Digital Marketing Trainer Full time

Key Responsibilities

• Plan and execute digital marketing activities across SEO, social media, and content marketing.
• Conduct keyword research, competitor analysis, and website content optimization.
• Manage and create content for Instagram, LinkedIn, Facebook, and other digital platforms.
• Monitor website and campaign performance using Google Analytics and Google Search Console.
• Assist in planning and optimizing Google Ads and Meta Ads campaigns.
• Track key metrics, prepare performance reports, and identify areas for improvement.
• Stay updated with the latest digital marketing trends, SEO updates, and social media algorithms.

Required Skills

• Good understanding of SEO, Social Media Marketing, and Content Marketing.
• Knowledge of keyword research, Google Analytics, and Search Console.
• Basic understanding of Google Ads and Meta Ads.
• Strong content writing, research, and analytical skills.
• Good communication and creative thinking.
• Knowledge of Canva and other content creation tools is an advantage.

Eligibility

• Intern: Students/recent graduates pursuing BMS, B.Com, BAMMC, or related courses with a strong interest in Digital Marketing.
• Associate: Graduate with relevant experience or strong practical knowledge in Digital Marketing.

Location: Gurgaon

Experience: 1–2 Years

Type: Full-time

Immediate joiners preferred

Assist in planning and executing digital marketing campaigns across various channels.

 Manage and optimize social media content and support Antino’s online presence.

 Conduct basic SEO and keyword research to improve website visibility.

 Assist with on-page SEO, content optimization, and website updates.  Support content creation for blogs, social media, email campaigns, and other digital platforms.

 Monitor website and social media performance using relevant analytics tools.

 Track campaign performance and prepare basic reports and insights.  Conduct competitors and market research to identify digital marketing trends and opportunities.

 Assist with lead generation and marketing campaigns through digital channels.

 Coordinate with internal teams such as Content, Design, Business Development, and Product.

 Stay updated with emerging digital marketing trends, tools, and best practices.

Digital Marketing & Content Creator

Company: Sisuni Technology Pvt Ltd

Department: Marketing & Creative

Role: Digital Marketing & Content Creator

Experience: 2–5 years preferred

Employment: Full-time / Remote

Role Overview

Sisuni Technology Pvt Ltd is looking for a creative and performance-focused Digital Marketing & Content Creator to build our online presence, generate leads, create engaging content, and support business growth.

The ideal candidate should be able to handle both digital marketing execution and content production, rather than focusing only on social media posting.

Key Responsibilities

1. Digital Marketing

• Develop and execute digital marketing campaigns.
• Manage Instagram, Facebook, LinkedIn, YouTube and other relevant platforms.
• Plan and optimize Google Ads and Meta Ads campaigns.
• Conduct SEO and keyword research.
• Generate qualified leads through digital channels.
• Monitor campaign performance and improve ROI.
• Conduct competitor and market research.
• Prepare weekly and monthly marketing reports.

2. Content Creation

• Create social media posts, carousels and promotional creatives.
• Develop Reels, Shorts and other short-form video content.
• Write captions, advertising copy, blogs and website content.
• Create content calendars and campaign concepts.
• Edit videos and basic graphics.
• Maintain consistent company branding across platforms.
• Use Canva, Adobe or equivalent creative tools.

3. AI & Modern Marketing Tools

• Use AI tools responsibly for content ideas, copywriting and research.
• Use AI-assisted image/video creation where appropriate.
• Research emerging digital marketing trends and tools.
• Improve productivity through marketing automation.

4. Analytics & Growth

• Track reach, engagement, leads, conversions and campaign costs.
• Use Google Analytics and platform analytics.
• Identify high-performing content and campaigns.
• Recommend improvements based on data.
• Maintain a clear record of marketing activities and results.

Required Skills

Must-have:

• Digital marketing
• Social media marketing
• Content creation
• Copywriting
• Video editing
• Canva / Adobe
• SEO fundamentals
• Google Ads
• Meta Ads
• Lead generation
• Analytics and reporting
• Excellent creativity and communication

Good to have:

• WordPress/CMS
• Email marketing
• CRM knowledge
• Marketing automation
• YouTube growth
• LinkedIn B2B marketing
• Basic photography
• AI content tools

Key Performance Indicators (KPIs)

The employee will be evaluated based on measurable results, including:

• Qualified leads generated
• Social media growth
• Engagement rate
• Website traffic
• Content output and consistency
• Advertising performance
• Cost per lead
• Conversion rate
• SEO improvement
• Campaign ROI
• Quality and creativity of content
• Timely completion of marketing tasks

Candidate Practical Test

Candidates should complete a practical assignment before final selection.

