare, and so on. Thriving on the B2B2C business model, we connect with insurance companies and facilitate bespoke insurance products for varied businesses.
We are a 11-year old organization, with key investors as Tiger Global, Blume Ventures, Creaegis, ICICI Ventures and Bessemer Ventures.
Today, we are present across the country. We are on a fast growth trajectory and hiring across roles and geographies.
Role Review
We are looking for ambitious and energetic Business Development Leaders for creating new B2B partnerships and alliances for our Insurtech-as-a-Service (IaaS) product suite. The goal for the individual is to hunt new businesses, develop strategic alliances, drive revenue sources and own end-to-end P&L of these accounts for our business expansion across the country.
The ideal candidate would have a proven track record as a business leader and well networked with CXOs, Directors, decision makers and influencers in BFSI and digital economy industries. S/He would be experienced in B2B/SaaS business models and have a thorough understanding of embedded finance use cases in these ecosystems esp. Insurance/Insurtech.
Roles and Responsibilities
● Executing our organization’s digital B2B sales plans by building and securing new partnerships and alliances with companies operating in the BFSI and digital economy industries domains esp Banking, NBFC, MFI
● Identifying, preparing, negotiating and driving deals to closure incl. documentation (Contracts/Agreements/MoUs etc.)
● Creating and managing business development pipeline and vetting B2B opportunities, deals and right partners.
● Launching business operations and expanding the company’s products and services in new markets/geographies across the partners’ ecosystem.
● Establishing sustainable financial growth of the portfolio through effective and efficient management of ongoing relationships.
● Proposals and solutioning for new and existing clients to maximize opportunity win rates.
● Working with internal and external stakeholders incl. Business, Product, Tech, Marketing
etc. teams on program launch, project management and associated initiatives.
● Chipping into the organizational thought leadership as a subject matter expert on
Insurance/Assurance/Insurtech trends in the BFSI and digital economy industries.
● Becoming an expert in the company’s products and services and where they sit in the larger
BFSI and digital economy ecosystems.
● Conducting Market Research, GTM and Competition Mapping studies.
Prerequisites
● Overall experience of 8 yrs with B2B Sales & BD experience of 3+ yrs.
● Experienced and accomplished in working closely with CXO/Executive/Management level
relationships for business development
● Good handle on P&L development, engagement planning, analytical problem solving and
client reviews.
● Excellent communication skills (both written and verbal), negotiation and interpersonal
skills.
● Willing to travel extensively to business development meetings, industry conferences etc.
across the country.
● Self-motivated, ambitious and open to working independently on organizational and
customer needs
● Understanding of SaaS/APIs/Tech based business models
● Graduate (Any); Post Graduate (Any)


Requirements:
- Minimum 3 years of experience in software development into MERN (React & Node.js ) technology.
- Bachelor degree in Computer Science or IT.
- Must have Hands-On coding expertise of React.js, Reactstrap, NodeJS, MongoDB and ExpressJS.
- Configuring and managing deployment on AWS (EC2 IAM, S3).
- Knowledge of developing REST API using Express framework and front end integration with PUG engine.
- Experience with popular JS libraries like Ember, Babel, Typescript, Webpack, Socket etc.
- Exposure to scm tools like git, Git Hub, CI/CD methods, code coverage tools like SonarQube, etc.
- Good understanding of the object-oriented design and programming concepts, core JavaScript concepts like scope/closures, the event loop and asynchronous callbacks, promises, API formation, POSTMAN API etc.
Job description
Role & responsibilities
- Lead Identification: Identify qualified prospects and navigate company structures to pinpoint decision-makers.
- Outbound Prospecting: Generate appointments through proactive outbound prospecting techniques.
- Collaboration: Collaborate directly with sales and marketing departments to discover opportunities from leads.
- Outreach Methods: Utilize a combination of outreach mechanisms, such as calls, emails, marketing automation tools (e.g., HubSpot), LinkedIn InMails, etc., to nurture leads.
- Lead Conversion: Pursue leads with persistence to convert them into business opportunities.
- Continuous Learning: Familiarize yourself with, leverage, and help evolve the company's demand generation process.
