Job Description Looking for candidates to help set up Vcomply product marketing and lead nurturing infrastructure. Responsibilities include owning the content strategy and execution, working with digital marketing on distribution, marketing asset creation, working with customers to create case studies, white papers, and run webinars for Vcomply’s prospects and customers. You will also be responsible for creating the Vcomply customer community. The candidate will be a core part of the growth efforts of VComply and will get an upfront view of growing a SaaS company. This role reports to the head of growth. Duties & Responsibilities ●Nurture in-bound leads and helping convert them to sales qualified leads ●Develop content strategy and execute on the content calendar ●Build case studies on product use cases working with the customers and product team ●Work with the Head of Growth and digital marketing on marketing asset creation and distribution ●Set up landing pages and thought leadership blogs and help improve conversion for leads to sign up ●Set up webinars and other community events to engage prospects and existing customers ●Represent Vcomply at events (virtual for now) where we are sponsors and be an ambassador for the firm ●Manage freelancers, and in-house content writers and designers to create the best in class content ●Build strategy for creating a community for Compliance Officers and Vcomply Customers Team Function ●Work with growth leadership to effectively translate goals into actions ●Collaborate with sales and product teams’ team to drive engagement with customers and prospects ●Support in preparing reports and share insights by subsequent analysis of marketing performance Requirements Skills Required Knowledge, skills and experience ●4+ years of experience in Product Marketing. B2B SaaS experience with US market a plus ●Critical thinking, negotiating, and stakeholder management ●Excellent communication skills - listening, speaking, reading and writing ●Complete ownership - will not pass the buck and ready to go beyond call of duty ●Goal oriented – Ensure goals are achieved, and navigate road blocks by leveraging leadership where ever necessary. Qualification/Experience Required ●Above 4+ years of experience in community building and marketing with experience in the North American Market ●Experience in creating the right messaging for the customers, and driving towards engagement ●Has a bachelor’s, but relevant experience always trumps qualifications What will this role look like for you? In the first week 1.Onboard and integrate into Vcomply – meet the team, understand where we are and where we hope to be 2.Audit existing marketing content and initiatives within the company 3.Attend demos with customers and customer calls to understand pain points of customers and our offering 4.Learn about the compliance and risk industry and competition and competitor research In the first month 1.Learn about the compliance industry and the problems across industries – learn to speak the language of the industry 2.Create a hiring plan for the product marketing function for the goals set 3.Audit content and create a content strategy for the team and execute on the content calendar 4.Run experiments on the content that works and that does not work, set up processes to measure RoI for initiatives 5.Create a list of interesting conferences and partnerships to distribute content In the first quarter 1.Create a pipeline of qualified leads that can be transferred to sales for conversion 2.Leverage existing leads and remarket to them via existing and new channels 3.Set up multiple marketing asset distribution partnerships and create multiple channels for lead generation 4.Set up a process to develop white papers and thought leadership articles with industry leaders 5.Take ownership of industry conferences and meetups and be the representative for Vcomply 6.Work on reputation of Vcomply across vendors like G2/Gartner and work on the Vcomply brand In the first six months 1.Build and lead the product marketing team at Vcomply 2.Track leads and conversions by channel and advise on capital allocation 3.Set up Vcomply on the path to becoming the number 1 brand in the GRC space 4.Constantly improve the efficiency of marketing campaigns 5.Work with sales on battle cards and using assets for conversions Benefits About VComply VComply is a fast-growing SaaS GRC (Governance, Risk and Compliance) platform that helps organizations manage their compliance controls and risk in an intuitive manner. Vcomply brings a contextual understanding of GRC to compliance officers enabling them to achieve organization objectives while maintaining integrity and managing risk. VComply was founded in 2019 and is backed by Accel. We already have 25+ marquee customers across North America and Australia & New Zealand in our short existence. We provide organizations with configurable, yet plug and play GRC applications that needs zero development effort and infrastructure. Why VComply Opportunity to have direct impact on the growth of a fast growing & dynamic company Challenging work environment with End- to-end ownership of your role Incredible growth opportunities – we are a meritocracy, and the best will always have room for growth in the company Opportunity to work directly with senior leadership Accelerated learning environment with a high performing team surrounding you Culture that promotes challenging oneself & continuous improvement. Perks & Employee friendly policies.