Test: 7-Day Digital Marketing Campaign

Prepare a campaign for Sisuni Technology Pvt Ltd containing:

1. 3 social media posts
2. 2 Reel/Shorts concepts
3. 7-day content calendar
4. 3 advertising captions
5. Target audience definition
6. Basic Meta or Google Ads strategy
7. 10 relevant keywords/hashtags
8. One promotional creative
9. One short video/Reel
10. Expected KPIs and measurement method

Candidate Evaluation

Area

Weight

Digital marketing knowledge

20%

Content creativity

20%

Video/creative skills

15%

Advertising knowledge

15%

SEO knowledge

10%

Analytics & KPI understanding

10%

Communication & presentation

10%

Total

100%

Recommended Hiring Standard

Junior: 0–2 years

Focus on execution, content creation and social media.

Mid-Level: 2–5 years

Should independently manage campaigns, content, ads, SEO and reporting.

Senior: 5+ years

Should be capable of developing the overall marketing strategy, managing budgets, generating leads and mentoring junior team members.

Ideal Candidate

The strongest candidate for Sisuni Technology Pvt Ltd should be a hybrid digital marketer + content creator who can:

Plan → Create → Publish → Advertise → Analyze → Improve → Generate Leads

A candidate who only knows how to make social media posts should not be treated as a complete Digital Marketing & Content Creator.

Surya International Enterprise Ltd. is looking for a dynamic and result-oriented Digital Marketing Executive to plan, execute, and optimize digital marketing campaigns across multiple online channels. The ideal candidate should have hands-on experience in Google Ads, Meta Ads (Facebook & Instagram), SEO, social media marketing, lead generation, and performance marketing to drive brand awareness, website traffic, and business growth.

Key Responsibilities

Plan, create, and manage Google Ads campaigns, including Search, Display, Performance Max, YouTube, and Remarketing campaigns.

Plan, execute, and optimize Meta Ads (Facebook & Instagram) campaigns for lead generation, engagement, and conversions.

Monitor campaign performance and optimize budgets to maximize ROI, ROAS, CTR, and conversion rates.

Conduct keyword research and competitor analysis to improve campaign effectiveness.

Manage and optimize landing pages for better lead conversion.

Track, analyze, and report campaign performance using Google Analytics, Google Tag Manager, and Meta Business Suite.

Implement SEO best practices to improve website rankings and organic traffic.

Manage social media platforms and create engaging content strategies.

Coordinate with the design and content teams for ad creatives, banners, videos, and promotional materials.

Generate qualified leads and support sales teams through digital marketing initiatives.

Monitor industry trends, digital marketing tools, and competitor activities.

Prepare weekly and monthly performance reports with actionable insights.

Required Skills

Strong knowledge of Google Ads and Meta Ads Manager.

Experience in campaign setup, optimization, A/B testing, and performance tracking.

Understanding of SEO, SEM, keyword research, and website analytics.

Proficiency in Google Analytics, Google Tag Manager, Search Console, and Meta Business Suite.

Knowledge of lead generation and conversion optimization strategies.

Strong analytical and reporting skills.

Good communication and coordination abilities.

Mandatory Skills: Google Ads, Meta Ads and LinkedIn Ads

• Minimum 2–3 years of experience in paid ad marketing across digital channels: Google Ads, Meta, LinkedIn.
• Hands-on experience in paid marketing, client communication, campaign planning, execution, and strategy.
• At least 2 years of hands-on experience managing and optimizing Google Ads.
• Strong domain expertise in paid media, including strategy, execution, and analytics.
• Skilled in leveraging AI tools (e.g., Claude and ChatGPT) to enhance campaign efficiency and decision-making.
• Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking.
• Excellent written and verbal communication skills in English.
• Bachelor’s degree in any field; a Master’s degree is a plus.

