

Refine Recovery
https://refinerecovery.comJobs at Refine Recovery

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Goal: Build a full-service SEO and content ecosystem to dominate local organic search in the rehab, addiction treatment, and mental health space across Los Angeles.
STRATEGIC OBJECTIVES
- Establish authority and trust (EEAT: Expertise, Experience, Authoritativeness, Trustworthiness).
- Outrank competitors in high-intent and local keywords for drug treatment and mental health services.
- Provide tools/resources (like AA & Mental Health finder apps) to improve user experience and engagement.
CORE TEAM ROLES
You’ll want a cross-functional team like this:
- Project Manager
- Coordinates timelines, resources, and deadlines.
- Interfaces between all team members and stakeholders.
- Understands SEO, content, and development cycles.
- SEO Strategist
- Develops keyword strategy covering primary, long-tail, question-based, and local intent searches.
- Performs competitive analysis.
- Creates on-page and off-page SEO plan.
- Conducts technical audits and recommends fixes.
- Content Lead / Editor
- Oversees human-written blogs, FAQs, and optimized location pages.
- Coordinates with medical/clinical reviewers for compliance.
- Manages style, tone, and voice.
- Writers (Industry-Specific)
- Experienced in addiction recovery, mental health, and healthcare writing.
- Writes with empathy, authority, and factual accuracy.
- Web Developer
- Optimizes website speed, mobile experience, and user interface.
- Develops custom tools such as AA Meeting Finder and Mental Health Services Finder.
- Implements schema markup, accessibility, and mobile-first design.
- Link Builder / Outreach Specialist
- Acquires quality backlinks from reputable health, news, and community sites.
- Builds citations and listings in trusted directories.
- Graphic Designer
- Creates infographics, branded visuals for blogs and landing pages.
- Ensures image SEO optimization.
DELIVERABLES
CATEGORYDELIVERABLESContentBlogs, FAQs, optimized location pagesLocal SEOCitation building, Google Business Profile management, schema markupTechnical SEOWebsite speed, structure, mobile UX, indexationMeta & On-Page SEOMeta titles/descriptions, alt tags, internal linkingTools/FeaturesAA Meeting Finder, Mental Health Finder toolsVisual ContentInfographics, blog graphics, comparison chartsBacklinksQuality backlinks from reputable domains

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Our 100% digital origination process is fortified by over 100 embedded partnerships with industry giants such as Amazon, Flipkart, Nykaa, Paisabazaar, and more, facilitating seamless credit access for MSME businesses. Founded by CA/ISB alumni, FlexiLoans has garnered support from marquee funds and high-net-worth individuals, including MAJinvest, Fasanara Capital, Sanjay Nayar, Dr. Harry Banga, Yogesh Mahansaria, Gunit Chaddha, Anil Jaggia, Vikram Sud, Narayan Seshadri, Gopal Srinivasan, and Siddharth Parekh.
Explore our diverse range of financial solutions on our website: https://www.flexiloans.com/. Join us in revolutionizing financial access for small businesses, one click at a time.
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At FlexiLoans we are a three-time certified ‘Great Place to Work’ workplace. You will be working with top-tier talent from diverse backgrounds hungry to make a dent in the MSME universe. We believe in people owning what you do and providing support to folks for making decisions (sometimes even wrong decisions!) all the while learning and growing with the organization. FlexiLoans is your front-row seat to the MSME Fintech revolution in India.
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