Ecommerce Manager

Shopify Growth Lead

Location: Hybrid Type: Full-time Experience: 5-6 years 

About NapChief

NapChief is a fast-growing D2C kidswear brand. We sell through our own website (napchief.com) and all major marketplaces including Myntra, FirstCry, and Amazon. At Nap Chief, we're redefining kids' wear for a new generation of parents. We craft premium, super-soft clothing that kids love to wear and parents trust.Our mission is to empower the young generation and we are looking for you to join forces with us to conquer this mission. 

About the role

You will own the website business end-to-end: revenue, profitability (CM2), merchandising, conversion, retention, and the promotional calendar. Everything that determines whether napchief.com grows profitably sits with you. You operate it like your own store, working through a junior team and in partnership with the performance marketing lead.

Responsibilities

Revenue and P&L ownership

• Own monthly and quarterly website revenue targets and CM2 (contribution margin) targets. Build the revenue plan: traffic × conversion × AOV × repeat rate, and manage every lever in it.
• Report weekly on revenue performance, drivers, and corrective actions in the business review.

Merchandising and launches

• Own the site merchandising calendar: new collection drops, product launches, collection pages, bestseller placement, and catalog presentation.
• Plan launches for a seasonal kidswear line — winter-weight and summer-weight assortments, size runs, and gifting windows — jointly with the fashion buyer so demand plans are backed by inventory.
• Own pricing and offer architecture on the website: bundles, sets, first-purchase offers, and price-point strategy.

Promotions and sale events

• Own the full sale calendar: festive-season events, end-of-season sales, and campaign-led promotions.
• Design promotion mechanics (tiered offers, bundles, category-level discounts) that deliver revenue spikes while protecting contribution margin — moving beyond blanket sitewide discounting.
• Run each event end-to-end: stock planning with the buyer, site preparation, communication plan across email/WhatsApp/ads, live monitoring, and post-event P&L review.

Retention and CRM

• Own the full repeat-purchase system: email, WhatsApp, and SMS marketing — segmentation, campaign calendar, and automated flows (welcome, post-purchase, replenishment/size-up, winback, abandoned checkout).
• Own cohort retention and LTV: track repeat rates by cohort, diagnose drop-offs, and build programs that bring customers back as their kids grow into the next size.
• Own the post-purchase experience on the website side: order communication, review collection, and the "how did you hear about us" survey program.

Conversion rate and AOV

• Own funnel performance: landing pages, collection pages, PDPs, cart, and checkout. Run a continuous, prioritized testing program.
• Own AOV programs: bundling, upsells, cross-sells, and free-shipping thresholds.
• Own the Shopify tech stack: app selection, site speed, search and navigation, and theme-level improvements (directing developers/tools as needed).

Performance marketing partnership

• Allocate acquisition budgets to the performance marketing manager based on the revenue plan; review return jointly every week. You are mutually accountable — their new-customer numbers feed your revenue targets.

Analytics and team

• Maintain the website dashboard: conversion, AOV, repeat rate, cohorts, CM2 by category — the numbers leadership reviews weekly.
• Manage and develop the junior team (marketing executives and performance associates), setting their weekly plans and reviewing output.

KPIs you own

• Website revenue vs plan
• CM2 (contribution margin) on website business
• Conversion rate, AOV, repeat purchase rate / LTV
• Sale-event revenue and margin outcomes

Requirements

• 5-6 years in D2C with recent, hands-on revenue ownership — you have grown a store's numbers yourself, with results you can quantify and defend. "Worked at a D2C brand" in a coordination or support role does not qualify.
• Fluency across the Shopify ecosystem: storefront, apps, analytics, and CRM/marketing tools (Klaviyo or equivalent email platform; WhatsApp marketing tools).
• Strong analytical grounding: cohort analysis, funnel metrics, unit economics, and margin math are daily working tools for you.
• Experience planning and running sale events with P&L accountability.
• Experience getting work done through a junior team — this role is an enabler, not a solo contributor.
• Background in a growing brand or startup environment, where targets moved and you moved with them.

An Ecommerce Executive is responsible for managing and optimizing product listings across various online marketplaces. The role involves setting up new products, ensuring accurate and engaging content (titles, descriptions, images, pricing), and maintaining catalog quality.

