B2B Copywriter

The Content and Communications Manager is responsible for creating, managing, and executing content strategies to support the organization's communication and marketing goals. This role involves producing high-quality content across various platforms, managing communication channels, and ensuring consistent messaging that enhances the company's brand and engages its target audience.

Key Responsibilities:

Content Strategy:

Develop and implement a comprehensive content strategy aligned with the company's goals and target audience.

Conduct content audits to identify gaps and opportunities for improvement.

Stay up-to-date with industry trends and competitor activities to inform content strategy.

Content Creation:

Produce high-quality, engaging content for various platforms, including website, blog, social media, email, and print materials.

Collaborate with internal teams, such as marketing, product, and sales, to gather information and create relevant content.

Edit and proofread content to ensure accuracy, clarity, and consistency.

Communications Management:

Develop and manage the company's communication channels, including social media, newsletters, press releases, and internal communications.

Craft compelling messaging that aligns with the company's brand voice and resonates with the target audience.

Manage relationships with media contacts, influencers, and other external partners to amplify the company's reach.

SEO and Analytics:

Optimize content for search engines (SEO) to improve organic visibility and drive traffic to the company's website.

Monitor and analyze content performance using tools like Google Analytics, social media insights, and other relevant metrics.

Use data-driven insights to refine content strategies and improve engagement and conversion rates.

Project Management:

Manage content projects from conception to completion, ensuring timely deliver

Job Title: Senior Manager for Ecommerce**

**Location:** [Faridabad]

**About Us:**

[Pannkh] is a dynamic and rapidly growing e-commerce company focused on Women apparels. We specialize in providing top-quality products to our customers through various online marketplaces. As a leader in the industry, we are looking for a seasoned Senior Manager to join our team and drive our catalog operations to new heights.

**Key Responsibilities:**

**1. Catalog Management:**

- Oversee the end-to-end process of checking and uploading catalog content to ensure accuracy, completeness, and compliance with platform guidelines.

- Develop and maintain a standardized catalog format for optimal customer experience and search optimization.

**2. Quality Control (QC) of Catalog:**

- Implement robust quality control processes to ensure the accuracy and consistency of product listings, images, and descriptions.

- Address and rectify any discrepancies or issues identified during the QC process.

**3. Business Development:**

- Collaborate with cross-functional teams to identify opportunities for product expansion and assortment growth.

- Establish and maintain relationships with suppliers, manufacturers, and distributors to source new and unique products.

**4. Inventory Management:**

- Monitor inventory levels, forecast demand, and coordinate with procurement and fulfillment teams to optimize stock levels.

- Implement strategies to minimize overstock and stockouts, ensuring efficient use of resources.

**5. Marketing on Marketplaces:**

- Develop and execute marketing strategies on various online marketplaces to enhance product visibility and drive sales.

- Utilize marketplace tools and advertising options to optimize product listings and increase conversion rates.

**6. Pricing Strategy:**

- Conduct market research and analysis to determine competitive pricing strategies that maximize profitability while maintaining competitiveness.

- Monitor pricing trends and adjust strategies in response to market dynamics.

**Qualifications:**

- Bachelor’s degree in Business Administration, Marketing, or related field (Master’s preferred).

- 5+ years of experience in e-commerce catalog management, with a proven track record of success in similar roles.

- Extensive knowledge of online marketplaces (e.g., Myntra,Ajio,Flipkart,Amazon, Shopify) and their respective catalog management systems.

- Strong analytical skills and proficiency in data-driven decision-making.

- Excellent communication and interpersonal skills, with the ability to work effectively in a collaborative, cross-functional environment.

- Demonstrated experience in business development and vendor/supplier relationship management.

Digital Test Analyst

The role will work collaboratively with almost all facets of the agency including our super talented UX, Creative, UI and Development teams as well as our Project Managers. 

