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Remote only
1 - 2 yrs
₹1L - ₹2L / yr
Google Adsense

Requirements


1.Proven experience managing digital advertising campaigns, with a focus on Google Ads, Instagram Ads, and other major platforms.

(Experience in edtech industry is a plus)

2. A results-driven mentality with a focus on delivering measurable outcomes and ROI

3.Creative Mindset & Strong Analytical skill to manage campaign performance

4,Knowledge of SEO principles and experience with search engine marketing (SEM) is a plus.

5.proficiency in digital advertising tools and platforms like google ads , google Analytics

6. Able to manage multiple projects simultaneously, and meet deadlines

7. ⁠Excellent communication skills with the ability to collaborate effectively with cross-functional teams.

8. ⁠Basic Editing Skills


Responsibilities


1. Develop and execute digital advertising strategies tailored to promote our EdTech app and its features.


2.Manage all aspects of online advertising campaigns across various platforms, including but not limited to Google Ads, Instagram Ads, and facebook ads.


3.Conduct thorough market research and audience analysis to identify target demographics and refine targeting strategies.


4.Create compelling ad creatives, including copywriting and visual assets, that resonate with our audience and drive engagement.


5.Monitor campaign performance closely, analyzing key metrics such as CTR, CPA, and ROI, and adjust strategies accordingly to meet KPIs.


6.Stay up-to-date with industry trends, emerging technologies, and best practices in digital advertising, particularly within the EdTech sector.


7.Provide regular reports and insights on campaign performance, highlighting successes, challenges, and recommendations for improvement..

8. Given the requirement work on any tasks given by the marketing team

Read more
LambdaTest

at LambdaTest

3 recruiters
Madhuri Sandur
Posted by Madhuri Sandur
Noida
2 - 5 yrs
₹10L - ₹15L / yr
Google Adsense
campaign marketing

Responsibilities:

  • Develop and execute performance marketing strategies to drive customer acquisition and revenue growth.
  • Manage digital advertising campaigns across Google Ads optimizing for ROI and KPIs.
  • Conduct keyword research, audience targeting, and segmentation to enhance campaign effectiveness.
  • Analyze campaign performance, generate reports, and provide insights for optimization.
  • Collaborate with cross-functional teams to align marketing efforts with business objectives.
  • Stay updated on industry trends and best practices to drive innovation and improvement.


Qualifications:

  • Bachelor's degree in Marketing, Advertising, or a related field.
  • 2- 3 years of experience in performance marketing or digital advertising for a SaaS company.
  • Proficiency in digital advertising platforms and analytics tools.
  • Strong analytical and communication skills.
  • Certifications in relevant platforms are a plus.


Read more
COD Trees
Abhisake Jain
Posted by Abhisake Jain
Remote only
1 - 3 yrs
₹1.2L - ₹3L / yr
Google Adwords
Google Adsense
skill iconGoogle Analytics
Google Search Appliance
Digital Marketing
+4 more

We are looking for a dynamic and experienced professional to join our team as a Digital Marketing Specialist. This role will primarily focus on collecting, analysing, and interpreting digital marketing data from around the world, with additional responsibility for managing our social media platforms. The ideal candidate will have a strong background in digital marketing analytics, along with proven expertise in social media management across diverse regions and cultures.


Responsibilities:


  • Develop and implement data collection strategies to gather digital marketing performance data from diverse geographic regions.
  • Utilize web analytics tools (e.g., Google Analytics, Adobe Analytics) to track and analyze website traffic, user behavior, and conversion metrics across different countries and regions.
  • Monitor and analyze digital advertising campaigns across multiple platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to assess performance and ROI on a global scale.
  • Manage social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram) across multiple countries and regions, including content creation, scheduling, posting, and community engagement.
  • Develop and implement social media strategies to increase brand awareness, engagement, and follower growth in target markets.
  • Create dashboards and reports to visualize key digital marketing metrics and insights for stakeholders at all levels of the organization.
  • Perform in-depth data analysis to uncover actionable insights and optimization opportunities for improving digital marketing performance.
  • Identify and implement data quality improvements and best practices to ensure accuracy and reliability of marketing data across global channels.
  • Stay abreast of emerging technologies and industry trends in digital marketing analytics, and recommend innovative approaches to data collection and analysis.


