

Refine Recovery
https://refinerecovery.comJobs at Refine Recovery

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Goal: Build a full-service SEO and content ecosystem to dominate local organic search in the rehab, addiction treatment, and mental health space across Los Angeles.
STRATEGIC OBJECTIVES
- Establish authority and trust (EEAT: Expertise, Experience, Authoritativeness, Trustworthiness).
- Outrank competitors in high-intent and local keywords for drug treatment and mental health services.
- Provide tools/resources (like AA & Mental Health finder apps) to improve user experience and engagement.
CORE TEAM ROLES
You’ll want a cross-functional team like this:
- Project Manager
- Coordinates timelines, resources, and deadlines.
- Interfaces between all team members and stakeholders.
- Understands SEO, content, and development cycles.
- SEO Strategist
- Develops keyword strategy covering primary, long-tail, question-based, and local intent searches.
- Performs competitive analysis.
- Creates on-page and off-page SEO plan.
- Conducts technical audits and recommends fixes.
- Content Lead / Editor
- Oversees human-written blogs, FAQs, and optimized location pages.
- Coordinates with medical/clinical reviewers for compliance.
- Manages style, tone, and voice.
- Writers (Industry-Specific)
- Experienced in addiction recovery, mental health, and healthcare writing.
- Writes with empathy, authority, and factual accuracy.
- Web Developer
- Optimizes website speed, mobile experience, and user interface.
- Develops custom tools such as AA Meeting Finder and Mental Health Services Finder.
- Implements schema markup, accessibility, and mobile-first design.
- Link Builder / Outreach Specialist
- Acquires quality backlinks from reputable health, news, and community sites.
- Builds citations and listings in trusted directories.
- Graphic Designer
- Creates infographics, branded visuals for blogs and landing pages.
- Ensures image SEO optimization.
DELIVERABLES
CATEGORYDELIVERABLESContentBlogs, FAQs, optimized location pagesLocal SEOCitation building, Google Business Profile management, schema markupTechnical SEOWebsite speed, structure, mobile UX, indexationMeta & On-Page SEOMeta titles/descriptions, alt tags, internal linkingTools/FeaturesAA Meeting Finder, Mental Health Finder toolsVisual ContentInfographics, blog graphics, comparison chartsBacklinksQuality backlinks from reputable domains

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learners point
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"Learners Point" refers to several different educational and training institutions, so it's important to clarify which one you're interested in. Here's a breakdown of some prominent ones:
1. Learners Point Academy (Dubai, UAE & India)
- Overview: This is a well-recognized, ISO 9001:2015 certified institute that has been providing corporate and individual training in the MENA region since 2001. They are KHDA-accredited in Dubai and have expanded to India (Bangalore and Kozhikode).
- Mission: To empower individuals and organizations with skills for success in a rapidly changing world through transformative learning experiences.
- Courses Offered: They offer a wide range of certified courses across various domains, including:
- IT: Data Science, AI, Machine Learning, Cybersecurity, UI/UX, Web Development, ERPs (SAP), Microsoft Power Platforms.
- Finance: Certified Management Accountant (CMA), Financial Modeling, IFRS.
- Management & HR: Certified HR Manager (CHRM), Strategic HR Management, Project Management (PMP), Leadership Skills, Business Administration.
- Logistics and Supply Chain: CIPS accreditations.
- Sales and Marketing: Digital Marketing, Social Media Marketing.
- Soft Skills: Communication, Public Speaking, Emotional Intelligence.
- Language Training: Spoken English, Arabic, French, German, Russian.
- Key Features:
- Customized training solutions for individuals and corporates.
- Experienced and qualified trainers.
- Focus on practical, career-oriented skills.
- Accreditations from recognized bodies like KHDA, CPD UK, HRCI, and CIPS.
- Locations:
- Dubai, UAE: Suite 610 - 6th Floor, The Business Center, Opp to Burjuman Centre, Adjacent to Burjuman Metro Station Exit 4, Khalid Bin Walid Street.
- Bangalore, India: No. 460/454, 3rd Floor, HSR Layout, 5th Sector, Teachers Colony, Sarjapura Ring Road, Bangalore, Karnataka.
- Kozhikode, India: 2nd Floor, Agni Arcade, Kodamalikunn Medical College, Thondayad, Kozhikode, Kerala.
- Reviews: Generally positive reviews highlight responsive staff, helpful instructors, and well-organized course material, with many students successfully clearing certifications.
2. Learning Point Foundation (Bangalore, India)
- Overview: This is a foundation primarily focused on providing education and support to underprivileged individuals in Bangalore's slum areas, including dropouts and women.
- Mission: To make education accessible to all, empower individuals and communities to break the cycle of poverty, and build a bright future.
- Key Initiatives:
- Educating underprivileged communities.
- Encouraging dropout students (offering NIOS system for 10th and 12th standard).
- Empowering women.
- Supporting Huffaz & Aalims with modern education and skills.
- Youth education.
- Counselling and aid.
- Location: No. 2/1, 1st Cross, Masjid Street, BSA Road, Bengaluru, Karnataka 560005.
- Reviews: Positive reviews commend their initiative in educating economically deprived youth and providing a supportive learning environment.
3. Learners Point Commerce Academy (LPCA) (Gurgaon, India)
- Overview: This academy specializes in providing coaching for commerce students, including Class XI, XII (CBSE & ICSE), and professional courses like CA (CPT, IPCC, Final), CS, and ICWA.
- Key Features:
- Result-oriented approach with a focus on practical application.
- Specialized and experienced faculty.
- Comprehensive study material.
- Small batch sizes for personalized attention.
- Location: Block – C, 1306-1307, Lower Ground Floor, Sushant Lok-1, Gurgaon- 122002, Haryana, Delhi NCR, India.
4. The Learning Point (India - various locations/focuses)
- There are also other entities named "The Learning Point" or similar, which might focus on specific areas like:
- NEET/JEE Coaching: Some "Learning Point" institutes offer coaching for competitive exams like NEET and JEE in India.
- Programming/IT Training: Another "Learners Point" in Siliguri, West Bengal, focuses on programming courses (Java, Python, Web Designing, Android App Development, etc.).
- CAD Training: A "Learners Point" in Coimbatore, Tamil Nadu, specializes in CAD training (AutoCAD, Solidworks, 3ds Max, Catia).
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