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SEO Manager
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SEO Manager

Rajesh Kumar's profile picture
Posted by Rajesh Kumar
4 - 6 yrs
₹8L - ₹10L / yr (ESOP available)
Bengaluru (Bangalore)
Skills
On-page Optimization
Landing page optimization
Search Engine Optimization (SEO)
Link building
Backlinking
Keyword Research
Competitor Analysis
SEO management

Role Overview: We are seeking a results-driven and experienced SEO Manager to join our team. In this role, you will lead efforts to enhance our search engine rankings and online presence through advanced and innovative SEO strategies, driving measurable growth and impact for the organization.


Roles and Responsibilities:

SEO Strategy Development:

● Develop and implement comprehensive SEO strategies tailored for B2B audiences to improve organic search rankings and traffic.

● Conduct keyword research focused on high-value B2B terms and integrate them into content and site architecture.

On-Page SEO:

● Optimize website content, meta tags, headings, and internal linking with a focus on driving B2B lead generation.

● Ensure that all pages comply with the latest SEO standards and best practices.

Off-Page SEO:

● Plan and execute targeted link-building campaigns, particularly with authoritative B2B-focused websites and directories.

● Monitor and maintain the backlink profile to ensure a healthy balance of quality links.

Technical SEO:

● Perform website audits to identify and fix issues such as broken links, duplicate content, and crawl errors.

● Collaborate with developers to ensure the website is optimized for performance, speed, and mobile responsiveness, particularly for B2B client requirements.

Content Optimization:

● Work with the content team to create engaging, SEO-friendly content targeted at B2B audiences, such as whitepapers, case studies, and blogs.

● Optimize blog posts, landing pages, and other website content for B2B-specific keywords.

Analytics and Reporting:

● Monitor website performance using tools like Google Analytics, Search Console, and SEO platforms, focusing on metrics like lead generation and conversion rates.

● Generate regular performance reports with actionable insights to improve rankings, traffic, and B2B lead quality.

Competitor Analysis:

● Analyze competitor websites in the B2B space to identify strengths and weaknesses in their SEO strategies.

● Leverage insights to enhance Incruiter's competitive edge in B2B search rankings.

Trend Monitoring:

● Stay updated on the latest SEO trends, algorithm changes, and best practices in the B2B sector.

● Adapt strategies to align with industry advancements and search engine updates.


Skills and Qualifications:

Experience:

● A minimum of 4+ years of experience in SEO with demonstrated expertise in on-page and off-page optimization for B2B or product-based companies.

● Experience in technical SEO and working with B2B websites or platforms is a significant advantage.

Technical Skills:

● Proficiency in SEO tools like SEMrush, and Google Search Console.

● Familiarity with HTML, CSS, and basic JavaScript is a plus.

Analytical Skills:

● Strong ability to analyze data, identify trends, and translate them into actionable strategies, especially for B2B audiences.

Communication Skills:

● Excellent written and verbal communication skills to collaborate with content creators and developers.

Others:

● Strong project management skills and ability to meet deadlines.

● Knowledge of the recruitment or SaaS industry and B2B digital marketing is a bonus.


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Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Incruiter

Founded :
2018
Type :
Products & Services
Size :
20-100
Stage :
Bootstrapped

About

Interview as a Service and AI Video Interview Software help companies streamline hiring process. Save 80% cost, 4x faster and ensure top candidate quality.
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Shubham Vishwakarma

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