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26+ A/B Testing Jobs in India

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Wheelseye Technology

at Wheelseye Technology

5 recruiters
Mohit Sharma
Posted by Mohit Sharma
Gurugram
2 - 5 yrs
₹5L - ₹15L / yr
SQL
pandas
Python
A/B Testing

REQUIREMENTS

Core skills:

Technical Experience (Must have) - working knowledge of any visualization tool

(Metabase,Tableau, QlikSense, Looker, Superset, Power BI etc), strong SQL & Python,

Excel/Gsheet

Product Knowledge (Must have)- Knowledge of Google Analytics/ BigQuery or

Mixpanel, must have worked on A/B testing & events writing.Must be familiar with

product (app,website) data and have good product sense

Analytical Thinking: Outstanding analytical and problem-solving skills. ability to break

the problem statement during execution.


Core Experience:

● Overall experience of 2-5 years in the analytics domain

● He/she should have hands-on experience in the analytics domain around making Data

Story Dashboards, doing RCA & analyzing data.

● Understand and hands-on experience of the Product i.e funnels, A/B experiment etc.

● Ability to define the right metric for a specific product feature or experiment & do the

impact analysis.

● Ability to explain complex data insights to a wider audience & tell us the next steps &

recommendations

● Experience in analyzing, exploring, and mining large data sets to support reporting and

ad-hoc analysis

● Strong attention to detail and accuracy of output.

Read more
Arting Digital
Pragati Bhardwaj
Posted by Pragati Bhardwaj
Remote only
2 - 4 yrs
₹6L - ₹9L / yr
B2B Marketing
SaaS
Web Analytics
A/B Testing
Data-driven testing
+3 more

CRO & Funnel Optimization

 

Experience: 1-4y

 

Remote Mode of Work

 

Budget: 9 LPA

 

Skills:

 

B2B SAAS Marketer, Web Analytics, A/B Testing, Data Driven Tools (Google Analytics, Hubspot, SEMrush, Zoho Campaign, Google tag manager).

 

Roles & Responsibilities:



  • Craft and implement data-driven CRO strategies, elevating website performance and boosting conversion rates.   
  • Collaborate with SEO & PPC teams, breathing life into underperforming blogs/landing pages for improved SERP and MQLs.
  • Conduct qualitative & quantitative research, uncovering insights to enhance website metrics and MQLs.
  • Team up with Content, Sales, & PMM to align messaging with customer pain points and keyword intent.
  • Bring design/layout changes to life with the designer and developer, optimizing user flows.
  • Execute A/B and multivariate tests, recording experiments and tracking their impact on conversion metrics.
  • Collaborate with the sales team to revolutionize downstream conversions, devising creative plans for MQLs to SQLs and enhanced closed-won percentages.


Requirements


  • 1-4 years of CRO experience in B2B SaaS marketing.
  • Strong communication & interpersonal skills.
  • A/B testing and optimization proficiency.
  • Understanding of user experience and content flow.
  • Readiness for remote work.
  • Project management skills, mastering multitasking and   meeting deadlines.
  • Strong analytical & presentation skills.
  • Critical thinking & problem-solving abilities.
  • A relevant marketing degree or CXL certification in CRO is a  plus.


Read more
AdPushup Inc

at AdPushup Inc

1 recruiter
Ankita Tiwari
Posted by Ankita Tiwari
Delhi
1 - 5 yrs
₹6L - ₹12L / yr
Analytical Skills
A/B Testing
Customer Support
SaaS
Google Adsense

Your Day-to-Day Tasks Include:

  1. Helping users get acquainted with our product and optimizing their ad layouts and use other services.
  2. Managing DFP, Header Bidding, Individual tag based partners to set up ad optimization and constantly test and review results with the objective of increasing yield.
  3. Resolving Customer Queries ASAP with a pinch of awesomeness.
  4. Building a KB and Canned Responses for common queries.
  5. Co-od with internal teams to resolve their issues.
  6. Helping users understand the tool/product better.
  7. Ensuring users are able to use AdPushup optimally and optimizing their ad layouts, demand, and ultimately yield.

You Should Have:

  1. An understanding of analytics, ad networks (AdSense, AdX and DFP) and A/B testing; customer support and SaaS.
  2. An understanding of the basics of HTML, JS and Ad Operations.
  3. Smartness and ability to get things done.
  4. A consistently curious and inquisitive mind.
  5. Excellent written and verbal communication skills.
  6. Data-driven mentality (Experiment and Optimize!)
  7. Willingness to work as a team.

Why Should You Work for AdPushup?

At AdPushup, we have:

  1. A culture of valuing our employees and promoting an autonomous, transparent, and ethical work environment.
  2. Talented and supportive peers who value your contributions.
  3. Challenging opportunities: learning happens outside the comfort-zone and that’s where our team likes to be – always pushing the boundaries and growing personally and professionally.
  4. Flexibility to work from home: We believe in work & performance instead of measuring conventional benchmarks like work-hours.
  5. Plenty of snacks and catered lunch.
  6. An attractive and equitable package with ESOPs on the table.
  7. Transparency: open, honest and direct communication with co-workers and business associates.
Read more
Fleetsimplify

at Fleetsimplify

1 recruiter
Salim Omar
Posted by Salim Omar
Remote only
3 - 7 yrs
$4.8K - $5K / yr
User Interface (UI) Design
User Experience (UX) Design
Figma
Adobe Photoshop
Adobe Illustrator
+5 more

Requirements:


