SEO & SEM Jobs in Pune

About Company:

The Organisation transform individuals and teams through holistic, heart-centric and engaging learning experiences that unleash their true potential and help organizations achieve business outcomes. We create customized, strong impact training programs that are conceptualized, designed and delivered by a core team of senior professionals.

Role & Responsibilities:

     ​

1.   Looking for someone who can think creatively about packaging marketing messages and is passionate about the brand. Experience in a marketing, communications or internal communications role with a marketing mindset is expected. The candidate will handle our communication portfolio, hence good problem solving, writing, administrative and PR skills are a must.
2.  Experienced into Lead Generation, Marketing, Advertising, Social Media Marketing, Digital Advertising, Database Generation,B2B Sales.
3. Plan, organize, and implement market survey to obtain data that provides insight to market trends and consumer requirements
4. Interpret data obtained from market research/survey to produce results useful in taking effective business decisions
5. Carry out demographic surveys to identify potential customers
6. Contact potential customers through emails, calls, and home visits to create product/service awareness
7. Employ knowledge of company goals in carrying out marketing operations
8. Establish good working relationships and rapport with clients to ensure continued patronage and minimal consumer attrition
9. Support marketing managers in the development of pricing strategies to set suitable prices for products.

Requirements

1.       Excellent written and oral communication skills and detail-oriented

2.       Very good planning & project management skills

3.       Experience in creating digital ads, video, and static across social media platforms such as LinkedIn, Facebook, YouTube, WhatsApp, e-mail, and display

4.       Capable of managing a team & work independently with external vendors

About the Company:

Abmiro, a fast-growing Software-as-a-Service(SaaS) based product company HQ in Pune, India, is looking for senior tech roles for its product Postree (www.postree.ie). We have an onsite office in Ireland, and we are growing aggressively and looking for talented people who want to make a real difference.

We are building a product that will be used by thousands of businesses and help them overcome their real-world problems. We are taking you on an entrepreneurial journey with a vibrant team and a massive market opportunity. If this excites you, then this is an opportunity you should take advantage of.

About the Job:

If you live and breathe digital marketing, we want to talk to you. Abmiro is looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

We are having our best year yet here in 2023 and looking for talented people who want to make a real difference.

Position: Digital Marketing Manager

Education: Bachelor in Digital Marketing or relevant degree

Experience: 3+ Years

Previous experience in working with the Restaurant Industry is a plus.

What does a Digital Marketing Manager do?  

You should have a firm grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing managers will work with the marketing team, supporting teams, and vendors to launch campaigns on time and budget.

Responsibilities  

• Plan and execute all digital marketing, paid advertising, market research, email and social media campaigns.
• Maintaining Facebook, Instagram and Google Ads platforms
• Design, build and maintain our social media presence for the Restaurant / Hospitality Industry.
• Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights.
• Brainstorm new and creative growth strategies.
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize the user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Requirements and skills  

• BE/MS degree in marketing or a related field.
• Proven 3+ years of working experience in digital marketing
• Experience in working with Canva-like design tools
• Demonstrable experience leading and managing SEO/SEM, email, social media and display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics etc.)
• Working knowledge of ad-serving tools
• Experience in setting up and optimizing Google Adwords campaigns
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Previous experience working in the restaurant industry is a plus.

What We Provide

• Opportunity to work for Overseas Clients
• Opportunity to improve & learn new things
• Be part of a dynamic young, and friendly team that strives for top quality and fantastic work culture
• Hell lot of stuff to innovate and learn at the same time
• Opportunities and guidance to learn new technologies, share knowledge and grow within the company and sector.
• Other benefits include Provident Fund, Insurance, personal growth opportunities, technology growth opportunities etc.

PS: We're a small team, and your impact will be huge!

Location- Pune and Bangalore, Work from office

Roles & Responsibilities

• Keyword Research and Analysis:

Conduct comprehensive keyword research in Hindi to identify high-value and relevant search terms. Analyze keyword competition and trends to develop effective optimization strategies.

• On-Page Optimization:

Optimize website content, meta tags, headings, and other on-page elements for Hindi-focused keywords. Ensure content is well-structured, relevant, and accessible to search engines.

• Content Optimization:

Collaborate with content creators to develop SEO-friendly content in Hindi, ensuring proper keyword integration and relevance. Implement best practices for optimizing images, videos, and other multimedia content.

• Technical SEO:

Conduct regular website audits to identify and resolve technical SEO issues. Monitor website performance, crawl errors, and XML sitemaps to improve site health.

• Local SEO (Hindi Audience Market):

Implement local SEO strategies targeting specific regions where Hindi is prevalent. Optimize Google My Business listings and other local business directories.

• Link Building:

Develop and execute effective link-building strategies for Hindi-focused content. Build high-quality, relevant backlinks through outreach, partnerships, and content Promotion.

• SEO Reporting and Analysis:

Monitor, analyze, and report on key SEO performance metrics using tools like Google Analytics, Google Search Console, and third-party SEO tools. Provide actionable insights and recommendations based on data-driven analysis.

• Stay Current with SEO Trends:

Stay up-to-date with the latest SEO trends, algorithm changes, and industry best practices in both English and Hindi markets.

• Qualifications and Skills:

- Proven track record of successful SEO campaigns, particularly in Hindi-speaking markets.

- Fluent proficiency in Hindi and English languages, both written and spoken.

- Strong understanding of search engine algorithms and ranking factors.

- Experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, Ahrefs, etc.

- Ability to work collaboratively in a team and manage multiple projects.

- Up-to-date knowledge of SEO trends and best practices.

- Proven experience as an SEO Specialist with a focus on Hindi markets.

- Relevant certifications in SEO and digital marketing (e.g., Google Analytics, Google Ads, etc.) is a plus.

We are looking for a person who has good knowledge of digital marketing, and who is well known in SEO, SMO, and Google Ad console.

Responsibilities:

• Doing market research on trending content and creating content on the same.

• Assisting the marketing team in daily admin tasks.

• Helping in planning and organizing marketing events.

• Working on growth of website through SEO and google analytics.

• Designing multiple social campaigns considering recent trends in market.

If you are a people-person who loves the rewarding challenge of building a brand and you are a passionate enthusiast sharing our vision and having good marketing skills can apply here.

Your Next Adventure at Cyberium:

In the ever-evolving marketing realm, we're seeking a trailblazer, a dreamer, an executor - a passionate and talented Marketing Coordinator ready to join our dynamic team. We invite you to be part of an environment that breathes creativity fuelled by innovation. As a Marketing Coordinator, you will be at the heartbeat of our various marketing initiatives, steering the wheels of our campaigns and ensuring their triumphant delivery.

Your Role and Impact:

In your role, you'll be more than a coordinator; you'll be a conduit between ideas and execution and a catalyst for the effective promotion of our products and services. Here's a

snapshot of what your exciting role would involve:

1. Strategy Development: Partner with our marketing team to craft and execute robust marketing plans that effectively showcase our services and products.

