Job Description We are looking for a Digital Marketer responsible for developing, executing & managing online marketing campaigns with the goal of increasing brand awareness, engagement and revenue. You are a data-driven marketer who is passionate about delivering business performance through digital marketing. Required Skills: - In-depth knowledge and experience of Google AdWords, Facebook ads, DSP Platform - Experience in managing and optimizing SEM and Facebook campaigns across online channels to accomplish business goals - Certified in Advance Search as a Google Adwords professional and in Web-Analytics as a Google Analytics Professional (preferable) - Passion for marketing consumer internet product, strong analytics driven approach combined with eagerness to talk to users and create the best campaigns - Experience of driving innovative customer acquisition through digital marketing in/for a product startup is preferred - Strong communication (Verbal and Written) - Self-starter and ability to work with minimum supervision - Team Player, flexible and open to changing priorities Responsibilities: - Develop of a digital marketing strategy for user acquisition/ sales. - Plan digital marketing campaigns, including - SEM, Display, Video, Social channels - Execute PPC/paid campaigns across adwords, bing, facebook - Measure and maintain reporting dashboard on the performance of all digital marketing campaigns - Attain key performance indicators such as reducing the cost per lead, cost per install, cost per order, cost per acquisition - Manage and optimize ad spend across the channels in a data driven approach Education UG - B.Tech/B.E. - Engineering/ Maths; PG - M.Tech/ MBA
The duration of this internship is 3 months. You will learn about Content Marketing, managing customers, creating content for diverse audiences. We work with some of the best brands like Swiggy, Coverfox, Pharmeasy etc
As a Marketing Manager, you will use your entrepreneurial mindset to bring new ideas to the team, and your experience in B2B marketing will help you to proactively implement creative digital marketing strategies. • Develop and manage integrated programs including content strategy, thought leadership development, lead generation approach, and digital and social media strategy • Conceptualise, edit and produce written, visual and video content • Generate & execute email marketing campaigns • Work closely with senior management and sales team to develop promotional material • Develop and refine messaging, competitive differentiation and marketplace positioning through industry research
Looking for a candidate having - Good Communication Skills - Basic understanding of social media - Willingness to learn and work in a demanding environment
Job Description: Key Functional Areas of Responsibility • Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages • Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific • Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects • Implement link building campaigns in coordination with client SEO goals • Keep pace with SEO, search engine, social media and internet marketing industry trends and developments • Monitor and administer web analytics dashboards and reports • Monitor and evaluate search results and search performance across the major search channels • Communication to team and management on project timelines and results • Work closely with the other team members to meet goals Professional Competencies • Passion for SEO and internet marketing • Outstanding ability to think creatively, and identify and resolve problems • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere • Ability to clearly and effectively articulate thoughts and points • High levels of integrity, autonomy, and self-motivation Professional Skills & Qualifications • 1 – 2 years’ experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO) • Proficiency in MS Excel, PowerPoint, and Word • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool • Experience working with popular keyword Tools.