Role - SEO Executive
About Company -
Our client is a Tech Based Platform for freelance Photographer, Videographers, Food stylist and Cinematographer. Founded by alumni of IIM Bangalore. They are operational in about 100 Cities and 28 Countries. Leader in Food and Real Estate Photography. Done about 7000+ projects across the Globe.
Job description -
1. Implementing and developing SEO strategies
2. Researching the competitors, both on-site and off-site
3. Performing keyword research for content
4. Writing engaging SEO content along with the content
5. Optimizing content regularly on the website
6. Maintaining the website on a regular basis
7. Developing and implementing link-building strategies
8. Collaborating with the digital marketing team
9. Analyzing the website using the analytical tool
10. Proposing changes in the website content.
Minimum experience - 1 year
About Tech based Photography platform
Similar jobs
Responsibilities:
- Develop and implement digital marketing campaigns
- Manage social media accounts and create engaging content
- Conduct market research and analyze data for optimization
- Assist in SEO strategies and content creation
- Collaborate with cross-functional teams for campaign success
Requirements:
- Freshers with good knowledge or 6+ months of digital marketing experience
- Basic knowledge of SEO, SEM, and social media platforms
- Strong communication and creative skills
- Analytical mindset with a passion for digital trends
Perks:
- Mentorship and hands-on training
- Dynamic work environment
- Opportunity for career growth
- Deep knowledge of website development, Facebook marketing, Mail Chimp, Hub Spot, Google Ad words and SEO
- Run PPC campaign and management (other paid campaigns)
- Social Media Strategy
- Promote content online
- Keep an eye on current updates in social media and work accordingly
- Co-ordinate with the US team
- Design Magazine(Vibe and Pac Buzz)
- Portals management
- Write Relevant blogs
- Online Database storage & Management
- Online Reputation Management
- Campaigns on Nearbuy & similar portals
- Coordination with Relevant online portals for banner work
- Coordination with the USA office for research on their localized requirements
- Post-execution performance analysis of the campaign
Responsibilities
· Design, maintain and supply content for the organization's website
· Formulate strategies to build lasting digital connections with customers
· Monitor company presence on social media
· Launch advertisements to increase brand awareness
· Monitor website SEO performance
As a Marketing Associate, you will lead and manage the day to day operations of the
marketing team at Cuddles Foundation with a vision to enlist new supporters for the mission and grow
existing relationships. You will report to the Marketing & Communications Lead.
Responsibilities:
→ You’ll manage the annual and monthly marketing calendar and scheduling of tasks
→ You’ll manage our campaigns and grow our engagement and reach strategically
through email, search and social media, taking full ownership of organisational
marketing goals.
→ You’ll work closely with the social media team to plan the content calendar and
promotional strategy.
→ You’ll work closely with the digital team to update the blog and other dynamic
website content.
→ You’ll liaise with the creative team for campaigns and collaterals needed for
fundraising campaigns, events and programmes.
→ You’ll write communication briefs that are backed with content, research and insights
for the creative team to execute.
→ You’ll manage incoming media requests.
→ You’ll represent the organisation and team at industry events, fundraisers and press
conferences.
Must Haves :
→ You have a bachelor’s or a master’s degree in communication or advertising or digital
marketing.
→ You have 3-4 years prior experience working in a marketing or communications role,
preferably in the e-commerce or digital space.
→ You have superior written and verbal communication skills.
→ You have proven success in executing digital marketing and communications
strategies and campaigns for consumer brands.
→ You’re up to date on consumer insights and trends.
→ You’re capable of working well as part of a team as well as independently.
→ You’re tech-savvy and have worked with applications like Mailchimp, Canva and
Zoho.
→ You’re open to traveling and commuting to field sites when needed.
Skills :
You see the bigger picture.
You can think analytically and strategically. You're able to break a large project into bite-size
pieces while always keeping your eye on the big picture. You think two steps ahead and can
see how complex initiatives come together for maximum impact.
You get things done.
You’re a great multitasker and capable of simultaneously managing multiple projects with
different deadlines. You follow through on every job, no matter how big or small. You live for
hitting deadlines and understand the importance of keeping on schedule. You love to identify
people’s strengths and build processes to make things run more smoothly.