  • Minimum of 5 years of experience as a UI/UX Designer with a strong portfolio showcasing innovative design projects.
  • High proficiency in Figma is a must. The candidate should be able to create complex design systems, use auto-layout effectively, and leverage Figma's interactive components for prototyping.
  • Strong knowledge and understanding of the design process from ideation to development; including wireframing, prototyping, user testing, and final implementation.
  • Experience in conducting user interviews, surveys, and usability studies. The ability to empathize with users, understand their problems, and translate their needs into effective UI/UX solutions.
  • Demonstrable skills in ideation, sketching, and creating low-fidelity wireframes for early-stage idea exploration.
  • It is an added advantage to have familiarity with HTML, CSS, and JavaScript for close collaboration with our development team.
  • A keen understanding of mobile-first and responsive design. You should be able to create designs that work well on any device and screen size.
  • Excellent visual design skills, including but not limited to, composition, layout, color theory, and typography.
  • Ability to conduct user research, usability testing, A/B testing, rapid prototyping, heuristic analysis and assess user feedback to deliver world-class design solutions.
  • Demonstrated experience using data, user feedback, and market analysis to inform design decisions.
  • A deep understanding of user-centered design principles and best practices.
  • Exceptional communication skills for articulating design decisions to team members and stakeholders.
  • Experience using additional design tools such as Photoshop, Illustrator, or Sketch.
  • Knowledge of prototyping tools.
  • Certification in UX design from a reputable institution.
  • Experience in a fast-paced startup environment.


Read more
TheWhitePole
Vaibhav Goel
Posted by Vaibhav Goel
Delhi
1 - 3 yrs
₹6L - ₹10L / yr
Google Adwords
Facebook Marketing
Google Analytics
Google Tag Manager (GTM)
PPC
+4 more

We are looking for a Performance Marketer to join our team at TheWhitePole. As a Performance Marketer, you will be responsible for developing and implementing paid marketing strategies to drive customer acquisition and revenue growth.

Benefits: Official Travelling along with Attractive Incentives(Performance Based)



Responsibilities

  • Develop and execute performance marketing campaigns across various channels, including Google Ads, Facebook Ads, Instagram Ads, and other paid media platforms.
  • Conduct keyword research, create ad copy, and develop landing pages
  • Analyse campaign performance data and optimize campaigns to achieve KPIs, including ROAS, CPA, and conversion rates.
  • Stay up-to-date with emerging digital tools, platforms, and marketing trends
  • Use remarketing tools like Web engage, Wigzo, Mooengage, and Clever Tap for effective campaigns
  • Manage budgets and bidding strategies to ensure maximum ROI for each campaign.
  • Provide stakeholders with insights and recommendations based on data analysis
  • Proactively identify and solve digital marketing-related problems and opportunities
  • Knowledge of SMS marketing tools like Gupshup



Qualifications

  • Bachelor's degree in marketing, business or a related field
  • 1+ years of proven performance marketing experience
  • Expertise in Google Ads, Facebook Ads, and LinkedIn Ads
  • Strong analytical skills for data analysis and campaign optimization
  • Excellent communication and organizational skills
  • Creative and strategic thinking for innovative campaigns
  • Familiarity with HTML/CSS and A/B testing is a plus

Join our dynamic team at TheWhitePole for growth opportunities and a supportive work environment.


Read more
AJACKUS

at AJACKUS

1 video
6 recruiters
Kaushik Vedpathak
Posted by Kaushik Vedpathak
Remote only
2 - 4 yrs
₹1L - ₹3L / yr
Digital Marketing
Marketing
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Google Analytics
+1 more

Role-

You should have a strong grasp of current marketing tools and strategies and be able to help integrate digital marketing campaigns from concept to execution. The Digital Marketing Executive will work with the marketing team, coordinating with other teams (such as design, HR, etc) to launch campaigns on time.

Responsibilities-

  • Coordinate with other support functions to develop marketing material
  • Define schedules, handle posting on social media
  • Keep an eye on the trends, suggest and execute campaigns around them
  • Perform audits, plan and execute all digital marketing activities, including SEO/SEM, email, social media, and display advertising campaigns
  • Design, build and maintain social media presence, increase the availability of multiple platforms
  • Measure and report the performance of integrated marketing efforts, and assess against goals (ROI and KPIs)
  • Brainstorm new and creative growth strategies
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Qualifications-

  • BS/MS, BMM degree in marketing or a related field
  • Proven working experience of more than 2 years in digital marketing & contribution to B2B sales if any.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Experience with A/B and multivariate experiments.
  • Solid knowledge of website advertising and analytics tools (e.g., Google Adwords, Google Analytics, Facebook Advertising)
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
Read more
CloudAngle
Deepika DeepthiKollu
Posted by Deepika DeepthiKollu
Hyderabad
3 - 8 yrs
₹4L - ₹6L / yr
Adobe
Adobe Photoshop
Adobe Illustrator
Adobe Premiere Pro
Adobe XD
+3 more

As an experienced UI/UX professional, what really excites you is designing to solve user needs - thoroughly understanding the problem and user pains and translating that into simple and elegant solutions.

 

In this role you will:

  • Ensure User Empathy team-wide designing and evolving products and solutions
  • Define and use a representative modern style for all product UI/UX.
  • Create compelling solutions that move the company forward by delivering high user satisfaction
  • Define goals aligned with product requirements, business needs, and customer Research and can set direction for design team based on these goals
  • Create user flow diagrams outlining optimized “happy path”, secondary use cases and edge cases
  • Create Detailed wireframes for user flows (from lo-fi to hi-fi as you progress through the process) and go through rounds of A/B testing
  • Design mid to high-fidelity prototypes for testing
  • Collaborate with the product managers and the developers in Agile development teams What You'll Need
  • Curiosity and an inclination to solve complex user and design problems
  • Experience on advanced technology applications
  • Nice to have experience on MS Teams application design
  • Experience working from conception to validation of major product features, leveraging a variety of UX methods to inform your approach Qualifications
  • 3+ years of experience in product design or a combination of education and experience in this field
  • 3+ years working directly with design systems in both web and mobile system design
  • 2+ years of Advanced knowledge on Figma/Adobe XD/Sketch/Azure RP/Illustrator/Photoshop
  • Experience with modern UI standards (accessibility, responsive design, animation, performance)
  • Excellent communication, collaboration and problem-solving skills
  • Familiarity with accessibility standards and inclusive design practices.
  • Experience working with GSuite/Jira/Confluence
  • A portfolio of strong interaction design, design systems, and product design work
Read more
Construction Tech Start-up
Agency job
via Merito by Jinita Sumaria
Kolkata
4 - 5 yrs
₹8L - ₹10L / yr
IT infrastructure
Business Development
Business Analysis
Business Intelligence (BI)
A/B Testing

About Company
Our client is a well-funded construction Tech Start-up by a renowned group.


Responsibilities
- Gather intelligence from key business leaders about needs and future growth
- Partner with the internal IT team to ensure each project meets a specific need and resolves successfully
- Assume responsibility for project tasks and ensure they are completed in a timely fashion
- Evaluate, test and recommend new opportunities for enhancing our software, hardware and IT processes
- Compile and distribute reports on application development and deployment
- Design and execute A/B testing procedures to extract data from test runs
- Evaluate and conclude data related to customer behavior
- Consult with the executive team and the IT department on the newest technology and its implications in the industry

Requirements :
- Bachelor's Degree in Software Development, Computer Engineering, Project Management or a related field
- 3+ years experience in technology development and deployment

Read more
AdPushup Inc

at AdPushup Inc

1 recruiter
Ankita Tiwari
Posted by Ankita Tiwari
Delhi
1 - 5 yrs
₹6L - ₹12L / yr
SaaS
Google Adwords
A/B Testing
Analytical Skills

Your Day-to-Day Tasks Include:

  1. Understanding our product and display ad ecosystem.
  2. Ability to understand each account and their customized needs.
  3. Resolving Customer Queries ASAP.
  4. Co-od with internal teams to resolve their issues.
  5. Helping users understand the tool better.
  6. Ensuring users are able to use AdPushup optimally and optimizing their ad layouts.
  7. Ensuring customers have a long relationship with AdPushup.

You Should Have:

  1. An understanding of analytics, ad networks (AdSense, AdX and DFP) and A/B testing; customer support and SaaS.
  2. An understanding of the basics of HTML, JS and Ad Operations.
  3. Smartness and ability to get things done.
  4. A consistently curious and inquisitive mind.
  5. Excellent written and verbal communication skills.
  6. Data-driven mentality (Experiment and Optimize!)
  7. Willingness to work as a team.

Why Should You Work for AdPushup?

At AdPushup, we have:

  1. A culture of valuing our employees and promoting an autonomous, transparent, and ethical work environment.
  2. Talented and supportive peers who value your contributions.
  3. Challenging opportunities: learning happens outside the comfort-zone and that’s where our team likes to be – always pushing the boundaries and growing personally and professionally.
  4. Flexibility to work from home: We believe in work & performance instead of measuring conventional benchmarks like work-hours.
  5. Plenty of snacks and catered lunch.
  6. An attractive and equitable package with ESOPs on the table.
  7. Transparency: open, honest and direct communication with co-workers and business associates.
Read more
Angel One

at Angel One

4 recruiters
Shriya Tak
Posted by Shriya Tak
Remote only
5 - 7 yrs
₹12L - ₹18L / yr
Management Information System (MIS)
Data mining
Machine Learning (ML)
Analytical Skills
A/B Testing
+3 more

Job description:

  • Selecting features, building and optimizing classifiers using machine learning techniques
  • Mining data as and when required
  • Enhancing data collection procedures to include information that is relevant for building analytic systems
  • Processing, cleansing, and verifying the integrity of data used for analysis
  • Doing ad-hoc analysis and presenting results in a clear manner
  • Creating automated anomaly detection systems and constant tracking of its performance
  • Efficient stakeholder management

Skills and Qualifications

  • Excellent understanding of machine learning techniques and algorithms, such as k-NN, Naive Bayes, SVM, Decision Forests, etc.
  • Good applied statistics skills, such as distributions, statistical testing, regression, etc.
  • Experience with common data science toolkits. 
  • Great communication skills
  • Experience with data visualisation tools
  • Proficiency in using query languages such as SQL
  • Good scripting and programming skills 
  • Data-oriented personality
  • B.Tech, M.Tech, B.S., M.S., MBA 

Requirement / Desired Skills

Data Scientist --  Data mining skills , SQL, Advanced ML Techniques, NLP (natural Language Processing)

Read more
Tatvic

at Tatvic

2 recruiters
Aastha Bhadani
Posted by Aastha Bhadani
Ahmedabad
2 - 4 yrs
₹1L - ₹9L / yr
User Experience (UX) Design
A/B Testing
Interest rate derivative
User-centered design
Job description

Manage day-to-day landing page optimization and testing of your client accounts. To you, landing page optimization is never finished.
  • Create, execute, and refine new testing strategies that directly address client goals and challenges (ex: creative, landing pages, product features).
  • Coordinate with design and engineering teams to ensure smooth communication and implementation of testing strategies.
  • Event tracking, A/B testing, and data analysis are part of your process to inform further optimization and improvements.
  • Advise and assist our team in planning and executing the delivery of our product vision.
  • Bachelor's degree in engineering/marketing/relevant field and 2 years or more experience in CRO.

Functional Competencies
  • A/B Testing software
Read more
FMCG venture of legacy group
Delhi
4 - 6 yrs
₹9L - ₹15L / yr
Email Marketing
Affiliate marketing
A/B Testing
Growth and Performance Marketing,

Our client belongs to a reputed 125-year-old group of businesses in multiple locations with a turnover of $4 billion. It is one of the fastest growing brands in the packaged food category committed to adhering to the highest health and safety standards.


It has a diversified range of products in various categories like dairy and snacks. It is also a supplier to the leading institutional buyers like Mother Dairy, Walmart, Grofers, Spencers, Amazon and Big Basket.


The group has earned the recognition of "A Great Place to Work at" and the “Best Employer” tag as well.

 
As a Manager – Digital Marketing, you will be responsible for creating and executing a strong performance marketing strategy & execution plan.

What you will do:

  • Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
  • Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
  • Working closely with the management to share funnel conversion improvement ideas, feedback & present results
  • Driving the sales performance of all the 3rd party e-commerce platforms & market places
  • Overseeing or directly managing digital marketing channels across PPC, SEO, display, affiliates and email marketing and social media
  • Managing all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting
  • Working with developers to improve website performance and overseeing website uploads and landing pages development
  • Analysing various data in order to deliver data driven strategies in order to deliver top performance and achieve predesigned KPIs
  • Working closely with demand planning and warehousing teams in order to ensure smooth order fulfilment
 

 

Desired Candidate Profile

What you need to have:

  • A degree in Marketing, Business Administration
  • Prior experience in a similar role for at least 4 years in performance marketing in consumer products
  • A solid understanding of e-commerce frameworks
  • A self-starter mentality with the ability to manage multiple projects in a fast-paced working environment
  • A high level of attention to detail including proven ability to manage multiple, competing priorities simultaneously
  • Excellent communication skills    
Read more
FrontRow

at FrontRow

1 recruiter
Agency job
via zyoin by Shubha N
Bengaluru (Bangalore)
1 - 2 yrs
₹8L - ₹17L / yr
Data Analytics
Product Analyst
Startups
User Testing
A/B Testing
Responsibilities:
● Understanding user behavior and performing root-cause analysis of changes in data trends
to identify corrections or propose desirable enhancements in product & across different
verticals
● Excellent problem solving skills and the ability to make sound judgments based on trade-offs for different solutions to complex problem constraints
● Defining and monitoring KPIs for product/content/business performance and identifying
ways to improve them
● Should be a strong advocate of data driven approach and drive analytics decisions by doing user testing, data analysis, and A/B testing
● Help in defining the analytics roadmap for the product
● Working with stakeholders, including Customer Support team, Customer Success team and senior executive management to address customer/product problems effectively.
● Providing regular reports to the management on product performance and issues.
● Managing prioritization and trade-offs between customer experience, business impact and product performance.
● Working with the PM team during the sprint releases to help enhance the product with
long-term solutions for product issues.
● Driving the collection of new data that would help build the next generation of algorithms
(E.g. audience segmentation, contextual targeting)
● Explain trends across data sources, potential opportunities for growth or improvement, and data caveats for descriptive, diagnostic, predictive (including forecasting), and prescriptive data projects
● Develop user archetypes and build dashboards to demonstrate their usage patterns
● Capture and document data user stories, use cases, and workflows
Read more
Fintech Startup
Bengaluru (Bangalore)
1 - 5 yrs
₹5L - ₹15L / yr
A/B Testing
Tableau
PowerBI
Data Visualization
Use quantitative and qualitative data to derive
product insights that will drive product
strategy and roadmap
Develop dashboards and define metrics that
inform success for the Product Team
Help design, execute and evaluate A/B tests to
improve the user journey
Explore large, complex, and loosely defined
datasets to create actionable insights
Facilitate changes to product features to
improve competitive position and optimal
product performance. Work collaboratively with various teams
including marketing, business, UX, customer
support and engineering teams etc.

1-3 years of analyst experience at a product
company. Undergraduate degree from Tier 1 Colleges (IIT
/ BITS / NIT)
Comfortable diving into data and deriving
tangible insights
Experience with product analytics tools like
Amplitude/Clevertap, and data visualization
tools like PowerBI/Tableau is a plus
Experience with running A/B tests and
experiments
Prior Startup and Fintech experience is a plus
Prior startup experience is a plus
Read more
Delhi
1 - 2 yrs
₹2.5L - ₹4L / yr
Digital Marketing
A/B Testing
Marketing analytics
Coremetrics
Reporting
+2 more
Join an edtech which has seen tremendous growth since its inception a year back, its unique offering will only see more success and so will your career. Read on.
 
Our client is a one of a kind chatroom that provides a conducive environment for e-learning and mentorship for IAS aspirants. It is a platform that supports multiple learning activities like study-plan creation, note-sharing, assessments, discussions, doubt-solving, on-demand lectures and more. It focuses more on communication than just content and beyond the classroom-style set-up. They provide various clubs to crack the entrance exams like UPSC, CSAT, EPFO and more with full coverage and the best mentorship from experienced coordinators.
 
They offer teaching careers too with flexible timing, and excellent remuneration that ensures communication that impacts the lives and education of more than 10 lakh students. Founded by IITians, the team has recently raised a funding of 5crores that is helping them strengthen their tech team and provide additional language options along with building a superior product.
 
As a Digital Marketing Associate, you will develop and maintain reporting and analytical frameworks to support traditional reporting cycles as well as ad hoc requests.
 