Job Type: Full-time

Salary: ₹10,000.00 - ₹25,000.00 per month

Benefits:

  • Flexible schedule
  • Internet reimbursement
  • Leave encashment
  • Paid sick time
  • Work from home

Schedule:

  • Day shift

Supplemental pay types:

  • Commission pay
  • Yearly bonus

Education:

  • Bachelor's (Preferred)

Experience:

  • Digital marketing: 1 year (Preferred)
  • total work: 1 year (Preferred)



Read more
Kolkata
2 - 6 yrs
₹2.5L - ₹4L / yr
Search Engine Optimization (SEO)
PPC
Google Adsense
ADS
Social Media Marketing (SMM)
+3 more


Role Description

This is a full-time on-site role for a Digital Marketing Specialist. The Digital Marketing Specialist will be responsible for the day-to-day tasks of managing and executing social media marketing campaigns, analyzing and reporting web analytics, creating and implementing online marketing strategies, and ensuring effective communication with internal and external stakeholders.


Qualifications

  • Digital Marketing and Online Marketing skills
  • Social Media Marketing skills
  • Web Analytics skills
  • Strong experience in PPC management
  • Ability to collaborate and communicate with cross-functional teams
  • Knowledge of SEO and SEM principles
  • Experience with Google Analytics, AdWords, and social media analytics platforms
  • Bachelor's degree in Marketing, Communications, or a related field


Read more
Mediagarh

at Mediagarh

1 recruiter
Pankaj Budhwani
Posted by Pankaj Budhwani
142, ravi nagar,near amargarh resort, behind bhansali bhawan, pal road, Jodhpur
3 - 5 yrs
₹4L - ₹6L / yr
Google Adsense
Instagram
Communication Skills
Facebook Marketing
skill iconGoogle Analytics
+1 more

should have basic knowledge of meta ( FB and Instagram postings), meta ads, Google ads. 

-should be good enough in market and trend research. 

-should have good interaction with the team and  their capabilities. 

- should be able to acknowledge and train the team on the latest trends and keep the team motivated. 

-very good communication skills to interact with clients. 

-be in continuous engagement with the clients and understand their views



Read more
Decoding Youth Talent
Delhi
1 - 6 yrs
₹5L - ₹10L / yr
Digital Marketing
Social Media Marketing (SMM)
Social media management
Email Marketing
Content Marketing
+4 more

Decoding Youth Talent (DYT) Private Limited is a sports technology start-up which aims to enable coaches, clubs and academies to scout, hire and develop youth talent through technology


DYT is incubated and backed by one of the most prestigious MBA institutes in Asia, the Indian Institute of Management, Lucknow (IIM-L).


Position Overview:

We are seeking a highly motivated and experienced Product marketer to lead a dynamic team of social media marketers, including social media analysts, content analysts, graphic designers, video editors, and a sales team. The ideal candidate will be responsible for creating, executing, and managing marketing strategies, campaigns, and sales efforts to drive user acquisition, engagement, and retention on our platform.



Key Responsibilities:

Strategy Development:

  • Develop and implement a comprehensive product marketing strategy to increase platform awareness and user engagement.
  • Analyze market trends and competitor activities to inform marketing strategies.


Social Media Management:

  • Lead and mentor a team of social media analysts and content creators.
  • Manage and grow our presence on social media platforms such as Instagram, LinkedIn, and Facebook.
  • Plan and schedule social media content, including posts, stories, and engagement tactics.
  • Analyze and report on social media performance metrics.


Content Creation:

  • Oversee the creation of engaging and visually appealing content, including graphics, videos, and written materials.
  • Ensure that content aligns with the brand and resonates with the target audience.
  • Develop and maintain an editorial calendar.


User Engagement:

  • Develop and execute campaigns and strategies to keep users engaged with the platform.
  • Gather user feedback and insights to improve the platform's user experience.
  • Implement customer feedback into product improvements.


Data Analysis and SEO:

  • Utilize Google Analytics and other analytics tools to monitor website traffic and user behavior.
  • Implement SEO best practices to improve the platform's visibility in search engines.