They coordinate closely with the marketing team to align on campaigns, promotions, and digital assets, and work with the sales team to track performance, inventory, and pricing strategies. The role also includes monitoring listing performance, resolving issues, and ensuring products are visible, competitive, and up to date across all platforms.

Quick Commerce & E-commerce Executive

About the Role

We are looking for a Quick Commerce & E-commerce Executive to manage day-to-day operations across our online sales channels, including quick commerce platforms, marketplaces, and D2C operations. The ideal candidate should be detail-oriented, proactive, and comfortable managing inventory, order flow, and platform coordination.

Key Responsibilities

• Manage product listings and operations across quick commerce and e-commerce platforms
• Coordinate inventory planning and stock updates across channels
• Monitor order flow, fulfillment, and dispatch timelines
• Schedule and track FBA and marketplace shipments
• Coordinate with warehouse, logistics, and platform partners
• Track stock levels and prevent inventory stock-outs
• Monitor returns, cancellations, and operational issues
• Ensure smooth backend operations across all sales channels
• Generate and maintain operational reports as required

Requirements

• 1–3 years of experience in e-commerce, marketplace, or quick commerce operations
• Experience working with platforms such as Amazon, Flipkart, Blinkit, Zepto, Swiggy Instamart, BigBasket, or similar
• Familiarity with Shopify, Shiprocket, marketplace portals, and FBA operations
• Understanding of inventory management and order fulfillment processes
• Strong attention to detail and organizational skills
• Ability to coordinate with multiple stakeholders and solve operational issues
• D2C or consumer brand experience preferred

What We're Looking For

• Strong ownership mindset
• Excellent execution and follow-through
• Problem-solving attitude
• Ability to work in a fast-paced environment
• Willingness to learn and grow with the company

Location

Full-time, in-office role near Kudlu Gate Metro Station, Bangalore.

Location: Kolkata

About the Role

Work directly with the founders to build and scale Vaayu's online business (Pretline Brand). Own the complete D2C growth engine—from customer acquisition and website conversion to retention and profitable revenue growth.

Key Responsibilities

• Own Meta & Google Ads strategy, execution, and optimization.
• Drive profitable customer acquisition and scale online revenue.
• Improve website performance by working closely with the Shopify team on landing pages, product pages, and conversion optimization (CRO).
• Build customer retention and repeat purchase strategies through CRM and remarketing.
• Monitor and improve key business metrics including ROAS, CAC, MER, AOV, CVR, LTV, Repeat Purchase Rate, and Contribution Margin.
• Collaborate with creative, content, and influencer teams to improve campaign performance and brand growth.
• Identify growth opportunities through data analysis, testing, and experimentation.

What We're Looking For

• 5–8 years of hands-on core D2C performance marketing experience.
• Proven experience growing a fashion, lifestyle, beauty, or premium consumer D2C brand.
• Strong expertise in Meta Ads, Google Ads, Shopify, conversion optimization, and retention marketing.
• Deep understanding of the complete D2C growth funnel—from acquisition to repeat purchase.
• High ownership, commercial mindset, and ability to execute in a fast-paced founder-led environment.

Location: Chennai (On-site)

Experience: Minimum 2+ years in e-commerce operations

About the Company

A leading premium menswear brand with a strong omni-channel presence across India. The company is known for its high-quality apparel and growing e-commerce footprint via its own platform and leading marketplaces.

Role Overview

The Ecommerce Manager – Operations will be responsible for ensuring seamless marketplace operations, catalog accuracy, supply chain coordination, and operational excellence across platforms. This role requires strong analytical skills, vendor management capabilities, and hands-on execution to support digital growth.

Key Responsibilities

• Marketplace Operations: Manage daily operations across Amazon, Flipkart, Myntra, Ajio, TataCliq, and other marketplaces.
• Catalog Management: Oversee product listings, SKU creation, stock updates, and campaign readiness.
• Order Fulfillment: Coordinate with supply chain teams to ensure timely dispatches, inventory accuracy, and smooth customer experience.
• Vendor & Partner Coordination: Liaise with marketplace SPOCs, logistics partners, and internal teams for operational efficiency.
• Performance Monitoring: Track KPIs including order accuracy, turnaround time, returns, and reconciliation.
• Process Optimization: Identify gaps, streamline workflows, and implement automation for efficiency.
• Compliance & Reporting: Ensure adherence to marketplace policies and generate weekly/monthly operational reports.

