Web Designer Specialist ( Digital Marketing)

ZEX PR WIRE® | Noida | On-Site | 2–3 Years Experience

About ZEX PR WIRE

ZEX PR WIRE® is a global media and marketing company headquartered in Dubai, dedicated to empowering brands with powerful communication, marketing, and distribution solutions. We bridge the gap between businesses and their audiences through innovative digital strategies, storytelling, and technology-driven marketing tools.At ZEX PR WIRE®, we believe in experimentation, creativity, and data-driven insights to craft impactful campaigns that deliver real outcomes.

Join our Team

We’re looking for a hands-on Digital Marketing Specialist who doesn’t just execute marketing tasks but can think, research, execute, analyse and improve.

This role is for someone who enjoys figuring out:

What is happening in the market?What does the data tell us?Where is the opportunity?What should we do differently?How do we execute it?And did it actually work?If you naturally think this way, we'd like to meet you.

🎯 What You'll Work On

• You will be responsible for driving the digital growth and visibility of ZEX PR WIRE across:SEO, AEO & GEO — organic growth, search visibility and AI-powered discovery
• Content Strategy — B2B research, planning, optimisation and execution
• Website & CRO — Analyse user behaviour, identify and improve conversion opportunities
• Email Marketing — Planning campaigns, audience segmentation, nurturing and optimisation
• Market & Competitor Research — market movements, identify gaps and new opportunities
• Analytics & Reporting — turn data into decisions
• Experimentation — test new ideas, channels and growth opportunities to improve digital visibility and B2B growth.

🧠 What We're Looking For

We want someone who:

✅ Has 2–3 years of hands-on digital marketing experience

✅ Has strong practical knowledge of SEO & organic growth

✅ Understands AEO, GEO and AI-powered search

✅ Can personally execute content and SEO initiatives

✅ Is comfortable with GA4, Search Console and SEO tools

✅ Can analyse data rather than simply prepare reports

✅ Understands B2B marketing and customer intent

✅ Can conduct market and competitor research

✅ Thinks creatively and looks beyond conventional marketing tactics

✅ Can work independently and take ownership

✅ Is comfortable working under pressure and meeting deadlines

✅ Can turn a business objective into a practical marketing plan

🔥 The Mindset Matters More Than the ToolsWe’re not looking for someone who needs to be told exactly what to do.

We’re looking for someone who:

Thinks before executing.Researches before planning.Measures before judging.Finds solutions instead of excuses.You should be comfortable taking a business objective and figuring out how to achieve it, rather than waiting for a step-by-step brief.

💡 You will do well here if...You are curious, analytical, proactive, creative, resilient and genuinely interested in understanding how digital marketing is changing.We especially value people who can identify:“What aren't our competitors doing that we could own?”

📍 Position DetailsRole: Digital Marketing Specialist – B2B Growth & Organic MarketingExperience: 2–3 YearsLocation: NoidaWork Mode: On-SiteEmployment: Full-TimeCompany: ZEX PR WIRE®

💼 Interested?Send your updated CV along with examples of digital marketing projects you have worked on.If possible, share measurable results traffic growth, ranking improvements, leads, conversions, content performance, experiments or other outcomes.

We’re more interested in what you achieved and how you achieved it than a list of tools on your resume.

📩 Apply now / DM us to discuss the opportunity.

#Hiring #DigitalMarketing #DigitalMarketingJobs #SEO #AEO #GEO #B2BMarketing #GrowthMarketing #ContentMarketing #DigitalGrowth #MarketingJobs #NoidaJobs #SEOJobs #ZEXPRWIRE

Location: Gurgaon

Experience: 1–2 Years

Type: Full-time

Immediate joiners preferred

Assist in planning and executing digital marketing campaigns across various channels.

 Manage and optimize social media content and support Antino’s online presence.

 Conduct basic SEO and keyword research to improve website visibility.

