Senior SEO Analyst

• Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules
• Understanding of SEO and web traffic metric
• Social Media Strategist using social media for brand awareness and impressions
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
• Critical thinker and problem-solving skills
• Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns
• Reports progress to senior marketing management
• Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram
• Researches and monitors activity of company competitors
• Creates and distributes engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages
• Provide constructive feedback
• Ability to interact with varied cultures
• Energetic, Confident, and Motivated & Self- driven

• Job Type: Full-time
• Experience: 3+ year
• Working Days: Mon to Sat (Except 1st, 3rd and 5th will be have off)
• Salary: Up to 35K
• Work Location: 801, Anand Mangal 3 opp. core Biotech, Rajnagar club Lane, Nr. Municipal school Ambawadi Ahmedabad Gujarat- 380006

Previous working experience as a Marketing Manager for 10-13 years
● A proven track record of successful paid marketing campaigns
● In-depth knowledge of the various paid marketing channels and technologies, including paid search,
retargeting, social network advertising (Facebook, Twitter, LinkedIn, Pinterest, and more), and content
distribution and placement networks
● Hands-on experience in handling marketing budgets and forecasting/reporting results
● Outstanding communication, presentation and leadership skills
● Flexible working in US Shift hours from time to time

As a Marketing Associate, you will lead and manage the day to day operations of the
marketing team at Cuddles Foundation with a vision to enlist new supporters for the mission and grow
existing relationships. You will report to the Marketing & Communications Lead.

Responsibilities:
→ You’ll manage the annual and monthly marketing calendar and scheduling of tasks
→ You’ll manage our campaigns and grow our engagement and reach strategically
through email, search and social media, taking full ownership of organisational
marketing goals.
→ You’ll work closely with the social media team to plan the content calendar and
promotional strategy.
→ You’ll work closely with the digital team to update the blog and other dynamic
website content.
→ You’ll liaise with the creative team for campaigns and collaterals needed for
fundraising campaigns, events and programmes.
→ You’ll write communication briefs that are backed with content, research and insights
for the creative team to execute.
→ You’ll manage incoming media requests.
→ You’ll represent the organisation and team at industry events, fundraisers and press
conferences.

Must Haves :
→ You have a bachelor’s or a master’s degree in communication or advertising or digital
marketing.
→ You have 3-4 years prior experience working in a marketing or communications role,
preferably in the e-commerce or digital space.
→ You have superior written and verbal communication skills.
→ You have proven success in executing digital marketing and communications
strategies and campaigns for consumer brands.
→ You’re up to date on consumer insights and trends.
→ You’re capable of working well as part of a team as well as independently.
→ You’re tech-savvy and have worked with applications like Mailchimp, Canva and
Zoho.
→ You’re open to traveling and commuting to field sites when needed.

Skills :

You see the bigger picture.
You can think analytically and strategically. You're able to break a large project into bite-size
pieces while always keeping your eye on the big picture. You think two steps ahead and can
see how complex initiatives come together for maximum impact.
You get things done.
You’re a great multitasker and capable of simultaneously managing multiple projects with
different deadlines. You follow through on every job, no matter how big or small. You live for
hitting deadlines and understand the importance of keeping on schedule. You love to identify
people’s strengths and build processes to make things run more smoothly.
You’re a stickler for organising things.
You have remarkable attention to the smallest details. You have an excellent project
management skills and the ability to meet deadlines.
You're a communication ace.
You keep everyone in the know so that the job gets done efficiently and effectively. You
know when to ask for help, when to listen, and when to speak up. And you're known for your
professional candour.
You have a team ethos.
You thrive in a creative, inventive, fast-paced start-up environment. You're excited to work
cross-functionally with other departments and enjoy bringing people together to achieve a
goal. People enjoy working with you because they know they can trust you.

Location : Mumbai/ Remote
Open to remote/hybrid working modes. You may need to come into the office for meetings
or training  

Develop optimization strategies that increase the company's search engine results rankings.

· Research SEO keywords to use throughout the company's website and marketing materials.

· Set measurable goals that demonstrate improvement in marketing efforts.

· Monitor daily performance metrics to understand SEO strategy performance.

· Efficiently communicate with other marketing professionals to align goals.

· Collaborate with others within the marketing department to manage SEO strategy.

· Write compelling and high-quality website content, including blog posts and page descriptions.

· Update content and website links for maximum optimization and search engine rankings.

 

 

· Minimum 2+ years of experience in developing and executing SEO campaigns.

· Bachelor's degree in business, marketing, communications or information technology, certification, and other degree programs available so must be having min. requisite of IT side & good at Marketing side.

· Understanding of search engine algorithms and ranking methods.

· Experience with SEO industry programs, such as Google Analytics or Adobe Analytics.

· Knowledge of keyword research and data mining tools.

· Able to complete competitive analysis of other companies within the industry.

