Business Development Executive

Job  Description:

This is a remote position. 

We're seeking a dynamic Content Manager to join our team. The ideal candidate will have a passion to lead the development and execution of our content strategy, driving the creation of compelling, data-driven content that resonates with our target audience.

About us:

Astra is a cyber security SaaS company that makes otherwise chaotic pentests a breeze with its one of a kind Pentest Platform. Astra's continuous vulnerability scanner emulates hacker behavior to scan applications for 8300+ security tests. CTOs & CISOs love Astra because it helps them fix vulnerabilities in record time and move from DevOps to DevSecOps with Astra's CI/CD integrations.

Astra is loved by 650+ companies across the globe. In 2023 Astra uncovered 2 million+ vulnerabilities for its customers, saving customers $69M+ in potential losses due to security vulnerabilities. 

We've been awarded by the President of France Mr. François Hollande at the La French Tech program and Prime Minister of India Shri Narendra Modi at the Global Conference on Cyber Security. Loom, MamaEarth, Muthoot Finance, Canara Robeco, ScripBox etc. are a few of Astra’s customers.

Roles & Responsibilities:

• Develop and implement a comprehensive content strategy that aligns with Astra's business goals and target audience preferences.
• Create and optimize content across multiple channels, including blog posts, white papers, case studies, videos, webinars, and social media, to drive brand awareness, lead generation, and customer acquisition.
• Collaborate with cross-functional teams, including marketing, sales, product, and design, to align content efforts with overall business objectives and initiatives.
• Leverage SEO best practices and content optimization techniques to maximize content visibility and reach.
• Track and analyze content performance metrics and user engagement data to measure the effectiveness of our content operations
• Establishing content standards, guidelines, and quality assurance measures.

You’d be a great fit if you have: 

• 5-7 years of experience in content marketing, preferably in the B2B SaaS or any related fields. 
• Proven track record of leading and managing high-performing content teams, delivering impactful content strategies, and driving measurable results. 
• Strong leadership and communication skills, with the ability to inspire, motivate, and empower team members to achieve their full potential.
• Strategic mindset, with the ability to think analytically and creatively to develop innovative content strategies that resonate with target audiences and drive engagement. 
• Familiarity with industry-specific nuances and trends. 
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and stakeholders.
• Knowledge of SEO best practices, content optimization techniques, and content management systems (CMS) is a plus.

Benefits of being an Astra-naut:

• Embrace the cosy remote work lifestyle.
• Feel the startup adrenaline pumping through your veins.
• Your brilliance showcased to thousands of eager readers and users.
• Revel in our open, growth-centric ambiance; it's like a digital playground.
• Dive deep into the captivating world of cybersecurity.
• And yes, get ready for some unforgettable workcations—think Chikmagalur & Jim Corbett.

Selected intern's day-to-day responsibilities include:

1. Contacting potential & existing clients to establish rapport and arrange meetings

2. Conducting research on organizations to find new opportunities

3. Working on increasing the value of current customers while attracting new ones

4. Finding and developing new markets and improving sales

5. Helping the team with various marketing initiatives

6. Assisting the team in developing quotes and proposals for clients

7. Coordinating with the development team to resolve customer issues, give demonstrations, and upsell & cross-sell

Position - Assistant Marketing Manager

Qualifications - MBA - Marketing from a reputed institute

Experience - 5 to 8 years

Skills -

• Strong written and verbal communication skills
• Understanding essential business and marketing concepts
• Should possess good interpersonal skills to work effectively in a team.
• Comfort with multi-tasking in a deadline-driven environment
• Proficiency with Microsoft Office (Microsoft Excel, Microsoft Word)
• Demonstrated experience with social media platforms (Facebook, Twitter, LinkedIn, Pinterest)

Job Responsibilities -

• Acting as marketing support to all the SBUs
• Perform necessary market research for the business units
• Prepare Marketing Plan and Budgets
• Organize and manage marketing collateral.
• Prepare and deliver promotional presentations  
• Develop and execute marketing campaigns.
• Compose and post online content on the company’s website and social media accounts 
• Lead Generation
• Maintaining and updating Key Account Databases
• Manage brand and marketing initiatives.
• Create reports on marketing performance.