Campaign Management:

  • Plan and execute advertising campaigns through platforms like Google AdSense.
  • Monitor campaign performance, optimize ad spend, and maximize ROI.


Sales Team Leadership:

  • Lead and manage a sales team responsible for selling platform subscriptions and services to football academies and other stakeholders.
  • Set sales targets, develop strategies, and monitor sales team performance.
  • Collaborate with the sales team to align marketing efforts with revenue goals.


Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field. Master's degree is a plus.
  • Proven experience in product marketing and sales, preferably in the sports or technology industry.
  • Strong understanding of digital marketing strategies, social media, content creation, and SEO.
  • Proficiency in Google AdSense and Google Analytics.
  • Excellent communication and leadership skills.
  • Creative thinking and ability to generate innovative marketing and sales ideas.
  • Ability to analyze data and draw actionable insights.
  • Strong project management and organizational skills.


Read more
8Views

at 8Views

1 recruiter
Krishna Chaitanya
Posted by Krishna Chaitanya
Hyderabad
2 - 4 yrs
₹5L - ₹8L / yr
Google Adsense
Facebook Marketing
LinkedIn
Product launch
Microsoft Excel

Job Summary:

We are looking for an experienced Campaign Manager who can combine strategic thinking, marketing, and analytical skills with initiative and drive. The ideal candidate should be a logical thinker, who can also be creative and feel comfortable managing complicated campaigns across a range of search engines, social media, and other online advertising platforms.


Job responsibilities:

Campaign Managers at 8 Views bring together strategic thinking, marketing, and analytical skills to manage complicated campaigns across search engines, social media, and other advertising platforms. You are the right fit if you are a logical thinker who has the drive to consistently take initiative and deliver creative solutions.

  • Work majorly on lead generation and e-commerce campaigns on leading Ad platforms (Google AdWords, Facebook Ads, LinkedIn, Amazon etc.)
  • Analyse and optimize campaigns on a daily basis
  • Work closely with the client and account manager, along with the content, design, and technology teams to generate business results for brands
  • Launch, manage, and monitor Ad accounts 
  • Prepare projections for the campaigns and exhaustive reports for the campaigns
  • Have excellent Microsoft Excel skills (v-lookups, pivot tables, formulae, etc.)
  • Require assistance in creating a campaign entirely from the ground up.


Job Requirements:

  • Launching and optimizing campaigns across various platforms Like Google, Facebook, LinkedIn etc
  • Weekly and Monthly reports
  • Internal and External meetings
  • Ads plan and Strategy
  • Ad Budgeting
  • Collaboration with Internal team and Clients
  • Handling performance marketing for at least 5 to 6 clients
  • Analyse data from Ad dashboards and CRM to enhance performance of each client
  • Use A/B testing and other testing methodologies to improve campaign performance
  • Minimum 2 year of experience is required in performance Marketing.


Read more
Apps10X

at Apps10X

4 recruiters
Aneesa Pathan
Posted by Aneesa Pathan
Bengaluru (Bangalore)
3 - 6 yrs
₹4L - ₹8L / yr
Digital Marketing
Search Engine Optimization (SEO)
APP MARKETING
Email Marketing
Database marketing
+6 more

Hi there! Thanks for taking the time to check us out - we’re flattered. Reading the description below might take a few minutes, but we promise it is all worth it.

Let’s start with

The Opportunity

If you live and breathe digital marketing, we want to talk to you. We are looking for a Sr.Digital Marketing Executive to develop, implement, track and optimise our digital marketing campaigns across all digital channels. Your work will directly impact millions of lives as you will be working on one of our high growth products. We have over 100 Million users across all our products and we are growing exponentially.

What we believe:

Our number one priority is company culture. our whole belief is that “your culture is your brand”

● All the team members are open to converse, helping and teaching

● You will always be noticed for your better work and rewarded.

● Great work-life balance with the flexibility of you deciding your working hours.

● No bossy culture

● The relationship with the founder is more like a partnership & he is always open to listening to you and ready to go beyond the extra mile when you need him.

Feel free to reach out to any of our team members. They can share their first-hand experience.

