Product Marketing Manager

We’re Hiring: Pricing Analyst 💼

📍 Location: Hyderabad

🕘 Timings: 9:30 AM – 6:30 PM | 🗓️ 5 Days Working

💼 Experience: 2+ Years

🏢 Industry: Design | Hospitality | Facade

✨ Key Responsibilities:

📊 Analyze market trends, competitor pricing & cost structures

💡 Recommend optimal pricing strategies for profitability

📈 Monitor margins, costs & sales performance

🤝 Collaborate with Sales, Procurement & Finance teams

📑 Prepare pricing models & forecasts for business planning

📉 Support contract negotiations with data-driven insights

🎓 Requirements:

✅ Bachelor’s degree (any field)

💪 2+ yrs in Pricing / Financial / Business Analysis

📘 Strong Excel & analytical skills

🗣️ Excellent communication & presentation abilities

📩 Share your resume

Who we are:

Stanza Living is India's largest and fastest-growing tech-enabled, managed accommodation company that delivers a hospitality-led living experience to migrant students and young working professionals across India. We have a full-stack business model that focuses on the design, development, and delivery of daily living solutions tailored to the young consumers' lifestyles.

Today, we are :

- India's largest managed accommodation company with over 75,000 beds under management across 24+ cities

- Most capitalized player in the managed accommodation space, backed by global marquee investors - Falcon Edge, Equity International, Sequoia Capital, Matrix Partners, Accel Partners

- Recognized as the Best Real Estate Tech company across the Globe in 2020 by leading analysis agency, Tracxn

- LinkedIn Top Startup to Work for - 2022

Job Summary :

- We are seeking an exceptional Business Associate who loves solving complex problems to drive analysis and insights to help our teams make meaningful business decisions.

- The selected candidate will be partnering with key stakeholders, analyzing data, discovering, and solving real-world problems, and building metrics and business cases to help unlock insights that take our business to the next level.

Responsibilities :

- Work with different stakeholders and management teams to consult, develop, and implement key strategic growth projects - will be responsible for end-to-end planning and delivery of growth projects

- Single-handedly lead projects in consultation with senior stakeholders and drive on-ground impact

- Develop a roadmap for the product team and scope medium/long-term interventions to enable the development of world-class tools for our sales team

- Understand and assess customer journey; identify pain points and implement interventions

- Participate in strategic and tactical planning discussions

- Own development and maintenance of new and existing reports focused on analysis of requirements, metrics, and dashboards

- Use statistical methods to identify areas for improvement and make suggestions for streamlining processes

Basic Requirements :

- Strong analytical skills

- Ability to partner and work with cross-functional teams

- Ability to draw insights from analysis supported by data and clearly communicate them to the stakeholders and senior management as required

- Be self-driven, and show the ability to deliver on ambiguous projects with incomplete data

- Ability and interest in working in a fast-paced, ambiguous and rapidly changing environment

Additional Plus :

- Strong knowledge of and experience with reporting packages (Business Objects etc.), databases (SQL etc.), and programming (XML, Javascript, or ETL frameworks)

• 1 to 3 years  experience in copy writing,
• excellent communication
• Portfolio is mandatory
• linked in mandatory

Responsibility

• Driving performance campaigns across Mobile, Desktop, App/APK
• Identifying and onboarding new affiliates and monitoring affiliate promotions
• Maintaining stimulating relationships with the current affiliates
• Lead business development initiatives for user growth
• Continually motivating affiliates to perform better
• Keeping track of affiliate performance, lead quality, and payments
• Strong Media buying & negotiation skills
• Hands-on understanding of the affiliate ecosystem; ideally large-scale platform experiences.
• Good working knowledge with 3rd party affiliate platforms (Affise, hasOffers, AppsFlyer, Apsalar, etc.)
• A good understanding of Earned Media would be an advantage
• Freshers also can apply.

