Digital Marketing Executive

JOB DESCRIPTION

Experience: 5+ years

Location: Bangalore

Wissen Technology is now hiring for a Java Developer - Bangalore with hands-on experience in Core Java, algorithms, data structures, multithreading and SQL. We are solving complex technical problems in the industry and need talented software engineers to join our mission and be a part of a global software development team. A brilliant opportunity to become a part of a highly motivated and expert team which has made a mark as a high-end technical consulting. 

Required Skills:

• Exp. - 5+ years
• Experience in Core Java and Spring Boot.
• Extensive experience in developing enterprise-scale applications and systems. Should possess good architectural knowledge and be aware of enterprise application design patterns.
• Should have the ability to analyze, design, develop and test complex, low-latency client- facing applications.
• Good development experience with RDBMS.
• Good knowledge of multi-threading and high-performance server-side development.
• Basic working knowledge of Unix/Linux.
• Excellent problem solving and coding skills.
• Strong interpersonal, communication and analytical skills.
• Should have the ability to express their design ideas and thoughts.

Purpose of Job:
We are looking for an exceptionally talented Lead data engineer who has
exposure in implementing AWS services to build data pipelines, api
integration and designing data warehouse. Candidate with both hands-on
and leadership capabilities will be ideal for this position.

Job Responsibilities:
• Total 6+ years of experience as a Data Engineer and 2+
years of experience in managing a team
• Have minimum 3 years of AWS Cloud experience.
• Well versed in languages such as Python, PySpark, SQL, NodeJS etc
• Has extensive experience in Spark ecosystem and has
worked on both real time and batch processing
• Have experience in AWS Glue, EMR, DMS, Lambda, S3, DynamoDB, Step functions, Airflow, RDS, Aurora etc.
• Experience with modern Database systems such as
Redshift, Presto, Hive etc.
• Worked on building data lakes in the past on S3 or
Apache Hudi • Solid understanding of Data Warehousing Concepts
• Good to have experience on tools such as Kafka or Kinesis
• Good to have AWS Developer Associate or Solutions
Architect Associate Certification
• Have experience in managing a team

Qualifications:
At least a bachelor’s degree in Science, Engineering, Applied
Mathematics. Preferred Masters degree. Other Requirements: Team Management skills, Learning Attitude, Ownership skills

• Develop and implement digital marketing strategies to drive lead generation and customer acquisition.
• Plan, execute, and optimize paid advertising campaigns across various digital platforms, including Google Ads, Facebook Ads, LinkedIn Ads, etc.
• Conduct keyword research and analysis to identify opportunities for improving search engine visibility and organic traffic.
• Create compelling ad copy and visual assets for digital ads, landing pages, and other marketing collateral.
• Monitor campaign performance, analyze key metrics, and provide actionable insights and recommendations for optimization.
• Collaborate with internal teams, including content creators, designers, and developers, to ensure cohesive and effective digital marketing campaigns.
• Stay updated on industry trends, best practices, and emerging technologies in digital marketing.

Requirements:

• 1+ years of proven experience in digital marketing, with a focus on lead generation and paid campaigns.
• Proficiency in digital advertising platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads, etc.
• Strong analytical skills and the ability to interpret data to drive decision-making and campaign optimization.
• Excellent communication skills, both written and verbal.
• Creative thinking and problem-solving abilities.
• Ability to work independently and as part of a collaborative team environment.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

Schedule:

• Day shift

Ability to commute/relocate:

• Keelkattalai, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• What's your expectation of CTC?

Experience:

• Lead generation: 1 year (Required)
• Paid Campaign: 1 year (Required)

Work Location: In person

We are seeking a Field Sales Executive to join our sales team. The ideal candidate will have excellent communication skills, a positive attitude, and the ability to handle customer inquiries and sales calls effectively.

Key Responsibilities:

1. Conduct calls to potential clients to introduce and promote our IT and Tele solutions and services.

2. Handle inbound & Outbound inquiries from potential and existing clients, providing information about our offerings.

3. You will be responsible for closing sales deals over the Client meeting and maintaining good customer relationships.

4. Identify and understand client needs and requirements to provide appropriate solutions.

5.- They must be comfortable presenting products or services Via Client meeting as well as dealing with complaints and doubts.