 Assist with on-page SEO, content optimization, and website updates.  Support content creation for blogs, social media, email campaigns, and other digital platforms.

 Monitor website and social media performance using relevant analytics tools.

 Track campaign performance and prepare basic reports and insights.  Conduct competitors and market research to identify digital marketing trends and opportunities.

 Assist with lead generation and marketing campaigns through digital channels.

 Coordinate with internal teams such as Content, Design, Business Development, and Product.

 Stay updated with emerging digital marketing trends, tools, and best practices.

Rite KnowledgeLabs is looking for a Web Developer & AI Automation Intern to work on website and digital product development, while also contributing to AI-led automation initiatives within the agency.

This full-time, on-site role in Mumbai is ideal for someone with hands-on experience in frontend development, exposure to backend development, an understanding of UI/UX implementation, and a strong interest in AI and automation. You’ll work closely with our UI/UX design, content, and business teams to bring digital experiences to life and explore technology-led solutions.

If you enjoy building websites, solving problems, experimenting with new technologies, and exploring how AI can make workflows smarter, we’d love to hear from you!

Key Responsibilities

• Collaborate with UI/UX designers and the content team to translate website and app designs into functional, responsive digital experiences.

• Develop and maintain frontend and backend components for websites and web applications.

• Work with APIs, databases, CMS platforms, forms, and third-party integrations.

• Ensure websites are responsive, functional, user-friendly, and aligned with approved UI/UX designs.

• Test, debug, troubleshoot, and optimise websites across devices and browsers.

• Support website deployment, maintenance, updates, and ongoing improvements.

• Collaborate with project, design, content, and business teams to understand requirements and deliver web solutions.

• Support AI-led automation initiatives across Rite KnowledgeLabs by identifying repetitive processes and exploring opportunities for automation.

• Build and test AI-powered workflows, integrations, and tools using relevant AI APIs and automation platforms.

• Explore ways to integrate AI into websites, digital experiences, and internal workflows.

Key Requirements

• Frontend Development: Hands-on experience with React and Next.js, with a good understanding of HTML, CSS, JavaScript, and responsive web development.
• WordPress Development: Experience working with WordPress, including website development, customisation, themes, plugins, and integrations.
• Backend Development: Basic understanding of backend development, APIs, databases, and server-side functionality.
• AI & Automation: Exposure to AI APIs, automation platforms, or AI-powered projects, with an interest in building practical AI-led solutions and workflows.
• UI/UX Implementation: Ability to interpret Figma/UI designs and translate them into responsive, functional web experiences.
• Problem Solving: Strong debugging and problem-solving skills, with an eagerness to experiment with new technologies.
• Team Player: Ability to collaborate with UI/UX designers, content teams, and other stakeholders and incorporate feedback.
• Additional Technical Skills: Familiarity with Git/GitHub, website deployment, WordPress customisation, APIs, and databases will be an added advantage.

Qualifications

• Currently pursuing or completed Bachelor’s degree or diploma in Computer Science, Information Technology, Web Development, or a related field.

• 0–2 years of relevant experience; internships, academic projects, freelance work, or personal projects will be considered.

• Hands-on web development experience demonstrated through projects, GitHub, or a portfolio is preferred.

What’s in it for you?

• A creative, collaborative, and hands-on work environment where you’ll work closely with UI/UX designers, content teams, and other stakeholders to bring digital experiences to life.
• You’ll get the opportunity to work on live website and digital projects, strengthen your frontend and backend development skills, and build experience with technologies such as React, Next.js, and WordPress. You’ll also get hands-on exposure to AI-led automation initiatives and explore how emerging technologies can solve real business problems.
• If you enjoy building things, solving problems, experimenting with technology, and turning ideas and designs into functional digital experiences, we’d love to hear from you.

About Rite KnowledgeLabs

Rite KnowledgeLabs is a content-first, full-service digital agency trusted by leading global and local corporations. We specialize in building and amplifying corporate and brand reputations through thought leadership-driven digital assets. Our focus on strategy and genuine storytelling ensures impactful execution and long-term client success.

