Digital Marketing Manager - SEO,SMO

at k2rankingstechcom

DP
Posted by Pradeep Sharma
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Kanpur
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3 - 6 yrs
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₹1L - ₹3L / yr
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Full time
Skills
Search Engine Optimization (SEO)
Social Media Optimization (SMO)
Digital Marketing
Search Engine Marketing (SEM)
Social Media Marketing (SMM)
Google Analytics
Facebook Marketing
Content Marketing

Job description

  • Developing/managing all aspects of the client’s & company's digital marketing campaigns.
  • Developing strategies to drive online traffic to the client’s website/social media platforms
  • Tracking conversion rates what worked, what didn't, and why
  • Implementing paid search, PPC, and SEO strategies/campaigns.
  • Staying on top and reviewing new technology trends and opportunities to ensure the company remains a digital marketing leader within the industry, and in the digital marketing space
  • Planning digital campaigns from the initial stages through to the final delivery
  • Ability to manage multiple projects concurrently
  • Serve as the main day-to-day point of contact for the client and manage internal and external communications, including kick-off and regular status meetings
  • Serve as an escalation point and liaison between the Project manager and delivery team to communicate client goals and objectives in the form of actionable tasks and deliverables
  • Create timelines and facilitate backlog grooming, sprint planning, and daily stand-ups for the delivery team
  • Responsible for budget tracking, profitability, and financial reporting to avoid and resolve scope creep, budget overages, or efficiency issues.
  • Ability to forecast and allocate resources for current and upcoming project needs

Required Candidate profile

  • In-depth knowledge of various social media platforms, best practices, and website analytics.
  • Experience finding target audiences, working with customer segmentation and personalization, and creating campaign strategies
  • Hands-on experience with digital marketing: social media marketing, video marketing, content marketing, SEO, online advertising, and mobile marketing
  • In-depth knowledge of different digital marketing channels
  • Good knowledge and experience with online marketing tools and best practices
  • Hands-on experience with SEO, Google Analytics, and CRM software
Read more

About k2rankingstechcom

Founded
2020
Type
Services
Size
20-100
Stage
Profitable
About
N/A
Company social profiles
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