JOB DESCRIPTION

Job Title: Digital Marketing Executive

Job Type: Full time

Work Location: Noida sec 62

About Us:-

Tikshark is a creative digital marketing and advertising agency. It provides a variety of online marketing and branding solutions designed to help businesses grow their online presence and reach their target audiences effectively. We specialize in providing comprehensive digital solutions designed to help businesses across the globe achieve their marketing and branding goals. At Tikshark, we don’t just market brands — we make them memorable. Our digital solutions drive visibility, engagement, and success.

JOB SUMMARY:-

We are looking for a passionate and innovative Digital Marketer to join our team at Tikshark. As part of TikShark’s team, you will help build strong digital brand presence and deliver measurable marketing impact for diverse clients. We aren't just hiring for a role; we're hiring for potential.

Roles and Responsibilities:-

· Develop and execute comprehensive digital marketing strategies aligned with client and company goals.

· Design and run paid advertising campaigns on Google Ads, Meta Ads, and other digital platforms to drive traffic and lead generation.

· Coordinate with graphic designers, video editors, and content writers to develop high-quality marketing creative.

· Research competitor activities, market trends, and emerging digital tools to stay ahead in the industry.

· Monitor and analyse campaign performance using tools such as Google Analytics, Meta Business Suite, and Search Console.

· Prepare performance reports, derive insights, and recommend improvements for better ROI.

· Assist in website content updates and landing page optimization to enhance user experience.

· Support influencer marketing and brand collaboration campaigns when required.

Preferred Skills:-

· Strong understanding of SMM, SMO, Digital Marketing fundamentals, and content strategy and email marketing tools.

. Experience in meta ads or google ads and running campaigns.

· Analytical mind set with familiarity in web analytics tools.

· Excellent communication, creativity, and attention to detail.

· Understanding of B2B and B2C marketing concepts.

· Prior experience in social media management is an added advantage.

· Plan, execute, and manage WhatsApp marketing campaigns to engage prospects and customers.

· Knowledge of AI is also an added advantage and utilizing AI tools accordingly for content creation, chat automation, campaign optimization, and analytics.

Benefits:

• Competitive salary
• Professional development opportunities
• Collaborative and vibrant work environment

Experience Required

· 1 – 2 Years (Fresher’s can apply)

Education:

• Bachelor's (Preferred)

Language:

• English (Required)

Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads, LinkedIn, and other digital platforms.

Monitor campaign performance metrics (CTR, CPC, CPA, ROAS) and deliver actionable insights.

Manage SEO/SEM strategies to improve website traffic and lead generation.

Collaborate with the design and content teams to create compelling ad creatives and landing pages.

Conduct A/B testing to maximize campaign efficiency.

Prepare weekly and monthly performance reports with clear ROI analysis.

Stay updated on industry trends, tools, and competitor strategies to enhance campaign effectiveness.

Coordinate with internal stakeholders to align campaigns with overall business objectives.

Location: Pune 

Work Mode: Work from Office 

Experience: 2–5 Years 

Working Days: Monday to Friday 

Industry: IT Services & Consulting

About Baxture

Baxture is an IT consulting and technology services company helping businesses build, modernize, and scale digital products and software solutions. Our capabilities span Custom Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI-powered solutions, and Software Support & Maintenance.

We work across multiple industries and combine technology, engineering expertise, and business understanding to solve real-world challenges.

About the Role

We are looking for a self-driven Marketing Associate who can combine digital marketing, content creation, SEO, and sales enablement to strengthen Baxture’s digital presence.

This role is ideal for someone who understands the IT services industry, enjoys creating content around technology and business, and can independently take ownership of marketing initiatives from planning and creation to execution and performance analysis.

What You’ll Do

SEO & Website Growth

• Conduct keyword research and identify opportunities to improve Google search visibility.
• Create and optimize website pages, landing pages, blogs, and SEO-focused content.
• Use Google Analytics and search performance insights to understand traffic and improve website visibility.
• Identify content gaps and opportunities for organic growth.

Content & Social Media

• Research and write blogs, thought leadership content, website copy, and technology-focused content.
• Create engaging content for LinkedIn, Facebook, Instagram, and X.
• Repurpose blogs and long-form content into social posts, carousels, newsletters, and other formats.
• Build and own the marketing and social media content calendar.