Location – Chandivali, Mumbai

Work Type: On-site, Work From Office, Monday to Friday (9.30am to 6.30pm)

Associate: Marketing 

Location: Pune 

Work Mode: Work from Office 

Experience: 2–5 Years 

Working Days: Monday to Friday (Shift Timings - 12pm-9pm)

Industry: IT Services & Consulting 

About Baxture 

Baxture is an IT consulting and technology services company helping businesses build, modernize, and scale digital products and software solutions. Our capabilities span Custom Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI-powered solutions, and Software Support & Maintenance. 

We work across multiple industries and combine technology, engineering expertise, and business understanding to solve real-world challenges. 

About the Role 

We are looking for a self-driven Marketing Associate who can combine digital marketing, content creation, SEO, and sales enablement to strengthen Baxture’s digital presence. 

This role is ideal for someone who understands the IT services industry, enjoys creating content around technology and business, and can independently take ownership of marketing initiatives from planning and creation to execution and performance analysis. 

What You’ll Do 

SEO & Website Growth 

• Conduct keyword research and identify opportunities to improve Google search visibility. 
• Create and optimize website pages, landing pages, blogs, and SEO-focused content. 
• Use Google Analytics and search performance insights to understand traffic and improve website visibility. 
• Identify content gaps and opportunities for organic growth. 

Content & Social Media 

• Research and write blogs, thought leadership content, website copy, and technology-focused content. 
• Create engaging content for LinkedIn, Facebook, Instagram, and X. 
• Repurpose blogs and long-form content into social posts, carousels, newsletters, and other formats. 
• Build and own the marketing and social media content calendar. 

Sales Enablement & Campaigns 

• Create white papers, newsletters, brochures, flyers, sales decks, pitches, one-pagers, conference announcements, and reusable marketing templates. 
• Plan and execute email marketing campaigns using Brevo. 
• Work with sales teams to create content that supports business development. 

Stakeholder Collaboration 

• Work directly with founders, leadership, sales, project managers, designers, and technical teams. 
• Understand business objectives and translate them into actionable marketing plans. 
• Work with internal subject matter experts to turn technical knowledge and project insights into compelling content. 

AI & Creative Tools 

• Use tools such as ChatGPT, Claude, Gemini, Gamma, and Genspark for research, ideation, content creation, and presentations. 
• Evaluate, fact-check, and refine AI-generated content rather than relying on raw outputs. 
• Have basic proficiency in Figma and a good understanding of visual communication. 
• Create visual concepts and AI-generated references that can be effectively communicated to designers. 

What We’re Looking For 

• 2–3 years of experience in digital marketing, content marketing, or a similar role. 
• Previous experience in IT services, IT consulting, software development, SaaS, or product engineering. 
• Experience working in a startup or fast-growing technology company is preferred. 
• Experience creating content for the US market or US-focused businesses is preferred. 
• Good understanding of IT services such as Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI, and Automation. 
• Hands-on understanding of SEO, keyword research, content marketing, social media, email marketing, and analytics. 
• Strong writing, research, communication, and storytelling skills. 
• Ability to manage multiple initiatives and work independently. 
• Portfolio or work samples are required. Please include a portfolio link in your CV or attach samples of blogs, website content, social media campaigns, newsletters, sales collateral, or other relevant marketing work when applying. 

Good to Have 

• Hands-on experience with paid digital marketing, including Google Ads, LinkedIn Ads, Meta Ads, or other performance marketing platforms. 
• Understanding of campaign targeting, lead generation, conversion tracking, and paid campaign performance metrics. 

Interested candidates can share their resumes on

Location: Pune 

Work Mode: Work from Office 

Experience: 2–5 Years 

Working Days: Monday to Friday 

Industry: IT Services & Consulting

About Baxture

Baxture is an IT consulting and technology services company helping businesses build, modernize, and scale digital products and software solutions. Our capabilities span Custom Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI-powered solutions, and Software Support & Maintenance.