Responsibilities

- Take ownership of copywriting function within the content marketing team and manage it to a very high standard
- (Write and edit) crisp and engaging ad copies and video scripts for search, social media, YouTube, and Product marketing activities
- Demonstrate a clear understanding of campaign objectives, offer creative ideas, and devise strategies to achieve them
- Understand target audience personas and their preferences to create engaging journeys that encourage interaction with the website, are forward-thinking, and are in line with current trends.
- Review copy, lead campaign, and copy ideation, continually improve quality of writing, and ensure all-around consistency (style, tone, fonts, and images) in the communication across channels.
- Analyze campaign performance in conjunction with members of other marketing teams to set benchmarks and continually streamline copywriting practices for enhanced quality and business outcomes.

- Convert the creative brief into a coherent, cohesive and compelling communication concept development and its translation to campaign idea/script/copy.
- Collaborate with talented team of creatives to gain deeper understanding on messaging front to storyboard campaign and develop multiple variations for creative testing.
- To Provide deputy support to the Creative Head
- To craft witty and impactful copy for individual deliverables, with a cogent call to action and ensure synergy with campaign goals
- To craft and supervise concise corporate and B2C communications and PR initiatives, including mailers and posts.
- Write effective and grammatically correct copy for target audience from conceptualization to

final execution.
- To guard the Literal Brand Tonality, as a second to the marketing team.
- Stay on top of current industry trends and happenings to use that as an opportunity to create campaigns. Think out of the box but still be relevant.

Requirements

- 6-9 years of professional copywriting experience in creative solutions for digital services with strong portfolio of Creative Concept Solutions and it's translation to script/copy.

- Proven expertise as a Content Writer, Copywriter, or a similar role
- Experience managing multiple projects, with the ability to switch from one to the other seamlessly and adhere to deadlines.

SENIOR MARKETING MANAGER

Tesseract Esports is seeking an analytical, creative and highly motivated senior marketing professional to join our team. As a successful hire for this high impact role, you should be a self-starter with a passion for independent thinking, creative problem solving, have proven data analysis skills, show strong ownership and commitment, have proven leadership experience and bring relevant insights into growth marketing.

As a Senior Marketing Manager, you will lead the development and execution (end to end) of all marketing, social media, PR and brand activities across all owned channels and projects. You will lead a team of marketing professionals and will be responsible for achieving organization marketing objectives and project-wise KPIs. You will drive our marketing campaigns, content production, PR, Branding, events and community building efforts across all our internal and external projects. You accept the unknown and you’re able to come up with ground breaking initiatives that will drive us forward and make us stand out as an industry leader.

About Tesseract Esports

Tesseract Esports was founded in 2015 with an intent to elevate and transform the nascent gaming scene in South and Southeast Asia into a high profile and professional esport. We played a pioneering role by being the first to launch and introduce mobile esports in the region. We were also among the first to produce the biggest and most successful esports events and gaming activations in India at an unprecedented scale, paving the way for the growth of esports in the country.

We have since gone to partner with game publishers, developers, brands and media platforms to produce large scale esports events and engagements and become one of the leading esports production houses in the Asia-Pacific. We have worked with Qualcomm, MPL, Tencent Games, Razer, Garena, Acer and several other partners on many successful live and online esports activations. We are a growing team of highly skilled and passionate individuals focused on delivering the best competitive experiences. We are headquartered at our state of the art production studio in Hyderabad, India which also happens to be the largest esports facility in South Asia.

Responsibilities & Duties

• Define, develop and oversee the implementation of marketing strategy and brand strategy across different verticals.
• Lead the management, content creation and growth for all owned social media channels and accounts including those of our co-owned/shared/white-label projects/affiliate platforms and IPs in terms of followers, engagement and reach.
• Manage internal and external marketing budgets. Track, analyze and improve performance of marketing campaigns while being goal oriented (ROI & KPIs).
• Conduct market research and build strategy plans in order to grow all owned/co-owned/shared/white-label projects and channels and to better support management decision making.
• Identify and assess existing trends, opportunities, formats, audiences, storytelling platforms and determine when and how we will use them.
• Build partnerships and syndications with influencers, brands, partners across owned/co-owned/shared/white-label projects/affiliate platforms and IPs.
• Lead, manage and mentor a team of marketing professionals to drive and execute all marketing and related functions.
• Guide and work with internal creative resources and lead timely delivery of all creative requirements for all platforms.
• Develop accurate project priorities, schedules and execution of marketing campaigns for all owned channels and projects.
• Contribute to overall business and marketing strategy in order to help the organization achieve short and long term goals