Are you an expert marketer and keen to work in a SaaS environment, and want to give your career the right stepping stone, then read on. Our client is a unique SaaS-based platform, that helps business travelers get personalized travel itineraries. This gives companies and their employees access to enjoy cost-effective, convenient and rewarding travel options. While most of the other companies provide offline solutions, our client uses state-of-art technology and AI-based solutions to offer cheaper booking options, and other offers that cover end-to-end corporate travel and hotel bookings.Based out of Bangalore, with a young and raring team of marketing and engineering experts, spread across various cities, this 2-year old startup aims at becoming an integrated travel management company that works as a smart travel assistant. Their platform addresses travel issues for a gamut of customers ranging from large corporate with thousands of employees to other startups. As a Product Marketing Manager, you will work cross-functionally with both the sales and product teams to create product marketing content (e.g. case studies, sales enablement materials, product videos, web copies, competitive differentiation, white papers) that clearly and effectively communicates unique capabilities of our platform in customer language. What you will do: Driving the go-to-market strategy for company's ever-evolving product. You would be the in setting the GTM strategy for different markets and ensuring their flawless execution Understanding new markets, customer personas, geographies, products and competition and delivering actionable intelligence to the product, sales and other departments to maintain our competitive edge Engaging with partners, sales team and influencers to drive awareness and product demand. This will include collateral development, marketing events, and digital marketing activities. Collaborating with the marketing team to deliver high quality, high performing campaigns, assets, and activities that generates sales, and builds market share Owning Customer Marketing activities to continually educate our users about the product and company to increase user engagement, product adoption and retention Measuring the results/ metrics of marketing activities to enable data driven decisions on future marketing campaigns What you need to have: At-least 5 years of dedicated b2b SaaS product marketing experience with 2 years as a manager. Prior experience marketing to executives, directors and managers in enterprise domain (Prior experience Marketing to CFO will be a bonus) A growth mindset and passionate about building things from the ground up, strong sense of ownership and a ‘lets-get-it-done’ attitude Ability to interact with senior leadership, Engineering, Product Management teams Good understanding of tools of the trade, i.e. SEO, SEM, sponsored content, account-based marketing, excellent communication skills, marketing analytics Strong attention to detail and ability to handle multiple activities simultaneously Having experience of US region is an added advantage
Hi,Greetings from Invensis technologies - Bangalore (J.P. Nagar). We are hiring Product Marketing Manager for our organisation.
What we are looking for in the candidate: Experience of leading a vernacular language product Good understanding of local and small businesses Basic understanding of digital marketing Ability to form new team and manage them Experience in building community on internet Adapt quickly to the changes and deliver results quickly Copywriting skills Multilingual is an added advantage Skills required Basic knowledge of analytics Basic SEO Knowledge Advanced knowledge of Microsoft Excel Team Management skills Good internet research skill Multi-Lingual Command over Hindi and English Excellent writing and Verbal Communication Copywriting skills What you will do: Mange language-wise team Drive user growth using re-engagement Prepare a content strategy for community building in different languages Create high engagement content for our social media handles Understanding the needs of the users through user interaction and passing on the knowledge to the product team Work closely with the content creation team to get various types of content ready to be run on various channels for User acquisition. Ensuring translation, transliteration, quality check, proofreading of all the contents available in the Language Language.
Management & Organization: Develop unique and engaging content to meet in-house and clients’ multiple requirements Create a wide variety of content across industry verticals like case studies, white papers, corporate brochures, emails, blogs, articles, social media snippets, and more Create social media and search engine optimized content. Communicate effectively with clients, meet strict deadlines, and follow clients' editorial guidelines. Bachelor’s Degree with preferred Major in English, Journalism, Marketing, Advertising or Communications. Minimum of five years’ experience as a copywriter/content writer. Knowledge of website marketing and search engine marketing. Knowledge of information gathering, planning, and organizing methods and principles. Experience with desktop publishing tools. Experience working on software programs like Photoshop, CorelDraw, HTML.
Role - Marketing excutive Needed experience : 1.5-2 years Responsibilities -> Managing marketing campaign across Social Media, Emails, Blogs and on-site -> Work with the team in creating and distributing content (Blogs, E-Books , Videos, e-mail etc) across all related channels . -> Managing and optimising website and other public content -> Social Media Optimization (Off and On-page) -> Preparing campaign reports and analysing +segmenting lead database -> Work with the team in planning and organising events across India Qualification Requirement -> Has used Wordpress -> GAIQ Certified -> Has worked with a SaaS company/ has a tech background -> Preferred Certifications -> Google Adwords, Hubspot inbound -> Excellent written (and verbal) communication skills -> Has worked with Marketing Automation tools like HubSpot, Pardot, Zoho, MailChimp, etc -> Basic Design skills (has used tools like Canva, Adobe Spark, etc.) -> Has a solid understanding of the basics of the following disciplines -> SEO, Email Marketing, Social Media, Content, Data Analytics, Automation, Design, ABM Work location :Bangalore
The successful content administrator will be highly attentive to detail and passionate about maintaining the integrity of web content through design, build, and testing phases. The right candidate is resourceful and knows how to balance creativity and knowledge to solve business and technical needs, and isn’t afraid to roll up their sleeves and develop content to meet a deadline. Responsibilities: Build product pages leveraging the given content Collaborate with Production, Development and QA teams to enhance the website for better usability/user interaction Content that will be uploaded are (but not limited to) images, copy, metadata, specs, pdf’s, videos Familiarity with responsive web authoring Performing site-wide audits, focusing on product specifications with a strong attention to detail Qualifications: Under Graduate/ Graduate degree who is able to handle multiple task in given deadlines. Good written & verbal Skills in English Experience with data entry Familiarity with AEM (Adobe Experience Manager) or CMS will be an add on.
About the role: We are looking for a young and amazing, data-driven marketeer to own the SEM section of the marketing funnel for our company. (S)he will be required acquire new leads and customers through online pay-per-click and cost-per-acquisition campaigns, and be in charge of all online acquisition marketing, managing the strategy, execution, and optimization across SEM. It would be beneficial for the person to be Google Analytics Certified and further have a knowledge of other PPC platforms. The person will be end to end responsible for scaling up AdWords as a channel for customer acquisition with a laser sharp focus on generating ROI at a per unit level. This means being highly analytical in nature and coordinating with other internal stakeholders to ensure a high conversion ratio of PPC traffic generated. Key responsibilities: • Work towards monthly, quarterly and yearly Digital Marketing department performance targets and ensure that all campaigns are run at the given budget, RoI and deadlines. • Track, measure, and analyse all initiatives to report on SEM ROI • Manage the strategy and setup of all paid campaigns. Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs. Requirements • Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions. • In-depth knowledge of the various paid marketing channels and technologies, including paid search (Google AdWords), retargeting. • Experience handling AdWords budgets and forecasting/reporting results • Establish and maintain scalable processes that ensure best practices in campaign and lead management.
Writing web content for websites from scratch. Editing and Proofreading written content. Writing, editing and proofreading copy for client projects based on the material supplied by them. Writing product descriptions as per requirements. Proofreading, editing and writing content on a regular basis for building up the website including informative short articles/blogs. Check webpages thoroughly before making them live. Required Skill sets: A graduate or post graduate with good command of the English language and having an experience of at least 4- 6 years in content creation and editing. A flair for writing with an understanding of what works on the internet. An ability to work in a team with good communication skills. An effective writing style that is fresh, consistent and customer friendly. A knack for editing and proofreading with good research skills. Ability to write in a variety of formats and styles for multiple audiences. An understanding of keywords and meta tags with the ability to write web page titles, meta tag descriptions, alt tags for images, etc. Job Type: Full-time
Also will be looking head of marketing position, let's discuss this in detail, help us know u better email your CV to email@example.com Regards, Govind. +919972668335
