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Strategic Copywriter
at ESGA
Strategic Copywriter
ESGA's logo

Strategic Copywriter

Pankhuri Gupta's profile picture
Posted by Pankhuri Gupta
3 - 10 yrs
₹9L - ₹15L / yr (ESOP available)
Noida
Skills
Enterprise social networking
Copy Writing
Content Strategy
Product Marketing
Brand Positioning
Landing page optimization
Email Marketing
Marketing Strategy
B2B Marketing
funnel
Sales Enablement
Google Website Optimizer

Strategic Copywriter Job Description:

We are hiring a Strategic Copywriter to own positioning, messaging architecture, and high-stakes enterprise copy.


What You Will Do:

- Define and refine ICP clarity and messaging hierarchy.

- Build positioning frameworks for enterprise audiences.

- Write high-conversion copy across funnel stages (website, landing pages, email, sales assets).

- Structure objection handling for complex B2B buyers.

- Build and maintain a categorized hook and messaging system.

- Collaborate with founders, design, and performance teams to align strategy and execution.

- Improve messaging performance through structured testing and iteration.


What You Won’t Do:

- Manage social media calendars or posting cadence.

- Write low-context, generic content for volume.

- Execute without strategic clarity.

- Operate without performance accountability.


Requirements:

- Strong experience in B2B or enterprise-facing copy (mandatory).

- Clear understanding of funnel stages and objection sequencing.

- Ability to define positioning, not just write headlines.

- Comfort working in founder-driven environments with direct feedback.

- Structured thinker who can abstract patterns and build systems.

- Performance-aware — understands metrics and iteration logic.

- Strong compression skills — can simplify complex ideas without losing depth.


Recruitment Process:

- Stage 1: Resume Screening

- Stage 2: Cognitive Test (20–30 mins) + Strategic Assignment (2-3 hours)

- Stage 3: Final Interview

- Stage 4: Offer Letter


About ESGA:

We build and manage capability centers for brands and agencies.


If you're looking for a team that's all about collaboration, growth, inclusivity, and good vibes, then you've found your perfect match. We offer:

- Inclusive and flexible work environment

- Best processes and work practices

- International clientele

- Unique learning & growth opportunity

- 5-day work week


If you think in positioning frameworks, understand funnel systems, and treat copy as a growth lever, we’d love to talk.

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Shubham Vishwakarma

Full Stack Developer - Averlon
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About ESGA

Founded :
2020
Type :
Services
Size :
20-100
Stage :
Profitable

About

N/A

Company social profiles

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