1. Marketing Campaign Management: Pilot vibrant marketing campaigns across a spectrum of digital channels, and social media.

1. Content Creation: Oversee the production and distribution of alluring marketing materials

1. Market Research: Stay ahead of the game by conducting market research to unearth consumer trends, potential competitors, and growth opportunities.

1. Performance Tracking: Monitor and report on campaign performance, offering key insights and recommendations for optimization.

1. Website Management: Oversee our website content, ensuring it is engaging, up-to-date, and faithfully represents our brand ethos.

1. Collaboration: Collaborate with internal departments, like the design and development team, to produce captivating marketing collateral.

1. Social Media Engagement: Energize our social media presence by monitoring and scheduling appealing content, tracking performance, and engaging with our enthusiastic audience.

1. Trend Analysis: Stay ahead of the curve by keeping up-to-date with industry trends, marketing best practices, and emerging technologies.

Your Credentials:

• A Bachelor's degree in marketing, business administration, or a similar field.
• Proven experience as a Marketing Coordinator or a related role.
• Robust understanding of marketing principles, concepts, and practices.
• Stellar written and verbal communication skills.
• Proficiency in using marketing software and tools, such as CRM systems, email marketing platforms, and content management systems.
• Savvy with digital marketing channels, including social media, SEO, SEM, and email marketing.
• Proven ability to handle multiple projects and deadlines simultaneously.
• Excellent organizational and time management skills.
• A keen eye for detail and commitment to delivering high-quality work.
• Ability to work independently and flourish in a team environment.
• A creative mindset with exceptional problem-solving skills.

At Cyberium, we're more than a team, we're a family. We're passionate about what we do and are committed to creating a nurturing environment where talents can thrive. If you're looking for an opportunity to grow, learn and contribute to an exciting, fast-paced field, look no further. Apply today to start your journey with Cyberium.

 Company Name – Techsurvi

Website - http://www.techsurvi.com/

Digital Marketing Fresher

For Amazon, Walmart and e-bay Looking for a Digital Marketing intern who can assist us with creating a plan of action for all digital marketing needs Roles and Responsibilities: We are giving you all training of Amazon ads, Walmart ads and ebay ads. • Working on PPC and digital marketing activities • Working on Amazon, Walmart, and eBay advertisement • Prepare emails to send out to customers • Reporting in Excel • Communicating with clients (email & phone) Best location to start your carrier.

Full-time job

Salary paid- 10-15k

Requirement – 5 

About Company

Our client works in the area of skilling and livelihoods for underserved youth. This is a pioneering program with a strong PPP model, an agency-led approach to livelihoods and a vision of socio-economic transformation. The Lighthouses are run through a public-private partnership that empowers the Government, Corporates, NGOs and Citizens to work together towards changing lives.

The Global Opportunity Youth Network (GOYN) is a global initiative catalysing systems shifts for youth opportunity in communities around the world through the creation of sustainable training, employment, and income-earning pathways. GOYN works with “Opportunity Youth” — young people aged 15-29 who are out of school, unemployed, or working in informal jobs.

Designation: Content Manager, Digital Opportunities Project, GOYN, Pune

Reporting To: Director, GOYN : Pune

No. of positions: 1

Expectations / Deliverables:

● Build enduring relationships with NGOs, community based organizations, corporates, employment agencies, skilling organisations, digital platforms and government including PMC for enabling collective action at the city level.

● GOYN brand-building and enrolment of various stakeholders as partners

● Ensure creation of a dynamic working relationship with partners to ensure smooth enrolment of youth into various livelihood/non-livelihood institutions

● Ensure timely updates from partners regarding youth livelihood status to help maintain the youth journey database and enable feedback mechanisms

● Coordinate with organizations to conduct livelihood sessions for youth in the community settings

● Experience in reaching consensus and drafting MoU's

● Be up to date with any developments in the ecosystem and forge new partnerships with youth facing organizations

● Collate, develop and distribute engaging content aligned with the digital platform from partner organisations

● Collaborate with design teams to plan and develop site content, style and layout

● Use content management systems to analyze platform traffic and user engagement metrics

● Manage content distribution to other channels and social media platforms to increase web traffic.

● Ensure legal compliance (copyright and data protection) and secrecy of OY data

● Stay up to date with developments and generate new ideas to draw the audience’s attention.

Preferred Skill sets, Years of Experience, Professional Background:

● Post Graduation in any background, with 1-3 years of experience in the field of Content writing and partnership building

● Strong commitment towards building relationships with organizations in the ecosystem

● Hands-on experience with MS Office and WordPress

● Basic technical knowledge of HTML and video editing etc.

● Knowledge of SEO

● Competent in managing social media

● Excellent writing skills in English, Hindi and Marathi

● Attention to detail

● Good organizational and time-management skills

● Open to travel.

Job Summary: We are seeking an experienced Content Writer to join our company's Marketing team. The Content Writer will be responsible for creating high-quality, engaging, and informative content to educate and inform our target audience about our products and services. The ideal candidate should have experience in writing content for the healthcare, software enterprises, blockchain, or IT industry, excellent writing skills, and be able to understand and convey complex medical concepts to non-experts.

Key Responsibilities: 

• Write clear, concise, and engaging content for our website, blogs, social media channels, and other marketing materials.
• Conduct research on industry-related topics to develop informative and accurate content.
• Collaborate with subject matter experts, marketing, and sales teams to develop content that aligns with our marketing and communication goals. Review and edit existing content to ensure it meets our standards for accuracy, quality, and style.
• Stay up-to-date with industry trends, changes, and new developments to ensure that our content is informative, accurate, and relevant.

Qualifications and Skills:

• Bachelor's degree in English, Journalism, Communications, or related field. 2-3 years of experience in content writing for the relevant industry.
• Strong writing skills with the ability to explain complex product concepts to a non-expert audience.
• Excellent research skills and the ability to distill complex information into clear and concise messaging.
• Strong attention to detail, and ability to adhere to brand guidelines and style standards. Familiarity with SEO best practices and content optimization techniques.

Experience working with subject matter experts and cross-functional teams. If you are passionate about creating engaging and informative content for the industry and have the required qualifications and skills, please submit your resume and writing samples for our consideration.

Hummingbird is a WordPress product company, we build and maintain popular WordPress Themes and Plugins used by thousands of users worldwide.

We are looking for a Digital Marketing Manager to join our WordPress Product Marketing Team to grow sales and adoption of our WordPress Plugins and Themes.

If you understand the WordPress ecosystem, have 6+ years of proven experience with Digital Marketing, and Project Management, and can lead a team to achieve business objectives, then this is the perfect job opportunity for you.