We work across multiple industries and combine technology, engineering expertise, and business understanding to solve real-world challenges.

About the Role

We are looking for a self-driven Marketing Associate who can combine digital marketing, content creation, SEO, and sales enablement to strengthen Baxture’s digital presence.

This role is ideal for someone who understands the IT services industry, enjoys creating content around technology and business, and can independently take ownership of marketing initiatives from planning and creation to execution and performance analysis.

What You’ll Do

SEO & Website Growth

• Conduct keyword research and identify opportunities to improve Google search visibility.
• Create and optimize website pages, landing pages, blogs, and SEO-focused content.
• Use Google Analytics and search performance insights to understand traffic and improve website visibility.
• Identify content gaps and opportunities for organic growth.

Content & Social Media

• Research and write blogs, thought leadership content, website copy, and technology-focused content.
• Create engaging content for LinkedIn, Facebook, Instagram, and X.
• Repurpose blogs and long-form content into social posts, carousels, newsletters, and other formats.
• Build and own the marketing and social media content calendar.

Sales Enablement & Campaigns

• Create white papers, newsletters, brochures, flyers, sales decks, pitches, one-pagers, conference announcements, and reusable marketing templates.
• Plan and execute email marketing campaigns using Brevo.
• Work with sales teams to create content that supports business development.

Stakeholder Collaboration

• Work directly with founders, leadership, sales, project managers, designers, and technical teams.
• Understand business objectives and translate them into actionable marketing plans.
• Work with internal subject matter experts to turn technical knowledge and project insights into compelling content.

AI & Creative Tools

• Use tools such as ChatGPT, Claude, Gemini, Gamma, and Genspark for research, ideation, content creation, and presentations.
• Evaluate, fact-check, and refine AI-generated content rather than relying on raw outputs.
• Have basic proficiency in Figma and a good understanding of visual communication.
• Create visual concepts and AI-generated references that can be effectively communicated to designers.

What We’re Looking For

• 2–3 years of experience in digital marketing, content marketing, or a similar role.
• Previous experience in IT services, IT consulting, software development, SaaS, or product engineering.
• Experience working in a startup or fast-growing technology company is preferred.
• Experience creating content for the US market or US-focused businesses is preferred.
• Good understanding of IT services such as Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI, and Automation.
• Hands-on understanding of SEO, keyword research, content marketing, social media, email marketing, and analytics.
• Strong writing, research, communication, and storytelling skills.
• Ability to manage multiple initiatives and work independently.
• Portfolio or work samples are required. Please include a portfolio link in your CV or attach samples of blogs, website content, social media campaigns, newsletters, sales collateral, or other relevant marketing work when applying.

Good to Have

• Hands-on experience with paid digital marketing, including Google Ads, LinkedIn Ads, Meta Ads, or other performance marketing platforms.
• Understanding of campaign targeting, lead generation, conversion tracking, and paid campaign performance metrics.

What We Value

We are looking for someone who owns the content, not just the task.

You should be curious enough to identify opportunities, confident enough to ask questions, creative enough to develop new ideas, and self-driven enough to take them from concept to execution without waiting for the next task to be assigned.

Why Join Baxture?

• Work across multiple domains: Gain exposure to different industries, technologies, products, and business challenges.
• Join a young, growing team: Work in an environment where new ideas are encouraged and individual contributions are visible.
• Work closely with leadership: Collaborate directly with founders, senior leadership, sales, and technology teams.
• Build technology marketing expertise: Create content around AI, software engineering, product development, QA, DevOps, cloud, and emerging technologies.
• Work with modern AI tools: Make AI a practical part of your everyday marketing workflow.
• Take real ownership: Develop ideas, build campaigns, experiment, measure results, and see the impact of your work.
• 
  

Mandatory Skills: Google Ads, Meta Ads and LinkedIn Ads

Key Qualification Criteria

Qualifications

• Minimum 2–3 years of experience in paid ad marketing across digital channels: Meta, LinkedIn, and Google Ads.
• At least 2 years of hands-on experience managing and optimizing Google Ads.
• Strong domain expertise in paid media, including strategy, execution, and analytics.
• Skilled in leveraging AI tools (e.g., Claude and ChatGPT) to enhance campaign efficiency and decision-making.
• Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking.
• Excellent written and verbal communication skills in English.
• Bachelor’s degree in any field; a Master’s degree is a plus.

