SEO and Earned Media Executive InstaReM is an international money transfer firm with offices in AU, SG, MY, EU, IN and HK. Shortly starting operations in CA and US, etc. Instarem services the needs of expats in these countries for transferring monies back to their respective countries. Instarem also serves both small and large businesses for their money remittance/payment needs Job Profile: We are looking for bright and motivated graduates who are keen to kick-start their careers in the digital marketing world. • Work closely with the SEO and PR team to execute designed strategies • Research and contact websites that can provide publishing and back-link opportunities. • Curate a strong media list and sell-in writings, research pieces, press releases etc. • Build relations with bloggers, media houses and publishers alike. • Attend and contribute to various brainstorming and training sessions and come up with brilliant innovative ideas. • Continually research and monitor for coverage opportunities. • Work closely with the SEO team to steer off page strategies. • Gain exposure to technical parts of SEO and help develop your understanding of Search Engines. Requirements: Strong written and spoken English language skill. You need to have a creative flair, but most importantly, second to none spelling and grammar skills. Bachelors Degree with a major in Digital/Communications/PR/Marketing or Similar. Highly motivated and used to working diligently alone as well as in a team environment. Logic, creativity and imagination. A high level understanding of MS Office tools. Excellent communication, research and interpersonal skills. Excellent time management and time estimation skill. Accuracy and attention to detail.
What will I be working on ? Express our worldview – own all social handles of Ather. Listen to consumers, evangelists, super haters across online touchpoints talk about us or on aspects that matter to us. Hear the music when things go wrong and handle it like Ather would do. Be a micro blogger – cos most consumers know us from our social handles first. Be the voice of consumer barring unfortunate, dilapidated content from seeing the publish button. You’ve got work at hand! What kind of experience & skills do I need for this role? You’ve not been messed by the corporate world too long, hopefully never worked in some cliché social response role in a media agency. Maybe you are an engineer at heart, but probably the last bencher. Missed the ranks, but got away with a life you enjoy. You’re not hassled to handle dirt, especially if it's off an automobile. Not the loudest one, but you’d leave a mark in a social gathering. A voracious reader who loves listening to and understanding people, we hope you also write with an attitude that reflects in your social handles. Speak the language, live the life that techies today do. What should I have graduated in? Frankly, we don’t care. But some orientation to technology will help you anyways. Apply HERE: http://jobs.atherenergy.com/
JOB DESCRIPTION Roles and Responsibilities: • Effectively manage all social media accounts and implement social media solutions for allocated clients (posting updates, creatives, responses and everything related to it) • Respond and react to changes within social networks, changes in functionality, methods of engagement etc. • Ensure proper liasioning with clients for a professional social media management experience • Regularly track performance of posts and derive insights to propose future strategy for all accounts and present the same to the clients • Monitor and present relevant data, trends, successes, exceptions etc. • Improve website SEO ranking using social media, writing blogs (multiple platforms), community forum engagement, connecting with bloggers, Google Analytics • Ensure smooth coordination internally with managers, design team and copy team • Ability to write great engaging web copy that can stimulate user interaction and engagement • Ensure all activity supports wider online objectives including best practice back link building, keyword utilisation etc. • Demonstrate ROI on all digital marketing efforts for enhancing client partnerships • Proactively submit fortnightly reports for progress on all fronts; including social media, business development, client relationships, management and research • Ensure zero attrition among all digital marketing and social media accounts • Present a very professional image to all clients, in line with the core values of the company • Stay aware of all trends and current affairs to propose viral ideas to the company and clients Requirement: Experience: 2 to 5 years Qualification: Degree/Course for Digital Design Agency Note: Candidates from Design/Advertising Agencies are preferred Interested candidates please mail their resume at email@example.com
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• Community Management • Work closely with Brand and Digital Managers - marketing to develop, own and execute community strategy • Assist with editorial calendars, drive the ideas and concepts of engagement, and set the overall tone and direction of the community • Manage, publish content and monitor the customer relationship, community, and conversation on Facebook, Twitter, Pinterest, Instagram, Vine, Tumblr, SnapChat, Google+, Blogs, owned/on-site communities…. and more • Assist with seasonal and perennial moderation of user generated content • Listen and moderate brand mentions and sentiment across public and owned communities and conversations • Work closely with the Corporate Customer Relations Team to resolve customer service issues • Escalate issues which need attention across internal departments • Write copy consistent with the Brand voice to be used on all channels, solicit assistance from Brand copywriters as needed • Work closely with Graphic Designer on social specific imagery for various messaging and seasonal needs • Communicate content schedule each week to cross functional partners • Ensure proper tagging and tracking of all links with analytics tools • Partner with team to build authentic relationships with influencers and bloggers • Collaborate with the cross-functional teams to integrate brand into other marketing channel • Work closely with Analytics department on weekly, monthly, quarterly reporting to analyze trends, sales,traffic and growth • Research and monitor competitors presence in the social space and compile weekly reporting on most engaging content • Measure and report on business impact and customer sentiment for each social promotion and event • Communicate weekly with internal business partners on the status of social media initiatives • Provide regular qualitative and quantitative reporting on community feedback, broader conversation, and brand sentiment. • Maintain listening tools and monitoring/analytics software