Desired Skills & Competencies

• Strong knowledge of e-commerce operations and marketplace workflows
• Advanced proficiency in MS Excel; familiarity with ERP/e-commerce tools preferred
• Analytical mindset with problem-solving orientation
• Excellent communication and stakeholder management skills
• Ability to work on-site in Chennai with cross-functional teams

Education

• Bachelor’s degree in Business, Commerce, or related field
• MBA preferred but not mandatory

Note: The interested professionals with relevant experience should be currently based in South India.

Role Overview (Digital Marketing Manager (3–5 Years Experience)

We are looking for a hands-on marketing professional who can own end-to-end digital marketing - from building visibility to generating qualified leads.

This role is a mix of organic growth + paid campaigns + outbound outreach.

Key Responsibilities

1. Organic Growth (SEO + Content)

• Manage and improve website SEO (on-page + off-page)
• Plan and publish content (blogs, landing pages, case studies)
• Improve search rankings and organic traffic

2. Social Media Management

• Manage LinkedIn and other relevant platforms
• Create and schedule posts consistently
• Build brand presence and engagement

3. Outreach & Lead Generation

• Run outbound campaigns via LinkedIn and email
• Identify target prospects and generate leads
• Build and manage outreach pipelines

4. Email Marketing

• Create and execute email campaigns
• Handle newsletters, cold email sequences, and follow-ups
• Track performance and optimize campaigns

5. Paid Marketing (Ads)

• Run and manage ads on Google, LinkedIn, and Meta
• Optimize campaigns for lead generation and ROI
• Test creatives, audiences, and messaging

6. Analytics & Optimization

• Track performance across channels
• Improve conversion rates and campaign effectiveness
• Share simple, actionable reports

What We’re Looking For

• 3–5 years of experience in digital marketing (preferably IT/services)
• Strong understanding of SEO, social media, and lead generation
• Experience with LinkedIn outreach, email tools, and ad platforms
• Ability to execute independently (hands-on role)
• Data-driven mindset with focus on results

Nice to Have

• Experience in B2B or SaaS marketing
• Familiarity with tools like HubSpot, Apollo, Google Analytics, etc.

Role Overview (Digital Marketing Manager (3-5 Years Experience) 

We are looking for a hands-on marketing professional who can own end-to-end digital marketing - from building visibility to generating qualified leads. 

This role is a mix of organic growth + paid campaigns + outbound outreach. 

Key Responsibilities 

1. Organic Growth (SEO + Content) 

• Manage and improve website SEO (on-page + off-page) 
• Plan and publish content (blogs, landing pages, case studies) 
• Improve search rankings and organic traffic 

2. Social Media Management 

• Manage LinkedIn and other relevant platforms 
• Create and schedule posts consistently 
• Build brand presence and engagement 

3. Outreach & Lead Generation 

• Run outbound campaigns via LinkedIn and email 
• Identify target prospects and generate leads 
• Build and manage outreach pipelines 

4. Email Marketing 

• Create and execute email campaigns 
• Handle newsletters, cold email sequences, and follow-ups 
• Track performance and optimize campaigns 

5. Paid Marketing (Ads) 

• Run and manage ads on Google, LinkedIn, and Meta 
• Optimize campaigns for lead generation and ROI 
• Test creatives, audiences, and messaging 

6. Analytics & Optimization 

• Track performance across channels 
• Improve conversion rates and campaign effectiveness 
• Share simple, actionable reports 

What We’re Looking For 

• 3-5 years of experience in digital marketing (preferably IT/services) 
• Strong understanding of SEO, social media, and lead generation 
• Experience with LinkedIn outreach, email tools, and ad platforms 
• Ability to execute independently (hands-on role) 
• Data-driven mindset with focus on results 

Nice to Have 

• Experience in B2B or SaaS marketing 
• Familiarity with tools like HubSpot, Apollo, Google Analytics, etc. 

Develop and execute marketing strategies aligned with business objectives.

