Product Marketing Manager

Role Overview

Summary of Role

We are looking for a passionate and skilled Product Manager, we expect you to bring a fresh pair of eyes for both product planning and product marketing. This includes managing the product throughout the Product Lifecycle, gathering and prioritizing product and customer requirements, defining the product vision, and working to deliver winning products. 

Must Have Background for this Role:

• Min 5-12 years of strong experience in product management role
• Previous experience in Fintech domain 
• Bachelor’s degree (MBA preferred)

Required Skills for this Role: 

• Define the product strategy and roadmap
• Build innovative financial products in a cross-functional team. Deeply understand the needs and problems of our users. 
• Develop product positioning strategies.
• Work closely with engineering to ensure developers understand the required functionality and are building the right functionality to meet the market need and are easy to implement and maintain.
• Recommend and drive implementation of improvements to the product development process
• Document and manage the user experience.
• Proven problem-solving capabilities.
• Deliver a monthly revenue forecast.

Also Nice to Have Skills and Background: 

• Excellent written and verbal communication skills 
• Excellent teamwork skills
• Demonstrated success defining and launching excellent products

Role: Senior Copywriter
Experience: 4 - 5 years.
Team: Brand & Marketing
Reports to: Creative Director

The Senior Copywriter will be part of a fully dedicated team writing copy for one of India’s best and biggest fintech brands. S/he will partner with designers, strategists and business leads internally to develop marketing communications spanning social media campaigns, social content, videos, email campaigns, websites, blog posts & presentations.


What we are looking for:
● 4-5 years of experience with copy. Experience working with an agency or with an in-house team are strong bonuses.
● The ideal candidate also has some experience writing for a finance brand. It’s NOT a must, but good to have.
● Flexibility to work independently while also being able to collaborate
effectively within a team, change course as needed, or brainstorm on the
spot.
● Ability to own and back up their work, along with a positive attitude and
openness toward input and revisions from stakeholders.
● Curiosity and humility are two primary factors we are looking for. We have a tight-knit team that provides a lot of support for our creatives to do their thing, so a strong spirit of collaboration, flexibility and transparency are keys to success in this role.

Day to day responsibilities:
● Work with our existing team to produce high-quality communications, from concept to execution, for emails, landing pages, social media, microsite, marketing collateral and more.
● Write clear effective copy, using the creative brief as your primary source of guidance.
● Participate in project kickoffs, internal team meetings as needed.
● Ensure adherence to delivery timelines for all output.
● Walk through your their work internally and have a clear point of view that they can clearly explain
● Act as an audience advocate and a steward of the brand. Ensure that all output is on-brand, consistent and of high quality

Motive behind the company blog is to educate readers about safety and security practices to be followed while computing. The idea of these blog posts is to create long-form content packed with insights and knowledge that our audiences can – and will – actually use. Bloggers must have great technical experience and knowledge in the field of cyber security especially related to Windows OS. Most of your assignments will involve creating tutorials, testing out applications and listing tips. Responsibilities 1. Craft relevant, original content. 2. Explain highly technical topics and making them easy to understand. 3. Catering posts to suit long tail keywords for SEO is vital. We will offer guidance, but you’ll also need to know how to determine SEO factors. Skills 1. Copyediting skills. You’re a stickler for grammar and punctuation and have a deep appreciation for word and sentence variety. 2. Creative writing. You’re able to explain technical content compellingly, but can mix up your tone – especially with humor. Nor are you afraid to use a funny GIF or two. 3. Deadline-driven & detail-oriented. You must be able to meet deadlines and take pleasure in the details. The ability to work from an editorial calendar is a plus. 4. Content management/marketing skills. Working knowledge of how to format in WordPress and use SEO and this will be a walk in the park. 5. A knowledge of SEO tools like SEMRush and Ahrefs is an incredible asset.

Manage total pricing procedure and ensure timely
response to market conditions. Support developing
the pricing strategy formulation to remain
competitive and enhance profitability. Analyze
competition and industry trend.

Develop pricing strategy across various product lines to position the products based on value and competitive
situation.
 Develop Methodology for calculating List Price, Price Floor, Price ceiling for various product lines within various
market segments in relation to the value. Maintain corporate price list and periodically update appropriately
 Develop tools for estimating cost for quotes for new products.
 Transition the organization from cost plus pricing model to value pricing model
 Develop value pricing model and implement it for all new products.
 Define approval standards and processes
 Perform financial evaluation to assess pricing action effectiveness
 Lead the Price increase process/change management process for the organization. Work with sales, management,
and product managers to implement the Price changes into the market and to product
 Business cases for new pricing proposals
 Bespoke pricing proposals with authority matrix and compliance
 Conduct training on pricing to sales teams
 Propose new models and product features to improve gross margin and increase revenue
 Conduct field research including competition analysis, industry analysis , trend tracking and develop Insights based
on inference
 Develop a methodology to identify margin leakages and recommend approaches of improvement
 Perform partnering with buyers, product managers and sales department to ensure integrated profit maximizing
approach to market
 Analyse financial impact of price approach in view of overall history as well as profitability of customer
Performance Indicators
 Top line revenue growth
 Improved Margins
 Average revenue per contract
 Customer acquisition cost
 Lifetime value