Job description -

Manage and guide the Digital Marketing team to achieve our WordPress business objectives. Provide thought leadership and guidance in one or more of the following areas:

• Content Marketing: Product Pages, Landing Pages, and Website Copy, using WordPress and Elementor.
• Email Marketing: Online newsletters, and promotional emails. Manage, and track email Campaign Performance
• SEO: keyword research, on-page optimization, off-page natural link building
• SMM: Social media marketing on popular platforms - YouTube, Facebook, Twitter
• Analytics: Track & monitor the progress of digital marketing efforts using analytics tools such as Google Analytics
• Conversion Rate Optimisation: Run A/B testing experiments, and analyze heat maps and visitor recordings to improve the performance of conversion funnels
• Partnerships: Maintain partnerships with freelancers, agencies, vendors, and affiliates

Requirements -

• Experience - Proven 6+ years of experience in Digital Marketing (SEO, Email, Content)
• Effective Leader - Able to work with your team to deliver business objectives, and provide training and guidance to your team where required. Review your team's work, provide feedback, and help them improve and become more productive.
• Project Management - Ability to plan, and track tasks for their team. Manage schedules, and delivery of outcomes, with high quality. Motivate and engage with their team for them to be able to deliver high-quality work. 
• WordPress Industry Knowledge - Extensive knowledge and experience of the WordPress industry. Ability to keep updated on the trends in the WordPress industry and apply these to our business for success.
• Website Copy - Ability to build Product Landing Pages using WordPress and Elementor
• Email - Ability to use email as an effective tool for digital marketing
• Ability to Learn - Passion for learning new Digital Marketing skills
• Communication skills - Excellent spoken and written English skills

Please note, prior knowledge and exposure to the WordPress ecosystem - Selling and Marketing WP Themes and WP Plugins is mandatory. Please apply only if you have done digital marketing for WordPress products. 

If you love Digital Marketing, are passionate about WordPress, and want to lead a team of Digital Marketers to success in the WordPress industry, apply today.

Work mode: Hybrid, in office

Location - Pune, Maharashtra

We’re hiring a Content Writing Intern to join our team to help WittyPen achieve its marketing goals and scale its platform’s awareness. 

If you are someone who is self-motivated, ambitious, and looking to build a career in content marketing, then you are exactly what we are looking for. Your work will involve multiple areas of content marketing including content writing, social media marketing, and research.

About us

WittyPen is a platform that helps hundreds of businesses get quality content from freelance writers across the world. We are building features and products to help businesses scale their content creation seamlessly, and also let content writers earn well from wherever they are in the world. We're looking for someone who loves working with brands and aims at creating content that brings in real value.

We strongly encourage candidates of all different backgrounds and identities to apply. Each new hire is an opportunity for us to bring in a different perspective, and we are always eager to further diversify our company. WittyPen is committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career.

About the job

As a Content Writing intern, you will be working in multiple areas of content marketing including content writing, copywriting, SEO, social media, and research.

On a day-to-day basis you will be involved in the following tasks:

1) Writing blogs, articles, and social media copies

2) Conducting content and SEO research

3) Planning and implementing social media campaigns

4) Working with designer to build creatives for social media and website

About You

A keen interest in content and digital marketing is essential to succeed for this role. Another key aspect is to consistently work towards improving your work efficiency. Below are the skills/requirements which would make you a good fit for this job.

1) English Proficiency - verbal and written communication skills

2) Keen interest in social media and content creation

3) Excellent knowledge of MS Office and Google Workspace

4) Passion for content & digital marketing industry and its best practices

5) Knowledge about Adobe Photoshop, Canva and other designer tools is preferred

6) Knowledge about SEO is preferred

Pay and benefits - Internship

This is a hybrid, in-office internship (40-hour per week) position. The length of the internship will be of 2 months, and the location of the office will be in Pune, Maharashtra. 

The stipend for this position is between ₹8,000 - ₹10,000 INR. You will be expected to work using your own desktop during the internship duration.

We were founded in 2014 with a mission to develop and deliver applications to small businesses in India, using which these businesses can achieve new heights in their business.

Most of these companies lack behind because they can’t afford high end applications, and don’t buy these applications majorly because many of its features are not useful to their business. We develop customized applications as per customer’s business needs.

Founder & CEO - Karan Jain

Position - Frontend Engineer

Responsibilities

● Use markup languages like HTML to create user-friendly web pages

● Maintain and improve website

● Optimize applications for maximum speed

● Design mobile-based features

● Collaborate with back-end developers and web designers to improve usability

● Get feedback from, and build solutions for, users and customers

● Write functional requirement documents and guides

● Create quality mockups and prototypes

● Help back-end developers with coding and troubleshooting

● Ensure high quality graphic standards and brand consistency

● Stay up-to-date on emerging technologies

Requirements and skills

● Proven work experience of 4-5 years as a Front-end developer

● Hands on experience with markup languages

● Experience with JavaScript, CSS and jQuery

● Familiarity with browser testing and debugging

● In-depth understanding of the entire web development process (design, development and

deployment)

● Understanding of layout aesthetics

● Knowledge of SEO principles

● Familiarity with software like Adobe Suite, Photoshop and content management systems

● An ability to perform well in a fast-paced environment

● Excellent analytical and multitasking skills

● BSc degree in Computer Science or relevant field

We are looking for a Digital marketing expert who is deeply passionate about marketing, loves to take initiative, and is a go-getter.

The responsibilities include:

1) Search Engine Optimization

2) Media outreach

3) Developing strategies for Paid Search Engine Marketing campaigns and outbound campaigns to generate leads, 

4) Coming up with an innovative social media content strategy and executing it

5) Assessing the result of marketing efforts, communicating with the management team and improvising the plan to get the best results.

To be successful in this role, you need to be self-driven and display outstanding performance. This is an excellent career-defining opportunity for a seasoned professional who enjoys a position filled with variety, challenges, depth, and autonomy.

Job Description: We are looking for a skilled Content Strategist with at least 3 years of experience to join our team. You will be in charge of creating and implementing a content strategy that is in line with our overarching marketing and business goals in your capacity as a content strategist. In order to produce interesting, pertinent, and valuable content that appeals to our target audience, you will closely collaborate with our marketing, design, and product teams.

Roles and Responsibilities:

• Develop engagement strategies and content calendars for official online communities/groups on platforms like Instagram, Facebook, Twitter & more

• Conduct research to understand our target audience and their needs, and develop buyer personas and content maps to guide content creation

• Drive partnerships & collaboration with relevant online communities, superusers & social media influencers

• Work with product, creative, content & brand partnerships teams to develop member messaging for new campaigns, features, and product launches

• Create a social engagement playbook/guideline for community moderators and ensure that content is published on schedule

• Write and edit high-quality, engaging, and informative content for a variety of channels (social media posts, blogs, newsletters etc.)

• Track & report trending topics and sentiment & feedback among the member community across all channels (social media, reviews, support, etc.) 