Who are we?

SocialPilot , a SaaS product, is an easy-to-use social media marketing tool that helps professionals, teams, and businesses automate their social media management. It helps customers at every step – right from publishing posts on their profiles to analyzing their posts’ performance. 

 

Our achievements so far:

 

• Empowered over 8,000 marketing agencies and SMBs
• 1 billion+ social media posts published
• Nominated as one of the 5 startups across India for the prestigious Economic Times Startup Awards in the Bootstrap category
• One of the fastest-growing SaaS companies in India as listed by Inc 42
• Named as the Best Social Media Management Software of 2021 by Digital.com
• Named as the Top 10 Bootstrapped Startups in India
• Ranked as a “ Great Product ” consistently by G2, Capterra, SoftwareSuggest, and TrustRadius
• Officially a Great Place to Work - Certified TM startup
• Rated by YOURSTORY as Number 1 social media scheduling tool in the year 2021

 

Founded in 2014 and led by a powerful duo of Jimit Bagadiya & Tejas Mehta , SocialPilot (Headquartered in California, United States) has come a long way.  As of today, over 8k+ agencies and SMBs use SocialPilot to manage their social media publishing, analytics, and social engagement while collaborating with their team and clients. We’re a high-growth bootstrapped B2B SaaS company that experienced a 100% year-on-year growth with healthy profitability and a solid runway.  This is your chance to be part of the revolution - we are inviting applications for our in-house position of Paid Marketing Specialist.

 

About the role:

• Profile - Paid Marketing Specialist
• Role -  Full-time
• Grade - Associate / Sr. Associate
• Location - Remote - Work from home / anywhere
• Work hours - Mon to Fri / Day Shift

You will be: 

• Managing paid ad campaigns across search, display, and retargeting networks by conducting extensive keyword research, analysis, and testing of keyword performance
• Ensuring successful campaigns, managing bids and budgets to be able to meet the predefined KPIs
• Optimizing campaigns, monitoring performance of all the key growth metrics on a daily/weekly basis and presenting it to the leadership periodically to deliver the best return on investment.
• Working with the content team and designing team to frame the most effective content & design for the campaigns
• Building and running A/B tests across landing pages and the homepage
• Taking complete ownership of the ads, budgets, implementation and their effectiveness, including managing the quality of listings and more to improve the ad efficiencies
• Using analytical tools to monitor key performance metrics like CPC, CPI, conversion rates daily and optimizing accordingly
• Accountable for all the paid marketing which includes - PPC ad platforms like Bing, Google, etc, 
• Accountable for Social Media Ads- LinkedIn, Facebook, Twitter, YouTube, Instagram, and Quora. 
• PPC for directories like G2Crowd, Capterra, etc, Banner Ads, etc.

What are we looking for?

• 3+ years of experience in paid advertising campaigns, majorly in the Google Ads
• Prior experience in Paid Google marketing in the B2B/ SaaS setup in the international markets
• Experience in identifying target audiences and devising effective campaigns
• Should be able to manage budgets (15-20k USD per month or higher), optimize cost per lead, recommend paid  platforms and channels, and should be able to work with the team on landing page and conversions 
• Ability to brainstorm new and creative growth strategies
• Strong analytical skills with proficiency in Google Analytics and Excel
• Hands-on experience in Google Editor, Google Analytics, Google Merchant Center
• Impeccable communication skills

 

What’s in For You?

 

• Work Life Balance: Strictly, 5 days working culture

• Remote Work: Stable full-time remote job in a company that has been profitable for over 6 years: work from home (or anywhere), forever!

• Profit-Sharing Plan: We reward our high-performing employees by actually sharing profits with them. The profits for the year 2021 were shared with the team in the final week of December

• Staycation: Every year, choose anywhere in the world to stay for a month; we will take care of the expenses!

• Open Door Policy: Strong communication and transparency go a long way in creating stress-free workplaces. Got a question? Just ask the right person without any bureaucracy

• Zen-like Workspace: A modern, aesthetically pleasing workspace with an all-inclusive cafeteria and dedicated conference/meeting rooms