You’re a stickler for organising things.
You have remarkable attention to the smallest details. You have an excellent project
management skills and the ability to meet deadlines.
You're a communication ace.
You keep everyone in the know so that the job gets done efficiently and effectively. You
know when to ask for help, when to listen, and when to speak up. And you're known for your
professional candour.
You have a team ethos.
You thrive in a creative, inventive, fast-paced start-up environment. You're excited to work
cross-functionally with other departments and enjoy bringing people together to achieve a
goal. People enjoy working with you because they know they can trust you.
Location : Mumbai/ Remote
Open to remote/hybrid working modes. You may need to come into the office for meetings
or training
SEO
Execute search engine optimization tactics, including ongoing evaluation of keywords, content, campaign performance tracking, and link building.
Continually evaluate and improve the effectiveness of campaigns through keyword ranking, geo-targeting, conversion rates, search engine referrals, site traffic and backlinks
Hands-on experience in Google Ads, Facebook Ads & Other Native Ads, measure & report performance of all Search Engine Marketing campaigns.
Experience in working with overseas clients.
SEM
Digital Advertising experience in the industry.
Manage the strategy and setup all paid campaigns in Google AdWords, Bing Ads, and others.
Hands-on experience in creating Results driving ads, expand keyword coverage, develop compelling ad copy, implement bid management strategies, Daily monitoring & Ad optimization.
Track, measure and analyze all initiatives to report on SEM ROI.
Should be good at new scaling-up opportunities keyword/search queries, new targeting methods
Qualifications and Skills
Proven experience as SEO & SEM Executive.
In-depth knowledge of the various paid marketing channels and technologies, including paid search (Google AdWords), retargeting, Facebook Ads, Native Ads, etc.
Experience handling paid marketing budgets and forecasting/reporting results
Establish and maintain scalable processes that ensure best practices in campaign and lead management
Excellent understanding of digital marketing concepts and best practices.
Solid understanding of performance marketing, conversion, and online customer acquisition.
Working knowledge of HTML, CSS, and JavaScript development and constraints.
- Design, maintain and supply content for the organization's website.
- Formulate strategies to build a lasting digital connection with customers.
- A monitor company presence on social media.
- Launch advertisements to increase brand awareness.
- Bachelor's degree in Marketing or related field.
- Excellent understanding of digital marketing concepts.
- Experience with business to customer social media and content generation.
- Strong creative and analytical skills.
- Analytical Skills
- Social Media Marketing
- Marketing Campaigns
- Marketing Strategy
- Online Marketing
- Brand Awareness
- Content Strategy
- Content Management Systems (CMS)
- SEO
- Google Ads
- English Proficiency (Verbal and Written)
Job description
Roles and Responsibilities
- To work with multiple internal stakeholders to develop strong digital strategies, oversee the website optimization, and play an important role in the planning and execution of integrated marketing campaigns.
- Managing digital campaigns on affiliate pages and websites -Sound Skills in SEO, SEM, PPC, Content Marketing, Analytics & Mail Automation
- Good command over the English language and also have the ability to research for information on the internet Article writing, Meta information writing, researching on the internet for data Experience in developing original content for websites.
- Should have worked on Google Analytics and Google Webmaster Tools Should have worked on Link Building and Spammy Link Analysis Good in SMO Strategy Planning and Marketing.
- We are looking to hire a bright Junior to mid-level Digital Marketing Executive who can create software-related brochures, help with writing technical content, blogs and do some social media updates.
- content writing Digital Marketing Profile.
- Assist in the formulation of strategies to build a lasting digital connection with consumers quickly in internet research and impeccable writing skills.
Desired Candidate Profile
- Should be well versed with the latest concepts and techniques of Digital and Social Media Marketing in order to brief our Digital Media Agencies.
- Web development skills: Sound knowledge of HTML/JavaScript, strong knowledge of search engine optimization, and advanced Word and Powerpoint skills.
- Should be a Graduate in Digital Media with knowledge of digital marketing.
- Must have experience in Google ad words, analytics, and penalty recovery.