About Insane
Charlie Chaplin, Steve Jobs, Oprah, Pythagoras, Nikola Tesla, and Einstein were crazy enough to believe that life is bigger. They believed that we are here to make a difference. To make the world a better place.
And we are Insane enough to believe that. We are here to take humanity forward. We believe in change. We believe that would need to be better every day.
We are changing this world 1 step at a time.
Starting with the fundamentals of growth - Knowledge. We became carriers of change in the education industry. We are on a mission ‘to accelerate the impact of coaches in the world’.
About the role
We are looking to hire a dedicated Direct Response Copywriter Writer to create strong communication for all the stages of the Customer Journey. The copywriter will be expected to create stories that resonate with the audience and move them to action. The copywriter will be responsible for producing video scripts, Landing pages, Facebook & Google ads, Emails, and much more.
The copywriter will be expected to be data-driven. They will be expected to analyze data to see what is working and what’s not. This individual will be responsible for conducting audience research to understand the target market and then create communication strategies that resonate.
Content for video scripts, landing pages, Facebook and Google ads, and emails. Responsibilities include evaluating analytics to adjust content as needed.
Your day-to-day:
- In-depth audience research to understand the audience on industry-related topics in order to develop original content
- Writing copy for all the stages of the customer journey
- Measuring the impact of the copy through data and improving on a consistent basis
- All completed layouts and artwork must be thoroughly checked to ensure there are no mistakes
- Collaborate with internal partners to interpret project briefs and develop relevant concepts into content
Requirements
- Top-class English communication skills
- Ability to understand the audience to find out what motivates them.
- Ability to think conceptually
- An understanding of user experience
- Proven experience as a copywriter or related role
- Knowledge of online content strategy and creation
About you
- You’re numbers-driven.
- You love data.
- You're passionate and driven.
- You have a sharp eye for detail.
- You're proactive and reactive.
- You have 2+ years in Direct Response Copywriting
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About Insane Marketers
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Job Responsibilities.
- Understanding client's core product or service, the target audience & market, the problem that the product or service intends to solve
- Campaign planning on a month to month basis that go with client’s business objectives
- Coming up with ideas that are forward-thinking and in-line with current media trends & client’s personality & business objectives
- Demonstrate a clear understanding of campaign objectives and devise creative communication strategies to achieve them
- Writing copies following brand guidelines
- Offer creative ideas and encourage others to share their ideas
- Edit and fact-check pieces of content generated by colleagues and offer feedback when necessary
- Push clients towards fresh, exciting ideas
Requirement
- Good communication skills, written and spoken.
- Ability to interact, communicate and present ideas.
- Professionalism regarding time and deadlines.
- Research industry-related topics (combining online sources, interviews and studies)
- Write clear marketing copy to promote our products/services
- Prepare well-structured drafts using Content Management Systems
- Proofread and edit blog posts before publication
- Submit work to editors for input and approval
- Coordinate with marketing and design teams to illustrate articles
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Promote content on social media
- Identify customers’ needs and gaps in our content and recommend new topics
- Ensure all-around consistency (style, fonts, images and tone)
- Update website content as needed
Company: CyberWarFare Labs
Location: Embassy Tech Village, Bangalore, India
Company Description :
CyberWarFare Labs (CWL) is UK-based Ed-tech leader in cybersecurity with operations located in Bengaluru. We provide cutting-edge cybersecurity Education and immersive training services, enabling organisations to enhance their cyber capabilities. Our client-focused approach ensures tailored solutions in this ever-evolving field. We prioritise proactive defense with innovative solutions, backed by on-demand educational services.
Role Description :
This is a full-time on-site role for a Social Media Marketing Specialist. The Social Media Marketing Specialist will be responsible for creating and executing social media marketing strategies, social media content creation, and digital marketing. The candidate should possess strong communication skills to aid in creating content that effectively portrays the company's culture and interests. The Social Media Marketing Specialist will be responsible for engaging with the target audience and building relationships with them through online platforms.
Qualifications :
Experience requirement: 1-3 Years.
1.Versatile ( able to work on distinct niche), Able to work on distinct type of content.
2.Managing the content delivery.
