1. Research, Implement, Monitoring, and Report on Organic search
2. Keyword research and mapping
3. Content writing and optimization
4. Link-building outreach campaigns
5. Acquire backlinks
6. Editorial negotiations
7. Maintaining SERPs
8. Work on standard and current SEO practices
9. Auditing existing website
10. Recommend changes to website architecture, content, linking, and other factors to improve
SEO positions for target keywords
11. Work on SEO reporting
Skills & Requirements
1. Excellent written and verbal communication skills
2. Knowledge of technical aspects of search engines, search algorithms, ranking factors etc.
3. Demonstrated knowledge of SEO skills like on-page SEO, and website analytics.
4. Strong operational excellence in link building – NOT outdated practices like (directories,
bookmarking, etc.)
5. Knowledge of outreach to editors to form collaborations for publishing our content on their
portal – this is a must-have. Candidate to show clear experience of achieving this in this past
employment.
6. Strong experience in the use of Google Analytics and Google Search Console
7. Ability to solve problems and identify opportunities through data analysis and critical
thinking
8. Strong attention to detail, excellent organizational skills, and ability to manage multiple
projects and responsibilities
9. Agency background preferable
CTC
20,000/- p.m. to 30,000/- p.m.
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• Hands on experience of Flask, Django or Gin or Revel or Sanic
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● Leveraging email/call to engage target prospects;
● Managing social media tools for inbound prospect development - Connecting
thought linkedin - sending messages and following up.
● Interacting with target prospects and providing high level value proposition in order
to schedule a call with sales manager
● Generating qualified leads and setting sales appointments
● Managing and updating prospecting status via CRM
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to prospect
● Understand basic technology tools used in sales, including CRM tools
● Meet monthly targets- ROI
CHARACTERISTICS
● Be self-starter and proactive
● Be committed to excellence and high standards
● Be solution oriented through needs assessment and problem solving
● Be creative, flexible, and innovative team player
● Have excellent written and verbal communication skills
● Have the ability to make timely and sound decisions
● Have problem resolution and consultative sales skills
REQUIRED EXPERIENCE
1+ years of experience in USA/CANADA B2B market
Rules & Responsibilities:
Technical Skills:
- .Net– Net, C#, .Net core, MVC, Framework, Web API, Web Services, Micro Service and SQL
- Azure – Azure Cloud, SaaS, PaaS, IaaS, Azure Relational, and No-SQL Database, Big Data Services
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- Good understanding of and experience in working on Microsoft Azure (IAAS/PAAS/SAAS)
- Ability to architect, design, and implement cloud-based solutions
- Proven track record of designing and implement the IoT-based solutions/Big Data solutions/applications to the Azure cloud platform.
- Experience in building .Net-based enterprise distributed solutions in Windows and Linux.
- Experience in using CI and CD tools. Jenkins/ Azure pipeline and Terraform. Experience in using another tooling such as Ansible, CloudFormation, etc.
- Good understanding of HA/DR Setups in Cloud
- Experience and working knowledge of Virtualization, Networking, Data Center, and Security
- Deep hands-on experience in the design, development, and deployment of business software at scale.
- Strong hands-on experience in Azure Cloud Platform
- Experience in Kubernetes, Docker, and other cloud deployment, container technologies
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Product Marketing Specialist (SaaS-Based)
Location: Pune
Experience: 3 to 6yrs
Promobi Technologies is looking for a Product Marketing Specialist to develop and execute marketing strategies to increase awareness and adoption of our products. You as an ideal candidate are not only passionate but also an experienced B2B product marketer with proven success in working with emerging products and driving GTM strategies.
Responsibilities:
- Responsible for creation and execution of end-to-end marketing from Account-based marketing activities to branding and positioning campaigns to place our products as solutions for our customers and partners worldwide
- Develop and implement promotional activities such as promotions and product launches
- In depth knowledge of Data Driven Marketing are a must and a Data-oriented professional - working with data and insights and pairing that for users to generate balanced and thoughtful points of view for how to take our products to market
- Increase our solution's social, digital, and events presence and visibility.
- Product content - take care of the creative development and publication of a wide range of product-related marketing material from writing blog posts, thought leadership pieces, case studies, conducting webinars to conveying our products specs to our customers and partners
- Design content marketing strategies and set short-term goals and Create an effective conversion optimization strategy.
- Gain insight into customer use of current products, untapped opportunities, and buyer personas
- Proficiency in email marketing automation technology
- Demonstrates superior understanding of A/B testing and testing methodologies while coordinating the development and execution of test plans within the Optimization Team.
- Passionate about technology - keen to learn about how things work and understand technical concepts in ways that everyday people can understand
- Define the multi-product solution for each segment, and partner with the rest of the team to build positioning, sales enablement, and marketing assets to target these sub-segments.
- Work closely with a range of cross-functional teams like - sales, partner managers, marketing to craft thoughtful go-to-market strategies and drive growth initiatives
- To support our sales efforts by developing enabling collateral for all stages of the sales cycle, like slide decks, whitepapers, videos, etc
- Responsible for our brand management and identity: you communicate and successfully position our efforts in the drone ecosystem. You also contribute towards building a strong Auterion brand with deep reach into our global open source community.
Requirements:
- MBA with relevant experience in the B2B SaaS market.
- Proven relevant experience in creating marketing plans encompassing strategy, customer research, competitive analysis, product requirements, messaging, pricing, etc
- Experience initiating and driving a range of GTM programs including content marketing, social media, paid and organic marketing initiatives, webinars, trade shows
- Excellent English presentation, written, and verbal communication skills, with an eye for quality and attention to detail.
- Ability to effectively lead, inspire, and mentor direct and indirect reports.
- Ability to effectively work with cross-functional teams like sales, product development, executive management, and external stakeholders.
- 3+ to 6 years of hands-on coding experience in Java preferably Version 8
- Building RESTFUL services using Spring boot, Spring WS, etc
- Hands on experience in Microservices
- Data-Layer Development: MySQL, NoSQL, ORM