Responsibilities:

● Plan and execute all digital marketing, performance marketing campaigns including SEO/SEM, app marketing, marketing database, email, social media and display advertising campaigns.

● Performing App Store Optimization & Search Engine Optimization activities for generating organic traffic.

● Design, build and maintain our social media presence.

● Promoting app on various platforms.

● Creating viral & trendy content.

● Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

● Brainstorm new and creative growth strategies.

● Plan, execute and measure experiments and conversion tests.

● Collaborate with internal teams to create landing pages, web pages and other merchandising collaterals and optimise the user experience.

● Utilise the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.

● Instrument conversion points and optimise user funnels.

● Collaborate with agencies and other vendor partners.

● Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

● Participate in market and user research to identify new product features, trends and opportunities that will drive our business growth and transformation.

● Monitor cohort performance from channels and campaigns, conduct research and use it to understand user needs, identify key improvement areas, product & process iterations for driving sales & user growth.

● Planning and executing campaigns, including web, SEO/SEM, social media, content, email and display advertising.

● Weekly-Monthly Stats Report

Requirements:

● MBA/BBA/B.E/B.Tech degree in Marketing, Engineering or a related field.

● 3+ years experience in online advertising/marketing digital marketing.

● Experience in Organic Traffic Generation

● Experience in Social Media Optimization and Marketing

● Experience with Data Analytics for ASO and SEO.

● Experience in Keyword Research and Optimisation

● Experience in Competitor Analysis

● Understanding of How metadata differs across store pages and platforms.

● Demonstrable experience leading and managing SEO/SEM, performance marketing, app marketing, marketing database, email, social media and/or display advertising campaigns

● Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

● Experience in optimising landing pages and user funnels

● Experience with A/B and multivariate experiments

● Solid knowledge of website analytics tools (e.g., Google Analytics, Firebase and others)

● Working knowledge of ad serving tools (e.g., Taboola, DV 360, others )

● Experience in setting up and optimising Google Adwords campaigns

● Strong analytical skills and data-driven thinking

● Up-to-date with the latest trends and best practices in online marketing and measurement

● Excellent written and verbal communication.

● Experience in Digital Marketing with a specific focus in Google Ad words, Facebook Ads

● Responsible for creating and scaling Facebook, Adwords marketing campaigns

● Analyse data from various sources (Google Analytics, Facebook analytics, etc.) and find insights on how to grow faster

Are you the right person?

To make the cut, you must meet the following criteria -

● You are an impressively smooth talker who can get your point across with ease

● You are able to assess and understand a situation faster than Sherlock

● You love taking initiative and seeing a project through to completion

● You are creative and would love to experiment with new ideas

● You’re a pro at managing Google Play Console If you’ve worked in the mobile marketing space before, we would especially love to hear from you!

Location: Bengaluru (Koramangala) Experience: 3 to 6 years

Benefits :

● Health Insurance for yourself and your Parents- We know a healthy employee is a happy and productive employee. That’s why we offer a variety of health insurance options to meet your lifestyle. You’ll have access to the top providers and physicians available to you and your family.

● Office lunch - Daily free lunch

● Challenging work- All our products target 100+ Million users. One gets to work on scale and experience solving challenging problems.

● Great team- Like-minded talented team to work with

● MacBook to work- You decide your machine, however, we prefer Apple

● Career growth- Boost your career growth by 10X more learning and opportunities

● Team outing- Join us on our annual 2-3 days team outing! Our last one was in Ooty, Tamil Nadu

We’re passionate about enabling people to do their best work. We dream big and we’re looking for people who do the same. Come work with us and find out where your career will take you at Apps10X!

It’s a great opportunity to work on an important mission and join a fun, talented team. Share your portfolio - we want to see what you can do. :)We know that people are more than what’s on their CV.

If this role highlights your experience and gets you excited – please apply! 


Read more
Rubiq Solutions Private Limited
Deepali Khot
Posted by Deepali Khot
Panaji
2 - 5 yrs
₹2L - ₹5L / yr
Social Media Marketing (SMM)
Digital Marketing
Client Servicing
Google Adsense
skill iconGoogle Analytics
+8 more

Responsibilities:

· Excellent knowledge of all leading social media platforms such as, Facebook, Twitter, Instagram, LinkedIn etc.

