Product Marketing Manager

at Therefore Consultancy and Services Pvt Ltd

Posted by Dayanidhi M Pillai

Read this carefully. This is not a regular "digital marketing" job. Nor the fancy "growth hacker" job. There is a short password somewhere in this job description - it starts with "s" and it not an english word. You need to write that password while applying. :) This role is only for those marketers who are restless and keep inventing new ways to reach maximum number of people in minimum amount of effort. To do this, you'd need these qualities: 1. Have a fundamental understanding of marketing. You don't need an MBA but should know the power of stories in marketing and the value of brand building. 2. Understand and respect consumer behavior. What your users think about when they wake up. What keeps them going? What are their aspirations? 3. Understand "lean methodologies". If you haven't heard of it, read about it before applying. You will be tested on this in the process. 4. Have excellent written communication skills. A simple test - can you write emails and contents like Hubspot or GrooveHQ or Buffer? It's okay if you are not there yet - but you'd need to get there, very fast. 5. Understands different platforms, both old and upcoming, and finds innovative ways to fuel growth through them. Have evidence sq31 of such work ready - we will talk about it in the interview. 5. Be a community person who loves bonding with other people and finds ways to grow faster together. This was about us. Now, let's talk about your aspirations: 1. You want to grow fast in your career 2. You want to do work you can be super proud of. "I took CutShort to their 1M users internationally. Today they have 50M users and are number1 recruiting platform used by 100,000 companies". How does a statement link this sound? Again, only apply (with the password hidden in this post) if you are genuinely up for this challenge. If you want a more predicatable job that pays you a lot, we are not a fit at this point.

We're looking for a strategic, highly quantitative, hands-on B2B marketer to lead our marketing efforts. This role will be the first in-house marketing hire, accountable for overall marketing strategy, product positioning, creating and implementing high-performing lead generation campaigns that will consistently raise awareness and produce high quality leads for the sales team to ultimately drive customer and revenue growth. The candidate will be responsible for collaborating with the management team, and others as needed, to develop and create content for all digital channels including company websites, blogs, online communication, email, news articles, and other digital channels. Responsibilities: + Define marketing strategy, overall responsible for marketing budget and setting clear and measurable KPIs + Lead marketing communication execution including product positioning, foundational messaging for Sales, Customer Success and Product + Understand the market and competitive landscape, work with Sales to develop winning sales tools, including presentations, demos, datasheets, case studies, etc + Evaluate and experiment on different channels to find the most cost-effective and scalable ways for high-quality lead generation + Develop, build, and optimize email automation and nurture programs to move prospects through to conversion + Create, monitor and improve performance across each marketing channel to help maximize KPIs + Be able to create content with various tones. + Manage the launch cycle of new features and create the collateral and marketing assets needed to drive demand and enable sales teams. + Develop product naming, messaging, positioning, and marketing creative that connects with our customers and differentiates our offerings in the market. + Dive into the product. Familiarize yourself with the ins and outs of it. Requirements: + Experience working at a startup. + Data-driven mindset and eagerness to run innovative marketing campaigns + Experience in a fast-paced, lead generation focused B2B technology focused organization. Brownie points if it is a SaaS Company. + Experience in online marketing tools & techniques (e.g. content marketing, SEO) and tools (e.g. Google Analytics, SEMrush) + An excellent program and project manager with outstanding written and verbal communication skills. + Enthusiastic about developing & executing Finly’s marketing & sales strategies. Benefits: - This is an excellent and exciting opportunity to grow with one of Asia’s fast-growing Fintech companies. - A passionate & amazing team atmosphere

Also will be looking head of marketing position, let's discuss this in detail, help us know u better email your CV to govind@affairal.com Regards, Govind. +919972668335

lets discuss in detail +919972668335/govind@affairal.com

Hey Everyone, look forward to talk to you. We are a disruptive start up in fashion marketplace segment working on core personalization.Featured@tech crunch, websummit,voted top 100 start ups from the Asia region by Tech.co& Red herring. We are hiring! Team of Ex-flipkart,intel, myntra, intuit, ibm and others. We look forward to see you onboard in this amazing journey forward. Thanks & Regards Govind Founder/CEO @ Affairal +919972668335/+918904013330 Job Perks Free lunch