6. Maintain and update the customer database with accurate and detailed information.

7. Follow up on leads and maintain a high level of customer engagement.

8. Achieve daily, weekly, and monthly call targets and KPIs.

9.An effective sale representative must be an excellent communicator and have superior people skills.

10. Provide feedback to the team on customer preferences, trends, and concerns to help improve our services.

Requirements:

1. 6 months-1 years of experience in field sales executive, Marketing executive, customer service, or a related field.

2. Excellent verbal and written communication skills in English.

3. Strong interpersonal skills and the ability to build relationships with clients.

4. Basic knowledge of IT solutions and services is preferred but not mandatory.

5. Ability to handle rejection and remain motivated and persistent.

6. Proficient in using MS Office Suite (Word, Excel, Outlook).

7. Comfortable working in a fast-paced and target-driven environment.

8. A degree in Business, Marketing, or a related field is a plus.

About the company:

Company is building a math-learning platform with a meticulously designed curriculum that helps students become 4x quicker and better at math by nurturing their cognitive abilities and building their core math acumen.

Responsibilities:

• Lead technical direction, delivery and execution of technology roadmap, geared towards our overall vision
• Provide senior technical leadership at the highest levels in strong engineering culture
• Experience developing desktop and mobile applications
• Manage a team of around 10 engineers at various level of experience
• Experience working with Product Managers and UX Designers
• High level of maturity in delivery management in terms of project planning, execution, quality and stakeholder expectation management
• Regularly review team performance, collaborate with them on improvement initiatives/experiments and understand the data, team and workflow
• Attract, recruit, retain, and develop top engineering talent
• Foster a culture of risk taking and be able to celebrate failures
• Lead accountability, autonomy, and empowerment within your teams and manage the appropriate boundaries to achieve the result of having self-directed work teams

Senior SEO and Digital Marketing Manager

We are seeking a highly experienced and results-driven Senior SEO and Digital Marketing Manager to join our team. The ideal candidate should have a minimum of 10 years of experience in SEO and Digital Marketing, with expertise in various specializations such as search engine optimization, social media optimization, online reputation management, lead generation, and E-commerce SEO. As a Senior Manager, you will be responsible for developing and implementing effective digital marketing strategies, managing a team, and driving growth for our clients.

Responsibilities:

·        Create, implement, and monitor digital marketing strategies that are up to date with industry needs and best practices.

·        Maximize team performance by setting daily, weekly, and monthly targets and closely monitoring progress.

·        Develop and implement monetization plans for mobile apps and optimize website performance.

·        Understand and achieve client goals and objectives through effective digital marketing campaigns.

·        Oversee the integrated development and maintenance of digital assets, including websites, social media platforms, and blogs.

·        Manage the content and engagement of all social media channels, including Facebook, Twitter, YouTube, LinkedIn, etc.

·        Provide training and updates to the SEO team on current trends in digital marketing.

·        Conduct online reputation management activities to maintain and enhance brand reputation.

·        Manage social media campaigns for various brands in India, ensuring maximum reach and engagement.

·        Review client websites and develop comprehensive search engine optimization plans.

·        Make strategic recommendations applicable to client campaigns and ensure their implementation.

·        Develop, implement, and manage SEO, Google AdWords, and social media strategies for new and existing projects.

·        Coordinate with team members to develop and manage reports, analysis, and client updates.

·        Utilize social networking platforms for lead generation and campaign marketing.

·        Optimize local listings on Google, Bing, and other prominent websites.

·        Implement E-commerce SEO strategies to improve the visibility and ranking of client's online stores.

·        Perform keyword research for product optimization, create compelling product descriptions, and optimize product pages for search engines.

·        Develop and execute link building strategies specific to E-commerce websites.

·        Monitor and analyze E-commerce website performance, providing recommendations for improvements in website structure, user experience, and conversion optimization.

·        Stay up to date with the latest trends and developments in E-commerce SEO, including platform-specific optimizations for popular E-commerce platforms such as Shopify, Magento, or WooCommerce.

