Digital Marketing Specialist at Zebra Learn · Surat · 3 - 5 years · ₹10L - ₹12L / yr · Posted 1 May 2025
Mandatory Pointers (Can't be neglected during screening)-
● At least 3-5 years of experience in managing Facebook Ads campaigns.
● Strong knowledge of digital marketing principles and best practices
● Core experience with companies of a Digital-first nature.
● Must have experience with D2C companies.
● Must have scaled budgets and campaigns efficiently over time.
● Proficiency in Facebook Ads and Instagram Ads platforms
● Experience in optimizing campaigns for lead generation and conversions
● Familiarity with campaign budget management
● Excellent analytical and problem-solving skills
● Ability to work effectively in a team environment and manage a team of 5-6 people
● Strong communication and presentation skills
● Facebook Ads certifications are a plus.
Shubham Vishwakarma
Full Stack Developer - Averlon
Similar jobs (10)
Responsibilities:
● Budget Handled on Google AdWords, Facebook Ads, Instagram Ads.
● Proven track results of Ad creation, execution and monitoring.
● Well aware of Meta ads, Instagram Ads, Google Ads, LinkedIn Ads, Facebook business manager.
● Create and manage content marketing strategies.
● Forecast marketing campaign growth and ROI for marketing campaigns
● Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information.
● Drive traffic, generate leads to company pages.
● Adhering closely to deadlines & to budget, developing and revising ideas, and implementing projects.
Responsibilities:
● Budget Handled on Google AdWords, Facebook Ads, Instagram Ads.
● Proven track results of Ad creation, execution and monitoring.
● Well aware of Meta ads, Instagram Ads, Google Ads, LinkedIn Ads, Facebook business manager.
● Create and manage content marketing strategies.
● Forecast marketing campaign growth and ROI for marketing campaigns
● Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information.
● Drive traffic, generate leads to company pages.
● Adhering closely to deadlines & to budget, developing and revising ideas, and implementing projects.
Responsibilities:
● Budget Handled on Google AdWords, Facebook Ads, Instagram Ads.
● Proven track results of Ad creation, execution and monitoring.
● Well aware of Meta ads, Instagram Ads, Google Ads, LinkedIn Ads, Facebook business manager.
● Create and manage content marketing strategies.
● Forecast marketing campaign growth and ROI for marketing campaigns
● Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information.
● Drive traffic, generate leads to company pages.
● Adhering closely to deadlines & to budget, developing and revising ideas, and implementing projects.
Hiring Digital Marketing - Performance Marketing
Exp : 4 - 7 yrs
Edu : Any Graduates
Work Location : Bengaluru WFO
Must have Skills :
Experience: 3–6 years of relevant experience in Performance Marketing, preferably within the D2C (Direct-to-Consumer) segment.
Technical Skills: Hands-on experience in managing and optimizing Google Ads and Meta Ads (Facebook & Instagram) campaigns is mandatory.
Industry Experience: Candidates must have prior experience working with E-commerce, Quick Commerce, D2C, or B2C brands.
Corporate Experience: Candidates must have direct, in-house corporate experience managing performance marketing campaigns for brands.
About the company
A fast-growing mobility company in Hyderabad, hiring for its in-house marketing team.
Role at a glance
• Role: Digital Marketing Executive
• Type: Full-time, onsite
• Location: Hyderabad
• Experience: 1–3 years (internships and live campaign projects count)
• Salary: ₹20,000 – ₹28,000 per month + performance incentives
What you'll do
• Plan, launch and manage Google Ads campaigns (Search, Display, YouTube)
• Run and optimise Meta Ads on Facebook and Instagram
• Manage budgets, targeting, bidding and audience segments
• Track CPC, CTR, CPL, conversions, ROAS and acquisition cost
• A/B test creatives, copy, audiences and landing pages
• Create social posts, ad creatives, captions and reel scripts (Canva, CapCut)
• Plan and maintain a monthly content calendar
• Run retargeting and support landing-page conversion improvements
Skills we're looking for
• Hands-on Google Ads and Meta Ads experience
• Content creation for Instagram, Facebook and LinkedIn
• Canva, CapCut and basic analytics (GA4)
• Data-driven mindset and ownership of results
• Share campaign samples or results if you have them
Selection process
1. Communication round (AI)
2. Technical round on digital marketing
3. AI interview
Shortlisted candidates are interviewed by the company.
Google AnalyticsMandatory Skills: Google Ads, Meta Ads and LinkedIn Ads
- Minimum 2–3 years of experience in paid ad marketing across digital channels: Google Ads, Meta, LinkedIn.
- Hands-on experience in paid marketing, client communication, campaign planning, execution, and strategy.
- At least 2 years of hands-on experience managing and optimizing Google Ads.
- Strong domain expertise in paid media, including strategy, execution, and analytics.
- Skilled in leveraging AI tools (e.g., Claude and ChatGPT) to enhance campaign efficiency and decision-making.
- Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking.
- Excellent written and verbal communication skills in English.
- Bachelor’s degree in any field; a Master’s degree is a plus.
We are not just an AD agency or a creative agency — we are a Communication Company. Founded in 2014, Moshi Moshi is a young, creative, gutsy, and committed communication company that wants its clients to always expect the EXTRA from it. Our primary clientele includes startups and corporates like Ola, Zoomcar, Mercedes-Benz, ITC, Aditya Birla Group, Colive, MTV, Toit, IHCL, Jaquar, Sobha, Simple Energy, Godrej, and many more. We have a huge team of creative folks, marketers, learners, developers, coders — and a puppy named Momo — who believe Moshi Moshi is an experience rather than just a company.
Job Role: Paid media executive
Job type : Full time
Experience: Min 1 year
Responsibilities:
● Budget Handled on Google AdWords, Facebook Ads, Instagram Ads.
● Proven track results of Ad creation, execution and monitoring.
● Well aware of Meta ads, Instagram Ads, Google Ads, LinkedIn Ads, Facebook business manager.
● Create and manage content marketing strategies.
● Forecast marketing campaign growth and ROI for marketing campaigns
● Keep abreast of new social media sites, web technologies, and digital marketing trends; implement
these new technologies in developing campaigns and update current campaigns to include new
information.
● Drive traffic, generate leads to company pages.
● Adhering closely to deadlines & to budget, developing and revising ideas, and implementing projects.
We are looking for a skilled Meta Ads Specialist to manage and optimize Facebook and Instagram advertising campaigns. The candidate will be responsible for lead generation, audience targeting, campaign setup, budget management, ad creatives, performance tracking, and ROI optimization
Google AnalyticsMandatory Skills: Google Ads, Meta Ads and LinkedIn Ads
Key Qualification Criteria
Qualifications
- Minimum 2–3 years of experience in paid ad marketing across digital channels: Meta, LinkedIn, and Google Ads.
- At least 2 years of hands-on experience managing and optimizing Google Ads.
- Strong domain expertise in paid media, including strategy, execution, and analytics.
- Skilled in leveraging AI tools (e.g., Claude and ChatGPT) to enhance campaign efficiency and decision-making.
- Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking.
- Excellent written and verbal communication skills in English.
- Bachelor’s degree in any field; a Master’s degree is a plus.
Hands-on Experience With
- Google Ads, Meta Ads, LinkedIn Ads, Bing/Microsoft Ads.
- Google Tag Manager (GTM), GA4, Looker Studio.
- Strong understanding of performance marketing principles, bidding strategies, and attribution models.
- Familiarity with SEO, email marketing, and other digital marketing channels.
- Certifications in tools such as Google Ads, GA4, or Meta Ads are preferred.
- Proven track record in driving successful Performance Campaigns utilizing AI tools like ChatGPT.
- Effective communication and reporting skills.
- Good experience in managing medium to large-sized budgets.
- Should have a data-driven approach to work.
Scope of Work
Strategy & Execution
- Lead paid media initiatives to drive conversions and revenue using omnichannel strategies, capitalizing on AI for optimization.
- Optimize campaigns on platforms like Google Ads, Bing Ads, and LinkedIn Ads.
- Take ownership of campaigns end-to-end to ensure KPIs and goals are met.
- Continuously refine team processes and automate repetitive tasks to drive efficiency and scalability.
- Research & Analysis
- Stay ahead of platform updates and trends; integrate innovations into strategy.
- Drive keyword strategy and restructure accounts to unlock scalable growth.
- Lead cross-channel campaign optimization using platforms like Google Ads, Bing Ads, and GA4 to improve ROI.
- Analyze and interpret conversion and attribution data to derive actionable strategic insights.
- Ability to create strategies and budget forecasts.
- Communication
- Collaborate with Client Success Managers to design growth-focused strategies that leverage AI capabilities.
- Partner with internal teams to address performance challenges.
- Deliver projects on time, meeting weekly and monthly deadlines.
Reporting
- Create performance reports using Google Slides/other dashboards, and review them with clients.
- Present key strategies and insights to Client Success Managers and clients.
- Consider key performance metrics such as CPC, CTR, CPA, and ROAS for creating and conveying detailed inferences in monthly, quarterly, and yearly reports.
Preferred Attributes
- Certifications in digital marketing tools like GA4, Google Ads, Meta Ads, etc.
- Must be residing in/willing to relocate to Pune.
- Experience with delivery management or people management.
- Understanding of SEO, email marketing, and other digital marketing channels.
- Experience with GA4, Google Tag Manager (GTM), Google Ads, Looker Studio, and Bing Ads.
- Familiarity with automated or AI-driven optimization tools for search ads and other channels.
- Experience in dealing directly with B2B clients.
Google AnalyticsMandatory Skills: Google Ads, Meta Ads and LinkedIn Ads
Key Qualification Criteria
Qualifications
- Minimum 2–3 years of experience in paid ad marketing across digital channels: Meta, LinkedIn, and Google Ads.
- At least 2 years of hands-on experience managing and optimizing Google Ads.
- Strong domain expertise in paid media, including strategy, execution, and analytics.
- Skilled in leveraging AI tools (e.g., Claude and ChatGPT) to enhance campaign efficiency and decision-making.
- Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking.
- Excellent written and verbal communication skills in English.
- Bachelor’s degree in any field; a Master’s degree is a plus.
Hands-on Experience With
- Google Ads, Meta Ads, LinkedIn Ads, Bing/Microsoft Ads.
- Google Tag Manager (GTM), GA4, Looker Studio.
- Strong understanding of performance marketing principles, bidding strategies, and attribution models.
- Familiarity with SEO, email marketing, and other digital marketing channels.
- Certifications in tools such as Google Ads, GA4, or Meta Ads are preferred.
- Proven track record in driving successful Performance Campaigns utilizing AI tools like ChatGPT.
- Effective communication and reporting skills.
- Good experience in managing medium to large-sized budgets.
- Should have a data-driven approach to work.
Scope of Work
Strategy & Execution
- Lead paid media initiatives to drive conversions and revenue using omnichannel strategies, capitalizing on AI for optimization.
- Optimize campaigns on platforms like Google Ads, Bing Ads, and LinkedIn Ads.
- Take ownership of campaigns end-to-end to ensure KPIs and goals are met.
- Continuously refine team processes and automate repetitive tasks to drive efficiency and scalability.
- Research & Analysis
- Stay ahead of platform updates and trends; integrate innovations into strategy.
- Drive keyword strategy and restructure accounts to unlock scalable growth.
- Lead cross-channel campaign optimization using platforms like Google Ads, Bing Ads, and GA4 to improve ROI.
- Analyze and interpret conversion and attribution data to derive actionable strategic insights.
- Ability to create strategies and budget forecasts.
- Communication
- Collaborate with Client Success Managers to design growth-focused strategies that leverage AI capabilities.
- Partner with internal teams to address performance challenges.
- Timely deliver projects on time, meeting weekly and monthly deadlines.
Reporting
- Create performance reports using Google Slides/other dashboards, and review them with clients.
- Present key strategies and insights to Client Success Managers and clients.
- Consider key performance metrics such as CPC, CTR, CPA, and ROAS for creating and conveying detailed inferences in monthly, quarterly, and yearly reports.
Preferred Attributes
- Certifications in digital marketing tools like GA4, Google Ads, Meta Ads, etc.
- Must be residing in/willing to relocate to Pune.
- Experience with delivery management or people management.
- Understanding of SEO, email marketing, and other digital marketing channels.
- Experience with GA4, Google Tag Manager (GTM), Google Ads, Looker Studio, and Bing Ads.
- Familiarity with automated or AI-driven optimization tools for search ads and other channels.
- Experience in dealing directly with B2B clients.
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon