Product Marketing Manager

Key Responsibilities:

 Develop engaging, persuasive, and original content for websites, blogs, social media,

email campaigns, paid ads, and more.

 Collaborate with creative and marketing teams to brainstorm ideas, create concepts,

and develop messaging.

 Understand brand tone of voice and maintain consistency across all communications.

 Write clear, attractive copy with a distinct voice tailored to different audiences.

 Edit and proofread copy as needed, ensuring high editorial standards are met across

all outputs.

 Conduct research and interviews when required to understand products, target

audiences, and industry trends.

 Optimize copy for SEO best practices without sacrificing quality or tone.

 Contribute to content strategies that drive engagement, leads, and brand loyalty.

 Handle multiple projects simultaneously while meeting tight deadlines.

 Maintain up-to-date knowledge of content marketing, digital trends, and platform

updates.

About the Role:

We’re looking for a creative and detail-oriented Copywriter to join our team. You’ll work closely with account managers, designers, strategists, and fellow creatives to develop engaging, digital-first content that aligns with brand goals and resonates across online platforms.

Responsibilities:

1. Collaborate with account managers, designers, strategists, and creatives to craft effective digital content
2. Contribute to concept development and campaign ideation for web, social, email, and other digital channels
3. Write clear, compelling copy for social media, websites, email marketing, display ads, and landing pages
4. Adapt brand tone and messaging across a variety of digital formats and audience segments
5. Research product features, market trends, and competitors to inform messaging
6. Incorporate feedback and revisions while maintaining quality and brand consistency
7. Support the team in meeting deadlines and managing multiple digital projects at once
8. Stay current on digital trends, content performance, and platform best practices

Requirements:

1. A portfolio showcasing digital writing across platforms such as social media, email, and web
2. Strong understanding of brand voice, storytelling, and digital engagement
3. Excellent writing, editing, and proofreading skills with high attention to detail
4. Ability to take direction, collaborate with cross-functional teams, and manage feedback
5. Proactive mindset with solid time-management and organizational skills
6. Passion for digital marketing, content creation, and staying ahead of trends

Salary: Upto 50,000 per month

Experience: 2-5 years

About Us:

Excelohunt Infotech is a dynamic and innovative IT company dedicated to providing personalized, top-tier impactful, and engaging email campaigns to help businesses thrive in today's digital landscape. Our approach focuses on building meaningful connections between brands and customers, fostering engagement, and long-term success. We operate in 26+ countries, leveraging our global presence to deliver cutting-edge solutions to our clients.

Job Description:

We are seeking a dynamic and experienced Email Marketing Specialist to join our team. The ideal candidate should demonstrate proficiency in planning, executing, and optimizing email marketing campaigns, specifically in E-commerce and Cold email marketing. As an Email Marketing Specialist, you will play a crucial role in enhancing engagement, nurturing leads, extracting contacts, and ultimately contributing to the overall success of our marketing initiatives. The candidate should possess expertise in Email copywriting, have the capability to guide designers in email designing, and be proficient in campaign planning, work/content calendar management, and monthly report analysis.

What We Offer:

• Hybrid work model
• 5 working days
• Opportunity to join a team where you can grow and expand your professional experience
• Competitive compensation
• Working in a creative and enthusiastic international environment
• Professional Atmosphere - Meet creative people

Responsibilities:

1) Project Preparation:

• Collaborate with the sales team to gather requirements for email campaigns.
• Understand the brand, analyze competitors and conduct market research for strategic planning.
• Develop comprehensive project plans and timelines in the form of a content calendar.
• Set up tools, manage email/domain setups, and verify contact information.
• Ensure the integration of email marketing strategies with overall marketing objectives.

2) Campaign Planning:

• Strategize and plan email campaigns based on target audience and marketing goals.
• Segment email lists to deliver personalized and targeted content.
• Analyze data and insights to optimize future email campaigns.

3) Working on Projects:

• Execute end-to-end email marketing campaigns, from creation to deployment.
• Monitor and analyze campaign performance, providing insights for continuous improvement.
• Collaborate with design teams, integrate feedback, and optimize E-commerce flows.
• Oversee end-to-end email campaign management, including copywriting, guiding designer and design implementation.

4)Team Management:

• Lead and manage a collaborative team.
• Delegate tasks based on team members' strengths.
• Provide guidance and support for professional development.
• Foster a positive and productive team environment.

Requirements:

• Graduation/ Diploma is a must.
• 2-5 years experience as an Email Marketing Specialist.
• Strong knowledge of E-commerce and Cold email marketing.
• Hands-on experience with A/B testing for optimization.
• Strong understanding of email marketing tools and platforms such as Mailchimp/Klaviyo/instantly etc.
• Proficiency in real-time analytics, post-campaign analysis, and generating detailed reports.
• Excellent communication and collaboration skills.
• Ability to prioritise tasks, engage in advanced planning, and manage project timelines effectively.
• Expertise in Email copywriting.
• Leadership skills for leading and managing a collaborative team.
• Ability to delegate tasks and provide guidance for team members.
• A positive and supportive approach to foster a productive team environment.
• Detail-oriented with strong organizational skills.
• Ability to manage multiple projects simultaneously.