Hands-on Experience With

• Google Ads, Meta Ads, LinkedIn Ads, Bing/Microsoft Ads.
• Google Tag Manager (GTM), GA4, Looker Studio.
• Strong understanding of performance marketing principles, bidding strategies, and attribution models.
• Familiarity with SEO, email marketing, and other digital marketing channels.
• Certifications in tools such as Google Ads, GA4, or Meta Ads are preferred.
• Proven track record in driving successful Performance Campaigns utilizing AI tools like ChatGPT.
• Effective communication and reporting skills.
• Good experience in managing medium to large-sized budgets.
• Should have a data-driven approach to work.

Scope of Work

Strategy & Execution

• Lead paid media initiatives to drive conversions and revenue using omnichannel strategies, capitalizing on AI for optimization.
• Optimize campaigns on platforms like Google Ads, Bing Ads, and LinkedIn Ads.
• Take ownership of campaigns end-to-end to ensure KPIs and goals are met.
• Continuously refine team processes and automate repetitive tasks to drive efficiency and scalability.
• Research & Analysis
• Stay ahead of platform updates and trends; integrate innovations into strategy.
• Drive keyword strategy and restructure accounts to unlock scalable growth.
• Lead cross-channel campaign optimization using platforms like Google Ads, Bing Ads, and GA4 to improve ROI.
• Analyze and interpret conversion and attribution data to derive actionable strategic insights.
• Ability to create strategies and budget forecasts.
• Communication
• Collaborate with Client Success Managers to design growth-focused strategies that leverage AI capabilities.
• Partner with internal teams to address performance challenges.
• Timely deliver projects on time, meeting weekly and monthly deadlines.

Reporting

• Create performance reports using Google Slides/other dashboards, and review them with clients.
• Present key strategies and insights to Client Success Managers and clients.
• Consider key performance metrics such as CPC, CTR, CPA, and ROAS for creating and conveying detailed inferences in monthly, quarterly, and yearly reports.

Preferred Attributes

• Certifications in digital marketing tools like GA4, Google Ads, Meta Ads, etc.
• Must be residing in/willing to relocate to Pune.
• Experience with delivery management or people management.
• Understanding of SEO, email marketing, and other digital marketing channels.
• Experience with GA4, Google Tag Manager (GTM), Google Ads, Looker Studio, and Bing Ads.
• Familiarity with automated or AI-driven optimization tools for search ads and other channels.
• Experience in dealing directly with B2B clients.

We are launching our technical unit in Kalyan Nagar, Bangalore, and are looking for candidates with strong knowledge and experience in digital marketing, including social media, SEO, and paid advertising.

What you’ll actually do

You’ll own the execution side of paid campaigns for our client accounts. This isn’t a coordinator role. You’ll be inside ad accounts every single day.

Campaign Execution

• Build, launch, and manage Meta and Google Ads campaigns end-to-end (sales, lead gen, traffic, conversions)
• Set up campaign structures, ad sets, audiences, placements, and creative rotations
• Upload creatives, write ad copy variations, and set up A/B tests
• Manage budgets, pacing, and bid strategies across accounts

Optimization and Analysis

• Monitor account performance daily — CTR, CPM, CPC, CPA, ROAS, frequency
• Identify winning and losing ad sets, scale or kill based on data
• Diagnose drops in performance (creative fatigue, audience saturation, attribution issues) and propose fixes
• Pull weekly performance reports and flag what’s working and what isn’t