3.Able to write Plagiarism free and AI free content.
4.to write SEO driven articles.
5.Develop creative and engaging social media strategies and content distribution plans.
6.Day-to-day handling of social media channels.
7.Look after audience research.
8.Manage and facilitate social media communities by responding to posts and developing discussions.
9.Monitor closely to keep track and analyse thoroughly the report of performance on social media platforms using various analytics tools.
10. Research and evaluate the latest techniques to evolve continuously with the ways of measuring social media activity.
11. Keeping an eye on competitors’ activities.
12. Recommend the latest adaptations for improvements and increasing performance.
Key Responsibilities :
1. Develop and execute social media marketing strategies.
2. Create visually appealing and compelling content.
3. Manage and grow social media channels.
4. Monitor social media trends and analytics.
5. Collaborate with cross-functional teams for campaign execution.
• Responsible for writing, editing, and proofreading content
• Ideating and formulating a suitable content strategy to support the business needs
• Enhancing web traffic and user engagement by managing content across all social media
platforms
• Write engaging social media content
• Collaborate with marketing, PR, and customer experience to develop a variety of content
marketing materials
• Interpret creative direction and adapt points from creative briefs into persuasive copy
• Scheduling timelines for posting content
SKILLS REQUIRED:
• Creativity and ability to develop engaging content
• Excellent communication and writing skills
• Good time management and organizational skills
• Basic technical knowledge of HTML and web publishing and high computer literacy
• Knowledge of SEO and web traffic metric
• Social media management experience
• Strong research skills
- Prepare well-structured drafts using digital publishing platforms.
- Create various content types (videos, articles, infographics) with relevant tone and style, adhering to the respective style guides.
- Interview industry professionals and incorporate their views in blog posts.
- Promote content on social networks and monitor engagement (e.g. comments and shares).
- Identify artist's and customers’ needs and recommend new topics.
- Incorporate blog and social media posts in both websites and social media platforms like Facebook or LinkedIn.
- Collaborating with internal departments to establish a campaign and promote our social media page.
- Suggesting new ways to promote company offerings and to reach consumers.
- Proven work experience as a Content Creator, Copywriter, or similar role.
- Portfolio of published articles.
- Excellent interpersonal and relationship-building skills.
- Networking aptitude.
- Interest and passion for the entertainment industry are a must!
- Excellent writing and editing skills in English.
- Experience creating strong, engaging content.
- The capacity to work independently and collaboratively.
- Ability to work efficiently without compromise
Responsibilities:
- Understand client’s business, strategy, and product offerings.
- An Integrated part in Ideating & deriving 360˚ strategies along with the research team.
- Independently research subject matter.
- Self-educate through engineering documentation and product use.
- Develop compelling original content (whitepapers, case studies, newsletters, web content, data sheets, presentations, Blogs, etc.)
Must have:
- Qualification in BA/MA/ BMM OR any postgraduate in Copywriting/Copy crafting.
- Must have a strong portfolio of live work which must include creative copy written for websites and other digital collaterals.
- Clear, concise, and compelling copywriting and editing proofreading skills.
- 2-3+ years of experience in Digital Marketing
We are looking for a copywriter that can deliver words and meaning to advertising visuals. Shall be responsible for writing compelling marketing and promotion materials for different verticals of industries.
The typical creative process shall involve:
- Coordinate with the account managers to discuss the brand requirements.
- Write sellable copy for a variety of media including social, print, video, and online
- Brainstorming visual and copy ideas with the creative team.
- Get a detailed brief to interpret the client’s needs and develop a creative concept that suits their purpose.
- Creating drafts of creative concepts with the briefs available and through data research.
- Presenting final output of creative concepts to the account managers.
- Working as a part of a team with account leads, designers and technical dept.
- Stay current on trends and competitors within the editorial sphere
Founded in 2014, this company aims to enhance the quality of life and make it easier for women across the country. Recommended by best of doctors, their products are available across wellness stores and e-commerce websites, and selling like hotcakes - having sold over 20000 packs in their first year itself.
- Understanding the business goals, what the product offers, the platform for communication and accordingly creating copy that can help drive maximum conversions.
- Measuring performance of the copy at every step to ensure business objectives are met.
