2+ Copy Writing Jobs in Kolkata | Copy Writing Job openings in Kolkata

About Us

Heyo & MyOperator are India’s leading Conversational platforms, powering Call + WhatsApp engagement for over 40,000 businesses—including top brands like Lenskart, Astrotalk, and Caratlane. We’re a fast-growing SaaS company redefining how brands communicate at scale. With a hybrid work culture and a bias for action, we’re on the lookout for passionate creators ready to lead and own their craft.

Job Overview

We are looking for a Copy Lead—not just a great writer, but a strategic thinker who can shape, elevate, and unify our voice across all customer touchpoints. From ad copy that converts to landing pages that stick, you’ll own the words that move people. This role is part storyteller, part brand guardian, and all about impact.

Key Responsibilities

• Lead copy strategy across all growth and brand initiatives—performance campaigns, product launches, landing pages, ads, and more.
• Develop high-converting copy for Google, Meta, WhatsApp, and email campaigns—driven by user insights and performance data.
• Craft sharp, memorable messaging—taglines, product value props, one-liners, CTAs—that define and differentiate the brand.
• Collaborate cross-functionally with Product, Design, Performance Marketing, and Sales to align on messaging that drives real results.
• Review and guide the work of other writers/agencies to ensure tone, clarity, and consistency across the board.
• Leverage tools like Mixpanel and AI writers to optimize copy performance at scale and drive continuous experimentation.
• Own the brand voice and ensure it’s consistently reflected in every customer-facing asset—from website to drip campaigns.

Qualifications & Skills

• 4–6 years of experience in high-impact copywriting roles, preferably in SaaS, AI, or digital-first brands.
• A killer portfolio that shows your strength in performance + brand copywriting.
• Strong grasp of consumer psychology and the ability to translate insights into persuasive messaging.
• Experience running and interpreting A/B tests and optimizing for CTRs, signups, or conversions.
• Hands-on exposure to tools like Mixpanel, Google Analytics, or CRM/marketing automation platforms.
• Bonus: Familiarity with AI-assisted writing tools and prompt engineering.

Why Join Us?

• Own the voice of a leading SaaS brand—across India’s fastest-growing conversational platform.
• Work with a passionate and driven team across marketing, design, and product.
• Lead copy experiments that directly impact growth and business metrics.
• Shape how 40,000+ businesses hear, feel, and remember us.

The job responsibilities include:

• Assist in establishing email marketing for our brand.
• Create automations and user journeys
• Manage day-to-day email production including campaign creation, QA and deployment.
• Assist in management of the growth and maintenance of the email database – including new sign-ups and opt-outs
• Help manage reporting on email metrics and produce insights to ensure our program continuously improves
• Manage email production with internal and external resources
• Participate in the production of all email initiatives from conception to deployment
• Assist in copywriting and editing of email content
• Perform daily engagement activities on social media channels
• Create a community of pet owners & enthusiasts across social media channels
• Responsible for organic growth of social media outreach
• Bring in fruitful PR collaboration & engagement ideas to build a recall value of the brand digitally