· Assist with the planning of marketing strategies to help drive traffic and engagement to the website

· Produce content for social media channels such as Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.

· Keep up to date with any social media trends

· Track social media influencers

· Ensure you produce a consistent brand message across all the social media channels

· Regularly monitor competitor social media sites and create competitor analysis reports

· Contribute to the company blog

· Assist with social media performance reports

· Engage with social media users and respond to any mentions over Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.

· Writing effective SEO content for blogs, websites and social media accounts.

· Coordination with the digital marketing team to report findings and recommendations.

Qualifications:

· Outgoing and easy to work with.

· Substantial social media presence.

· Ambitious and hardworking.

· Knowledge of Adobe Photoshop/ Illustrator and video editing is an added advantage.

· Excellent communication skills

Relevant experience in determining a target audience and how to cater to unique marketing campaigns to capture their attention.

 

Read more
Mumbai
3 - 7 yrs
₹11L - ₹18L / yr
performance marketing
Google Adwords
Facebook Marketing
Performance Marketing
Digital Marketing
+1 more

Roles and Responsibilities:

Strategize & Execute campaigns on Facebook, Google Ads & other portals to drive growth.

Work on optimization of campaigns through lever like CTR, conversion rate, average order value, etc.

Analyzing & Reporting of Data & executing changes based on learnings.

Coordinate with agencies & design team to ensure campaign implementation.

Planning & Testing of creatives & Audiences Work on creatives & communication for the ads on various portals.

Understand business growth and track record through analysis

Requirements:

Digital Marketing

Experience: 3-4 years

Good written and verbal communication skills.

Knowledge of Microsoft Excel, Google/Facebook Ads and any other Paid Marketing certifications.

We need to have resumes that talk about ROAS, CAC, 

Read more
Bengaluru (Bangalore)
5 - 10 yrs
₹30L - ₹45L / yr
Google Adwords
PPC
Data Warehouse (DWH)
SQL
Web Analytics
+7 more

What is the role?

We are looking for a Senior Performance Marketing manager (PPC/SEM) who will be responsible for paid advertising for this company across Google Ads, Social ads and other demand-gen channels.

Our ideal candidate has a blend of analytical and creative mindset, passionate about driving metrics while also being very sensitive to brand and user experience, and distinctive at operating in highly collaborative and cross-functional settings. This role partners closely with our Sales, product, design, and broader marketing teams.

Key responsibilities

  • Strategise, execute, monitor, and manage campaigns across multiple platforms such as Google Ads (incl. Search, Display & Youtube),, Facebook Ads & Linkedin Ads.
  • Oversee growth in performance campaigns to meet the brand's business goals and strategies.
  • Should have hands-on experience on managing landing pages, keyword plans, ad copies, display ads etc.
  • Should have extremely good analytical skills to figure out the signals in the campaigns and optimize the campaigns using these insights. 
  • Implement ongoing A/B and user experience testing for ads, quality score, placements, dynamic landing pages and measure their effectiveness.
  • Monitor campaign performance & budget pacing on a day-to-day basis. 
  • Measure the Campaign performance parameters methodically, analyze campaign performance, compile and present detailed reports with proactive insights.
  • Be informed on the latest trends, best practices, and standards in online advertising across demand-gen channels.
  • Perform Media Mix modeling. Design, develop, and monitor other digital media buying campaigns.

What are we looking for?

  • 5-10 years of pure PPC experience, preferably in a SaaS company managing annual budgets of more than 2 mn USD.
  • Highly comfortable with Google Ads Editor, Linkedin Ads, Facebook Business Manager & such.
  • Strong working knowledge of PPC Automations/Rules/Scripts and best practices with the ability to analyze Campaign metrics on Excel/Data Studio and optimize campaigns with insights.
  • Experience working with Ad channel APIs and other data APIs to deep-dive into metrics & make data-informed optimisations.
  • [Good to have] Working knowledge of SQL, Data Warehouses (Bigquery), Data connectors/pipelines, blends/joints (for blending multiple data sources) etc.
  • In-depth experience with GA4. Clear understanding of Web Analytics.
  • Comfortable writing and editing content for ad copies, landing page snippets, descriptions, etc.
  • Experience with running Campaigns for US, European, and the global markets.

What can you look for?

A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of content, interact, and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the benefits of being at this company

We are

It  is a rapidly growing fintech SaaS firm that propels business growth while focusing on human motivation. Backed by Giift and Apis Partners Growth Fund II, Company offers a suite of three products - Plum, Empuls, and Compass. The company works with more than 2000 clients across 10+ countries and over 2.5 million users. Headquartered in Bengaluru, Company is a 300+ strong team with four global offices in Dubai, San Francisco, Dublin, Singapore, New Delhi.

Way forward

We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We however assure you that we will attempt to maintain a reasonable time window for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.

Read more
ALSOFT PVT LTD

at ALSOFT PVT LTD

1 recruiter
Jhilik Biswas
Posted by Jhilik Biswas
Kolkata
0 - 2 yrs
₹1L - ₹2L / yr
Web design
Digital Marketing
skill iconHTML/CSS
skill iconJavascript
Google Adsense
+3 more

Job Title- Web Designer cum digital marketer

Job Code- JOB004

JOB Description –  In search of a competent, talented web designer cum digital marketer with amazing user experiences, an eye for clean and artful web designs, and also has superior user interface design skills. Possess the ability to transform high–level requirements into interactive, intuitive, functional designs and artifacts. Skilled and proficient at growing the company’s presence in multiple digital channels.  We are looking for an ambitious, energetic one who can take responsibility to change the business spectrum from tech to marketing to the next level.

 

Responsibilities-:

  1. Plans and executes all web, SEO/SEM, database marketing, email marketing social media, and display advertising campaigns
  2. Designs, builds as well as maintains our social media presence
  3. Brainstorms new and creative growth strategies through digital marketing
  4. Conceptualizing website designs ideas, bringing simplicity and user-friendliness
  5. Quality to present and defend designs and key deliverables to peers and clients
  6. Establish goals and priorities for increasing customer loyalty and building a better brand
  7. Collaborates with internal teams to create landing pages and optimize user experience
  8.   “Know your audience” strategy . He/she must look at the demographics that is being targeted as audience plays an integral part in the look and function of the website
  9. Has liaison and collaborates with agencies and other vendor partners
  10. Measures and reports performance of all digital marketing campaigns and provides thought leadership and perspective

 

Requirements:

  • Full grasp on the English language is a must
  • Demonstrable graphic design skills with a strong portfolio
  • Proficiency in Photoshop, Illustrator, InDesign, Dreamweaver, Corel Draw, and other visual design and wire-framing tools
  • Excellent visual design skills with sensitivity to user interaction
  • Up to date with the latest web designs, techniques, and technologies trending in the market
  • Candidate should be adept to HTML, HTML5, CSS, CSS3 and JavaScript for rapid prototyping
  • Time management and planning skills. To regularly update tech blogs for the company website.
  • Gift of building rapport with colleagues. Should have skills to work under pressure and the ability to work within a team.
  • Having experience in Google AdSense and Graphic Design for SMM is highly recommended.
  • Proficient to use the latest software for presenting a range of graphics for the client’s Website, Logo, Banner, Brochure, and Graphic designs.
  • To perform keyword research and analysis for the company as well as clients. Should be very proficient with online keyword analysis tools like Google Keyword Planner, WordTracker, Keyword Discovery, etc.
  • Experience in Lead Generation Campaigns.

 

Experience – 0-2 years

 

Education- Any graduates in any specialization.  

  • But should have a full grip on computer programming, math, coding, and graphic design.
  • Having good knowledge of English(R/W/S) is eligible for this post.
  • Having diploma in Digital marketing is highly expected.

 

Positions- 2+

 

Salary- As per the industry standards

 

 

  

                                                          

Read more
Impact Guru

at Impact Guru

15 recruiters
Vasundhara  Chakraborty
Posted by Vasundhara Chakraborty
Mumbai
0 - 3 yrs
₹3L - ₹7L / yr
Google Adsense
Facebook Marketing
Search Engine Marketing (SEM)
campaign
performance marketing

Job Description:

 

Responsibilities:

 

·

Own end-to-end

execution, measurement, reporting, and optimization of campaigns across

channels with goals to increase New users Acquisition, Scale GMV across the

campaign, and deliver platform GMV & ROAS

·

Partner with

internal teams to optimize campaign performance (targeting, optimization,

creative direction, etc.)

