Product Marketing Manager

Manager – Performance Marketing

📍 Location: Bangalore

💼 Experience: 7–10 Years

🏢 Industry: Consumer Internet / Mobility / E-commerce / App-Based Business

About the Role

We are looking for a highly driven Performance Marketing professional to lead customer acquisition and growth initiatives across digital channels. The ideal candidate should have strong experience in app performance marketing, user acquisition, campaign optimization, and ROI-driven growth strategies.

Key Responsibilities

• Plan and execute performance marketing strategies across Google, Meta, and other paid channels.
• Drive app installs, user acquisition, and customer growth initiatives.
• Optimize campaigns to improve CPI, CAC, ROAS, and overall marketing efficiency.
• Analyze marketing funnels and identify opportunities for conversion improvements.
• Conduct A/B testing across creatives, audiences, messaging, and landing experiences.
• Monitor campaign performance and provide actionable insights to stakeholders.
• Collaborate with product, analytics, creative, and business teams to execute growth initiatives.
• Identify emerging digital marketing trends and growth opportunities.
• Manage agency relationships and marketing budgets effectively.

Requirements

• 7+ years of experience in Performance Marketing/Growth Marketing.
• Strong hands-on experience with Google Ads, Meta Ads, and App Acquisition campaigns.
• Experience managing large-scale marketing budgets.
• Strong understanding of attribution platforms such as AppsFlyer, Adjust, Firebase, or similar tools.
• Experience in consumer internet, mobility, fintech, gaming, quick commerce, food delivery, or app-first businesses preferred.
• Strong analytical skills with a data-driven approach to decision-making.
• Experience in campaign optimization, funnel analysis, and customer lifecycle marketing.

Preferred Background

Candidates from companies such as Uber, Ola, Swiggy, Zomato, Blinkit, Zepto, PhonePe, Paytm, CRED, Groww, Dream11, Games24x7, or similar high-growth digital businesses will be preferred.

Why Join Us?

• Opportunity to drive growth at scale.
• High ownership and visibility.
• Fast-paced and collaborative work environment.
• Work on large-scale acquisition and performance marketing initiatives.

ROLES AND RESPONSIBILITIES:

We are looking for a dynamic, tech-savvy Technical Account Manager who is passionate about emerging technology and dedicated to delivering exceptional customer experiences. As a key member of our global supply team, you will be pivotal in engaging with both prospective and existing clients, particularly with top endemic publisher accounts in the AdTech/Pharma Tech sectors, support the onboarding process, helping customers gain maximum value from our solutions.

• Account management: build and maintain strong, strategic relationships with clients, acting as a trusted technical advisor throughout the onboarding and post-implementation phases
• Onboarding & implementation: support technical onboarding for new clients, managing integrations and ensuring clients are set up for success from day one
• Ongoing client support: act as the primary technical contact for key accounts, troubleshooting issues, and proactively identifying opportunities to drive client satisfaction and retention
• Conduct live demos: present our solutions to prospective clients, emphasizing unique benefits and features, and tailor demos for varying audience levels, with a focus on endemic and top publisher accounts
• Cross-functional collaboration: identify client needs and customise demo experiences for prospective and new clients, ensuring alignment with their goals, particularly with top publisher accounts
• Feedback & reporting: gather insights from client interactions to inform product development. Regularly report on account health, demo success, and product feedback, helping share future enhancement

IDEAL CANDIDATE:

• Total experience 8+ Yrs
• 8+ years of experience as a technical account manager, publisher ops role or similar role, with experience in the AdTech, digital media, programmatic advertising space
• Strong hands-on expertise working with top SSP platforms and publisher accounts
• Strong understanding of programmatic technology, SSPs, and the AdTech ecosystem, comfortable explaining technical concepts in clear, accessible language
• Skilled in building and nurturing client relationships, with a strong commitment to costumer success and satisfaction
• Demonstrated ability to think on your feet, solve technical issues in real time, and effectively address client concerns
• Exceptional presentation skills, with the ability to engage diverse audiences and adapt content to client needs
• Team player with ability to work collaboratively with sales, customer success, and product teams
• Adaptable and able to thrive in a dynamic, fast-paced environment
• Bachelor's degree

