Performance Marketing Head

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Decarbonic is seeking a highly skilled technical writer with experience in national/public policy drafting to join our team in Nigeria for a 6-month assignment. As a technical writer, you will be responsible for researching, analyzing, and producing high-quality technical documents that are clear, concise, and easy to understand.

Responsibilities:

• Research, analyze, and interpret technical information and data related to climate change, carbon markets, and sustainable development.
• Develop and draft technical reports, policy briefs, and other technical documents that are clear, concise, and easy to understand.
• Collaborate with internal and external stakeholders to ensure that technical documents meet their needs and are aligned with organizational objectives.
• Ensure that technical documents comply with established standards, guidelines, and protocols.
• Review and edit technical documents for accuracy, completeness, and clarity.
• Communicate technical information effectively to non-technical audiences.

Requirements:

• Bachelor's or Master's degree in public policy, environmental science, engineering, or related field.
• At least 3 years of experience in technical writing, with a focus on national/public policy.
• Experience working with carbon markets and climate change-related policies is a plus.
• Excellent writing, research, and analytical skills.
• Strong attention to detail and ability to work independently.
• Ability to work collaboratively with cross-functional teams and stakeholders.
• Strong organizational and time-management skills.
• Excellent verbal and written communication skills.
• Willingness to relocate to Nigeria for a 6-month assignment with a valid passport.

We are building a team whose area of focus will be web GUI development. This will be a horizontal team that will specialize in GUI development and will build GUIs for all our products. Our GUI development platform is a proprietary tool. It has an IDE (Integrated Development Environment) which comes with a rich library of widgets. It allows you to design the web page without having to go into details of the HTML/CSS, by using a drag and drop philosophy. Once a widget is in place on a page, one can define the database interactions of the widgets by defining the underlying table structure and SQL queries. In addition to SQL & database knowledge, the work also involves data manipulation using Java programming. Query performance and Java code performance and optimization will be very essential for work. So we are looking for good programmers with UI + Java + SQL background who are keen to take up GUI development as a specialization.

Desired Candidate Profile

• Graduate/Postgraduate with 1-2 years of relevant HR experience in a diverse and multicultural work environment
• Strong interpersonal, communication(written and verbal) and problem solving skills
• Ability to work both independently and as an integral member of various teams
• Strong organization skills - ability to meet deadlines, prioritize assignments, and juggle multiple tasks simultaneously in a fast-paced, customer-focused environment
• Comprehensive knowledge of computer software applications such as Microsoft Word, Excel, and PowerPoint

• End to end campaign management on various platforms primarily Google (From forecasting to executing, monitoring, evaluating and optimizing campaign performance to generating maximum leads)
• Conducting keyword research and optimizing the campaigns
• Researching and analyzing competitor advertising links and strategizing the best plan ahead for the business
• Optimizing the ad copy, landing pages for the best lead quality
• Optimizing the campaigns regularly for improving the performance
• Identifying trends and insights, and optimizing spend and performance based on the insights
• Measuring and reporting performance of all marketing campaigns, and assessing against goals
• Brainstorming new and creative growth strategies
• Building on an existing level of search engine marketing expertise and developing a reputation for innovation and efficiency
• Staying up-to-date with industry trends and developments in search engine marketing, digital marketing as well as consumer behaviour and recommending improvements
• Implementing A/B testing to continuously improve ROI

Desired Candidate Profile

• Proven 4+ years SEM experience in managing PPC campaigns across Google
• Well-versed in performance marketing, conversion and online customer acquisition
• Understanding of keyword matching, keyword research and optimization
• Experienced in understanding google analytics and pixel integration
• Creative copywriting for ads
• Prior experience in working with affiliate ad networks (bonus)
• Understanding of campaign data and growth metrics
• Working knowledge of analytics tools (Google Analytics, Google Datastudio, GTM, etc.)
• Excellent communication skills
• Strong analytical and problem-solving abilities
• Willingness to work in a dynamic startup environment
• Ability to think creatively and work independently in a fast working environment    

• Should have strong knowledge and hands-on with SQL, Java Selenium, and TestNG
• Good knowledge of the j-meter tool
• Hands-on with any of the defect management tools like Jira/Bugzilla
• Knowledge of Protractor, JavaScript, Soap UI is a plus
• Exposure to the usage of Testing Tools
• Hands-on JS/Scripting
• Knowledgeable in REST, XML/JSON, SOAP
• SQL Writing (Oracle DB)

Years of experience:

• 2+ years of actual QA experience comprising of both manual testing and creating automation frameworks.

Detailed Job Description:

• Experience in testing web-based applications.
• Experience in developing test cases and scenarios based on PRD/BRD/Use cases.
• Experience in testing Web Services
• Logging defects/bugs in the defect management tool
• Tracking the defects and retire them with appropriate test execution
• Good analytical and problem-solving skills
• Excellent written and verbal communication skills