DESIRED CANDIDATE You have atleast 1 year of work experience in addition to internships, if any. This is a must. You are an Engineer, a BBA, MBA or a mass communication graduate preferably with an international education background. You understand business. You love digital. You are always on the lookout for the next technology to improve your life. You are enthusiastic about serving the world. You have demonstrated ability to work with teams across geographies such as US, Canada, Europe and India. You are excited about making a career at the intersections of business strategy, management consulting and digital marketing. And that is Inbound Marketing. You also have a corresponding aptitude for it. # Considering a Career with Inbound Mantra? We recommend you peruse the following paragraphs, repeatedly, if needed; to understand expectations and the perks of working at Inbound Mantra. # Expectations from You Life at Inbound Mantra revolves around its small Team. We continuously keep falling in love with Inbound Marketing and never seem to mind her eccentricities and unpredictability. Education and Research in this domain is a matter of life for us. All the degrees of freedom are at your disposal. You have all the autonomy you can ask for. That is why we happily work round the clock. As a very small team, we appreciate the pressure and do the best we can, to honor even the smallest of commitments, not to forget indispensable project deadlines. # Does the following paragraph describe you? You are a wonderful human being. You keep your word. Great work is a priority for you. You understand that to do great things, you also have to do the mundane and the monotonous. You like freedom and autonomy. You are hungry to learn all the time. You are organized and always learning how to improve further. You are keen to make a name for yourself. You like doing things FAST. You do kick ass stuff. You are open to feedback and open minded to ideas. You have grit. You are tolerant. You are authentic and genuine. If needed, you can do multi-level multi-tasking. You set expectations. You over communicate. You can prioritize like a boss. You are willing to go outside your comfort zone. You are a tech enthusiast. You are some one who owns up. You take initiative (go-getter) and are responsible. You persevere till you find a solution. You are excited about work. # Perks Competitive compensation. Weekends off. You do have a choice to work. 30 Annual Holidays including birthday holiday and a 1 week personal vacation ever year. Attend international conferences. Long service bonus. Referral bonus. Unlimited tea coffee. The occasional booze. Unlimited snacks – dal moth, bhujia, chana chor, maggi plus any preference you may have. IDEAL CANDIDATE > 1+ year of experience in digital marketing / strategy / > Agency experience is preferred. If you have worked with clients in North America and Europe, even better. > Proven record of personal success JOB DESCRIPTION This is a CORE role at Inbound Mantra. You will have the following opportunity:- > Plan, Develop and Implement digital marketing strategies for Clients that are based in North America, Europe and Asia. > To work independently on existing clients > Learn and undertake online and mobile marketing including blogging, social media and web analytics. > Learn and lead, content marketing efforts for clients > Blog on Inbound Mantra website > Business Development, Attend Conferences and Team Building WHY YOU SHOULD CONSIDER INBOUND MANTRA? Inbound Mantra is a leader in Inbound Marketing based in Gurgaon, Delhi NCR (India). It is the only ‘Tiered’ HubSpot India partner. With clients in India and the US, Inbound Mantra is demonstrating leadership in this high-growth emerging area. If you are keen to get an early start in an emerging field, this opportunity is for you. A 3 to 5 year experience in this field, will put you at par with a (conventional) business and marketing professional with 10 years experience. HOW TO APPLY? Kindly send us a link of your “Public LinkedIn Profile” along with your updated Resume. A short paragraph on why you are a right fit for this role would be wonderful. Please email with the Subject Line – ‘Applying for Associate – Inbound Marketing | {Your Name }’.

At ‘Indeed Inspiring Infotech’, we provide ‘state-of-the-art’ solutions in different fields. We take pride in delivering our high standard professional courses in technical as well as non-technical streams. We develop projects related to website designing, web-application, mobile applications, digital marketing online to our clients. We value our clients and our core strength lies in making the indeed inspiring ‘technology’ available to the customer at most adequate price.

- Reviewing and analyzing the sites for areas that can be improved and optimized.- Preparing detailed strategy reports.- Monitoring and creating traffic reports from Google Analytics (Month on month).- Tracking Search Analytics data (Webmaster - Imp, Clicks, Position & CTR).- Identifying powerful keywords to drive the most valuable traffic.- Filling websites and other content with effective keywords.- Assigning effective SEO content for blogs, websites, forums, bookmarking and social media accounts to content writers.- Developing link building strategies which help to rank seed keywords.- Managing Backlinks date from Search console or paid tool (Knowledge about disavow tool for submitting spam links).- Analyzing keywords and SEO techniques used by competitors.

We are looking for an experienced and result-driven Digital Marketing Strategist to join our awesome marketing agency! As a Digital Marketing Strategist at our company, you will be responsible for setting up, implementing and managing the overall clients digital marketing strategy. We are expecting you to have experience and a big passion for digital technologies and all digital marketing channels. Duties and responsibilities Build, plan and implement the overall digital marketing strategy Manage and train the rest of the team Stay up to date with latest technology and best practices Manage all digital marketing channels Measure ROI and KPIs Prepare and manage digital marketing budget Oversee all the company's social media accounts Manage and improve online content, considering SEO and Google Analytics Build and inbound marketing plan Motivate digital marketing team to achieve goals Monitor competition and provide suggestions for improvement Requirements 3 years of experience as a Digital Marketing Strategist or similar role 4 years of experience in developing and implementing digital marketing strategies Good knowledge of all different digital marketing channels Good knowledge and experience with online marketing tools and best practices 5 years of hands on experience with SEO/SEM, Google Analytics and CRM software Critical thinker and problem-solving skills Team player Good time-management skills Great interpersonal and communication skills