If you love using your words to craft stories, paint people’s imaginations and make compelling arguments, here is why you should join Pichkaari.
Who are we?
We are a multi-disciplinary communication design studio. We are a closely knit team of hard-working and passionate makers, specializing in delivering designs that are unique, stunning and that strike an immediate chord with the required audience.
With crystal clear communication being the backbone of all our projects, we deliver the most effective solutions by:
- Obsessing over the teeny-weeny specifics and intricacies of communication design
- Bringing fearless originality to the table
- Trusting our instincts
- And striving to incorporate the highest level of quality and intuitiveness in everything we do
The ideal candidate is a creative team player, talented wordsmith, and grammar sleuth. You will be responsible for developing marketing and communications content that is compelling and impactful.
Responsibilities
- Collaborate with internal partners to interpret project briefs and develop relevant concepts
- Write clear, compelling and creative copy
- Use SEO principles to maximize copy’s reach
- Ensure that all deliverables are proofed before publishing
- Ideate for and contribute towards a strategy for marketing campaigns
Qualifications
- 2+ years of marketing or copywriting experience
- Excellent written and verbal communication skills
- Highly organized with excellent attention to detail
Subodh Popalwar
Software Engineer, Memorres
About Pichkaari Design Pvt Ltd
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Reporting To: Director, GOYN : Pune
No. of positions: 1
Expectations / Deliverables:
● Build enduring relationships with NGOs, community based organizations, corporates, employment agencies, skilling organisations, digital platforms and government including PMC for enabling collective action at the city level.
● GOYN brand-building and enrolment of various stakeholders as partners
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Preferred Skill sets, Years of Experience, Professional Background:
● Post Graduation in any background, with 1-3 years of experience in the field of Content writing and partnership building
● Strong commitment towards building relationships with organizations in the ecosystem
● Hands-on experience with MS Office and WordPress
● Basic technical knowledge of HTML and video editing etc.
● Knowledge of SEO
● Competent in managing social media
● Excellent writing skills in English, Hindi and Marathi
● Attention to detail
● Good organizational and time-management skills
● Open to travel.
you’ll be working closely with the SEO team and others across the company to create valuable content.
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1. Website content
2. Blog posts
3. Guest articles on leading websites
4. Video scripts
5. Marketing copy for products/services
6. Social media content for company profile
7. Content planning & research
8. Mobile app content
Requirements:
1. 0 - 1 year of experience as a content writer.
2. Ability to put forth complex technological topics in a simpler form.
3. Strong attention to detail & impeccable grasp of the English language.
4. Proficiency with writing programs, such as Google Docs and Microsoft Word.
5. Excellent verbal and written communication skills.
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At Zest Network LLP, we run a portfolio of content-based online businesses where we take serious efforts to educate and inform our readers on various subjects. And we are looking for an experienced writer who is well-versed in the subject of cryptocurrencies, crypto wallets, crypto exchanges, and Web3.
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We are looking for a creative storyteller aka Content writer who is digital savvy and has a good hold on brand content strategy and initiatives. The successful candidate will be responsible for building brand content across all internal as well as external platforms. Most importantly, this individual should have a high sense of ownership, who can conceptualize and strategize our visual and written content endeavours.
Role & Responsibilities:
Work closely with business and product managers to understand content strategy objectives and deliverables.
Strong project manager with the ability to engage productively and successfully with key stakeholders from creative, media, marketing, product, and research teams.
Look after short form of content such as push notifications, SMS, emails & social media; as well as SEO driven long form of organic and paid content.
Understand impact of content on overall customer engagement and prioritize tasks accordingly.
Establish guidelines and best practices across teams on content generation.
Qualifications & Skills:
Demonstrated ability to manage multiple projects - prioritization, planning and task delegation.
Have experience in both long form and short form of content.
Excellent written and verbal communication skills
Good organisational and time-management/team building skills
Bachelors/ Masters in Design, Marketing, Communications, Journalism or relevant field.
1Understand the goal, audience, and core message of a campaign and create copy to suit. 2. Take end-to-end responsibility for writing compelling content for all brand properties.
3. Ability to think out-of-the-box (clichéd. We know. Still), play-with-words and write in a simple, concise and accurate manner for campaigns
4. Research, write, edit and proof all levels of copy included headlines and body copy, for all online, offline, external and internal needs.