Skills and Abilities:

·        Vast experience in search engine optimization (SEO) and social media optimization (SMO).

·        Strong knowledge of local SEO, on-page SEO, off-page SEO, and E-commerce SEO.

·        Expertise in online reputation management (ORM) and social media optimization.

·        Proven track record of high-authority link building and off-page SEO techniques.

·        Proficiency in Google Analytics, webmaster tools, and other SEO software.

·        Familiarity with the latest search engine changes and updates, including Google's Panda and Penguin algorithms.

·        Ability to analyze website performance and make content modifications based on keyword research.

·        Experience with PPC platforms such as Google Ads and Facebook Ads.

·        Knowledge of email marketing strategies and implementation.

·        Proficiency in Amazon and Flipkart product listings, review generation, and paid marketing.

·        Understanding of Amazon and Flipkart search engine optimization (SEO) techniques.

·        In-depth knowledge of E-commerce SEO strategies and best practices.

·        Familiarity with popular E-commerce platforms such as Shopify, Magento, or WooCommerce.

·        Strong analytical skills with the ability to monitor and analyze E-commerce website performance metrics.

Roles and Responsibilities:

• Possess complete understanding of individual project or modules within a larger project.
• Guide the software engineers in good programming discipline.
• Multi-task/work on several projects effectively and deliver within timeline.
• Exhibit excellent coding skills, adhering to standards, with minimal defects.
• Integrate software components into a fully functional software system.
• Understand low level designs and adhere to architecture decisions.
• Understand high level designs and participate in architectural discussions.
• Work independently and contribute to the overall delivery.
• Ability to interface 1-1 with the customer. Articulate the work done.
• Implement technical solutions that are proposed by Leads or Tech Specialist to solve real time business problem.
• Exposure to Full stack development or frameworks depending on technology stack.
• Exhibit strong full stack or appropriate framework and platform knowledge and propose solutions to customers.
• Participate and contribute to technical discussions / architecture proposals.
• Work on POCs and ability to present technical solutions.
• Come up with alternative solutions to effectively solve customer problems.
• Certified developers either internally or externally in their area of expertise.
• Takes interest in mentoring juniors and software engineers.

Skills required:

Apex, Visualforce, Lightning Aura, Objects & Fields Set up, Process builder, Workflow rules, Validation rules, Formula Fields, LWC, Flows and Basic Integration experience, HTML, CSS, Javascript, Deployment using Change Set, Using tools like VS code, developer Console, Workbench and Dataloader

Nice to have:

Advanced and complex Integrations, Apex Design patterns

Certifications:

Good to have: PD1 (Platform Developer 1), PD2 (Platform Developer 2) and App Builder

Key responsibilities 

· To attend meetings with potential Clients to determine technical and business requirements 

and ensuring that all necessary information is collated prior to producing a solution 

· Provide technical solutions in a professional manner and to agreed timeframes 

· Ability to demonstrate product and technologies effectively to audiences of varied technical 

knowledge 

· Create and confidently deliver technical presentations internally and externally 

· Deliver training on solutions and provide product support to channel partners and internal 

stakeholders 

· Create internal design configuration documentation including network diagrams with 

technical explanations 

· Work with Product Management to feedback on issues with current products and provide 

input around new products 

· Builds productive relationships internally and externally, fostering teamwork by keeping 

colleagues updated on activities 

· Perform technical development for bespoke solutions as part of a design and development 

frame work 

· Able to understand business drivers and risks involved to the customer 

· Prepare comparison documents against competitors 

· Sell technical solutions to the customer with professionalism and enthusiasm 

· Provide accurate and timely management information, to include - activity reports, bid 

reviews, project forecasts, KPI’s 

· Adhere to the Company’s Quality and Business Processes 

· To structure and produce compelling sales proposals/commercial and technical 

documentation outlining the cost savings and business benefits to clients 

· To assume responsibility for running a bid team, where relevant 

· Interface with the implementation / project team, articulating customer requirement, to 

ensure smooth transition from Sale to Delivery