AIndra Labs’ Marketing Executive Job Description Are you a marketing enthusiast, with 1- 2 years of experience, who thinks, I don't want to just keep pushing paper or doing dumb work and want to do something that best suits you. Someone, who has the passion to create & manage and not just the mentality to maintain. An Entrepreneurial spirit with a startup mentality, who will take pride in what he/she, will help manage. A believer and not a skeptic with an ability to wear multiple hats that is required in a startup. We are one of the top 10 Artificial Intelligence Start-up in India working in Computer Vision and Artificial Intelligence. We have been covered by Economic times for the Hi-Tech products that we are creating. While our Vision is to be on the forefront of addressing big problems with a huge-impact with the use of Artificial Intelligence, our Mission is to use Computer Vision as the vehicle. We intend to address problems in the Education, Healthcare and the Retail sectors. We want you if you are: An enthusiastic candidate looking to become a future entrepreneur or a best sales man or marketing strategists. Eager to get his/her experienced soaked with the firsthand experience of expanding the technology business by working in an early stage startup. Job Description: 1. In depth understanding of the product vision and its road-map. 2. Making business cases and plans based on market study. 3. Identifying potential market, segmentation and targeting them by various channels. 4. Customer validation and lead qualification. 5. Lead qualification, generating numbers and closing targets. 6. Creation of sales kit and marketing plans. 7. Develop and implement sales plans. 8. Develop innovative and strategic sales tools to reduce sales cycle. 9. Facilitating quick closures. 10. Creation of marketing collaterals. 11. Product demos and presentations to the clients. 12. Understanding the customer’s needs, brainstorming about the best solution for the clients and deliver the expected. 13. Customer service and support Required Skills: 1. High aptitude levels and analytical skills. 1. Communicating the business and its requirements to CEOs, IT heads and engineering team 3. Understanding of the SAAS, PAAS and other product/service delivery methods. 4. Customer data capturing to track the progress of the sales funnel. 5. Business content writing skills. 7. Comfortable with making multiple outbound calls to CEOs, CIOs, CFOs and IT Heads. 8. Logical objection handling skills. 9. Excellent verbal and written communication skills. 10. Demonstrated experience working in sales or marketing team environment. 11. Strong organizational and follow-up skills. 12. Above average desktop computer skills with experience in Pages, Numbers, Keynote or MS Excel, Word, PowerPoint, and Outlook. Job Perks: *Access to some of the finest academic minds in this domain in industry and academic institutes. *Access to cutting edge paid technical literature. *Flexible work timings. *Social outings with the team once a month. *Chance to publish research in international conferences/Journals. *Company sponsored passes to technical & entrepreneurship events and meet ups.
🔥 At Scapic, we are building a dead simple platform to power Virtual and Augmented reality content. To that, we work with some of the biggest enterprises across India, and USA. We are looking for an ambitious growth hacker to own the marketing funnel for our company. Working directly with the company founders and our director of sales, you’ll have the creative freedom to build, run, and optimize marketing experiments and campaigns from the ground-up. You will be responsible for attracting site traffic, converting that traffic into leads, and nurturing those leads into clients, the latter of which the sales team will help you achieve. As an ideal candidate, you: - Build and manage a content and editorial calendar that attracts our target markets (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.). - Optimize our marketing campaigns and lead nurturing processes through email, content, and social channels. - Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers. - Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, etc. - Take ownership of the entire marketing portfolio and – from a data-driven perspective – propose new experiments, campaigns, or channels to increase qualified top-of-funnel leads. Requirements: - Past experience in digital marketing - Solid writing skills - Excellent communicator and creative thinker - Ability to use data to inform all decisions - Self-starter/entrepreneurial spirit Bonus: - Experience working with a B2B SaaS company - Experience with paid acquisition channels We're a Y Combinator & Facebook School of Innovation company, and have won numerous awards for the work we've been on. This is probably the most exciting phase of our journey thus far, and we're looking for passionate growth hacking folks out there. We are looking for an ambitious, hard-working and skilled relationship builder to be an integral part of our growing team.About the Role- plan, design, implement and analyze experiments across various channels to help us launch new cities across the globe - design and implement our strategies for growth marketing, analytics, PPC, SEO, social, and conversion rate optimization - leverage SEO and social networks to expand content reach and grow our community - analyze all aspects of our conversion funnel to identify and prioritize opportunities to improve various funnel metrics - systemize campaign monitoring, management and ongoing testing. Determine the set of tools, automation and processes needed to scale analytics with business growth- Write key pieces of content that reflect the DNA of Scapic across written, visual and other mediums as found apt. About You You are a creative, curious, technical generalist that gets stuff done. You are passionate about the customer experience. You love food and want to build the future of dining.You’re impact driven and love seeing results of your work reflected in the data. Data is your core competency and you’re able to offer a data-driven perspective on new ideas and key strategic decisions that will accelerate growth