Budget - 50,000/- to 60,000/- per month

1. Create Exclusive Distributors (minimum 4 in 4 months) in your respective areas of operation

1. To work directly with the distributor and the sales executives in designing and implementing key marketing campaigns.

1. To actively engage yourself to collect inventory, stocks and work reports of the distributor in a

daily/weekly basis.

1. To look after smooth functioning and supply chain of the authorized distributor under your

periphery.

1. To oversee sales executive schedule and plan them accordingly.

1. To facilitate cross-functional communications among project stakeholders.

1. To actively engage yourself with core marketing policies required for business development.

1. To look after the grievances and claims arising from time to time maintaining proper

coordination with the company.

1. To actively follow other marketing strategies and instructions as and when instructed by the company.

Roles & Responsibilities:

1. ·Manage company’s various online bidding profiles
2. ·Identifying quality lead and bringing up the projects for the company
3. ·Bidding on various portals like PPH/ GURU/ UPWORK / Freelancer and other relevant online platforms
4. · Handle the initial discussions and collect the strategic information about the prospects
5. ·Understand complex project requirements and prepare proposal /bid to generate leads
6. ·Continue prospect engagement and account management throughout the sales cycle until closure.
7. ·Independently collaborate with the technical team for presentation with prospects.
8. · Scout for new bidding platforms and websites to catch out the opportunities.
9. Skill & Experience Required
10. ·       Excellent verbal and written communication skills, capable of converting the prospect with good linguistic ability.
11. ·       Must have 1-3 years of experience in Web Development & Mobile Apps project acquisition and closure through the online bidding platforms.
12. ·       Experience with lead generation and prospect management via various online bidding platforms.
13. ·       Must have sound technical knowledge of advanced Web and Mobile technologies trending today.
14. ·       Lead generation through LinkedIn, database, and other social networks would be an added value.
15. ·       Ability to handle the sales independently or as part of a team.
16. Education: Degree/ any diploma

Experience: 1- 3 years

Salary: negotiable

.

• Cold Calling/ Lead Generation.
• Meeting The Clients/Visiting Potential Customers For New Business
• Understanding the Requirements of Clients.
• Presenting To Them All The Services Provided By Our Company Along With Seniors
• Providing Customers With Quotations
• Negotiating And Providing With The Terms And Conditions Of The Agreement And Close Sales
• Coordinating With The Clients And The Execution Team
• Maintaining/ Retaining Present Clients
• Gather Market And Customer Information And Provide Feedback On Buying Trends
• Identify New Markets And Business Opportunities
• Contribute To Team Effort By Accomplishing Related Results As Needed
• Review Your Own Sales Performance To Team Leader

Key Skills: Generate Content Ideas for youtube channels, Good at Thumbnails and Analytics, and Implement new strategies for channel Growth.

About Company:  Workhours is India's 1st Ed-Tech Company Focusing on Self-Employment. We want to change the way people think about their careers from how to get a job to how to become self-employed. Example of how digital payments changed the behaviour of a person paying from cash to paying using digital apps. 

Job Description:  We are looking for a YouTube Expert who is good at thinking attractive thumbnail ideas for videos, formulating new strategies for channel growth, handling plus managing the channel & who is very good at YouTube SEO

Roles and Responsibilities:

•  One Should Generate the Content Ideas for youtube Channels
•  Should be good at providing ideas for Thumbnails
• One should be good at Analytics (Reports)
• Should Plan new strategies for the channel growth.
• Must have knowledge on YouTube SEO

mandatory Skills:

•  Excellent communication skills
• Work Report Submissions
•  Team Player
•  Able to Handle Multitasking 
•  Should be Good at Training (Very Very Important) 
•  Good at Planning Strategies.