What you will do:
  • Designing pipelines to send automatic emails, optimizing bidding and ad spent.
  • Running A/B and multivariate tests to iterate through new ideas.
  • Reporting and Dashboards: Managing Weekly, monthly, and quarterly reports on core metrics.
  • Automating routine reporting to dashboards with advanced filtering and deep-dive capabilities.
  • Making sense of data, presenting a perspective. Investigating if something doesn't make sense.
  • Analyzing and sharing insights on trends by drilling down into various dimensions.
  • Providing actionable data-driven recommendations to stakeholders’ business questions
  • Collaborating well with others, knowing that better solutions come from working together
  • Pushing for continuous improvement to existing processes and looking for ways to continue to evolve reporting as the company/ business evolves.

 

 

What you need to have:
  • Technical Excellence - Hands-on with various digital marketing platforms and tools 
  • Knowledge of working from conceptualizing ads, to measuring ROI.
  • Insatiably curious & Strong analytical acumen
  • Someone who can take risks, and learn quickly from your mistakes
  • Obsessed with putting the best-in-class systems in place.
Read more
Mosaic Wellness

at Mosaic Wellness

1 recruiter
Sneha Mali
Posted by Sneha Mali
Remote, Andheri East, Mumbai
1 - 1 yrs
₹3L - ₹12L / yr
Electronic commerce management
Digital Marketing
A/B Testing
Advertising
Amazon marketing services

Mosaic is looking for a Senior Executive in Ecommerce. 

Managing efforts across all marketplaces. Revenue numbers across these channels would be your primary KPI. You would also be expected to oversee and manage the operational aspects. 

Responsibilities 

  • Define, develop and constantly optimize digital solutions to meet the goals and KPIs by developing and A/B Testing campaign strategies, landing pages & pricing strategies 
  • Maintain the online listing sheet for the brand and make updates as products are added,prices are changed etc.
  • Audit all online listings on a weekly basis and ensure that changes are made if there areany errors.
  • Develop strong relationships with various Ecommerce Portals representatives to help drive sales 
  • Keep collecting data for platforms e.g. top selling products, competitor performance,advertising mechanisms etc.
  • As the Ecommerce Specialist you will own our objective to ensure our products and assets are created and deployed perfectly across retailer websites such as Amazon, Ocado, Tesco and our products featured on our own Beauty and Personal Care brand websites.
  • Coordinate with the Logistics team to ensure proper supply at different warehouses
  •  Work with the Design team to help develop best in class advertising creatives

Requirements 

  • Lots of drive and comfortable with A/B testing multiple approaches to get the end result 
  • Expected to work as an individual contributor 
  • Strong interpersonal skills to work with cross functional teams 
  • Ability to work under deadlines and manage multiple projects at once & thrive in an unstructured environment 
  • Ability to cater product pitch to the specific target audience, and getting the best communication out to drive sales.
Read more
Bengaluru (Bangalore), Mumbai
5 - 7 yrs
₹18L - ₹35L / yr
Product Management
Product Manager
Product Strategy
Roadmaps management
A/B Testing
+4 more

Product Manager

Compensation​ - ₹18.0L - ₹35.0L 
Experience​ - 5.0 - 7.0 Year(s) : Min 5 yrs of Solid Product management Experience
Location​ - Bangalore / Mumbai
Working days​ - 5
Qualification​ - B.Tech/B.E.
Requirements:

  •  Candidates shall be working in a product/internet consumer firm and only B2B Product Firms (Not B2C)
  •  Candidates shall be a full time MBA from a tier1 Institutes
  •  Candidates shall have experience in Road-mapping, goal setting, managing project execution, A/B testing, UI/UX wire-framing, defining product roll-out strategy.

Responsibilities:

  • Own delivery of product initiatives and releases Lead ideation, development, launch, testing, and iteration of new features Translate high-level conceptual product ideas into clearly defined product specifications.
  •  Collaborate with design, engineering, marketing, and sales to drive the product development process
  •  Define and execute the LEAD School product vision, priorities and roadmap
  •  Collaborate with engineering to determine the best technical implementation of the product features by Using your skill on PRD, wireframe, mind map, trello and etc.
  •  Use data and metrics to help inform roadmap and product decisions to help better acquire, convert and retain users
  •  Define user stories and product requirements that both reflect and anticipate the needs of LEAD School broad user base Proactively engage with LEAD School users in user research and to identify market opportunities
  •  Understand the competitive landscape and evaluate market trends to better inform product roadmap.

Skills and Qualifications:

  •  3+ years’ experience in a product management role within a B2B software company Experienced being the product owner in agile product teams
  •  Experience with A/B testing and using data to inform product decisions
  •  Technical enough to work effectively with engineers to decide on different product paths Design-capable enough to work effectively with designers to decide on good platform UI/UX choices
  •  Strong prototyping and wireframing skills using tools like Balsamiq, Moqups etc.
  •  Experienced in managing product backlogs and priorities based on user research and collaborating with internal stakeholder
  •  Effective decision maker and can help teams understand rationale and reasons for the product decisions and roadmap direction
  •  Thrive in a fast-paced startup environment
  •  Self-starter, independent and excellent at driving teams and projects
  •  Excellent communication skills at all level’s small groups, large groups, and with executives
Read more
Disruptive Performance Marketing Agency
NCR (Delhi | Gurgaon | Noida)
1 - 3 yrs
₹9L - ₹12L / yr
Digital Marketing
Google Adwords
Google Analytics
Marketing
Product development
+3 more

Our client is a disruptive performance marketing agency with a data-driven approach adding impetus to its client's growth. The agency has developed two proprietary tools that enables them to execute large scale marketing campaigns. Atomated media buying, centralized data tracking, business intelligence reports and personalized ads are the major services offered to the clients.