As a storyteller, you will become an integral part of the 1to12 team. We are seeking a creative, experienced, and organized content writer with an amazing sense of humor that is reflected in your writing & samples that make us laugh, cry, applaud, or otherwise feel jealous. 1. Thorough research & storyboarding on Famous people, projects & telling their beautiful stories over points to students. 2. Brainstorm interesting and viral story ideas and headlines. 3. Craft catchy and newsworthy pitches that we send to our customers. 4. Write blog posts and LinkedIn articles on behalf of Company. 5. Write and develop presentations and pitches for speaking engagements. 6. Knowledge of trending cultural topics and a perpetually curious mind. 7. Knowledge of the latest technology and social media trends. 8. Gain a deep understanding of the motivations and behaviors of our target audience(s), to increase the relevance and effectiveness of your content ideas. 9. Be a point-person for technical questions related to written content. Understand Concepts in depth. Preferred: 1. Prior experience in Startups or Ed-tech domain would be Preferred. 2. Experience in Copywriting would be a brownie point. 3. Prior experience of working with photoshop will be considered.
We are looking for an energetic, inspired copywriter to be a vital part of the marketing team, reporting directly to the Founder. The ideal candidate will be responsible to develop the tone of voice for a brand and infusing a unique personality. You must possess exceptionally strong writing, fact-checking, proofing and time-management skills. Working closely with cross functional teams, the copywriter will revamp and elevate the vocabulary of the brand, delivering written content for all primary brand needs including (but not limited to) online and offline marketing copy, educational materials, new product campaigns, packaging, POS collaterals, mailers, fact sheets and internal presentations. You love a fast-paced, dynamic and collaborative environment. You'll use your experience and creative intuition to push our brand to new heights. Requirements: Do you have four (4+) years of copywriting experience with super writing and communication skills? Also, we are seeking someone who has the ability to work well in a team environment but also think and work independently; passion for trends in social and digital environment and the ability to channel the consumer. You are highly resourceful with excellent problem solving skills and sensitivity and cultural awareness, inspiration, empowerment and impactful; extremely organised and detailed with a strong sense of prioritising. Must be proficient in Microsoft Office.
Like being part of the action in a fast paced team? Enjoy writing interesting stories? Want to work on something that people use and pay for? Read on. Responsibilities: Content Strategy, Finding new channels for marketing the content. Experience in writing copy for digital marketing campaigns including email marketing, web pages, landing pages, and Search Engine Marketing SEO strategy and execution What will make you a good fit: You write and speak English articulately You're passionate about solving problems and the startup space in general Before applying take a look at our website and blog https://minewhat.com/blog Bachelor's degree preferred in a relevant major such as communications, marketing, advertising or business.
Designation: Senior Copywriter We are looking for someone who can strike a fine balance between stunning work and brand building. Expected to handle several categories at the same time, constantly coming up with ideas and copy. Need to be comfortable working as a team. People currently in digital agencies, mainline advertising experience will be a big plus. Candidate requirements: - Need a young mind and should not have more than max 7 years of experience - Outstanding copy skills with high fluency in written and verbal English, other regional languages like Hindi, Kannada, etc. will be an added benefit. - Ability to think independently and crack ideas - A lateral thinker who can write fresh copy without using clich's. - Should be able to work independently - Should be able to handle pressure situations - Manage the Concept and Copy requirements - Actively participate in ideation and concept discussions with the creative and management teams - Carefully read job requisitions to ensure that all specific job requirements are properly delivered and time schedules are strictly adhered to. - Will be required to work on more than one assignment simultaneously and must do justice to parallel assignments with equal attention to details. - As a team member see through the job till the end - Keeping up to date with popular culture and trends - Being able to think across various mediums and to be constantly innovative - Excellent communication skills - Should be passionate about high creative quality
We have a Techno marketing product which is very attractive and innovative to sell.