THE ROLE 

Sitting within the delivery team, you will be responsible for: 

·       Undertaking manual testing on digital projects such as websites, mobile apps, API’s testing, data verification and validation, and CMS backend testing 

·       Cross Browser, Platform and Device testing, and accessibility testing where applicable 

·       Defining test cases based on project scope to meet project acceptance criteria 

·       Execution of test cases; covering functional, non-functional and regression testing 

·       Creation and ongoing management of Test Plans 

·       Writing and executing automated UAT functional tests using tools such as Selenium and / or Appium 

·       Collaborating with internal and external test resources to execute the test plan 

·       Creation and ongoing management of testing processes 

·       Working with development resources to raise and resolve defects within the test plan timeline 

THE ESSENTIALS 

To most effectively perform as the Test Analyst, you should have: 

·       Extensive experience in website functionality testing 

·       Minimum 3 years commercial experience as an experienced Digital Test Analyst 

·       Automated testing experience using tools such as Selenium is a must 

·       Skills to break down project scope into test cases 

·       Strong technical proficiency (Javascript skills preferred) 

·       Experience using JIRA and communicating at a technical level with Developers 

·       Best practice quality assurance and attention to detail is a must 

·       Strong communication skills 

·       Proactive approach to your work 

·       Leading the testing on a large website project highly regarded 

About Softobiz:

Innovation begins with like-minded people aiming to transform the world together. At Softobiz, we invite you to become a part of an organization that has been helping clients transform their business by fusing insights, creativity, and technology. With a team of 150+ technology enthusiasts, we have been trusted by leading enterprises around the globe for over 12+ years.

At Softobiz, we foster a culture of equality, learning, collaboration, and creative freedom, empowering our employees to grow and excel in their careers. Our technical craftsmen are pioneers in the latest technologies like AI, machine learning, and product development.

Why Should You Join Softobiz?

- Work with technical craftsmen who are pioneers in the latest technologies.

- Access training sessions and skill-enhancement courses for personal and professional growth.

- Be rewarded for exceptional performance and celebrate success through engaging parties.

- Experience a culture that embraces diversity and creates an inclusive environment for all employees.

Softobiz is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will be afforded equal employment opportunities without discrimination based on race, creed, color, national origin, sex, age, disability, or marital status.

For more information about our solutions and organization, visit www.softobiz.com, 

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Key Activities & Responsibilities:

• 2 - 3 years of hands on experience in development using Java
• In-depth of understanding of development process - Design, Development &Deployment
• Good understanding of Java JavaScript, HTML, CSS, JSON
• Experience in developing APIs and strong knowledge of API development framework like Spring Boot, Spring MVC
• Exposure to collaboration platform like Postman
• Good understanding of Databases like MySQL, MongoDB
• Knowledge of Web Service - SOAP, RESTful

• Good understanding of one of the frameworks - Angular / Node.js / jQuery /JavaScript
• Familiaritywith UI / UX Design
• Experiencein using development platforms like Eclipse / Visual Studio

• Great skills in HTML, CSS, JavaScript and cross browser implementations.
• Strong analytical and problem-solving skills.
• Experience and knowledge about React.js and Next.js
• Strong understanding of how SSR (Server Side Rendering) works.
• Taking figma/zepline files from designers, slicing and/or recreating elements via CSS to match the design perfectly
• Ability to make modifications to libraries as per requirement of a project
• Extensive knowledge of fonts, embedding from third parties like Google, Typekit & Font Deck etc. Knowledge of optimizing CSS/JavaScript performance, coding practices and tools.
• Passion and follow through for their work. Excited and curious about learning new technology, as well as the sharing of ideas. Exceptional collaboration, listening, written, and verbal communication. Able to own individual projects as well as the ability to work within a team.
• Awareness of current design trends in the visual arts, working knowledge of the latest computer packages and an understanding time limits which can impact on the design.
• Knowledge of GIT or any other version control software.

• Good experience on Next.js, with great css skills.
• Should also know the latest strategies available on Next.js v12.

Mentor To Go is an android and web based platform to help students improve their work readiness through self-learning sessions, personalised mentorship provided by mentor professionals from a range of careers, and work experience opportunities.

The technology platform implements  functionalities such as: screening surveys of mentors and mentees, training content for mentors, matching through an algorithm, and mentorship through the delivery of structured activities. 