Qualifications (Required)

• Bachelor’s degree in business, marketing, communications, or related field. MBA / PGDM in marketing or equivalent.
• 6 + years experience in marketing with demonstrated history of running successful marketing campaigns and having a 360 vision of marketing plans.
• Experience in building growth stage marketing strategies with a focus on brand visibility, user engagement and viewership across multiple channels.
• Demonstrable experience in managing SEO/SEM, marketing database, email, social media, and display advertising campaigns.
• Hands on experience with digital marketing – Facebook, Instagram, LinkedIn, Twitter, YouTube, Google Ads & AdWords.
• Exceptional storytelling skills with strong aptitude for developing engaging narratives around content and media for different audiences.
• Good knowledge of PR, affiliate marketing, media buying & licensing and experience in content writing and/or management.
• In depth understanding of how to interpret (and improve) advertising metrics (ex. CPM, CPC, CTR, CPV quality score, etc.)
• A strategic thinker with the ability to conceptualize broadly across various solutions, yet enjoys operating at a hands-on level.
• Proven leadership skills with experience in leading and managing a team. Excellent project management skills to ensure effective and transparent collaboration with team members and other departments.
• Strong team player, behaves like an owner and ultimately focused on delivering results with high standards. Set out the overall high performing team culture for the marketing team.
• Excellent communication and presentation skills. Ability to articulate a vision, strategy or idea clearly with a strong capacity of syntax, learning and sharing with senior leadership.
• Strong influencing skills and ability to communicate effectively with different internal departments, teams and clients.

Qualifications (Preferred)

• Strong passion for gaming and esports.
• Regional experience working across different countries/markets across South Asia, Southeast Asia and The Middle-East. Also preferred is market sensitivity, cultural curiosity and understanding differences in localization etc.
• Experience working in the esports or gaming industry.
• B2B/B2C marketing experience in sports, gaming, esports or information technology/ SaaS space.
• Past experience in scaling a service/product in the e-commerce space.

• Product planning and execution throughout the lifecycle, including: gathering and prioritizing product and customer requirements, defining the product vision, and working closely with engineering, sales, marketing and support to ensure revenue and customer satisfaction goals are met. 
• Define the product strategy and roadmap, and own MRDs and PRDs with prioritized features
• Work with external third parties to assess partnerships opportunities
• Run beta and pilot programs with early-stage products and samples
• Be an expert with respect to the competition
• Create and articulate product development, improvement & further innovation (occasionally in front of investors or analysts), across internal and external client community
• Build, manage and retain team of high performing product managers
  
  

      Requirements:

• At least 10 years of experience, at least 5 years of product management experience in a tier-1 product firm in fields related to e-Commerce, hyperlocal services, content, financial services, etc.
• Great people skills paired with a high level of assertiveness and very good communication
• Strong analytical, strategic and coordinating skills
• Sound knowledge and understanding of the current trends in lending business and technology
• Engineering training with additional training in business administration is a big plus
• Experience in Fintech technologies is an added advantage

• Build and implement strategies to ensure continuous growth of customer engagement leading to better retention and lifetime value of customer
• Own and monitor all key customer growth metrics. Build a robust analytics infrastructure to track these metrics
• Employ advanced data and statistical tools to build intelligent solutions around customer and business problems
• Advocate for what should be the priority and align stakeholders while solving for any concerns.
• Get things done by working with cross-functional teams displaying ability to collaborate, multitask and drive best possible decisions and outcomes

• Overall 5+ years of professional experience with 3+ years in product management in internet industry. Software engineering experience will be preferred.
• Engineering graduate from premium institute. Post graduate will be preferred.
• Experience building solutions using data science/big data/machine learning a big plus
• Experience with Agile and lean processes a plus
• Should display traits of a good leader, with empathy for customers and stakeholders
• Ability to thrive with ambiguity in a dynamic environment is a must