Preferred candidate profile
- Experience: Minimum of 1 year in Business Development, preferably catering to international clients in the US region within a Software/High Tech company.
- Attitude: Fearless, willing to take intelligent risks, and ready to work hard.
- Daily Activity: Should maintain a high volume of outbound calling activity while preserving a positive and energetic demeanor.
- Problem Solving: Capable of addressing challenges and finding solutions.
- Teamwork: Ability to work collaboratively in a team environment.
- Communication Skills: Must be articulate with a robust business acumen and have persuasive communication abilities.
Perks and benefits
- Good Salary as per the industry benchmarks
- Flexible Work environment with 4 + 1 days hybrid model
- Free lunch & dinner buffet
- Doorstep cab drop facility.
- We also provide great incentives, bonus plans and opportunities to employees.
Our client is the Health-tech initiative of India's largest business house. Started in 2015, it empowers healthcare providers and consumers in India. All healthcare monitoring services are made available through an app that will help connect doctors, hospitals, pharmacies, laboratories and consumers, enabling preventive and predictive healthcare. It helps the care-givers to track the entire patient journey from the initial appointment and maintaining their records, generating lab test reports to providing virtual consultation and home-care solutions. It is expected that this futuristic guide will strengthen doctor-patient relationship and enhance the in-clinic experience.
- Managing Operations of Existing Clinics (Managing a team of Clinic SPOCs)
- Delivering against annual business targets for clinics
- Ensuring high levels of NPS (customer satisfaction)
- Ensuring compliance with new SOPs for clinic operations, commercial processes, ISMS compliance etc
- Auditing coordination and implementation
- Managing Doctor & Staff Performance & Training Reviews
- New Format Clinics - Pre-Launch
- Assisting the senior business team in finalising the clinic concept prior to launch:
- Understanding the customer value proposition and clinic offering
- Detailing out the physical and human infrastructure required to deliver the offering
- Preparing SOPs for clinic teams- customer handling, commercial, inventory, administration, information security etc
- Launch Execution
- Ensuring compliance with execution plan by coordinating with internal (HR, Legal, Procurement, Product) and external stakeholders as necessary
- Assisting in coordinating negotiations and service by key vendors - design, construction, real estate, equipment etc-to ensure timely launch
- Ensuring critical path tasks: location hunting, property finalisation, fitout
What you need to have:
- Bachelor’s in science, Tech or commerce, MBA from tier 1/2 college
- Prior experience of managing business and operations for a cluster of at least 10 retail locations in the healthcare, wellness, or lifestyle industries
- Experience of launching new locations, including property hunting and fit-outs (at least 5 units)
- Process and detail-oriented
- Excellent people skills
- Experience in large corporate-run health/ wellness chains (Apollo Health & Lifestyle, Dr Agarwal's, Vasan Eye, Clove Dental etc)
- Interest or prior experience in the use of digital technology to solve consumer problems
- Agile and entrepreneurial
- Need At least 2-year experience in fast paced staffing environment working on IT, Non-IT and Techno-Functional Requirement like Business Analyst, IT Project Manager, Marketing Manager, Digital Marketing, Program Manager, Software QA Engineer, Software Developer, Accountant, Accounting Manager etc.
- Good in communication and can work independently with minimal supervision.
- Should be well aware of the recruitment process and related terms like MSP/Markup/Rate Negotiation.
- Team Player.
- Ability to learn and grasp new skills.
- Positive Attitude towards Work.
- Not looking for a specialist recruiter for a particular domain, we need someone who can work on all types of requirements as per the business need.
- Qualification: Any Graduate.
1. Work alongside the team to create a plan for social media strategies monthly
2. Assist in the growth of the brand by raising awareness through various social media platforms
3. Monitor postings to ensure the brand message is constant from the terminology used to images posted
4. Aid in the daily aspects of promoting the business's campaigns
5. Interact with followers and potential customers by communicating and answering questions through the company's social pages
6. Assist in implementing plans to increase followers on popular social media websites such as Twitter, Pinterest, Facebook, YouTube, and LinkedIn
7. Oversee the creating and implementation of a monthly editorial which included monthly sales objectives and initiatives
8. Help create content as dictated by the monthly editorial calendar to promote sales, blogs, and products