 
The agency is one of the few in India that has partnerships with the biggest platforms like Facebook, Google API, Taboola and many more. They are serving more than 100 clients and is on an explosive growth path. The founder is a serial entrepreneur and an alumnus of IIT-BHU. He has assembled a unique team of seasoned data scientists, consultants, and digital strategists to deliver the best online marketing solutions.
 
As a Digital Lead, you will lead the design and implementation of experiments for improving products such as A/B or split testing.
 
What you will do:
  • Understanding client goals, creating and executing strategies to exceed these goals.
  • Preparing and analysing of performance reports & review with clients.
  • Providing strategic insights on the landing page, ad creative etc.
  • Analysing performance of digital campaigns across the level; providing tactical recommendations for increased performance.
  • Assisting in identifying opportunities that are most effective at driving conversions, revenue, ROI, and scale across Digital Marketing programs.
  • Measuring the success of campaigns using appropriate key performance indicator (KPI) classifications – impressions, clicks, CTR, CPC, CPA, CPM, conversions.
  • Reviewing and analysing results from current program offerings & suggesting changes and enhancements to help increase conversions, revenue and ROI.
  • Assisting in training on tactical processes and best practices to Digital Analyst(s).
  • Attending and participating in all relevant meetings.
  • Collecting, reporting, analysing and interpreting the digital analytics data to drive decision making and improve its digital products.
  • Creating case studies on the work.
  • Researching, building frameworks and innovating the offering portfolio of the company.
  • Establishing thought leadership by contributing articles towards the official.
  • Managing projects related to digital analytics from start to finish including data integration, report and dashboard automation, product analytics and insight, data collection, and product optimisation



What you need to have:
  • In depth knowledge of Google Adwords, Facebook Ads and Google Analytics.
  • Ability to multitask in a fast paced environment.
  • A firm believer in stats and can weave stories around numbers.
  • Aggressive about meeting goals & timelines.
  • Editorial experience is a plus.
  • Strong writing and creativity skills.
  • Detail-oriented, takes initiative.
  • Able to effectively work independently, or at times as part of a team.
  • Strong working knowledge of Microsoft Office, specifically Word, Excel and PowerPoint is a must.
  • Excellent problem solving and analytical skills and combine creativity with strong quantitative skills.
  • Above 80% in class 10th & 12th Maths score.
  • BE/ BTech - Should be from Tier 1/ Tier 2 college
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toprankers

at toprankers

2 recruiters
Surbhi Aggrawal
Posted by Surbhi Aggrawal
Bengaluru (Bangalore)
4 - 6 yrs
₹10L - ₹15L / yr
Salesforce
Adobe Marketing Cloud
HTML/CSS
Data Analytics
A/B Testing

Key Skill Set 

  • Working knowledge of Marketing Cloud and Salesforce CRM. 4- 6 years of experience in marketing analytics and proven track record of solving marketing use cases.
  • Expert on Marketing Cloud – Journey builder, content builder, email studio, social studio and automation studio.
  • Knowledge in Marketing cloud connector, data extensions, APU integration with external systems.
  • Knowledge of HTML/CSS and AMPscript.
  • Understanding of data analysis, trend spotting and technology in Digital space.
  • Strong written & verbal communication skills.
  • Skilled in problem solving, planning, as well as being able to adapt to new environments.
  • Marketing Cloud Certification is a Plus.

 

Key Responsibility Areas:

 

  • Implement B2C marketing journeys and communications via Salesforce Marketing Cloud.
  • Design Customer Journeys and automations using Journey builder and automation studio.
  • Design, proof-read, send and monitor campaigns.
  • Drive Personalization.
  • A/B Testing.
  • Build analytics reports and dashboards to provide visibility into marketing campaigns, email/sms results and measure effectiveness.
  • Analyze, listen and plan actions on various social media channels using Social studio.
  • Ability to translate Business requirement into technical requirements.
  • Work closely with the Sales & Product Teams and execute campaigns to meet business objectives.
  • Monitor impact of each campaign on key site metrics and report to stakeholders, on a regular basis.
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Worxogo Solutions Pvt Ltd
worxogo worxogo
Posted by worxogo worxogo
Bengaluru (Bangalore)
1 - 3 yrs
₹4L - ₹8L / yr
Quantitative research
Business Analysis
Qualitative research
Decision Science
Digital strategy
+2 more

Behavior Labs team:

The Behavior Labs team sits at the centre of the company and curates the Mia coach, that produces the content and insights to bring about behavior change. It pushes out to enterprise users, insights about expected performance behavior during a business period. It enables enterprises to influence the behaviors of sales personnel from encouraging early starts to push for lightning finishes. It guides enterprises on how to monitor and manage the behavioural journey that would lead to positive outcomes. Thousands of sales and customer service personnel across the globe are influenced and nudged towards behavior change that results in better performance outcomes.

 

The behavior lab has two key tasks – use the latest thinking in the space of BE and employee performance to enable specific user groups performance and developing a holistic understanding of the user and mining those insights to consistently fine tune the product. This team contributes towards the development of the digital design interface through which users view the nudge. The team also prepares behavioral analytics decks for clients on a regular basis.

 

We are looking for a new age candidate for the position of a Behavioral Researcher to work in an environment that is in the frontier of using human behavioural understanding and technology to influence behavior change amongst enterprise workers.

 

 

Key responsibilities will include:

  • Generating insights about behavior from a range of data sources; developing testable propositions
  • Conducting original research (e.g. small-scale experiments; feasibility studies to test interventions, qualitative research); analysing quantitative and qualitative data. Understand the trade-offs between different research methods (i.e. quant vs qual, survey vs experiment, A/B tests etc.).
  • Action the use of behavioral science concepts into the development of the nudge engine. Keep a continuous watch on new developments in the BE field to adopt and apply into product design.
  • Use behavioural science to create contextual information, communication ideas that can influence action amongst user groups and drive them towards a behavioural journey.
  • Be intellectually curious and open to innovation but maintain objectivity to ensure that the focus remains on the scientific foundation in which the product is built.
  • Good communication and influencing skills, both verbal and written, for a product development & customer facing audience. Specifically, the ability to communicate to these audiences in industry language.
  • This role requires a person with curiosity and a passion for inquiry, comfort with ambiguity, and an entrepreneurial/learning mindset. Self-motivated and flexible, this person will be adept at both creative and analytical thinking.
  • This is a highly collaborative role which requires the ability to work across the organisation’s product & design teams to develop appropriate ways to bridge the intention – action gap amongst users.
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OptiphoeniX

at OptiphoeniX

1 video
1 recruiter
Rizak Sethi
Posted by Rizak Sethi
Remote, Delhi
1 - 8 yrs
₹4L - ₹9L / yr
A/B Testing
Growth Hacking
Optimization
Landing page optimization
Google Analytics
+6 more
Job Summary
As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.

The ideal candidate would be extremely data-driven and makes design tweaks based on user behavior to improve conversions. An experience in creating UI/UX wireframes would be a plus

Responsibilities and Duties

Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.
Establish web analytics framework to monitor the health of the key performance indicators and key conversion points in the web journey and marketing funnel. Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.
To understand the "WHY" behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.
Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.
Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).
Coordinate with developers, analysts, and researchers to drive projects forward.

Required Experience, Skills and Qualifications

Prior experience of 1+ years of optimizing user experience/digital marketing campaigns/email campaigns/or anything that directly impacts revenue generated by the website.
Prior experience in a customer facing role or equivalent history of increasing customer satisfaction with excellent presentation skills
Conversant and able to use marketing platforms and tools that can measure and drive marketing programs and conversions; examples include Google Analytics, VWO, Adobe Target, Click-tale, Adobe Analytics, Tag management solutions, Tag audit solution, Optimizely, Google Optimize, and/ or similar tools.
Understanding best practices for UI and UX for websites
Understand of how E-commerce website work(what is ROI, AOV, Conversion Rate etc.)
Experience with research tools including HotJar, CrazyEgg, LuckyOrange/ heatMaps/ poll/ survey Zarget or other similar tools will be a plus
Experience with multichannel media campaigns including a working knowledge of paid search, testing ad text and landing pages Optimization, SEO will be a plus
Prior experience working in diverse client portfolio
Benefits

5 Day working
Flexible work from home policy
‘No Leaves’ Policy: we trust people in getting work done
Company sponsored team outing and parties
Company sponsored lunch
No dress code
Salaries at par and above the industry standards
Great Learning and growth opportunities
Opportunities to travel onsite (Australia US,UK, South Africa) to meet and work with clients personally
Diverse and exciting client portfolio of internationally renowned brands
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AnySpaces

at AnySpaces

1 recruiter
Satish B
Posted by Satish B
Bengaluru (Bangalore)
3 - 5 yrs
₹8L - ₹12L / yr
React.js
HTML/CSS
A/B Testing
User Interface (UI) Development
User Interface (UI) Design
+1 more
You personally exhibit a conviction that needs Anyspaces to be wildly successful and alignment to our core values: - Betterment: a tireless pursuit to drive results - Boldness: take risks and act decisively - Deep Honesty: invite and offer candid feedback in order to learn, change, and grow - Solidarity: recognize that we are part of something bigger than ourselves and are committed to our mission Your responsibilities: * Build delightful, usable, and accessible interfaces * Rapidly innovate on product with fail fast mindset * Implement features using cutting edge front-end technologies to acquire learners, increase conversion and engagement with rapid data-driven iteration *Measure your work thoroughly, analyze results, and generate hypotheses to drive new product changes through A/B testing * An appetite to dive in and understand all the nuances of front-end infrastructure too. Work with other developers to advance UI frameworks. * You'll join our engineering team at an early stage. We’re growing, so there’s lots to do and even more to learn! * You'll help contribute to our roadmap and choose what you want to work on (motivated teammates are good teammates) Your skills: * 3+ years of experience in a relevant software engineering role * Proficiency in the core technologies of the web: Javascript, HTML, and CSS, experience in ReactJS framework and experience in building large-scale web applications * Experience with implementing responsive web designs and writing unit and integration tests is a plus * Fervent belief in engineering quality and building technical leverage for others * Comfortable working in a fast-moving team environment (we deploy many times a day!) * Data-driven and strongly motivated by success and learnings through experiments and metrics analysis
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Vokal India

at Vokal India

1 recruiter
Nishant S
Posted by Nishant S
Bengaluru (Bangalore)
3 - 7 yrs
₹10L - ₹30L / yr
Android Development
Java
Retrofit
A/B Testing
Mobile App Development
+3 more
About Vokal Only 10% of India speaks English and 90% speak over 25 languages and 1000s of dialects. The internet has largely been in English. A good part of India is now getting internet connectivity thanks to cheap smartphones and Jio. The non-english speaking internet users will balloon to about 600 million users out of the total 750 million internet users in India by 2020. This will make the vernacular segment one of the largest segments in the world - almost 2x the size of the US population. The vernacular segment has very few products that they can use on the internet. Information and knowledge is one of the biggest needs of anyone that gets access to the internet. Most of the information and knowledge has been shared in English. Hence 90% of India remains underserved for their info and knowledge needs. Vokal is trying to solve this problem with its uniquely Indian solution. Vokal is a vernacular platform where some of the best brains of India share their knowledge with the common man in their own local language. They share this knowledge by answering questions of users over video & audio. Vokal solves the problem of access to info & knowledge for 600 million non-english speaking Indians. Users can speak out their question by voice and the speech to text converts their question to text. This text is then auto tagged and algorithmically matched to the most probable answerer who gives the response in voice / video. Vokal is working on some of the most interesting vernacular tech issues. Be a part of creating history by building tech for the largest underserved and one of the most complex consumer segments in the world! You can read more about Vokal in the media here: https://medium.com/getvokal/vokal-india-in-the-news-8bf7319be26b Requirements for matching profile 1. Work Experience between 3 to 5 years in mobile application development. 2. Worked on Android applications from scratch. Exposure to audio video content based applications is preferred. 3. Up to date on upcoming trends in android and its ecosystem. 4. Sound knowledge about application performance tuning on all parameters like network utilisation, application size and battery usage. 5. Experience with dagger, retrofit, rx-android, android architecture components etc. 6. Hands on experience with test driven development, mock frameworks, modular code design and popular design patterns.
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Medbay

at Medbay

1 recruiter
Rashi Agarwal
Posted by Rashi Agarwal
NCR (Delhi | Gurgaon | Noida)
3 - 7 yrs
₹10L - ₹15L / yr
A/B Testing
Functional specification
Wireframing
-Utilizing customer feedback, data analysis, market research and the experience of other teams internally to develop a strategic product road map and provide revolutionary product features and recommendations. -Prioritize product backlog based on a good understanding of customer needs,competition, business objectives and product metrics. -Establish and communicate a shared vision and strategy between stakeholders, your team, the wider business, and LetsMD users. -Define and analyze key metrics to determine the success of product improvements. -You will write specs, manage project execution, A/B test, UI/UX wire frame, and define product roll-out strategy
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Routofy

at Routofy

1 recruiter
Jyoti Kuwarbi
Posted by Jyoti Kuwarbi
NCR (Delhi | Gurgaon | Noida)
3 - 7 yrs
₹10L - ₹15L / yr
Google Analytics
A/B Testing
Entrepreneurship
Growth Hacking
Mobile App Marketing
+3 more
Routofy Services Pvt. Ltd. started by Ex-Microsoft, IIT Delhi graduates on a mission to change travel search forever. It aims at changing travel search forever by bringing in the much needed technological disruption in an industry that has been stagnant for years, running on a conventional OTA model developed in nineties. The company is proudly backed by Kunal Bahl and Rohit Bansal, founders of Snapdeal.com. The company runs and owns travel portal Routofy.com which compares and combines flights, trains, buses and cabs to give its users end to end connectivity, all the way down to smallest towns and villages. Key Responsibilities: - Define, test and evaluate growth initiatives - Lead a cross-functional growth hacker team responsible for helping drive user growth through experimentation and prototyping - Work with engineering, design and the rest of the product team to execute initiatives - Tinker with platform APIs and help create industry-leading growth tactics - Analyse and report growth success to the management team - Influence the product, especially UX, copy, and messaging, based on your understanding of what users want. - Driving Revenue, MOM growth for Online Business & Brand - Marketing Strategy & Execution: Budgets & ROI - Manage Digital Marketing, Web & Product Analytics Practice - Traffic Scale Up : Leveraging Marketing channels like Organic (SEO), Referral, Facebook paid, Search (Google CPC) paid, Re-marketing, Display, E-mail, SMS, Affiliates & Alliances - Conversion Improvement : Web / Mobile / App: Funneling & Optimization - UX & UI, Search & Discovery, Recommendation & Personalization, Social & Price Optimization - CRM & Loyalty : Lead generation, RFM, Profitability, LTV, Profitability (Cross Sell & Up Sell), Repeat Rate, Referral - Using web analytics tools such as Google Analytics and Heap, draw insights in the performance of various pages across desktop and mobile web. - Ideate new ways to improve conversion rates across our desktop and mobile channels. - Implement and analyse A/B experiments for execution of product ideas. - Work with product managers to ask questions of data and probe deeper with minimal guidance. - Apply your expertise in quantitative analysis, data mining, and the presentation of data to see beyond the numbers and understand how our users interact with our core products. - Understand and improve processes based on quantitative insights on value addition by them. - Be the go-to guy for product related numbers. Qualifications : - B.Tech/M.Tech/MBA degree or equivalent from premier institutes. - 3 to 7 years of experience in an analytical role for a consumer web product company. - Experience with SQL, statistics, and A/B experiments. Preferred : - Experience analyzing large data sets and distributed computing using SQL, spreadsheet software, and other quantitative and statistical modeling technologies and tools. - Proven experience in identifying opportunities for business or product improvement, and defining and measuring the success of those initiatives. - Ability to initiate and drive projects to completion with little guidance. - Exceedingly strong written and verbal communication to convey analyses in an effective manner. Excellent problem-solving and analytical skills. - Basic knowledge of MS excel, Python and R - Experience with web analytics tools, like Google Analytics, Omniture, Mixpanel, Localytics preferred.
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Zentest Software Pvt Ltd
Parag Wadhone
Posted by Parag Wadhone
Pune
3 - 5 yrs
₹3L - ₹7L / yr
A/B Testing
QTP
Selenium
Selenium Web driver
Shell Scripting
+2 more
- Start-up like environment - Opportunity to work on creating IP based solutions / products - Core is 'testing' - we are awesome at what we do....!!
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