Designation: eCommerce Manager (Exports)

● Location: Bandra West, Mumbai, India

● Position Type: Full-time, Permanent

Company Description

Brown Living (www.brownliving.in) is a platform focused on making Sustainable Living Easy, Accessible, and Affordable. As India's first plastic-free marketplace, we promote a sustainable and earth-friendly lifestyle. Our team curates a wide range of everyday-use products that are

ethically sourced and promote minimal waste. We support artisan groups and sustainable brands dedicated to creating a positive environmental impact. Through our platform, we are building India's largest ecosystem for sustainable living and empowering artisans, women entrepreneurs, and innovators to combat plastic pollution.

Role Description

The eCommerce Manager (Exports) will lead the expansion of Brown Living into international markets by developing and executing strategies for exporting products through various digital platforms. This role will involve setting up international fulfillment centers, managing export pricing strategies, ensuring compliance with international trade regulations, and overseeing marketing and merchandising efforts globally. The ideal candidate will be an experienced eCommerce professional with a

strong understanding of international markets, digital marketing, and brand management.

Roles and Responsibilities:

1. International Market Expansion:

a. Develop and execute a strategic plan to expand Brown Living's presence in international markets, focusing on key regions with high potential for sustainable products.

b. Identify and establish partnerships with international fulfillment centers to streamline the export process and ensure timely delivery of products.

c. Collaborate with legal and compliance teams to set up processes that

adhere to international trade regulations, customs requirements, and

other compliance standards.

2. Export Pricing Strategy:

a. Develop and execute comprehensive export pricing strategies for Brown Living's products across various digital platforms, ensuring

competitiveness while maintaining profitability.

b. Monitor global market trends, exchange rates, and competitor pricing to

adjust pricing strategies as needed.

c. Work closely with the finance team to ensure accurate pricing models that consider costs, tariffs, and logistics.

3. Brand Management & Global Messaging:

a. Manage Brown Living's brand image and messaging across all

international markets, ensuring consistency with the company's values

and mission.

b. Tailor brand messaging to resonate with different cultural contexts and

customer preferences in target markets.

c. Oversee the development of localized content, including website copy,

product descriptions, and marketing materials, in collaboration with

internal teams and external agencies.

4. Marketing Campaigns:

a. Plan and execute marketing campaigns tailored to international

audiences, with the support of internal teams and external agencies.

b. Manage campaign budgets, allocate resources effectively, and ensure

alignment with overall business objectives.

c. Track and analyze the performance of marketing campaigns, adjusting

strategies and tactics as needed to optimize results.

5. Market Research:

a. Conduct in-depth market research to understand the needs, preferences, and behaviors of international customers.

b. Use insights from market research to inform product offerings, marketing strategies, and customer engagement initiatives.

c. Identify emerging trends in sustainable consumption and incorporate

them into Brown Living's international strategies.

6. Merchandising Strategy:

a. Execute the merchandising strategy across various marketing channels

outside India, ensuring that product assortments meet the demands of

international customers.

b. Collaborate with the sourcing and product teams to curate product

collections that appeal to global markets.

c. Monitor inventory levels and product performance in international

markets, making data-driven decisions to optimize merchandising

strategies.

7. Collaboration & Coordination:

a. Coordinate with cross-functional teams, including operations, logistics,

legal, and finance, to ensure seamless execution of export strategies.

b. Work closely with external partners, such as fulfillment centers, marketing agencies, and distributors, to drive international growth.

c. Regularly report on the progress of international market expansion efforts to senior management.

Key Result Areas (KRA):

1. Market Expansion:

a. Successfully launch Brown Living's products in at least three new

international markets within the first year.

b. Establish and maintain partnerships with at least two international

fulfillment centers.

2. Export Pricing & Profitability:

a. Develop and implement export pricing strategies that achieve a minimum of 10% margin growth across international markets.

b. Maintain competitive pricing while ensuring profitability by continuously

monitoring market conditions.

3. Brand Image & Global Messaging:

a. Ensure consistent brand messaging across all international platforms with a minimum of 95% compliance with brand guidelines.

b. Achieve positive brand recognition and customer feedback in new

markets within six months of launch.

4. Marketing Campaign Performance:

a. Achieve a minimum ROI of 4:1 on international marketing campaigns.

b. Increase website traffic from international markets by 50% within the first year.

5. Market Research & Customer Insights:

a. Conduct comprehensive market research in at least five target regions

within the first six months.

b. Utilize market insights to influence product and marketing strategies,

resulting in a 20% increase in international sales.

6. Merchandising Success:

a. Implement a merchandising strategy that leads to a 30% increase in

conversion rates on international platforms.

b. Ensure optimal inventory levels, resulting in a stockout rate of less than 5% in international markets.