- Researching about the brand, competition, and category and creating a communication plan for the brand in line with the brand values.
- Ensuring consistent brand voice across all brand channels and pieces of communication.
- Understanding the platform for communication and create copy that works for the platform.
- Measuring content for performance and conversion.
- Monitoring web traffic and engagement (e.g. conversions and bounce rates) basis content created.
- Coordinating and collaborating with marketing and design teams to ensure high quality output.
- Following industry-related news and generate ideas around trending topics.
- Reviewing and updating published content as needed, identifying gaps and making recommendations accordingly.
What you need to have:
- Any graduation
- Being highly creative and imaginative.
- Having good written and interpersonal skills
- Working well in a team
- Being able to work under pressure and manage deadlines
- Having an eye for detail
- Having an interest in new advertising trends and techniques
Hi! If you're selected, the day-to-day responsibilities shall include:
- Researching industry-related topics (combining various online sources and studies)
- Writing high-quality content with impeccable grammar and a unique writing tone, mainly related to home improvement/decor/garden and other closely neighboring markets
- Working on basic SEO and Google Docs for neat formatting, sourcing relevant images for the article, etc.
Note: Candidates who copy-paste content should not apply, plagiarism is checked and strictly prohibited.
Company profile:
PivotRoots summarize all data points across media, design and technology to provide our partners with simplified yet effective consumer-experience led digital strategies.
Company website: http://www.pivotroots.com/#slide1">http://www.pivotroots.com/#slide1
Our clientele include:
Amazon prime, Disney, Spaces, Dr. Fixit, etc.
Our Core Pillars are:
- Making complex strategies simple yet effective
- Bridging ideas with technology & communication
- Creating an experience
Key Service Portfolio:
- Strategy & Consulting: Strategic planning | Media planning | User Experience Design | Performance marketing | Analytics & optimization
- Biddable Media: Search engine marketing | Display | Affiliate marketing | Mobile marketing | Social media
- Earned & Owned Media: Search engine optimization | Social media marketing | Content marketing | Data analytics | Website maintenance
- Experiential Marketing: Mobile app design| Web site strategic planning | Website development | Domain Hosting | Campaign Creatives
- Technology Led Solutions: Mobile app development | Single-view multichannel dashboard | Real time campaign monitor | Lead management
Perks, Benefits and Work Culture...
We are a passionate team working together towards the common goal of growth and innovation for the organization and ourselves. Along with Monthly Rewards and Recognition Programs, we also provide Health Insurance (Family cover) and adhere to a ZERO tolerance POSH Policy. Birthdays, Anniversaries and achievements of our employees are celebrated with great enthusiasm.
Every first Saturday of the month is working, which is when we usually organize interactive learning sessions and fun activities. And oh, the scrumptious Saturday lunch is on the house!
You’ll find that it’s an exciting and vibrant place to work at, where you’ll connect with diverse and talented people. We look forward to you becoming an integral part of our team
Our aim is to enable you with the direction, support, and resources you require to be successful. PivotRoots is a place where you can make a difference, learn, and grow as you contribute and share in our mutual success.
Responsibilities:
- Understand client’s business, strategy and product offerings.
- An Integrated part in Ideating & deriving 360˚ strategies along with the research team
- Edit and produce online marketing campaign strategy and content while working closely with web designers on page layout, content organization and graphics.
- Edit content for grammar, accuracy, clarity, readability, consistency, and coherence.
- Manage a project from start to completion.
- Independently research subject matter.
- Self-educate through engineering documentation and product use.
- Develop compelling original content (whitepapers, case studies, newsletters, web content, data sheets, presentations, Blogs, etc.)
- Produce customized templates/Collate technical & functional information
Must to have:
- Qualification in BA/MA/ BMM OR any postgraduate in Copywriting/Copy crafting.
- Must have a strong portfolio of live work which must include creative copy written for websites and other digital collaterals.
- Clear, concise and compelling copywriting and editing proofreading skills.
- 6+ Yrs of experience in Digital Marketing
Address: Trade Star, 803, B wing, Andheri - Kurla Rd, Andheri East, Mumbai, Maharashtra 400059
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