·

On a day-to-day

basis, you will be expected to optimize campaigns based on data breakdowns and

insights.

·

Understand ways to

scale campaigns across platforms in an optimal manner.

·

Perform interest

research in Facebook using audience insights and ads manager.

·

Create audiences on

Facebook for custom, lookalike, and saved audiences.

·

Perform keyword

research using keyword planner and any other tools

·

Understand

operations of Facebook business manager, Google ads, pixels, etc.

·

Create a digital

media plan based on requirements across multiple platforms

·

Understand how

content works across different social media platforms

·

Create insightful

reports based on data from performance marketing campaigns

·

Tag with your copy

and art partners to achieve a digital-first creative output on campaigns.

Eligibility

·

Strong communication

skills

·

Strong creative and

analytical skills

·

Be able to take 100%

ownership of the process from start to finish

·

Strong quantitative

mindset & data-driven approach to digital marketing; expert in excel-based

data modeling, analytics tools.

·

Ability to multitask

in a fast-paced work environment.

·

Punctual and

dedicated to meeting goals & deadlines.

·

Able to effectively

work independently, and as part of a team.

·

An early adopter

attitude towards technology

Read more
Mumbai
2 - 5 yrs
₹2L - ₹5L / yr
Digital Marketing
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
PPC
skill iconGoogle Analytics
+2 more

Responsibilities:


● Researching and brainstorming each stage of the project
● Organize and oversee advertising/communication campaigns (social media etc.), exhibitions and
promotional events
● Conduct market research and analysis to evaluate trends & brand awareness
● Maintain relationships with media vendors and publishers to ensure collaboration in promotional
activities
● Identify target audiences, objectives and desired outcomes of marketing campaign
● Research and develop marketing strategy, and evaluate success strategy
● Develop content of marketing campaigns
● Stay up-to-date on current marketing trends
● Manage and allocate budget correctly

Qualifications:

● Bachelor's degree in marketing or related field
2 - 3 years of relevant experience
● Excellent research and writing skills, particularly as these apply to marketing
● Strong analytical, communication, time-management and creativity skills
● Strong ability to focus on customer/market and take initiative Experience with social media
Read more
Leading B2B2B Wallet
Agency job
via Unnati by Astha Bharadwaj
Mumbai
3 - 7 yrs
₹3.3L - ₹5L / yr
Content Writing
Content Writer
Content Marketing
Email Marketing
Social media management
+3 more
Work with a leading Fintech brand which is recording the highest yearly growth since its inception and is a partner to the businesses and banks alike.
 
Our client is a robust and secure fintech with global certification and a vision to transform the banking and payment industry by customizing the needs of every business worldwide. Started off as a digital payments solution provider, it eventually became a leader in white-labelled payments platform, where companies can transfer money to stakeholders or make payments to their vendors, clients and employees.
 
They also have partnered with various banks and financial institutions to help the banking customers to pay online or offline for multiple expenses like bill payments, recharges, ticket-booking, and even purchasing gift cards. With one of the lowest and most transparent pricing, they provide the best and customised solutions to individuals and businesses, while ensuring the products are robust, safe, fast and secure. Currently valued at $100Mn, the team is led by a fintech expert, offering more than 300 payment methods across 80+ Banks, and offices in India, UAE and Singapore.
 
As a versatile and go-getter Content Writer, you will work on the entire gamut of content writing like Blogs, Ad copies of Digital Media, E-mail Newsletters, Website etc and that will make the platform stand out in the confluence of Fintech-B2B conglomerates.
 
What you will do:
  • Working in an agile environment by keeping in mind the titbits of startup
  • Liaising with cross functional teams to get the errands done.
  • Formulating monthly social media calendar and devise content accordingly by knowing the fact of time and fraction of brand equity.
  • Adhering SEO and other guidelines while formulating the content.
  • Devising SEO friendly content such as Meta Title, Meta Description, Blogs & website content like Footer Pages, Product Description.
  • Conducting in-depth and regular audits of rivals content.
  • Devising niche, crisp, catchy and compelling content across all touch points.
  • Doing plagiarism check and proofreading of landing pages, ad copies etc.
  • Making sure the content is plagiarism free and inclined with the brand guidelines.
  • Making sure the content is precise before prevalence anywhere.