Plan and manage digital marketing campaigns across multiple channels.

Manage SEO, SEM, social media, email marketing, and content marketing activities.

Develop strategies to increase website traffic, leads, and conversions.

Manage social media presence across LinkedIn, Instagram, Facebook, and other relevant platforms.

Coordinate the creation of marketing content, advertisements, landing pages, and promotional materials.

Conduct market and competitor research to identify trends and opportunities.

Plan and execute lead-generation campaigns.

Monitor campaign performance and optimize marketing activities based on data.

Track key metrics including website traffic, leads, conversion rates, engagement, CAC, and ROI.

Collaborate with sales, product, design, and other teams.

Manage marketing budgets and ensure effective allocation of resources.

Build and maintain brand consistency across marketing channels.

Prepare regular marketing performance reports for management.

About Starbond

Starbond is a growing direct-to-consumer brand focused on delivering high-quality products and an excellent customer experience. We are looking for a hands-on Marketing Manager who can turn data, customer insights, and strong execution into profitable growth.

About the Role

The Marketing Manager will own Starbond’s direct-to-consumer growth engine across paid acquisition, retention, lifecycle marketing, content, SEO, answer engine optimization (AEO), social media, conversion optimization, and agency performance. This role requires a strong command of unit economics—including customer lifetime value (LTV), customer acquisition cost (CAC), CAC payback period, gross margin, and contribution margin—and the ability to convert these metrics into sound growth decisions.

You will directly manage marketing agencies across Meta, Google, email, and AEO while leading the internal Marketing team, setting clear performance standards, and giving the CEO timely visibility into results, risks, and recommended actions.

Key Responsibilities

DTC Growth and Customer Acquisition

• Develop and lead the DTC acquisition strategy across Meta Ads, Google Ads, Shopify, email, SEO, social media, Amazon alignment, and other relevant channels.
• Manage marketing for profitable growth—not revenue or ROAS alone—by incorporating product margin, contribution margin, retention, and customer quality into decisions.
• Establish acceptable CAC thresholds by product, customer segment, campaign, and channel, and recommend when to scale, restructure, reduce, or discontinue investment.
• Align advertising, creative, landing pages, offers, product positioning, inventory availability, and operational readiness.

LTV, Retention, and Lifecycle Marketing

• Maintain a clear and consistent LTV methodology using customer revenue, purchase frequency, retention, gross margin or contribution margin, and cohort data.
• Analyze LTV and retention by acquisition source, product, cohort, and customer segment, and use the findings to improve channel and offer decisions.
• Lead strategies that improve repeat purchase rate, purchase frequency, average order value, cross-sell, replenishment, retention, and win-back performance.
• Oversee email and lifecycle marketing quality, segmentation, deliverability, revenue contribution, and customer communication accuracy.

Paid Advertising and Conversion

• Oversee paid media strategy, budget pacing, campaign structure, audience strategy, creative testing, attribution, and landing-page performance.
• Establish clear testing, scaling, optimization, and stop-loss rules, and require decisions to be supported by sufficient data and financial context.
• Review performance at the channel, campaign, audience, creative, product, and cohort levels.
• Partner with the Web Developer on Shopify priorities, site performance, conversion rate optimization, tracking, and quality assurance.

Agency and Vendor Management

• Directly manage marketing agencies across Meta, Google, email, and AEO, including scopes of work, deliverables, timelines, communication standards, SLAs, KPIs, reporting, ownership, and escalation procedures.
• Use agency scorecards and recurring performance reviews to track KPI attainment, SLA compliance, output quality, timeliness, efficiency, and business results.
• Require root-cause analysis and time-bound corrective action plans for missed targets, SLA breaches, quality issues, reporting gaps, or inefficient spend.
• Independently validate agency recommendations and recommend contract expansion, renegotiation, reduction, replacement, or termination when appropriate.
• Ensure Starbond retains access to and ownership of advertising accounts, data, dashboards, creative files, documentation, and intellectual property.