Creative and Landing Page Collaboration

• Brief the creative team (or external designers) on ad creative needs based on what’s working
• Work with the founder to test landing page variants and recommend CRO experiments
• Stay on top of creative trends in D2C, especially for premium and lifestyle brands

AI-First Workflow

You will use AI tools every single day. This isn’t optional and it isn’t a buzzword — it’s how we work

• Use Claude, ChatGPT, or similar LLMs for ad copy generation, audience research, competitor analysis, and brief writing
• Use AI image and video tools (Midjourney, Runway, Sora, Google Veo, ElevenLabs, etc.) for creative ideation and rapid creative variants
• Build prompt workflows for repetitive tasks — reporting, audience research, copy variations
• Stay current on new AI tools as they launch and bring ideas to the team
• If your instinct is to do something manually that AI could do in 1/10th the time, you’re working wrong here

Client Communication

This is roughly 30–40% of the role. You’ll be client-facing from week one

• Run weekly performance review calls with clients — present numbers, explain what’s happening, recommend next steps
• Respond to client messages on WhatsApp/email within working hours, professionally and with data
• Write structured weekly performance reports clients can read in 5 minutes
• Manage client expectations on timelines, results, and creative deliverables
• Flag risks early — a campaign trending down, a creative pipeline running thin, a tracking issue — before clients have to ask

What we’re looking for

Must have

• 1–2 years of hands-on experience running Meta Ads and Google Ads (Search, Performance Max, Shopping)
• You’ve personally managed monthly spends of at least ₹2–5 lakhs across accounts
• Strong grasp of Meta Ads Manager — campaign objectives, Advantage+, custom audiences, lookalikes, pixel/CAPI setup
• Comfortable with Google Ads — keyword research, Search campaigns, conversion tracking, PMax basics
• Active daily user of AI tools (Claude, ChatGPT, Midjourney, or similar). You can show us prompts you’ve actually written and workflows you’ve built
• Confident on client calls — you can present numbers, hold your ground, and explain things clearly without jargon
• Solid Excel/Google Sheets skills — pivot tables, basic formulas, building performance dashboards
• Analytical mindset — you can look at a table of numbers and tell a story
• Clear written communication in English — your WhatsApp messages and emails will go directly to founders of premium brands

Nice to have

• Experience with D2C or ecommerce brands (Shopify, WooCommerce)
• Familiarity with GA4, Meta Pixel events, conversion API setup
• Exposure to creative testing frameworks and ad copy writing
• Worked at an agency before (you understand client cadence)
• 
  

Key Responsibilities:

• Develop and execute SEO strategies.

• Manage technical, on-page and off-page SEO.

• Conduct keyword research and competitor analysis.

• Optimize website performance, content and backlinks.

• Track SEO performance using GA4, Google Search Console and SEO tools.

• Drive organic traffic, rankings and conversions.

Requirements:

• 4–10 years of hands-on SEO experience. (Mandatory)

• Strong technical SEO and analytics knowledge. (Mandatory)

• Experience with keyword research, website audits and backlink analysis.

• Knowledge of WordPress/Shopify, HTML and website architecture.

• Proven ability to deliver measurable SEO results.

Note: No relocation candidates are preferred. (Mandatory)

Mandatory Skills: Google Ads, Meta Ads and LinkedIn Ads

• Minimum 2–3 years of experience in paid ad marketing across digital channels: Google Ads, Meta, LinkedIn.
• Hands-on experience in paid marketing, client communication, campaign planning, execution, and strategy.
• At least 2 years of hands-on experience managing and optimizing Google Ads.
• Strong domain expertise in paid media, including strategy, execution, and analytics.
• Skilled in leveraging AI tools (e.g., Claude and ChatGPT) to enhance campaign efficiency and decision-making.
• Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking.
• Excellent written and verbal communication skills in English.
• Bachelor’s degree in any field; a Master’s degree is a plus.