 

What you need to have:
  • Bachelor's degree required, preferably in English, Communications or a related field. Masters degree a plus
  • Familiarity with software like Microsoft Office, Google Docs and other tools which are inclined to content like plagiarism checker etc.
  • Strong presentation skills and excellent interpersonal skills - comfortable directing projects and taking on new tasks.
  • Proven ability to follow style guidelines
  • Impeccable spelling and grammar skills.
  • Proven work experience as a Content Writer, Copywriter or similar role.
  • Possess a thorough, up-to-date knowledge of B2B Fintech consortium.
  • Have knack to thrive in a fast-paced environment and to work independently and within a team as well.
  • Should be pretty much acquainted with copywriting.
  • Be adept in ad copies for the entire gamut of digital media like Google Ads, Social Media, SMS Marketing Campaigns, E-mail Marketing, Newsletter & as well as website content like Footer Pages, Product description etc.

 

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Remote, Baroda
3 - 7 yrs
₹5L - ₹7L / yr
Digital Marketing
Facebook Marketing
Facebook Insights
Google Adsense
skill iconGoogle Analytics
+1 more
This job is for the upcoming new and improved Spice Village Website - http://www.spicevillage.eu" target="_blank">www.spicevillage.eu (Launching in June 2021) 

Job Responsibilities - 
  • Creating engaging content and implementing strategic syndication across all our key social channels (SoMe and newsletter)
  • Daily interaction with our Spice Village community on social media platforms in both English and German(using Google Translate) 
  • Monitoring of performance indicators such as impressions, clicks, views etc and creating reports for these KPIs
  • Developing newsletter campaigns using MailChimp in both English and German
  • Identifying user growth partnerships and being proactive for these partnerships
  • Working with multiple internal stakeholders to develop beautiful brand-led content that’s appropriate for all social media platforms
  • Complete a monthly competitor analysis
  • Create Facebook ads and google ads based on the campaigns
  • Implement unique Facebook ad strategies and experiment using A/B testing 
  • Monitor paid campaign performance using commonly used KPIs 
  • Create a better social media experience for our followers rather than just focusing on promotions 
  • Track customer journey for customers coming through Social Media (Organic and Paid) 
 
Requirements 
  • Minimum 3 years experience in High Growth Company or Agency 
  • A proven marketer who understands and has worked in a high functioning, high revenue eCommerce brand or Agency 
  • Deep understanding of A/B testing, experimentation and eCommerce analysis 
  • An expert in analyzing data and creating reports
  • An expert in Facebook Ads and Google Ads 
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education asia

at education asia

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1 recruiter
HR Bijeta
Posted by HR Bijeta
Bhubaneswar
3 - 5 yrs
₹1L - ₹3L / yr
Digital Marketing
Google Adwords
Google Adsense
Ads design
Search Engine Optimization (SEO)
+4 more

Responsibilities and Duties

1.Create, categorize, and refine keyword lists to create a comprehensive campaign that drives qualified visitors to our site

  1. Perform management of PPC accounts on Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.
  2. Assist in the maintenance and monitoring of keyword bids, budget caps and other important account metrics.
  3. Create online banner adverts and oversee pay per click (PPC) ad management
  4. Track and analyze website traffic flow and provide regular internal reports
  5. Manage and maintain updates for keyword lists.
  6. Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting,

 display network, and other facets of paid search in accordance with client goals.

  1. Familiarity with Google Adwords reporting interface

Job Requirements:

  • Experience in Search Engine Optimizations (SEO) Search Engine Marketing (SEM) and Paid Search (PPC).
  • Proficiency in MS Office
  • Experience working with AdWords and Bing Ads
  • AdWords certification required
  • Ads 360 experience (previously Double-click Search)
  • BS/BA degree preferred
  • Agency experience preferred
  • High proficiency with Google Analytics, Bing Analytics, and other website analytics software
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