SEO Analyst

Data Scientists are analytical experts who use their skills in mathematics, statistics, and computer science to solve complex business problems. They collect, analyze, and interpret large datasets to extract meaningful insights and develop data-driven solutions. Their work helps organizations make informed decisions, improve processes, and gain a competitive edge.

Key Responsibilities:

• Data Collection and Preprocessing:
• Gathering data from various sources (databases, APIs, web scraping, etc.).
• Cleaning and transforming data to ensure quality and consistency.
• Handling missing values, outliers, and inconsistencies.
• Integrating data from multiple sources.
• Data Analysis and Exploration:
• Conducting exploratory data analysis (EDA) to identify patterns, trends, and relationships.
• Applying statistical methods and hypothesis testing to validate findings.
• Visualizing data using charts, graphs, and other tools to communicate insights.
• Model Development and Deployment:
• Developing and implementing machine learning models (e.g., regression, classification, clustering, deep learning).
• Evaluating model performance and fine-tuning parameters.
• Deploying models into production environments.
• Creating and maintaining machine learning pipelines.
• Communication and Collaboration:
• Presenting findings and recommendations to stakeholders in a clear and concise manner.
• Collaborating with cross-functional teams (e.g., engineers, product managers, business analysts).
• Documenting code, models, and processes.
• Translating business requirements into technical implementations.

Designation: business analyst

Company name - promilo.com (sawara solutions pvt ltd)

Experience – 2 - 8 yrs.

Location: Bangalore

Mode – full time / work from office

About us:

Promilo is India’s 1st innovative platform which “pay to browse”

It is a b2b SaaS start-up that enables to accelerate  the business appointment funnel of the

Companies. We’re an SaaS based advertising platform that connects both users & advertisers. Users will be able to book an online appointment based on their interests with the advertiser, without compromising their data privacy and get rewarded for sharing their data and time. We’re registered and recognized by start-up India, start-up Karnataka & MSME companies. Also, the top 100 Google AppScale academy start-up

Job description:

We are looking for an experienced business analyst to join our team. The ideal candidate will have 2-8 years of experience in web & mobile user & client data analyst for start-ups, with a strong passion to help start-ups and a proven track record to bring the strong business insight to improve the sales, marketing, user, client, ui, ux of the organisation.

Responsibilities

• Requirement gathering and analyzing
• Conduct gap analysis, assess scope & suggest solutions
• Responsible for technical proposal writing and time and cost analysis for web and mobile application development
• Preparing rfp/rfq
• Would be involved in presales activities
• Work as liaison between client and technical team
• Create wireframe | prototype | feature list | srs | brd & flow diagrams as per the client's requirement
• High it literacy proven use of web and associated technologies (excel, power point, google apps).
• Previous experience with data visualization tools (tableau, power bi, etc.), is strongly preferred.
• Cleanse and curate sourced data into standardized reporting templates
• Create, document, validate and ensure delivery of ad hoc, daily weekly, and monthly reports to internal stakeholders
• Create, validate and deliver tracking links for the marketing department
• Assist in the creation, qa, validation and reporting of a/b and multivariate tests
• Proactively monitor the marketing kpis and ua data on a daily basis
• Analyze marketing ua performance and conduct deep dive analysis to answer hypotheses and questions posed by the team
• Gather, transform, and analyze digital marketing data, including paid media, search, social, website, and conversion funnel analytics
• Analyze marketing data searching for top of funnel growth opportunities
• Analyze product data searching for insights to increase app engagement, conversion, and retention
• Analyze ltv/cac drivers to support overall business growth
• Partner with marketing, product, and growth teams
• Present findings to stakeholders and make recommendations for spend targets and campaign strategies
• Pov on ios 14 and upcoming android privacy changes and we can navigate tracking in light of these changes
• Pov on transition to skan 4.0
• Working knowledge of statistical techniques (regression, k-means clustering, pca)
• Experience with lift studies and marketing mix modeling working experience with python, r, & dbt
• Experience at a small company
• Experience with a subscription business
• Analyze website and mobile app data on traffic sources and patterns. Provide insight on data trends and anomalies, making recommendations where appropriate to improve business performance.

Qualification

• Master's or bachelor degree in computer science
• Well-versed with its technologies
• 2+ years of business analysis or project analysis experience
• Tech-savvy with proficiency in Microsoft office, google apps, and other web and mobile applications
• Excellent written and verbal communication skills
• Self-motivated, flexible, and comfortable with a fast-paced startup environment
• Advanced experience with Excel, google sheets including an understanding of visualizations, pivot tables, vlookup, and other key functions
• Experience with adobe analytics, google analytics, tableau, SQL, and data grid is a plus.
• Strong analytical and problem-solving skills, with clear attention to detail
• Ability to prioritize and work under tight deadlines
• Fast learner, able to master new concepts, theories, ideas, and processes with ease
• Experience creating user acquisition reports and dashboards
• Deep understanding of mobile attribution, cohort analysis, customer segmentation, and ltv modeling
• Experience pulling data and creating databases using an API of at least one of these ad platforms; Facebook, Snapchat, TikTok, google ads, applovin
• Experience with the architecture and deployment of mobile tracking solutions, including SDK integration, ad platforms APIs, server-postbacks, and mmp providers such as Appsflyer, adjust, kochava

If you are data driven individual with a passion for start-ups and have experience in business analytics, we encourage you to apply for this position. We offer a competitive salary package, flexible working hours, and a supportive work environment that fosters growth and development.