Sales Enablement & Campaigns

• Create white papers, newsletters, brochures, flyers, sales decks, pitches, one-pagers, conference announcements, and reusable marketing templates.
• Plan and execute email marketing campaigns using Brevo.
• Work with sales teams to create content that supports business development.

Stakeholder Collaboration

• Work directly with founders, leadership, sales, project managers, designers, and technical teams.
• Understand business objectives and translate them into actionable marketing plans.
• Work with internal subject matter experts to turn technical knowledge and project insights into compelling content.

AI & Creative Tools

• Use tools such as ChatGPT, Claude, Gemini, Gamma, and Genspark for research, ideation, content creation, and presentations.
• Evaluate, fact-check, and refine AI-generated content rather than relying on raw outputs.
• Have basic proficiency in Figma and a good understanding of visual communication.
• Create visual concepts and AI-generated references that can be effectively communicated to designers.

What We’re Looking For

• 2–3 years of experience in digital marketing, content marketing, or a similar role.
• Previous experience in IT services, IT consulting, software development, SaaS, or product engineering.
• Experience working in a startup or fast-growing technology company is preferred.
• Experience creating content for the US market or US-focused businesses is preferred.
• Good understanding of IT services such as Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI, and Automation.
• Hands-on understanding of SEO, keyword research, content marketing, social media, email marketing, and analytics.
• Strong writing, research, communication, and storytelling skills.
• Ability to manage multiple initiatives and work independently.
• Portfolio or work samples are required. Please include a portfolio link in your CV or attach samples of blogs, website content, social media campaigns, newsletters, sales collateral, or other relevant marketing work when applying.

Good to Have

• Hands-on experience with paid digital marketing, including Google Ads, LinkedIn Ads, Meta Ads, or other performance marketing platforms.
• Understanding of campaign targeting, lead generation, conversion tracking, and paid campaign performance metrics.

What We Value

We are looking for someone who owns the content, not just the task.

You should be curious enough to identify opportunities, confident enough to ask questions, creative enough to develop new ideas, and self-driven enough to take them from concept to execution without waiting for the next task to be assigned.

Why Join Baxture?

• Work across multiple domains: Gain exposure to different industries, technologies, products, and business challenges.
• Join a young, growing team: Work in an environment where new ideas are encouraged and individual contributions are visible.
• Work closely with leadership: Collaborate directly with founders, senior leadership, sales, and technology teams.
• Build technology marketing expertise: Create content around AI, software engineering, product development, QA, DevOps, cloud, and emerging technologies.
• Work with modern AI tools: Make AI a practical part of your everyday marketing workflow.
• Take real ownership: Develop ideas, build campaigns, experiment, measure results, and see the impact of your work.
• 
  

Location: Pune 

Work Mode: Work from Office 

Experience: 2-3 Years 

Working Days: Monday to Friday 

Industry: IT Services & Consulting 

About Baxture 

Baxture is an IT consulting and technology services company helping businesses build, modernize, and scale digital products and software solutions. Our capabilities span Custom Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI-powered solutions, and Software Support & Maintenance. 

We work across multiple industries and combine technology, engineering expertise, and business understanding to solve real-world challenges. 

About the Role 

We are looking for a self-driven Marketing Associate who can combine digital marketing, content creation, SEO, and sales enablement to strengthen Baxture’s digital presence. 

This role is ideal for someone who understands the IT services industry, enjoys creating content around technology and business, and can independently take ownership of marketing initiatives from planning and creation to execution and performance analysis. 

What You’ll Do 

SEO & Website Growth 

• Conduct keyword research and identify opportunities to improve Google search visibility. 
• Create and optimize website pages, landing pages, blogs, and SEO-focused content. 
• Use Google Analytics and search performance insights to understand traffic and improve website visibility. 
• Identify content gaps and opportunities for organic growth. 

Content & Social Media 

• Research and write blogs, thought leadership content, website copy, and technology-focused content. 
• Create engaging content for LinkedIn, Facebook, Instagram, and X. 
• Repurpose blogs and long-form content into social posts, carousels, newsletters, and other formats. 
• Build and own the marketing and social media content calendar. 