• Formulate customer delight moments

• Use data and analytics to measure the success of our content, and make data-driven decisions to improve content performance

• Stay up-to-date with industry trends and best practices in content marketing and SEM, and make recommendations for continuous improvement

• Responsible for developing a sense of community amongst the Client creator base

• Ensure all Client creators are benefiting from the community

• Develop non-product solutions that will enable retention and increase customer satisfaction

• Develop partnerships that will help in creator retention

• Contribute to the development of our overall marketing and business strategies, and provide insights and recommendations based on your expertise in content marketing

Requirements:

• Graduate with at least 3 years of experience in social media marketing, community engagement, content marketing, content strategy, or a related field

• Bachelor's degree in marketing, communications, journalism, or a related field would be a plus

• Active and engaged participant in social media

• Excellent writing, editing, and proofreading skills, with a keen eye for detail

• Strong communication and presentation skills to communicate the message effectively

• Strong interpersonal skills and ability to build relationships with cross-functional stakeholders

• Highly organized, detail-oriented, and able to manage/execute multiple ongoing projects

• Familiarity with content management systems (CMS) and email marketing platforms

• Proficiency in SEM best practices and the ability to optimize content for search engines

• Proficient knowledge of Data Analytics and strong analytical skills, with the ability to analyze data and use insights to improve content performance

• A passion for content marketing and a desire to stay up-to-date with the latest trends and best practices

• Ability to identify and track relevant community KPIs

• Good network among influencers

We offer competitive salaries, a collaborative work environment, and opportunities for growth and development. If you are passionate about creating exceptional user experiences and meet the requirements above, we encourage you to apply!

About role:

A focused and quality driven Content Writer having capacity to write clear and effective content for online and offline media for ultra-luxury segment multi-class assets in Real Estate.

Roles & responsibilities:

·       Research industry-related topics (combining online sources, interviews and studies)

·       Write clear marketing copy/content to promote our products/services.

·       Actively manage and promote existing and new product/services regularly through producing various content types, including brochure, emailers, social media posts, and blogs etc. as per the marketing and business plans

·       Coordinate with marketing and design teams for content marketing campaigns/ideation and creatives to drive leads and subscribers

·       Conduct simple keyword research and use SEO guidelines to increase web traffic

·       Prepare supers for video, updating website content, emailers and other interactive content.

·       Coordinate with different departments to receive detailed information required for preparing creatives, emailers, content as per the need

·       Ensure all-around quality and consistency (style, fonts, images and tone)

·       Update website content as needed

Requirements:

·       Post Graduate/Bachelor’s degree in English, Journalism or related field.

·       A minimum of 2-3 years of experience writing content for online/offline media

·       Knowledge of digital marketing tactics, including SEO, email marketing and web analytics

·       Excellent writing skills, as well as the ability to communicate and collaborate effectively

Experience in ultra-luxury/luxury segment or product line is preferred.  

Responsibilities

● Use markup languages like HTML to create user-friendly web pages

● Maintain and improve the website

● Optimize applications for maximum speed

● Design mobile-based features

● Collaborate with back-end developers and web designers to improve the usability

● Get feedback from, and build solutions for, users and customers

● Write functional requirement documents and guides

● Create quality mockups and prototypes

● Help back-end developers with coding and troubleshooting

● Ensure high-quality graphic standards and brand consistency

● Stay up-to-date on emerging technologies

Requirements and skills

● Proven work experience of 4-5 years as a Front-end developer

● Hands-on experience with markup languages

● Experience with JavaScript, CSS and jQuery

● Familiarity with browser testing and debugging

● In-depth understanding of the entire web development process (design, development and deployment)

● Understanding of layout aesthetics

● Knowledge of SEO principles

● Familiarity with software like Adobe Suite, Photoshop and content management systems

● An ability to perform well in a fast-paced environment

● Excellent analytical and multitasking skills

● BSc degree in Computer Science or relevant field

Roles & Responsibilities :-

1. Create and optimize digital campaigns on Google Ads & Facebook

2. Prepare and setup Campaign proposals on Google Ads & Facebook platform (such as Search, Display & Remarketing)

3. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs)

4. Positive & Negative Keywords Research & Analysis Quality Score PPC Bid Management, A/B testing of ads & landing pages

5. New Strategies & Recommendations (such as Ad Extensions, Custom audience, dynamic campaigns & dynamic re-marketing etc)

6. Brainstorms new and creative growth strategies through digital marketing

7. Measure and report performance of all marketing campaigns, and assess against goals

8. Identifying new business leads and contributing to the expansion of business activities

9. Preparing campaign budgets and work schedules, as well as setting project deadlines

10. Developing link building strategies.

11. Analyzing keywords and SEO techniques used by competitors.

12. Should play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers

Skills Required :-

1.At least 2 years of exp in the advertising industry.

2. leading and managing SEO/SEM

3. Experience in optimizing landing pages and user funnels

4. Experience with A/B and multivariate experiments & In-depth knowledge of Google Ads and Facebook Paid Ads

5. Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, SEMRush, etc.)

6. Experience in setting up and optimizing PPC campaigns on all major search engines

7. Knowledge about LinkedIn Marketing

8. Proficiency in campaign management software, such as HubSpot Marketing

9. Extensive experience in client relationship management

Selected intern's day-to-day responsibilities include:

1. Work with the on-site Social Media Manager to create and implement campaigns
2. Develop content calendars on a weekly and monthly basis for company brands
3. Monitor analytics with social media team to identify viable ideas
4. Create engaging blog and social media content
5. Assist in the general distribution of press releases and media alerts
6. Provide support to our marketing team at live and online events

• Designing and building the WordPress website front-end
• Creating the website architecture
• Designing and managing the website back-end including database and server integration
• Creating landing pages 
• Generating WordPress themes and plugins
• Conducting website performance tests
• Troubleshooting content issues
• Monitoring the performance of the live website and improving it
• Work on SEO and Optimise continuously for website using Google Analytics
• Assist in Social Media Management and Email Marketing
• Stay updated with latest web technologies, SEO Tools and Website optimising tools and widgetss
• Managing Social Media Management Tools

• Designing and building the WordPress website front-end
• Creating the website architecture
• Designing and managing the website back-end including database and server integration
• Creating landing pages 
• Generating WordPress themes and plugins
• Conducting website performance tests
• Troubleshooting content issues
• Monitoring the performance of the live website and improving it
• Work on SEO and Optimise continuously for website using Google Analytics
• Assist in Social Media Management and Email Marketing
• Stay updated with latest web technologies, SEO Tools and Website optimising tools and widgets
• Managing Social Media Management Tools

• Plan, monitor and execute organic Social media growth strategies on all relevant social media platforms for the company and its clients.
• Excellent and confident communicator to be able to understand and convey the strategies, and plan to the client and internal team.
• Be actively involved in SEO efforts
• Write content for marketing and website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics)
• Acquire insight into online marketing trends and keep strategies up-to-date
• Developing and optimizing quality paid advertising campaigns across various networks such as Google Ads & Google Shopping, Facebook Ads, Instagram, LinkedIn and more. TikTok & Snapchat Ads are a bonus.

• Skills and experience in creative content writing (Important)
• Fair understanding of digital marketing concepts and best practices
• Working knowledge of Internet and SAAS tools like Google Sheets, Google Slides, etc
• Exposure to SEO concepts
• Exposure to web analytics tools (e.g. Google Analytics, etc)
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills

Duties/ Responsibilities

• Performing exhaustive research to gain in-depth knowledge of all customer personas
• Creating specifications and content appropriate for the brand's customer personas
• Planning the editorial calendar and content proposition
• Developing content governance guidelines for tone, style, and voice of all content, and ensuring they are followed
• This role is 50/50 conceptualizing and executing. You must be able to not only ideate and pitch your own create concepts to your peers and management, but also work with a team to execute others’ ideas when needed.
  
  Collaborate as part of a small, agile video team producing original video content for digital platforms from script to shoot to edit and delivery.
  
  Create content for social channels, with a clear understanding of how users engage with social creative across formats and platforms.
  
  Develop best practices and expertise around creating, publishing and distributing videos specific to various digital platforms, and train teammates in those best practices.
  
  Qualifications / Skills :
  
  5+ years of experience in a creative agency, production company, or in-house at a brand pitching and editing video content for social and digital channels.
  
  Should have a proven track record of creating content for a company/ Individual.
  
  Detail-oriented, fast learner, and able to manage your own time.
  
  Can effectively cope with change, shift gears comfortably, decide and act without having the total picture. Cut your own way through ambiguity and engaging management smartly when needed.

Benefits:

• This is a full time position, working from office. Office Address: Lexicon International School, Kalyani nagar, Pune.
• Transportation reimbursement is available.
• Medical Insurance available.
• Leadership & Development training for all manager-level employees
• Salary will be as per the skills and the experience of the applicant.

Creador Designs is a graphic design company specializing in logo creation, business branding design, packaging, and website development. Founded in 2014, Creador Designs offers corporate identity design and branding services to small businesses and start-ups. Over the years, we have grown to become one of the most respected online brands for logo design, corporate identity, and web design.

We offer you the opportunity to work with leading and dynamic brands all around the world every day. We are looking for a talented individual for the position of Sales & Marketing Executive. Apply to us and unleash your curiosity and challenge your ideas. As you strive to make a real difference, we'll strive to make you a better you!

Qualification: BBA/MBA in sales and marketing or
Graduation with specialization in Sales & Marketing.
Experience: 1 - 2 years.

Expected Work : The Sales and Marketing Executive -
⦁ Must meet and exceed sales targets.
⦁ will generate business from new and existing clients.
⦁ Must demonstrate exceptional interpersonal skills to build long lasting strategic relationships with the client.
⦁ Should manage complex negotiations and prepare sales pitches.
⦁ Will organise on-field sales visits.
⦁ Should be able to handle multiple projects at once.
⦁ Must aim to achieve monthly and annual targets.
⦁ Will review sales performance.
⦁ Must have a proficient understanding of email marketing, social media marketing and digital marketing.
⦁ Will be working closely with Graphics Design, Web Development, Business Finance Teams to achieve joint ambitions.
⦁ Should efficiently manage inter-departmental communication.

We're looking for leaders with - owner's mindset, passion, and agility.

• Experienced in creating microcopy that will drive visitors towards taking the right actions across our website
• Experienced in writing technical documents like product sheets, product manuals, technical guides, tutorials, etc
• Experienced in proofreading and editing content copies
• Experienced in creating content as per our Ideal Customer Profile
• Work with the marketing team for generating fresh content ideas
• Should have basic knowledge of search engine optimization
• Experienced in creating concise, eye-catching, and innovative headlines and a body of technical documents.
• Experience- 5-10years
• Salary -5-15lpa

YOUR ‘OKR’ SUMMARY

OKR means Objective and Key Results.

As a Content Writer at Coredge, you need to write B2B focused and technical whitepapers, briefs, articles, web

content, data sheets and product documentations to promote our high stable products and solutions. Utilize

industry best practices and familiarity with the organization's mission to inspire ideas and content.

What you will do?

• Research industry-related topics (combining online sources, interviews and studies) & produce technical

content

• Work along with product architects and engineers to product technical content.
• Write articles, whitepapers, technical briefs, data sheets to promote our products and solutions
• Develop and maintain product documentations
• Submit work to technical managers for input and approval
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Handle Company internal and external newsletter
• Identify customers’ needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images and tone)
• Write and Update website content as needed
• ADDON - Manage WordPress website and keep in up to date with latest happenings. Monitor and analyze

the performance of key performance indicators (KPIs) to offer suggestions for improvement

Additional Skills:

• Proven work experience as a Technical Content Writer, Copywriter or similar role
• Portfolio of published articles
• Knowledge of SEO, basic digital marketing
• Should have intermediate knowledge of WordPress. Should be hand-on with all part of WordPress
• Experience doing research using multiple sources
• Familiarity with web publications
• Excellent writing and editing skills in English
• Ability to meet deadlines
• BSc in Marketing, English, Journalism or related field. Technical or engineering education is addon.

Additional Advantage:

• Deep understanding of technology and passionate about what you do.
• Background in designing high performant scalable software systems with strong focus to optimize

hardware cost.

• Solid collaborative and interpersonal skills, specifically a proven ability to effectively guide and

influence within a dynamic environment.

• Strong commitment to get the most performance out of a system being worked on.
• Prior development of a large software project using service-oriented architecture operating with real

time constraints.

What's In It for You?

• You will get a chance to understand and write about cloud-native and hyper-scale products.
• You will be working with industry leaders in cloud.
• You can expect a steep learning curve.
•  

Benefits & Perks:

• Competitive Salary
• Health Insurance
• Open Learning - 100% Reimbursement for online technical courses.
• Fast Growth - opportunities to grow quickly and surely
• Creative Freedom + Flat hierarchy
• Sponsorship to all those employees who represent company in events and meet ups.
• Flexible working hours
• 5 days week
• Hybrid Working model (Office and WFH)
•  

Our Hiring Process:

Candidates for this position can expect the hiring process as follows (subject to successful clearing of every round)

• Initial Resume screening call with our Recruiting team
• Next, candidates will be invited to solve thought exercises.
• Next, candidates will be invited for first technical interview
• Next, candidates will be invited for final technical interview
• Finally, candidates will be invited for Culture Plus interview with HR
• Candidates may be asked to interview with the Leadership team
• Successful candidates will subsequently be made an offer via email

As always, the interviews and screening call will be conducted via a mix of telephonic and video call.

So, if you are looking at an opportunity to really make a difference- make it with us...

Coredge.io provides equal employment opportunities to all employees and applicants for employment and prohibits

discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability

status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other

characteristic protected by applicable central, state or local laws.

EDUCATION: MBA/PGDM in Marketing, Bachelors in Marketing, or related experience in marketing / Bachelor’s or master’s degree in marketing or a related field

EXPERIENCE: 3-5 years of experience in Digital Marketing, SEO, & Social Media content creation and functions in Service Industry. Proven working experience in digital marketing, particularly within the B2B Industry.

WORK-LOCATION:

Koregaon Park, Pune. Onsite. Full time employment

COMPETENCIES / SKILLS:

This position will be responsible for Digital Marketing Strategies, managing marketing agencies, managing a team of SM associates, generating organic and paid leads from electronic, social, and digital media. The profile would require to:

• Develops digital marketing strategy by studying target market, tracking changes in given metrics to achieve the marketing goals, identifying customers and their current and future needs, and monitoring the competition.
• Plans and executes all web, SEO/SEM, database marketing, email, social media, and PPC advertising campaigns.
• Collaborates with internal & external teams to create content and SEO strategies and optimize user experience.
• Experience in setting up and optimizing PPC campaigns on Google & Facebook.
• Designs, builds, and maintains our social media presence.
• Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Search Console Hubspot, WebTrends, SEMRush, etc.)
• Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
• Measures and reports performance of all digital marketing campaigns and assesses against goals KPI.
• Identifies trends and insights, and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
• Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
• Maintains digital marketing staff job results by counselling and disciplining employees; and planning, monitoring, and appraising job results.
• Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities.

PERSONALITY & OTHER TRAITS:

• Should be highly up-to-date with changing marketing trends web technology
• Must have good writing skills with attention to details.
• Designs, builds, and maintains our social media presence.
• Must be able to think creatively about innovative approaches to marketing and increase brand awareness.
• Excellent communicator, Smart, Charming, Extrovert, Disciplined, Punctual, Mature & Good team player.
• Good IT skills in Word, Excel, Outlook & Presentation.
• Working knowledge of HTML, CSS, word-press website development and constraints.

Key Skills

Social Media Content Creation / SEO / Content Marketing/ B2B Marketing / SEM / Backlinks Building / Campaign Management / Facebook Ads / Google AdWords

Ésah Tea is a brand devoted to giving you the ultimate tea experience. We believe that joy and warmth can be shared in many forms but is best when shared with a cup of tea. Our tea is made with absolute care and honesty by the best growers in Assam who believe in only giving the best.

Our tea is the perfect harmony of aesthetics, flavor, complexity, and health. Our mission to give you the best tea experience as a result of the respect we have for the art and craft of tea making and its culture. Directly from the tea gardens of Assam, from the most authentic growers with finesse in the cultivation of tea, our mission is to give you the best experience. We care about our environment and believe in sustainable and ethical extraction and production. Our initiative to switch to plastic-free teabags is a result of adopting sustainability as an ethic.

Ésah Tea recently raised a Pre Series A round from a well-known VC and has some milestones that the company would like to achieve. As it is well known in the eCommerce industry, achieving higher milestones month after month, year after year is a standard. Hence, Ésah Tea is looking to build a core team that can take it towards the next stage of its eCommerce journey. So if you think that you are perfect to work in a Startup, Let's have a chat.

The Job

• Manage paid acquisition channels like Google Ads and Facebook Ads. Analyze the results and optimize individual campaigns.
• Be responsible for the ROI of dozens of campaigns you execute.
• Own, drive, and report on crucial marketing efficiency metrics such as CAC, LTV, and, ROAS
• Understand your target audience and customer behaviors. You create strategies and campaigns, understanding the entire user journey from account creation until purchase.
• Analyze creative data and make recommendations to the Creative designers
• Come up with a hypothesis and test it scientifically to consolidate learnings, thereby increasing the baseline of the team's quality.
• Document findings in a structured way to contribute to the company's global knowledge base

Collaborate with international peers in other geographical markets to keep the highest possible baseline quality in your campaigns.

The Ideal Candidate

• 2-4 years of paid marketing experience, preferably in consumer-facing products
• Fluent in English (Advanced writing and speaking English skills)
• Experience with creative experimentation
• Experience with fast-paced, high growth startups
• Strong analytical and problem-solving skills
• A natural strategist
• Makes fast business decisions that prove to be profitable

Nice to have

• SQL
• Understanding of ad platforms algorithms

Experience with programmatic media (DSP)

Note: Must Be willing to relocate to Guwahati, Assam

https://www.cloudanix.com">Cloudanix helps companies with security and operational excellence for their cloud infrastructure. Organizations use multiple cloud platforms, across multiple regions via multiple accounts - and this is all used by their multiple teams.

We offer a Central Dashboard and set of tools which cross-functional teams (Cloud Operation, Security, Risk, Engineering) team members use to manage the cloud operations in a timely and secure manner.

Cloudanix is driven by a mission that every consumer should be entitled to secure and reliable apps. We want Cloud Operation team members, of both startups and enterprises to have all the necessary tools to operate securely and effectively using cloud technologies.

We are backed by https://ycombinator.com">YCombinator and some great investors. Our customers are across the US, UK and India.

About the Team

Sujay Maheshwari, has worked both as Engineer and Product Manager at several startups and large companies in US, London and India. He has built and run a successful startup in New York with customers like HSBC, JWT, and several other popular names.

For the past several years he has been part of the Cloud journey in various roles at Pantheon, Moodys, HPE, Cloud Foundry, and other Silicon Valley companies.

Purusottam Mupunu, excels in both Saas and Cloud space. He has built and run engineering teams across the US and India. He is based out of Sunnyvale, California and is an expert in AWS, Azure, and GCP cloud technologies.

He started his journey as a software developer and today leads Cloudanix’s engineering team.

About the Role

You have an opportunity to join our passionate team working towards building our vision collectively. We are a young organization and there is a tremendous opportunity to learn, deliver and grow.

We are handcrafting our Marketing team from the ground up so that we succeed in our ambitious mission. If you are not afraid to take on an audacious goal and are absolutely in love with technology, you are looking at the right role!

This role is for a SEO Specialist at Cloudanix.

TL;DR: You will be responsible for managing all SEO activities (On Page and Off Page) such as content strategy, link building and keyword strategy to increase rankings on all major search networks.

Your Responsibilities

• You will absolutely make sure that every day you are learning something new about our users, technology, and how to scale a company from a startup to a large organization
• Implement strategy for Off page SEO optimization.
• Monitor website hygiene monitor and identify common mistakes.
• Build high quality backlinks
• Perform ongoing keyword research including discovery and expansion of keyword opportunities
• Check Google Analytics and Keyword Rankings regularly
• Understand current content on site and strategize a content marketing plan to boost organic traffic.