Content, Creative, and Brand

• Maintain an active content and creative pipeline supported by clear briefs, owners, deadlines, QA standards, and success metrics.
• Ensure reliable content-production support is available when external resources are required.
• Create a structured process for testing creative concepts, hooks, formats, messages, offers, and calls to action.
• Protect product positioning and perceived value by avoiding excessive reliance on discounting and ensuring marketing claims are accurate and supportable.
• Ensure approved assets are properly named, organized, and stored in company-owned systems.

Team Leadership, Process, and Reporting

• Lead the internal Marketing team by setting clear responsibilities, deadlines, quality standards, KPIs, communication expectations, and individual performance targets.
• Conduct regular coaching, one-on-ones, performance reviews, and accountability conversations; identify skill gaps and coordinate development or corrective action with HR.
• Make timely recommendations regarding training, role clarity, workload changes, reassignment, or other performance actions when standards are not met.
• Create and maintain marketing processes, approval flows, reporting definitions, campaign documentation, and quality-control systems.
• Maintain a weekly marketing scorecard that distinguishes leading and lagging indicators and explains what changed, why it changed, and what action is required.
• Proactively escalate material risks and present concise, financially grounded recommendations to the CEO.

What Success Looks Like

• Marketing data, forecasts, campaign reports, creative briefs, and recommendations are accurate, validated, and financially grounded.
• Campaigns, agency deliverables, reports, corrective actions, and launches are completed on time, with blockers escalated early.CAC, LTV, LTV:CAC, MER, ROAS, contribution margin, retention, and cohort performance are consistently defined and used to guide decisions.
• Marketing investment produces profitable customer growth, stronger retention, faster learning, higher-quality execution, and stronger brand protection.
• The Marketing team and external agencies operate with clear ownership, measurable standards, and consistent accountability.

What We’re Looking For

• Proven experience leading DTC or e-commerce marketing across paid acquisition, retention, lifecycle marketing, content, and conversion optimization.
• Strong working knowledge of CAC, LTV, LTV:CAC, MER, ROAS, contribution margin, retention, cohort analysis, and marketing attribution.
• Experience managing Meta Ads, Google Ads, email marketing, SEO, AEO, Shopify, and agency partners.
• Demonstrated ability to manage budgets and make channel decisions based on profitability and customer quality.
• Experience leading and developing marketing team members, setting KPIs, and managing performance.
• Strong analytical judgment with the ability to challenge assumptions, validate agency recommendations, and translate data into clear actions.
• Excellent written and verbal communication, with a proactive and concise reporting style.
• Highly organized, accountable, and comfortable working in a remote, fast-moving environment.

We seek a highly motivated Marketing Manager to join our dynamic team at Hiraya Digital. The ideal candidate will have a strong background in design and marketing, with the ability to create and manage engaging social media content. They should possess excellent communication skills, be fluent in English, and be available during US time zones.

Responsibilities:

● Develop and execute a comprehensive marketing strategy aligned with client needs and goals.

● Lead the marketing team in creating innovative campaigns to engage clients' target audiences.

● Closely involved in cross-checking, approving, and overseeing social media postings.

● Oversee the creation of high-quality content such as social media graphics, content calendars, emailers, and websites.

● Collaborate with cross-functional teams to address clients' challenges in real time.

● Work closely with graphic designers and video editors to produce compelling visual content.

● Implement digital marketing strategies to enhance brand visibility and drive website traffic

.● Stay updated and Manage paid advertising campaigns, including Google Ads, Facebook Ads, and other platforms.

● Analyze campaign performance metrics and recommend optimizations.

● Stayupdated with digital marketing trends and best practices.

● Provide strategic solutions and act as a thought leader within the team.

● Effectively communicate ideas and strategies to clients.

● Thrive in a fast-paced work environment. Requirements

: ● Minimum3years of working experience as a Marketing Manager.

● Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.

● Proven experience in project management.

● Proven experience in digital marketing or marketing coordination roles, with a solid understanding of social media platforms.

● Excellent written and verbal communication skills, with the ability to craft engaging content.

● Strong organizational and time-management skills, capable of handling multiple tasks and deadlines.

● Ability to work independently and collaboratively in a fast-paced, remote work environment.

● Availability to collaborate during US time zones as needed. Expertise in Software:

● Expertise in Meta suite (Instagram, Facebook, Whatsapp).

● Expertise in Design tools such as Photoshop and Illustrator.