8 yrs overall experience with at least 3
years in a similar role
Graduation in a relevant stream
- In depth knowledge of pricing
strategies, processes, initiatives and
creating pricing process
documentation.
- Experience in SaaS pricing models
and Value based pricing
- Proficiency in Data Mining
- Good understanding of the business
model
- Numerical data
- Analytical mind with a strategic ability
- Strong attention to detail.
- Understanding of Financial Statements
- Excellent communication, negotiation
and stakeholder management skills

Some of your major responsibilities will be:1. Building a robust network of Service Partners across the Rural territory2. Defining various Operational SOPs in order to streamline the work structure3. Driving growth with a vision to develop MedCords into a go-to-platform for all Health related requirements4. Coordinating with the Product Team on a regular basis to get the Operational requirements implemented in the Product5. Spearheading the On-boarding of Doctors on the Platform and also, making sure that they remain Active on the same6. Leading the critical exercise of Patient Awareness by planning, strategizing and executing various Promotional campaigns7. Ensuring a high and continuous engagement with various stakeholders involved i.e.the patients, Doctors as well as the Service Partners8. Supervising hard and soft-skill training of all the Service Partners so as to maintain service uniformity as well as Data Sanctity9. We need someone who is really motivated by the vision and not looking at it as merely a job. Since you will be a part of the core team, we will have trust in you and will look up to you to take ownership & responsibility and work with the founders to help Medcords reach new milestones.Apply only if you want to work in a fast paced environment and not just looking for a typical 9 to 5 job!We are hiring urgently so the process will be quick!

 Collect quantitative and qualitative data from marketing campaigns
 Collaborate with the Creative Services team on digital or print needs for each event.
 Capture event content for social media channels when applicable.
 Make sales outreach via phone, in-person and via email
 Perform market analysis and research on competition
 Support the marketing team in daily administrative tasks
 Assist in marketing and advertising promotional activities (e.g. social media, direct mail and web)
 Prepare promotional presentations
 Help distribute marketing materials
 Manage and update company database and customer relationship management systems (CRM)
 Help organize marketing events
 Plan and complete field marketing campaigns after conducting preliminary research
 Develop robust knowledge of all product lines/services
 Produce various literature, signage, merchandise, and other materials to be used at field marketing events
 Maintain relationships with third-party vendors and venues
 Negotiate with retailers and other third-party partners on promotional display and merchandise placement
 Promote business expansion opportunities to retailers and other merchants through successful field marketing programs
 Attend relevant trade shows and events
 Monitor industry trends and competitor activities
 Manage social media activity surrounding field marketing campaigns
 Track expenses in an organized fashion
 Report weekly/monthly on the status of field marketing activities
 Document and share lead/customer intelligence with sales team.

WeOwn.in is a new age Real Estate Sales & Marketing Organisation offering a WIN-WIN proposition to Builders and homebuyers.

We're currently looking for a Sales Manager to head the Sales effort for a premium, feature rich and sustainable villa project in Sarjapur (Bangalore).

Great attitude and people skills, Pleasing personality, Outstanding relationship selling skills are a must. Should be living in Bengaluru and have own means of commute (2/ 4 wheeler) to go around town & carry his/ her own laptop to work.

The job will offer great learning, decent salary, apart from very attractive incentives.

Looking for someone who can help us take from 30 customers to 300 with a a passion to work in EdTech domain.

We're looking for a talented and ambitious professional with 3+ years of experience for our office in NCR. We are MintZip, an exciting fin-tech startup (part of the prestigious NASSCOM 10K Startups Program and recognised by Startup India) aiming to disrupt the financial services industry with singular focus on customer-centric innovations. Learn more: www.mintzip.com What's in it for you: A fast paced, challenging environment that gives you an opportunity to build a solid and rewarding career while charting the course for our organisation. This position will be responsible for content development related to Digital Marketing, collaborations, execution and measurement of our PR & Corporate Marketing activities, with the goal of brand building and enhancing a favourable image of MintZip with clients, customers, media, and the public. Areas of focus include: Creating engaging content around site, app, digital and offline marketing needs. Staying up-to-date with developments and generating new ideas to draw audience's attention. Editing and proof-reading. Collaboration with marketing team to ensure business objectives. PROFESSIONAL QUALIFICATIONS: Education: University degree or equivalent; Master's degree in Communication. Work Experience: 3+ years of proven experience in Content Writing.

Sokrati is looking for star product marketers to support its sales & marketing team. The product marketing manager will be responsible for a comprehensive understanding of Sokrati’s offering & products, understand the target persona & their preferences, own the communication strategy, and provide Sokrati’s growing sales team with the content and sales tools they need to close deals. Responsibilities: - Creating presentations & other sales collateral for sales reps to use with prospects. - Writing blog posts for sales reps to use in the sales process. - Tracking competition and providing sales reps with tools to use in competitive deals. - Working with web developers to create interactive sales tools on Sokrati.com. - Supporting sales reps on demos for strategic, competitive or complex deals. - Collecting and analyzing data to track the effectiveness of content. - Experimenting with new, better, more scalable ways to do all of the above. - Writing and working with videographers to create customer stories on Sokrati.com. The ideal candidate for this role will: - Have a minimum of 4 years experience in marketing. - Write clearly and confidently. - Be a good storyteller. - Have experience working closely with sales and know what makes salespeople tick. - Like to win. - Create content — blog posts, slide decks, web pages, videos — without breaking a sweat. - Know how to market your own work and track results. - Be fun to work with Feel like you would be a good fit? We would love to hear from you!