SEO & Copy Writing Specialist
1 - 3 yrs
₹3L - ₹7L / yr
Delhi, Gurugram, Noida, Ghaziabad, Faridabad
Skills
Search Engine Optimization (SEO)
Copy Writing
Keyword Research
On-page Optimization
SEO management
Proofreading
About The Role
We are seeking a talented and driven SEO and Copywriting Specialist to join our small but mighty marketing team. In this role, you will be responsible for creating compelling, high-quality written content that aligns with SEO best practices, driving both organic traffic and engagement. You will work closely with the marketing team and our business leaders to optimize content for search engines while maintaining a clear and consistent brand voice across all digital platforms.
Key Responsibilities:
- SEO Strategy & Implementation:
- Conduct keyword research to identify high-traffic, relevant keywords and phrases.
- Optimize on-page SEO elements, including title tags, meta descriptions, headers, and images.
- Perform regular audits of website content to ensure it aligns with SEO best practices and make necessary updates.
- Track and analyse SEO performance metrics, including search rankings, organic traffic, and conversion rates, using tools like Google Analytics and SEMrush
- Copywriting & Content Creation:
- Write engaging, high-quality copy for website landing pages, email campaigns, social media posts, and more
- Craft compelling headlines, CTAs, and persuasive copy that enhances user experience and drives conversions.
- Contribute creative ideas for campaign development
- Ensure all content aligns with the organisation's mission and value
- Content Optimization:
- Edit and proofread copy to ensure it is grammatically correct, clear, and aligned with the brand voice.
- Implement best practices for content formatting, including keyword placement, internal linking, and content structure, to improve SEO ranking.
- Stay up to date with industry trends, search engine algorithm updates, and content marketing best practices to continuously improve content strategies.
- Reporting & Analysis:
- Prepare regular reports on SEO and content performance, analysing key metrics and identifying areas for improvement.
- Utilize A/B testing to optimize the effectiveness of content and landing pages.
Key Skills and Qualifications:
· Proven experience (1-3 years) in SEO, copywriting, or content marketing.
- Strong understanding of SEO principles and techniques, including keyword research, on-page SEO, and technical SEO.
- Proficient in using SEO tools such as Google Analytics and SEMrush
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Ability to write clear, concise, and engaging content tailored to different audiences.
- Familiarity with content management systems (e.g., WordPress) and basic HTML.
- Strong communication skills, both verbal and written.
- Ability to work independently and manage multiple projects simultaneously.
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Companies hiring on Cutshort
About PLS Lawyers Pvt Ltd
Founded :
2017
Type :
Services
Size :
100-1000
Stage :
Profitable
About
N/A
Company social profiles
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It is a SaaS startup founded in April 2020 by Srikrishnan Ganesan, Vignesh Girishankar, and Deepak Balasubramanyam. Before Rocketlane, they built a successful in-app messaging startup that was acquired by Freshworks(NASDAQ: FRSH) in 2015.
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Rapid early traction and customer love has catapulted Rocketlane to be recognized as a Leader in the G2 Category of Client Onboarding. They has raised $21M in capital from global VCs such as 8VC, Nexus Venture Partners, Matrix Partners India, and super angels like Gokul Rajaram and Girish Mathrubootham.
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onboarding experience.
Description:
Are you a backend developer looking to fast-track your learning and growth? Have you looked at world class products like Asana, Notion, or Airtable, and felt “I wish I were part of the early team that
built these products”?
At Rocketlane, we’re a team that has previously built and rolled out globally successful SaaS products used by tens of thousands of customers. We’re laser focused on delivering a world class product
again, and looking for an ambitious backend engineer to join our existing team of 9 engineers.
If it excites you to think of a fast-paced start-up environment, building something big from scratch, breaking down new problems, creating new APIs, working on performance issues, getting hands-on
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● 2 - 4 years of experience
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○ Spring
○ PostgreSQL
○ Redis
○ Docker
○ Message brokers
○ GitHub
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○ Debugging
○ Log management
Nice to have:
● Familiarity with AWS
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Rocketlane genuinely cares about everyone we hire. You’ll learn new things and grow no matter how
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● Competitive salary in a fast-growing startup.
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your job done
● Comprehensive health insurance for you and your dependents
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First 2 months
You will be expected to setup and integrate basic tools which will allow the internal teams to function. Examples of projects would be
-Execution of WMS, POS systems and any required integrations
-Setup basic data warehousing / reporting servers to promote data democracy internally.
Post 2 months
You will now be working on creating new tools / Apps which will give our business compounding benefits over time. These could range from B2B, B2C, B2B2C apps, internal enterprise tools. This phase will lay the true foundation of the company’s future tech capabilities.
Required Skillset
Below is an example set of technology skills we expect the candidate to have hands-on experience with. Knowledge of Python is mandatory:
Back-End
• Server-side languages like Python
• Database technologies like MongoDB and Relational Database (MYSQL,
POSTGRES, SQL Server etc.).
• Microservices framework
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• Additional technologies (Scrapy, Celery)
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Read more
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● B.E/MS in Computer Science or equivalent.
● 10+ years or more of progressive software technology experience with at least 3 years in
management role.
● Completely hands on with technology and architecture. Start-up experience is a huge plus.
● Excellent and robust understanding of scalable product system architecture(s), platforms and core technologies
● Demonstrated problem-solving and leadership skills to pursue correct engineering process in adverse conditions. Ability to embrace and demonstrate leadership beyond ownership
● Provide thought leadership to setup and manage processes.
● Ability to work in a very agile, fast-paced environment with changing requirements.
● Ability to work efficiently in an entrepreneurial and in a start-up environment
● A good understanding of Java/Spring/Akka, Javascript or Golang.
● Hands on knowledge of some of these technologies - MySQL, NodeJS, message brokers such as Kafka/RabbitMQ, NoSQL datastore such as Mongo, Cassandra, Arango, distributed caches such as Redis/memcached, container technology such as Docker and Kubernetes etc. is a big plus.
● Great proficiency in distributed systems design, with an ability to make the right trade-offs for creating future-proof solutions.
● Ability to build a product end-to-end with the help of multiple engineering teams
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gurugram, NCR (Delhi | Gurgaon | Noida)
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Shubham Vishwakarma
Full Stack Developer - AverlonI had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort