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Head - Growth and Performance Marketing Professional
Head - Growth and Performance Marketing Professional

Head - Growth and Performance Marketing Professional at Zolvit (formerly Vakilsearch) · Chennai · 6 - 12 years · ₹30L - ₹50L / yr · Profitable · Posted 7 Apr 2025

Zolvit (formerly Vakilsearch)'s logo

Head - Growth and Performance Marketing Professional

Lakshmi J's profile picture
Posted by Lakshmi J
6 - 12 yrs
₹30L - ₹50L / yr
Chennai
Skills
Digital Marketing
Performance management

Vakilsearch is the leading Legal, Tax and Compliance (LTC) Company in India. We are here to revolutionize the way business work with the Government. We are working on exciting and transformative products to revolutionize the LTC space. At Vakilsearch, we believe the

future of legal in India lies in great products.


Responsibilities:

  • Growth Strategy & Execution: Develop and implement comprehensive growth strategies to achieve consistent year-over-year revenue growth.
  • Identify and capitalize on new growth opportunities through data-driven analysis and market insights.
  • User Acquisition & Retention: Drive new user acquisition and retention initiatives, focusing on both organic and paid channels.
  • Optimize user funnels and improve conversion rates.
  • Scale and optimize successful marketing campaigns and product category launches.
  • Revenue Operations: Manage end-to-end revenue operations, including KPI planning, sales operations, and customer NPS.
  • Improve sales-attributed revenue share through strategic initiatives.
  • Implement and optimize CRM solutions.
  • P&L Management: Hold P&L responsibility for the Marketing & Sales functions, ensuring positive cash flow and efficient budget allocation.
  • Monitor and report on key financial metrics.
  • Team Leadership: Build, lead, and mentor a high-performing marketing and sales team.
  • Establish and manage freelance teams to optimize costs and scale operations.
  • Digital Marketing & Brand Management: Lead digital marketing strategy and execution across B2C, B2B, and B2I verticals.
  • Develop and execute targeted marketing campaigns and promotions to enhance brand visibility and user engagement.
  • Increase organic traffic through SEO and content marketing.
  • Manage and execute social media and PPC campaigns.
  • Product Marketing: Launch and manage marketing campaigns to improve product visibility and engagement.


Qualifications:

  • 10+ years of experience in Growth, Performance Marketing, Digital Marketing, Sales, Revenue Operations, and P&L Management.
  • Proven track record of driving significant revenue growth in high-growth B2C organizations.
  • Strong experience in managing large-scale marketing campaigns and budgets.
  • Expertise in user acquisition, retention, and conversion optimization.
  • Proficiency in digital marketing tools and platforms, including SEO, PPC, and social media marketing.
  • Experience with CRM systems (e.g., LeadSquared, HubSpot).
  • Strong leadership and team management skills.
  • Excellent analytical and problem-solving abilities.
  • Strong understanding of data-driven marketing and performance analysis.


 

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About Zolvit (formerly Vakilsearch)

Founded :
2012
Type :
Products & Services
Size :
100-1000
Stage :
Profitable

About

India's Largest Online Platform For Legal, Tax and Compliance Services. - https://t.co/f4giVXnWD7


About Vakilsearch


Vakilsearch is India's largest online legal, tax and compliance provider. Vakilsearch, through its products and end-to-end workflow automation journey has revolutionized how Start-ups/ Small & Medium Enterprises register, seamlessly run and comply with Government regulations. On our mission to provide one-click access to individuals and businesses for all their legal and professional needs, we have helped over 4 Lac start-ups/ small and medium enterprises to date.


Visit us on www.vakilsearch.com

Vakilsearch in recent news: https://economictimes.indiatimes.com/tech/funding/incorp-india-invests-10-million-in-vakilsearch/articleshow/87352272.cms


Vakilsearch is a people-first organisation that thrives on the enthusiasm of our team to execute our mission to the satisfaction of our customers. Towards this end, we stress on creating an optimal work-life balance and inculcating a strong sense of team spirit that stems from enthusiasm and good vibes. When you work at Vakilsearch, you don't just become an employee, you become family, and we always coalesce around each other to ensure a strong sense of family.

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- 3 years of hands-on experience in growth or product marketing, not primarily sales marketing

- Practical experience running Google Ads and Meta Ads

- Experience with influencer outreach and managing social media platforms

- Comfortable with marketing analytics and making decisions from data

- Organised, self-driven, and able to own targets and numbers

- Strong written communication in English


Good to have


- Experience marketing a product, app, or SaaS rather than a service

- Familiarity with tools like Google Analytics, Meta Business Suite, and content scheduling tools

- An eye for creative and messaging that converts


What we offer


- Ownership of growth for a live AI product that people already use every day

- A small, fast-moving team where your work shows up in real users, week after week

- Real, measurable marketing experience on a product with global reach


About Realityrift Innovations


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We are looking for a hands-on marketing professional who can own end-to-end digital marketing - from building visibility to generating qualified leads.

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  • Test creatives, audiences, and messaging

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What We’re Looking For

  • 3–5 years of experience in digital marketing (preferably IT/services)
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  • Data-driven mindset with focus on results

Nice to Have

  • Experience in B2B or SaaS marketing
  • Familiarity with tools like HubSpot, Apollo, Google Analytics, etc.


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Baxture Technologies
Posted by Baxture Technologies
Office No. 605, 6th floor, City Avenue - By Kolte Patil, Shankar Kalat Nagar, Wakad, Pimpri- Chinchwad, Maharashtra 411057
3 - 7 yrs
₹3L - ₹17L / yr
Digital Marketing
Lead Generation
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Email Marketing
+1 more

Role Overview (Digital Marketing Manager (3-5 Years Experience) 

We are looking for a hands-on marketing professional who can own end-to-end digital marketing - from building visibility to generating qualified leads. 

This role is a mix of organic growth + paid campaigns + outbound outreach

Key Responsibilities 

1. Organic Growth (SEO + Content) 

  • Manage and improve website SEO (on-page + off-page) 
  • Plan and publish content (blogs, landing pages, case studies) 
  • Improve search rankings and organic traffic 

2. Social Media Management 

  • Manage LinkedIn and other relevant platforms 
  • Create and schedule posts consistently 
  • Build brand presence and engagement 

3. Outreach & Lead Generation 

  • Run outbound campaigns via LinkedIn and email 
  • Identify target prospects and generate leads 
  • Build and manage outreach pipelines 

4. Email Marketing 

  • Create and execute email campaigns 
  • Handle newsletters, cold email sequences, and follow-ups 
  • Track performance and optimize campaigns 

5. Paid Marketing (Ads) 

  • Run and manage ads on Google, LinkedIn, and Meta 
  • Optimize campaigns for lead generation and ROI 
  • Test creatives, audiences, and messaging 

6. Analytics & Optimization 

  • Track performance across channels 
  • Improve conversion rates and campaign effectiveness 
  • Share simple, actionable reports 

What We’re Looking For 

  • 3-5 years of experience in digital marketing (preferably IT/services) 
  • Strong understanding of SEO, social media, and lead generation 
  • Experience with LinkedIn outreach, email tools, and ad platforms 
  • Ability to execute independently (hands-on role) 
  • Data-driven mindset with focus on results 

Nice to Have 

  • Experience in B2B or SaaS marketing 
  • Familiarity with tools like HubSpot, Apollo, Google Analytics, etc. 

 

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Agency job
via by Jinal Gala
Gurugram
2 - 5 yrs
₹4.5L - ₹9.6L / yr
Marketing
offline marketing
Digital Marketing
Brand Management
brand awareness
+3 more

About the Role

We are looking for a creative and result-oriented Marketing Manager to lead brand-building initiatives and execute marketing campaigns that drive customer engagement and business growth. This role is ideal for someone who enjoys working across both offline and digital marketing while collaborating with cross-functional teams.


Key Responsibilities

  • Develop and strengthen the brand across retail and digital channels.
  • Plan and execute marketing campaigns to increase brand awareness and customer engagement.
  • Create cost-effective marketing initiatives that deliver measurable results.
  • Drive marketing activities that contribute to retail sales growth.
  • Manage the brand's social media and digital presence, including content planning and campaign execution.
  • Track campaign performance, analyze ROI, and optimize marketing efforts.
  • Coordinate with sales, retail, and design teams to ensure successful campaign execution.
  • Monitor market trends, competitor activities, and customer preferences to identify new opportunities.


Required Skills & Experience

  • 2–5 years of experience in Marketing, Brand Management, or a related field.
  • Experience in retail, fashion, or consumer brands is preferred.
  • Strong understanding of digital marketing and social media platforms.
  • Ability to plan and execute campaigns within budget.
  • Analytical mindset with experience measuring campaign performance.
  • Excellent communication, coordination, and project management skills.
  • Self-motivated, creative, and proactive approach to problem-solving.


Qualifications

  • Graduate or Postgraduate in Marketing, Business Administration, Mass Communication, or a related field.


What We're Looking For

  • A creative thinker with fresh ideas.
  • Someone who can balance brand-building with business objectives.
  • A collaborative professional who enjoys working in a fast-paced environment.


Experience: 2–5 Years

Schedule: Monday to Friday (5 Days Working)

Employment Type: Full-time

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