Qualifications

• Outcome-oriented. Not reactionary articulates the desired outcome and works collaboratively to create a path to achieve it
• You love tools, automation, streamlining things
• Good knowledge of the tech side of SEO and should be able to point errors on the page or in code which would improve keyword ranking
• Hands-on knowledge of SEO tools like SEMRush, Ahrefs, Screaming Frog, Google Search Console, Google Keyword Planner, Moz etc.
• Knowledge of standard and current SEO practices.

What can you expect in return?

• An opportunity to work on greenfield projects and making a dent in SaaS ecosystem
• At par market salary
• A diverse set of people who are focused and mission-driven, working towards solving an acute pain for the customers
• Flexi work culture. We don’t have any strict office hours. Our work-from-home policy is absolutely amazing!

We are currently looking for a Senior SEO and PPC Marketing Expert who will work with a team of developers, Product Owner, and Managers. You shall be responsible for conceiving and conducting the user research to translate them into actionable best SEO practices, activities and paid campaigns. You will also design the overall accessibility and 'findability' of the mobile application and web-platform, as well as other associated websites.  

• Gather the user requirements in collaboration with the Product Owner and Manager.
• Prepare and present the rough drafts to internal teams.
• Assist in translating best practices that lead to targeted organic user experiences.
• Helping to facilitate the product owners' product visions by researching, conceiving and implementing best SEO + PPC practices to achieve the targest.
• Help identify design problems and devise elegant solutions.
• Work with the team to create a strategic design and SEO decisions related to core, and new, functions and features.
• Take a user-centered design approach and rapidly test and iterate your designs.
• Collaborate with a cross-functional team of designers, product managers, and leads on all phases of the product development life cycle
• Incorporate best practices for accessibility, usability, web performance, and design into our products and ultimately champion more consistent and delightful user experience.
• Work with front-end developers and designers in all aspects of UX development.
• Perform research, evaluations, and validations of moderate complexity.
• Provide solutions using appropriate research methodology, tools, and protocols considering a user-centered approach.
• Perform usability/heuristic evaluations and validations across the product or solution life-cycle.

            Minimum Eligibility:

• Minimum 3 -4 years of experience in SEO and PPC
• Ability to effective communications and collaboration with other designers and product owners/managers to ensure the best possible ways of UX experience.
• Creative and Artistic nature.
• Knowledge of PPC and automation platforms would be ideal
• Experience in taking input from multiple sources and synthesizing it into coherent design ideas.
•  

Job Purpose 

We are looking for a one man/woman army kind of person, who is a self starter and takes any initiative to its logical conclusion. Loves to play with new ideas for digital marketing, and can wear multiple hats as required.

A passionate person who loves the freedom of trying out new things and at the same time loves to learn from others.

Key Areas of Responsibility

B2B marketing to generating leads, working with the product and development team to evolve the product to increase conversion at every step of the customer journey.

Desired Candidate Profile

Essential Skills 

Reliable, Accountable and Trustworthy.

Good in English (spoken and written).

Ability to quickly understand the market and product. Loves to do research and arrange the tasks based on achievable milestones.

Must have some prior experience in digital marketing.

Plz write in no more than 100 words (and no BS plz) why we should hire you while applying.

• Responsible for requirements understanding, propose architecture, detailed design,
• development and timely deliverables with the highest quality standards.
• We are looking for Product creators who can work with minimum inputs from business and are able to deliver products quickly and with quality.
• This person should have worked in Enterprise class product from scratch.
• Start-up experience would be highly desirable.
• Tech Stack: React.js, HTML, CSS, AWS, MySQL, Razor Pay, Google Analytics, SEO, Dev Ops, CI/CD Pipeline

We are looking for a marketer with 3+ years of experience promoting B2B SaaS Product by designing and executing innovative marketing strategies to generate B2B leads. The various initiatives include:

1. Competitive Research and Market Analysis
2. Driving traffic to website to generate leads and tracking conversions, and key KPIs
3. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
4. Launch optimized online adverts through Google AdWords to increase company and brand awareness and conversion
5. Monitoring of Leads from all the Online Channels
6. Prepare online newsletters and promotional emails and organize their distribution through various channels
7. Responsible for Managing Online Brand and Product Campaigns to Raise Brand Awareness
8. Manage SEO, SEM and Content Management
9. Plan and monitor the ongoing company presence on social media (Quora, LinkedIn, Twitter, Facebook, etc)

Skills:

We are looking for someone who has exposure to the following:

• Needs to know Lead Generation, Lead Nurturing, Demand Generation, Email Marketing, Marketing Automation, Campaign Management, Web Traffic and Conversion, Lead Qualification Programs, Automated Nurture Campaigns, Marketing Funnel Management.
• Must have excellent Oral and Written communication skills.
• Must have excellent understanding of digital marketing concepts and best practices
• Hands-on experience in Marketing Automation tools, Google Analytics, Google Adwords and LinkedIn Ads.
• Must have hands on experience in handling CRM’s and its integration with third party plugins.
• Strong analytical skills and data-driven thinking and knowledge of web analytics tools (e.g. Google Analytics, SEMRush, etc.)

Job Summary
Profile : Content Writer

Exp: 2-6 yrs

Job Responsibilities
Develop highly effective original and SEO targeted contents.

Write blog and articles for our products and services.
Write scripts for video contents.
Write convincing answers on "Quora" related to our products and services.

Write copies for social media marketing.

Write "how to" articles / blog postings.
Write press releases related to our products and services.
Promote the company's products through social media channels using unique writing skills.
Collaborate with technical team to develop content plans.
Brain storming, writing and producing high quality content on a regular basis.

Job Skills

Impeccable communication skills, especially in writing. Ability to write clear, concise and correct English with a persuasive spin.
Must possess a good understanding of technology related products and services.

Should have the basic understanding of Keyword relevancy and keyword density and should also be familiar with Keyword placement and other SEO best practices.Quora answers and articles according to the requirements.
Should possess flexible writing style to address multiple target audiences.

Notice Period - 15 days - 1 Month

Location - Pune

Biddano  is seeking a  multi-skilled candidate with a keen eye for design for the position of Frontend Developer. He/She will be responsible for ensuring the alignment of web design and user experience requirements, optimizing web pages for maximum efficiency and maintaining brand consistency across all web and mobile pages, among other duties. 

 The ideal candidate will have strong personal accountability for results, strong commitment to teamwork in support of the company's success, adherence to ethical business practices, and comfort operating in a start-up environment with an ability to prioritize and drive actions to closure.

a start-up environment with an ability to prioritize and drive actions to closure.

Frontend Developer

Responsibilities:

• Use markup languages like HTML/JS/CSS or SCSS to create user-friendly web pages
• Maintain and improve web application and mobile applications.
• Optimize applications for maximum speed
• Design mobile-based features
• Collaborate with back-end developers and web designers to improve usability
• Get feedback from, and build solutions for, users and customers
• Write functional requirement documents and guides
• Create quality mockups and prototypes
• Help back-end developers with coding and troubleshooting
• Ensure high quality graphic standards and brand consistency
• Stay up-to-date on emerging technologies 

Skills Required:

• Proven work experience as a Front-end developer
• Hands on experience with markup languages
• Experience with JavaScript, CSS and jQuery
• Familiarity with browser testing and debugging
• In-depth understanding of the entire web development process (design, development and deployment using AWS S3 or AWS EC2)
• Understanding of layout aesthetics
• Knowledge of SEO principles
• An ability to perform well in a fast-paced environment
• Excellent analytical and multitasking skills
• B.Tech degree in Computer Science or relevant field
• Frontend technology:
• Angular 2+, typescript. (Required)
• React
• Mobile technology:
• Flutter/Dart or other Core Android/IOs development. (At Least one of them required)

• Bitbucket/GIT pipelines for automatic build and deploy.
• JIRA
• Testing with professional test cases.

Experience :

• Minimum 4-7 years of  experience as a Frontend Developer
• Masters in Computer Science, Engineering or similar relevant field

• Optimizing copy and landing pages for search engine optimization
• Performing ongoing keyword research including discovery and expansion of keyword opportunities
• Researching and implementing content recommendations for organic SEO success
• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
• Track, report, and analyze website analytics and PPC initiatives and campaigns
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion and optimization
• Research and implement search engine optimization recommendations
• Research and analyze competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
•  

Zoop.one is Looking for a Talented App Marketer who will create and execute effective acquisition strategies, launch new marketing programs, build relationships with networks and publishers, and optimise activities for return on investment and cost-efficiency.

Job Brief :

Establish, implement and measure the effectiveness of mobile app paid advertising initiatives to drive adoption and engagement of our mobile app.

Responsible for managing online advertising and display campaigns, preferably third party app advertising campaigns with mobile ad networks 

 Plan, execute and manage the daily content of various channels (local and international), including social media, mobile app and video etc.

Creating strategies for generating bold and innovative ideas for growth via paid channels

managing advertising campaign execution, creating and optimising campaigns, analysing traffic data and solving problems).

Responsible for tracking, attribution, and overall data access to analyse key metrics including cost to acquire, quality of the traffic by source, and return on investment.

Provide complete performance reporting and analysis on all mobile marketing campaigns and take relevant action on insights gained.

Identify and manage new & existing content providers, including both individuals and financial corporates.

Responsible for new customer acquisition via our mobile app.

Required Skills and Experience:

Must have experience in Mobile App marketing, UAC and app install campaigns on various paid and owned media like Google, Facebook, Apple Search Ads, etc

Worked on Google Analytics, Appsflyer, Clevertap and other popular tools for mobile attribution, acquisition, re-engagement..

Must have experience in paid mobile app marketing, mobile marketing, digital marketing, and/or display and search marketing..

Should understand the concepts of Lifetime value of a user (LTV) and its application.

Must have experience in delivering customer acquisition growth and optimisation across key metrics.

Experience

At least 3+ years of experience in App Marketing/ digital marketing/ financial editorial /Content Management .

Data-driven mindset with excellent analytical and problem-solving skills.

Experience Working within the Fintech ecosystem is a must.

Job Summary
Digital Marketing Executive will work with the Marketing team and be responsible for :
a)To Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
b)Design, build and maintain our social media presence
c)Collaborate with internal teams to create landing pages and optimize user experience
d)Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and c
Responsibilities and Duties

• Reviewing and analyzing client sites for areas that can be improved and optimized

• Preparing detailed strategy reports
• Identifying powerful keywords to drive the most valuable traffic
• Running PPC campaigns
• Writing powerful calls-to-action to convert visitors
• Email Marketing , Social Media Marketing, Content writing
• Filling websites and other content with effective keywords
• Writing effective SEO content for blogs, websites and social media accounts
• Developing link building strategies>
• Analysing keywords and SEO techniques used by competitors
• Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines
• Compiling and presenting SEO guidelines

  Qualifications and Skills
  Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  Experience in setting up and optimizing Google Adwords campaigns
  Working knowledge of HTML, CSS, and JavaScript development and constraints
  Strong analytical skills and data-driven thinking
  Up-to-date with the latest trends and best practices in online marketing and measurement

  • Prior experience in content marketing, content growth and SEO
  • Working knowledge of search engine optimization practices
  • Outstanding ability to think creatively, strategically , and identify and resolve problems
  • Excellent verbal and written communication skill
  • Ability to work within a team and independently
  • Familiarization Google analytics
  • Experience with website optimization tools
  • Strong organizational, time management, and analytical skills
  • Should be independently able to create & handle all social media activities like Linkedin, FB, Twitter, Instgram etc.
  • Should be able to create content for posts, write blogs on our services & be able to write case studies & white papers.

• Strategies for engaging, creative, and innovative content for regularly scheduled posts, keeping in touch with all the latest Trends on Social Media for brand development.
• Oversee all existing clients, along with overview and maintenance of social media accounts on Facebook, Instagram, Twitter, Linkedin, Youtube, Behance,etc.
• Coordinating with the team to create relevant and engaging content which will add to the Recall Value.
• Audit and analyse social media presence, including digital advertising costs and returns.
• Analyse social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for campaign improvement.
• Get in touch with businesses which would be interested in our services and products, both international and domestic.
• Should be active 24/7 on Social Media and ensure that Our Online Presence is always active, by liking, commenting, sharing, tagging and retweeting relevant content on all platforms.
• We need someone who knows how to reach the masses by tailor making content to attract followers.
• We need an influencer with a large social media presence, who know all the cheat codes required to increase our online presence and following.

Product marketers play a crucial role in positioning products/services the right way to the right people because they have a deep understanding of your target customers and how our products and services fulfil their needs. As a product marketing specialist, you will be on the team responsible for telling the world (and enterprises) the story of our product. You will be expected to be an avid advocate for our product feature set and its benefits. We’re looking for a passionate, go-getter who will have the opportunity to make a big impact on a tightly knit team that is building enterprise software. 

This could be an excellent opportunity to take your career to the next level and learn a lot more along the way, hopefully you’ll teach us a few things too!

• You will be required to create product content (e.g. sales enablement documentation, case studies, product videos, website copy, blog posts, Quora/forum responses) to articulate the benefits of our products to the world.
• Work on thetactical campaign execution. Daily hands-on work will include email builds/sends, landing pages, dynamic content, A/B tests, list imports, and database management.
• You will also set up, test, maintain, and report on recurring and triggered campaigns. Improve initiatives around lead targeting, A/B testing, and deliverability.
• You may be required to manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant.
• You will be expected to build product page content, optimize the conversion paths on those pages, and use dynamic call-to-action to create and test buyer stage-specific calls-to-action.
• Manage both on-page SEO and off-page SEO for the company.
• Collaborate with content marketing and blog contributors to create high-quality content around important, relevant terms.
• Manage and improve organic search engine performance and goal-setting based on clickthrough rates, traffic, and conversions. Track lead generation activities.