PERKS, BENEFITS AND WORK CULTURE:

• Competitive Salary Package
• Generous Leave Policy
• Flexible Working Hours
• Performance-Based Bonuses
• Health Care Benefits

Job Title: Digital Marketing Specialist – Email Marketing, SEO & LinkedIn Outreach

Experience: 4–6 Years

Location: [Insert Location / Remote / Hybrid]

Industry: IT Services | Custom Enterprise Applications | B2B Tech Marketing

Employment Type: Full-Time

About Us

We are a fast-growing IT services company focused on delivering custom enterprise application development, cloud-native platforms, and digital transformation solutions. We are targeting clients across SEA, India, Europe, GCC, and North America, and are building a global brand presence to support our expansion.

We are looking for a Digital Marketing Specialist with proven expertise in Email Marketing, SEO, and LinkedIn Outreach to support lead generation, online visibility, and global campaign execution.

Role Overview

As a Digital Marketing Specialist, you’ll lead email campaigns, SEO initiatives, and LinkedIn marketing efforts to engage enterprise decision-makers and generate qualified leads across key global regions. You'll collaborate closely with content, sales, and leadership teams to drive measurable marketing impact.

Key Responsibilities

Email Marketing

• Plan, create, and execute targeted email campaigns for lead generation, nurturing, and re-engagement across SEA, India, Europe, GCC, and North America.
• Develop personalized workflows based on buyer personas, industries, and intent signals.
• Continuously A/B test and optimize for open rates, CTR, and conversions.

Search Engine Optimization (SEO)

• Own and execute on-page and off-page SEO strategies to boost visibility across regional search engines.
• Conduct keyword research and content optimization for blog posts, landing pages, and service pages.
• Develop high-quality backlink strategies through guest posting, outreach, and digital PR.
• Monitor SEO performance using tools like Google Search Console, Ahrefs, SEMrush, or Moz.

LinkedIn Marketing & Outreach

• Design and manage LinkedIn outreach campaigns targeting enterprise decision-makers (CXOs, IT Heads, Digital Leaders).
• Build and manage prospect lists using LinkedIn Sales Navigator and engagement tools (e.g., Apollo, Lemlist, etc.).
• Collaborate with the sales team to coordinate messaging, follow-ups, and campaign timing.
• Manage company LinkedIn presence — schedule posts, engage with the network, and grow audience organically.

Analytics & Optimization

• Track and report campaign performance across all digital channels (email, LinkedIn, SEO).
• Generate insights and recommendations for continuous improvement.
• Maintain lead funnel hygiene and alignment with CRM (e.g., HubSpot, Zoho).

What You Bring

• 4–6 years of experience in B2B digital marketing, ideally within the IT services or enterprise tech space.
• Demonstrated success running international marketing campaigns across SEA, India, Europe, GCC, and North America.
• Hands-on expertise with email marketing tools (e.g., Mailchimp, HubSpot, Zoho Campaigns).
• Solid understanding of SEO and experience with SEO tools
• Proficient in LinkedIn Marketing and Outreach, including Sales Navigator and campaign tools.
• Strong communication and copywriting skills tailored to B2B enterprise audiences.
• Self-driven, detail-oriented, and able to manage multiple priorities in a fast-paced startup environment.

Nice to Have

• Experience with performance marketing (Google/LinkedIn Ads).
• Familiarity with automation tools (e.g., Lemlist, Apollo, HubSpot).
• Knowledge of HTML/CSS for email customisation.
• Exposure to content marketing and blog strategy for lead generation.

Why Join Us?

• Play a key role in expanding a global tech services brand.
• Drive measurable impact across multiple digital channels and markets.
• Work in a collaborative, innovation-driven environment with high visibility.
• Fast-track growth opportunities in a high-performance culture.
• Competitive compensation + performance-based bonuses.