The application technology architecture comprises of the following:

o   a Python Django web application with NGinx and Gunicorn

o   PostgreSQL database

o   A React Android and Web app

o   Rest APIs which interact between the Android app and the Django webserver

Our vision at Mentor To Go is to provide career mentorship to young people anywhere, anytime across the length and breadth of India.

We are looking for a backend software developer who is passionate about using web technologies to solve social problems and creating experiences that are elegant and effective. You will own the back end development of features of the Mentor To Go platform from conceptualisation through design and testing, working closely with other developers, the technical project manager, and the program operations team. You are user-centric, continuously demonstrate strategic & analytical abilities, and are laser focused on executing at speed. You must have the ability to succeed in a fast paced environment, where success is dependent on your ability to collaborate with cross-functional team members in a positive, productive, and transparent way.

Minimum requirements 

• Bachelor’s degree in engineering preferably  CS  or related discipline  
• 3+ years experience working in Unix/Linux environments building web and mobile applications
• Proficiency in developing and deploying cloud based Python/Postgresql applications preferably using frameworks such as Django
• Experience with design and development of moderately complex software projects
• Strong written and oral communication skills
• Familiarity with version control software such as Git

Desired  requirements 

• 5+ years of overall relevant work experience
• Experience building apps using React/React-Native
• Basic understanding of AWS cloud
• Ability to participate in technical discussions and help make technical trade-offs

About Mentor Together

https://mentortogether.org/">Mentor Together is India’s first and largest youth mentoring  non-profit organization with a mission to facilitate empowering mentoring relationships and networks that help young people break the inequalities of opportunity and actualise their potential.

http://bit.ly/mentortogo">Mentor To Go is the world’s first mobile mentoring platform created by Mentor Together with the support of Cisco India, LinkedIn Social Impact, British Telecom and Sterlite Technologies.

• 3+ years of work experience as a Python Developer. 
• Sound understanding and knowledge of Python and its ecosystem libraries like pandas and numpy. Also be able to write modular code and understand the python packaging system. 

• Experience on web crawling, scraping (Scrapy,BeautifulSoup, Selenium) and web application development using Django/Flask Framework. 
• Experience on Data-Science; exposure to Theanos, Tensorflow, Pytorch (preferable) 
• Exposure to data mining, Pyspark (preferable) 

(Job Code: BNSAN1)

No of Positions: 2

Purpose of Position:

Requirements management is one of the core skills of business analysts. Developing technical solutions to business problems, or to advance a company’s sales efforts, begins with defining, analyzing and documenting requirements. Managing requirements at the project level can help fulfill business needs. Skilled business analysts also use requirements to drive the design or review of test cases, process change requests, and manage a project’s scope, acceptance, installation and deployment

Accountability:

The Business Analyst is directly accountable to the VP of Operations. The Business Analyst will undergo a yearly performance appraisal.

Duties and Responsibilities:

1. Lead Role:

• Assisting with the business case

• Planning and monitoring

• Eliciting requirements

• Requirements organization

• Translating and simplifying requirements

• Requirements management and communication

• Requirements analysis

1. Responsibilities:

• Implementing advanced strategies for gathering, reviewing and analyzing data requirements

• Prioritising requirements and create conceptual prototypes and mock-ups

• Mastering strategic business process modelling, traceability and quality management techniques

• Applying best practices for effective communication and problem-solving

Qualifications and Skills:

Becoming a successful business analyst takes core business skills and specialized knowledge that will advance a firm’s objectives, and contribute to its remaining competitiveness in a complex economy. Business analysts are typically required to assess and validate their activities and to determine if a solution has fulfilled the requirements and achieve the business benefits in areas of workflow & customer relationship management.

1. Written and verbal communication, including technical writing skills

1. Understanding of systems engineering concepts

1. The ability to conduct cost/benefit analysis

1. Business case development

1. Modeling techniques and methods

1. Leadership Skills

1. Excellent math and organizational skills

1. Professional, courteous and positive manner

1. Ability to set priorities and manage multiple task functions simultaneously