7. Collaboration & Team Coordination:

a. Facilitate seamless coordination among internal teams and external

partners, achieving project milestones on time and within budget.

b. Provide regular updates to senior management, demonstrating clear

progress on international market expansion goals.

This role is ideal for a strategic thinker with a passion for sustainability and a proven track record in international eCommerce. The successful candidate will play a critical role in establishing Brown Living as a global brand for sustainable living.

How to Apply:

Interested candidates can apply online via the job application form available here - https://docs.google.com/forms/d/e/1FAIpQLSdgb8MMrZX0STJb1Nt63jizdYccAxTQWbAmFAt4YcoAJBJlmg/viewform

Read More:

1. Website - https://brownliving.in/

2. About Brown Living’s Mission & Vision - https://brownliving.in/pages/about-us

3. Meet the Brown Living Team - https://brownliving.in/pages/our-team

4. Work with Us - https://brownliving.in/pages/work-with-us

5. The Brown Lens Curation Method - https://brownliving.in/pages/the-brown-lens

6. Brown Living’s Impact - https://brownliving.in/pages/our-impact-plastic-free-carbon-neutral-shopping

• Should have Min 1+ Years exp inexperience in Automotive Industry preferred with knowledge in MS office or similar Industrial experience
• Looking for a male candidate who can join Immediate or Max 15 Days, Also the candidate should be ready to come down for F2F in Chennai
• The ideal candidate should be a Dynamic person with a pleasing personality and good communication skills are required
• Looking for someone with graduation in Mechanical/Electrical/Electronics/Instrumentation Engineering/Business Mgmt Degree

Here is a great opportunity with one of the largest Ayurvedic sites in the USA, Australia, Canada and Europe where Venture Capital Funds such as Fireside Ventures and Kalpavriksh Fund ( a Centrum Group Venture Capital Fund) and several other Marquee angel investors have invested > INR 44 crores in the firm!

What you need to have:

About CITTA

The Lexicon Group, under the leadership of Pankaj Sharma has journeyed from very humble beginnings, and has seen an upward growth year after year. The Lexicon Group had started from education but has now diversified to other sectors like FMCG, Ed-tech, Law Aggregator Platform, Media, Fitness etc. The latest addition to the kitty of The Lexicon Group has been a newspaper (Pune Mirror and Civic Mirror), which has been taken over from the Times of India Group. The moto for The Lexicon Group is mindfully chosen ‘Believe in Yourself’, probably the three strongest words listed together which have the potential of changing lives if you believe in them and that is what Lexicon group try to ensure.

CITTA (Lexicon Lifestyle Private Limited) is a premium-quality natural baby bath and skincare brand that is safe, tested and gentle. CITTA Products are Free of Toxins, Parabens, Sulphates, Silicones, Mineral Oil, and Allergens and are Dermatologically Tested. We are a cruelty-free brand. We are expanding our core team, which is determined to achieve results.

Job Description

Work From Office

We are looking for an enthusiastic Social media manager to administer our social media accounts. You will be responsible for managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals. As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively. You should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

Responsibilities

• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily
• Monitor web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools and applications
• Handle influencers for engagements, activities and campaigns

Requirements and skills

Good to have Social Media Manager skills:

• Proven work experience as a Social media manager
• Hands on experience in social media content
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills
• BSc degree in Marketing or relevant field

About WISE

At Wise, we are building the world's best online tutoring platform that companies teaching online can use to manage their online operations from scheduling demos to running classes for your learners. We have designed an extremely user friendly interface for your admins and instructors to set up your online academy within a matter of 5 minutes.

• We are a platform used for online tutoring by over 150,000 teachers to conduct live classes for over 2,500,000 learners
• Our platform has been tested at 500k DAUs and more than 2 billion+ minutes of live sessions have been conducted on the platform
• We have a customised and native Zoom integration (no redirection) for interactive live class experience
• We are building the world's first infrastructure layer for digital classrooms and have open APIs as well as a White-Label options to setup a native experience for your online teaching platform

What we need

A digital marketing expert with 2-3 years of experience running and coordinating digital marketing campaigns. We are execution-focused and work would involve building things quickly & adapting based on market feedback. If you love designing marketing campaigns and want to expand and grow, we would like to talk to you.

What you will do

• Work directly with the founding team and drive key product decisions
• Define and establish marketing strategy with the copy team
• Analyze and take decisions on furthering marketing and creative strategy

Essential skills

• Independent player (We’re a team but, we want you to contradict us on the way)
• Social media and google ads skills
• Spreadsheets, or Airtable (Just give us numbers, or graphs, we love graphs)
• Goal-oriented
• Creative and innovative

Good to have

• Good communication skills
• Team-oriented mindset

Probably not ideal if

• If you have always been right about everything
• Not looking for a full-time engagement

Definitely get in touch if you

• Would have started the exact same company but am willing to build it together with a great team
• Would fight us in a duel to make our product better

We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.

As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.

Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools and applications

• Proven work experience as a Social media manager
• Hands on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills
• BSc degree in Marketing or relevant field