Job Description: At Seniorly, our mission is to connect families and local businesses by delivering services that will keep seniors engaged and happy. We’re looking for a Product Specialist to help manage and update our directory of over 40,000 senior living communities. This role will focus on updating and editing content such as photos, property descriptions and addresses. This position is available in our Bangalore Office. Responsibilities Maintaining and ensuring accuracy of data for community pages Review property profiles for accuracy. Update as necessary. Gather content from sources online sources Write community descriptions, regulate community features, and amenities QUALIFICATIONS and Desired Skills Bachelor’s degree in Marketing or Advertising, or equivalent experience Exceptional written and verbal communication skills Ability to manage details spanning multiple projects simultaneously. Ability to work with team based in the United States Should have an interest, knowledge and passion for marketing, and digital advertising Ability to work in a fast-paced environment where the demands and directions of the work are constantly changing Experience with MS Office, especially Excel and Powerpoint Photoshop/ Design skills a huge plus Exceptional communication, organizational, and time-management skills – able to frequently re-prioritize, evolve techniques and solutions as needed in a fast-paced and dynamic environment.

Designation: Senior Manager - User Retention and Analytics Experience Level: - At least 6+ years experience - Relevant Experience in Consumer Internet company - Loyalty or CRM programme experience - Experience in using CRM tool - Degree educated (specialist in Maths or Business Statistics preferable) Description: Rapido is India's leading Bike Taxi application focused on making your daily intracity commute more time-efficient and economical. As the Customer Retention Manager, you will be expected to drive customer retention across all channels through CRM and Loyalty activities at Rapido. You will be overall business Customer Champion, with responsibility for the Single Customer View database system and campaign management tools. You will be responsible for the strategic campaign development as well as the analysis and insight from all CRM and Loyalty activity. The role requires you to have strong strategic, creative and organisational skills, and a passion for deriving insight from data. Responsibilities: - Own and revise charter for Customer experience. Solving key customer pain points/experience enhancements by working closely with different function. - Strategic planning and execution of all CRM and Loyalty campaigns to deliver against customer service and retention KPI's. - Identify opportunities to drive incremental revenue from existing customers at key stages of their relationship with us. - Map customer journey and develop listening points in the journey. - Working with analytics team to setup, update and track all the key performance factors involving customer service. - Identify opportunities to grow the database; in valuable customer segments. - Forecast, manage and monitor department budget. - Working with the ads creative and operations team to ensure that there is enough visibility of the product. - Prepare customer engagement plans for different cities using multiple communication channels. - Influence future lifetime value through higher product adoption, customer satisfaction and overall health success. Required Skills: - Proficiency with Microsoft Excel, SQL, Advanced Analysis techniques. - Proven experience in managing and coordinating multi-channel marketing campaigns (with the multi - channel user journey/ user experience in mind at all times) - Excellent quantitative aptitude and ability to perform market analysis. - Excellent database / CRM knowledge and expertise in reading / understanding data - Strategic thinker and ability to offer marketing solutions to activate seasonal marketing strategy. - A team player with good planning and organizational skills and the ability to manage own workload - Should be a team player, working alongside people from all walks of life

Mooshak is Top 5 Indian social networks and is redefining how a Billion Indians are likely to access internet in future. The position involves creating a world class UI as also lead the creative efforts at content creation tools being developed within the App.

- Content Editor/Lead: Someone who could manage all writings at KreedOn, create guidelines and monitor the writers to follow those. Below are few of the responsibilities Writing continuously for KreedOn Manage a team of writers(inhouse/freelancers). Edit and publish their content. Manage the social copies of KreedOn with in the team. Work with Marketing lead to make marketing and content strategies and plans. Making SEO strategies in collaboration with Marketing Lead and implementing. Building relationships with guest writers and experts to grow the content on the website Manage and create processes around the content need of KreedOn The list is not exclusive it is a grown startup with tons of responsibility but even better rewards in the near future. Experience: 2-5 years All Opportunities: Full Time Location: Viman Nagar, Pune, Maharashtra Links: Website: kreedon.com Facebook: fb.me/kreedonworld Instagram: instagram.com/kreedonworld

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