Work Description: 

• Storyteller & Fountainhead brimming with ideas on variety of ways to communicate the message to target audience to create pull-marketing advertisements
• Develop graphic, copy & video content using https://medium.com/@gmiecznikowski/shape-your-brand-with-this-exercise-4645ac3ea26d">Brand Key communication framework
• Deliver brand assets like social media content, landing page content, performance marketing creatives, directional scripts for influencers, PR etc. 
• Deeply understand & empathise with consumer insights & create Brand stories around problem, solution, functional benefits, emotional payoffs & social currency to drive awareness, brand attribute scores & sales 
• Provide direction to designers, videographers, editors to develop online marketing campaigns
• Map customer journeys, service design and communication assets to drive engagement
• Coordinate with agencies to create marketing creatives, video content
• Analyze online consumer behaviours & trends to understand product-market fit
• Manage daily marketing & communication operations

Candidature requirements: 

• 5+ years experience in advertising agency with product marketing background
• Prior experience in conceptualization & execution of short 15 secs videos ads
• Strong storytelling visualization skills in form of videos & graphics
• Experience in in women oriented product, service, startup is added plus
• Intuitively sense the market need and visualize marketing & communication tactics

We are looking for a product marketing manager to develop user funnels and communication strategies to drive engagement and referrals on the company's app. Our ideal candidate is a passionate & experienced Product Marketer with proven success in working with digital products and/or e-commerce for curating & driving product engagement end to end

Responsibilities:

• Build user journeys and communication strategies for every funnel the user goes through in the app
• Build highly engaging campaigns across user funnels to increase conversion rates
• Drive repeat users, referrals through Email, Push Notifications and other product touchpoints
• Plan & run defined experiments - test open rates, CTR, messaging, conversion rates and renewals.
• Work with internal and external stakeholder to seamlessly drive all campaigns 
• Constantly look for funnel drop offs and optimize every step to increase conversion rates
• Share data on daily, weekly and monthly basis with the larger team

Roles & Responsibilities:

Promoting the company's existing brands and introducing new products to the market.

Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals.

Gathering, investigating, and summarizing market data and trends to draft reports.

Implementing new sales plans and advertising.

Product Marketing, catalog management,

Inventory management

Dynamic price Management

Knowledge, skills, and attributes

Bachelor degree/ Management

6 months to 1 year of relevant Work Experience, 

2022 Passout candidates, Internship in related field.

Great communication skills 

Experience in FMCG industry is a plus. 

Bangalore based candidates from Tire 1 and Tire 2 colleges

Key Skills:

Strong communication and interpersonal skills. Especially the ability to work cross-departments to achieve results

Strong Project management skills

Ability to get things done

Self Driven

Analytical oriented

Ability to merge creative and analytical insights

Strong creative bent of mind. 

Communicate clear decisions, next steps, and accountability

We are looking for an enthusiastic Sales Intern In the U.S.A who can run sales drive for our software products.

Skills Required

• Strong Interpersonal Skills.
• Strong Self Motivation.
• Strong Convincing Ability.

Roles and Responsibilities

• Carry out Sales Drive in the U.S.A for our software products.
• Observing and carrying out sales processes.
• Updating documents and sales records.
• Reviewing sales performance against sales targets.
• Finding U.S.A clients and getting service contracts in software from them.
• Identifying potential weaknesses and offering improvement suggestions.

About Us:

Spacenos is the fastest-growing start-up which is innovating in the finance, edtech and marketing domain since 2015 and won multiple awards and recognitions from more than 40+ MNCs and Fortune 500 companies. Our Clients are based out of the U.S.A and Australia. We are funded & Supported by Government of Karnataka, Angel Investors and International Grants.

Hiring Process:

• Apply for your CV and past work to be reviewed.
• Receive a telephonic interview or assessment upon filling the final step form.
• Receive offer letter if selected.   

- Apply soon, the earliest applicant would be preferred over the late applicants.

If you love using your words to craft stories, paint people’s imaginations and make compelling arguments, here is why you should join Pichkaari.

Who are we?

We are a multi-disciplinary communication design studio. We are a closely knit team of hard-working and passionate makers, specializing in delivering designs that are unique, stunning and that strike an immediate chord with the required audience.

With crystal clear communication being the backbone of all our projects, we deliver the most effective solutions by:

• Obsessing over the teeny-weeny specifics and intricacies of communication design
• Bringing fearless originality to the table
• Trusting our instincts
• And striving to incorporate the highest level of quality and intuitiveness in everything we do

The ideal candidate is a creative team player, talented wordsmith, and grammar sleuth. You will be responsible for developing marketing and communications content that is compelling and impactful.

Responsibilities

• Collaborate with internal partners to interpret project briefs and develop relevant concepts
• Write clear, compelling and creative copy
• Use SEO principles to maximize copy’s reach
• Ensure that all deliverables are proofed before publishing
• Ideate for and contribute towards a strategy for marketing campaigns

Qualifications

• 2+ years of marketing or copywriting experience
• Excellent written and verbal communication skills
• Highly organized with excellent attention to detail

Looking for a Product Head who will have full ownership for multiple areas of the product, including product roadmap and release planning. Responsibilities include listening to customers, creating business requirements, defining user stories, building prototypes, collaborating with the engineering team for product development, and ensuring the launch and adoption of these solutions. The detailed list of responsibilities are captured below:

• Own the strategy and roadmap for designated product areas. Be an advocate for the customer and keep a close eye on the competition and industry to build the roadmap in alignment with the long-term product vision.
• Plan and manage all stages of the product life cycle, from ideation to launch, adoption/growth, and sunsetting.
• Develop business cases for each product initiative to demonstrate customer need, feasibility, pricing, addressable and realizable revenues, competitive positioning, implementation plan, and support costs, etc.
• Work with the product design team to iteratively develop highly usable, intuitive, and pixel-perfect designs and prototypes.
• Collaborate with the sales and marketing teams to build a strong GTM strategy and be the spokesperson for the product within the industry by hosting webinars, events, etc.
• Mentor other junior product managers and product designers on the team.
• Lastly, but most importantly, work closely with the engineering team to build a repeatable and efficient process for product delivery including but not limited to backlog grooming, prioritization, and sprint planning.

• Who is a good fit for this role?

  Consider yourself a good fit for this role if you have these characteristics. Don’t worry if you don’t check every item on the list below. If you have the attitude to constantly challenge and upskill yourself, you might still be a good fit.

  • Full product funnel ownership - You have 8+ years of product management experience for a consumer or B2B SaaS service, with multiple launches under your belt.
  • Deep empathy for user needs - You love talking to users, and you have multiple approaches for understanding what matters to them and why.
  • Ability to communicate effectively - You can clearly communicate with different internal stakeholders and external stakeholders. You are comfortable speaking the language of engineers on one end and customers, executives, or other business stakeholders on the other end. You thrive on ambiguity. You are as comfortable articulating vision and strategy as you are writing detailed product requirements.
  • Attention to detail - You obsess about the smallest product details, from color to positioning and tone of language. You benchmark yourself against the best in the industry and aim to build the best. You are able to build systems that enable the team to maintain a high bar for quality.
  • You ask and answer the right questions - You develop smart hypotheses and have a knack for designing research and experiments to prove them. You love data, and the know-how to interpret and think critically about results.
  • Understanding of technology frameworks and concepts - You can work closely with the engineering team, to understand tradeoffs and make decisions around prioritization and scope.
  • Team orientation - You go above and beyond to make your product and team successful, whether it’s filing bugs or organizing team offsite. You believe and understand that strong products are built by closely-knit teams. You are naturally inclined towards owning criticism and deflecting praise to the team.

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  What can you look for?

  The opportunity to shape and build a product through its very early stages, a wide breadth of responsibilities, and an opportunity to challenge yourself every day. The product is one of the prominent solutions in the Indian geography and witnessing rapid adoption and growth across multiple world geographies including the US and Europe. You get the chance to collaborate with a highly skilled team with a good mix of experience and a can-do attitude.

  We are

  A fast-growing SaaS commerce company based in Bangalore with offices in Delhi, Mumbai, SF, Dubai, Singapore, and Dublin. Empuls works with over 1000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners, or consumers for better business results.

  Way forward

  We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We however assure you that we will attempt to maintain a reasonable time window for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.

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