Requirements:

• Proficiency in shell scripting.
• Proficiency in automation of tasks.
• Proficiency in Pyspark/Python.
• Proficiency in writing and understanding of sqoop.
• Understanding of Cloud Era manager.
• Good understanding of RDBMS.
• Good understanding of Excel.
• Familiarity with Hadoop ecosystem and its components.
• Understanding of data loading tools such as Flume, Sqoop etc.
• Ability to write reliable, manageable, and high-performance code.
• Good knowledge of database principles, practices, structures, and theories.

Your key responsibilities will be converting PSD/Figma into HTML/CSS. You will also be responsible for writing clean, semantic front end code - HTML5, CSS3, JQuery, Java Script.

Selection Criteria
If your profile has selected then you have to attend a 3 hours assignment to move your candidature to the final round of interview.

• Seek to enhance the user experience by creating seamless navigation through various digital programs and interfaces within the company
• Use coding to develop the aesthetics implemented within a website or product, from the layout menus and drop-down options to colors and fonts
• Combine interface design concepts with digital design and establish milestones to encourage cooperation and teamwork
• Develop overall concepts for improving the user experience within a business webpage or product, ensuring all interactions are intuitive and convenient for customers
• Collaborate with back-end web developers and programmers to improve usability

• 2-4 years of demonstrated experience in creating and implementing UI development
• Detailed experience with coding and the ability to troubleshoot and analyze websites using HTML, CSS and comparable languages
• Continued education and research into UI development trends and current design strategy and technology
• Professional written and interpersonal skills
• Ability to prioritize and manage multiple milestones and projects efficiently
• Advanced problem-solving skills and the ability to optimize code for the best possible outcome
• Ability to work effectively in a collaborative environment to create top-performing interfaces
• Proficient with visual design programs such as Adobe Photoshop

• Sourcing for the region (Maharashtra and Gujarat)
• Working closely with business development team and operations team to ensure the client expectations are properly met in terms of time and quality of sourcing
• Building and developing the required team to achieve the targets
• Driving efficiencies to maintain sourcing service levels and expanding margins of the region
• Building and implementing processes to increase the overall efficiency and reliability of the region
• Participating in cross-functional projects for high priority initiatives and bringing process and data- driven focused approach to support the organization's goals
• Driving change management to ensure efficient implementations of any new strategic change
• Collaborating closely with stakeholders like Operations, Finance, Product, Sales and New initiatives with the objective of driving stakeholder success
• Ensuring excellent customer and partner experience

Desired Candidate Profile

• Graduates from Tier 1/2 Engineering colleges/Post Graduate from Tier 1/2 Management colleges with good academic performance
• 4-8 years of frontline Operation/sourcing/channel management experience or P&L Management
• Strong leadership qualities to lead a large geographically spread team
• Ability to manage conflicts and good stakeholder management skills
• Multi-tasking capabilities and inter departmental coordination
• Product first mindset and relevant experience is a useful plus
• Experience in channel management in B2C space will be very useful    

Roles and Responsibilities:

• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI on campaigns
• Track, report, and analyze website analytics initiatives and campaigns.
• Optimize copy and landing pages as per SEO best practices
• Perform ongoing keyword discovery, expansion and optimization
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Qualifications:

• At Least 2 year of relevant experience is highly preferred.
• Good knowledge of WordPress (Important)
• Have the patience to wait for campaign results and learn from failed campaigns.
• Functional knowledge of HTML coding and tags
• Quick decision-making skills
• Knowledge of Microsoft Office

If this role looks interesting to you,

As next steps, we would like you to take this assessment test - https://careers.turing.com/apply/info/om

Please ignore the job title and location status question in this test (select option 3 for the same.)

Our team will be in touch if your qualifications match our needs for this role. Thanks again for considering us in your career.

• 4-7 years of experience working on .Net Technologies ( Core , C# )

• Write clean, scalable code using .NET programming languages
• Development, maintenance and production support of existing products
• Understand business requirement and come up with design and solution.
• Remain up to date with the terminology, concepts and best practices for coding web and mobile apps

• Strong knowledge of .NET Technologies such as Dot Net Core, C#
• Experience in building API Programming REST-based services and/or applications with Event-Driven Microservices Architecture
• Good understanding of Design Patterns and Principles
• Working knowledge of Relational Database, SQL, and ORM technologies (Entity Framework Core, Hibernate) with extensive DB experience in writing SQL and NoSQL queries, SQL statements / SQL Injection, and Change Data Capture (CDC)
• Experience in test-driven development with experience in writing effective unit testing using XUnit
• Clear understanding on CI/CD pipeline [QA/UAT/PROD environments]
• Experience with using GitHub , VSTS for Source control.
• Demonstrated problem solving, analytic, and troubleshooting skills
• Ability to multi-task and manage time effectively