Sales Enablement & Campaigns 

• Create white papers, newsletters, brochures, flyers, sales decks, pitches, one-pagers, conference announcements, and reusable marketing templates. 
• Plan and execute email marketing campaigns using Brevo. 
• Work with sales teams to create content that supports business development. 

Stakeholder Collaboration 

• Work directly with founders, leadership, sales, project managers, designers, and technical teams. 
• Understand business objectives and translate them into actionable marketing plans. 
• Work with internal subject matter experts to turn technical knowledge and project insights into compelling content. 

AI & Creative Tools 

• Use tools such as ChatGPT, Claude, Gemini, Gamma, and Genspark for research, ideation, content creation, and presentations. 
• Evaluate, fact-check, and refine AI-generated content rather than relying on raw outputs. 
• Have basic proficiency in Figma and a good understanding of visual communication. 
• Create visual concepts and AI-generated references that can be effectively communicated to designers. 

What We’re Looking For 

• 2–3 years of experience in digital marketing, content marketing, or a similar role. 
• Previous experience in IT services, IT consulting, software development, SaaS, or product engineering. 
• Experience working in a startup or fast-growing technology company is preferred. 
• Experience creating content for the US market or US-focused businesses is preferred. 
• Good understanding of IT services such as Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI, and Automation. 
• Hands-on understanding of SEO, keyword research, content marketing, social media, email marketing, and analytics. 
• Strong writing, research, communication, and storytelling skills. 
• Ability to manage multiple initiatives and work independently. 
• Portfolio or work samples are required. Please include a portfolio link in your CV or attach samples of blogs, website content, social media campaigns, newsletters, sales collateral, or other relevant marketing work when applying. 

Good to Have 

• Hands-on experience with paid digital marketing, including Google Ads, LinkedIn Ads, Meta Ads, or other performance marketing platforms. 
• Understanding of campaign targeting, lead generation, conversion tracking, and paid campaign performance metrics. 

What We Value 

We are looking for someone who owns the content, not just the task. 

You should be curious enough to identify opportunities, confident enough to ask questions, creative enough to develop new ideas, and self-driven enough to take them from concept to execution without waiting for the next task to be assigned. 

Why Join Baxture? 

• Work across multiple domains: Gain exposure to different industries, technologies, products, and business challenges. 
• Join a young, growing team: Work in an environment where new ideas are encouraged and individual contributions are visible. 
• Work closely with leadership: Collaborate directly with founders, senior leadership, sales, and technology teams. 
• Build technology marketing expertise: Create content around AI, software engineering, product development, QA, DevOps, cloud, and emerging technologies. 
• Work with modern AI tools: Make AI a practical part of your everyday marketing workflow. 
• Take real ownership: Develop ideas, build campaigns, experiment, measure results, and see the impact of your work. 

If you’re someone who doesn’t wait for the next task and enjoys turning technology, business insights, and ideas into meaningful marketing content, we’d like to hear from you. 

1. Plan, launch, and manage digital marketing campaigns across Google, Meta, and LinkedIn.
2. Conduct keyword research, Keyword expansion, and optimization for Google Ads campaigns.
3. Build and manage relevant audiences, custom audiences, lookalike audiences, and targeting segments across LinkedIn and Meta.
4. Develop and implement retargeting strategies to improve conversions and re-engage potential customers.
5. Monitor campaign performance and continuously optimize campaigns based on CPC, CTR, CPM, CPL, CPA, ROAS, conversion rates, and other relevant KPIs.
6. Identify campaign performance trends and make data-driven recommendations for campaign rate and performance optimization.
7. Prepare regular campaign reports and performance summaries, highlighting key insights, challenges, and recommendations.
8. Monitor advertising spends, campaign budgets, and account balances, including regular coordination for loading funds to ensure campaigns run without interruption. Recommend budget reallocations based on campaign performance, efficiency, and business priorities. Identify underperforming campaigns, audiences, keywords, and creatives and take corrective action.
9. Drive organic growth through SEO, AIO (AI Optimization), and AEO (Answer Engine Optimization) initiatives.
10. Conduct ongoing research into search behavior, keyword trends, competitor activity, and emerging digital marketing opportunities.
11. Collaborate with creative and content teams to develop performance-focused ad creatives, messaging, and landing-page recommendations