5. Write effective content for marketing collaterals like brochures, flyers, etc.
Skills
- Should be able to deliver quality content consistently. Parameters of quality include grammar, punctuation etc
- Ability to write crisp and error-free content
- A knack for editing and proof-reading content with good research-oriented skills
Our client is a pet-care focused digital aggregator across various categories such as food, accessories, toys and grooming essentials. Their focus segment is the rapidly increasing community of pet parents. They offer expert-led online pet care consultation, training and healthcare services and products for dogs and cats, covering the lifecycle of a pet acting as a one stop shop. It is headquartered in Bangalore and was co-founded by startup veterans of whom 2 are IIM-Lucknow alumni and one is a Chartered Accountant. Our venture capital-backed client is funded by tier 1 investors and has raised approx. $3.5 mn in funding.
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Desired Candidate Profile
What you need to have:- At least 3+ years work experience as a copywriter
- Skill in short form writing
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- Attention to detail
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Why ToneTag :
ToneTag is the largest sound-wave communication technology platform on the
planet that enables payments & proximity customer engagement services in
different sectors like retail, mobility, restaurant ordering, and so on. It harnesses
the power of sound to empower and enrich various businesses around the globe.
ToneTag has touched more than 55 Million consumers & 500,00 merchants in the
payments space alone. It is an organization where innovation, hard work & fun go
hand in hand to invent experiences that are unique in every sense. Our people are
entrepreneurial & believe in going beyond today's problems to find tomorrow's
solution.
If you are a seasoned professional looking for your next challenge, or just starting
your career and looking for a company that created career-building opportunities,
we offer ample scope as well as training to ensure that your skills & abilities reach
their true potential. At ToneTag, we invite you to share our vision and
commitment to achieving excellence in everything that we do!
Who We are :
● While most people ignore sound, ToneTag harnesses it. Using the power of
sound, we have built a highly secure and robust channel of data
communication, enabling extraordinary experiences across businesses.
● Our core value lies in innovation. We also focus on empathy, inclusivity,
collaboration and creativity.
● Through our model of Enable-Engage-Empower, ToneTag aims at delivering
a unique experience to all.
NO CEILING TO GROWTH :
● Highly rewarding to those who want to experience a trailblazing career
growth, with exposure to new challenges and opportunities.
● ToneTag follows the principle of taking ownership and delivering. If you
conceptualize an idea, which could make a difference to the organization,
you will be the owner of it.
● With innovation at the heart of its solution, ToneTag offers a chance to think
outside the box and instill creativity into one's thinking.
BE PART OF THE FAST EXPANDING CHANNEL :
● ToneTag has already reached 50 million consumers and is expected to cross
100 million.
● Global companies such as Mastercard and Infosys Finacle are presenting
ToneTag as a technology offering to their banking customers.
● ToneTag is working with government initiatives, such as NHAI & NPCI to
deliver a seamless experience on a larger scale.
TONETAG CULTURE IS OPEN AND EMPOWERING :
● Whether you are a manager or an intern, transparency is maintained, and
your voice is heard.
● ToneTag exudes a vibrant atmosphere, where everyone is approachable and
supportive.
● There exists a diversity of talent, skills and passion. Such an exposure will
not only help an individual grow, but also enables one to think from a
different perspective.
THE NEXT BIG THING :
● We are here to play a role in enabling our society and economy leap
towards cashless ecosystem, bringing millions of people into the financial
world like never before and at the same time enable innovative experiences
of tomorrow.
● ToneTag has a global clientele and is backed by some of the biggest names
in terms of management and investors.
● A technology delivering wide applicability, ToneTag has received numerous
awards and recognition for its innovative technology.
The challenge for you :
As a Content writer in the Marketing team, you will be delivering quality writing
pieces that appeal to our clients & stakeholders, attract customers and boost
brand awareness.
Roles & Responsibilities :
● Create and draft content for ToneTag’s content properties such as blogs,
websites, social media etc
● Contribute towards developing and executing the monthly content calendar
for Social Media
● Maintain and update website content regularly
● Draft scripts to develop product demo videos
● Follow and implement best practices for content optimization such as using
relevant keywords, etc
● Draft copy for user communication, engagement, and education
● Familiarity with keyword placement and other SEO best practices
● Create Presentations and Product documents
● Collaborating and working closely with PR and Digital agencies, sharing
ideas, reviewing the articles and posts.
● Writing clear marketing copy to promote our products/services
● Preparing well-structured drafts using Content Management Systems
● Coordinate with marketing and design teams
● Ensure all-around consistency (style, fonts, images and tone)
● Applications for awards & events
What you need :
● A bachelor's degree or higher in Journalism, Mass Media and
Communications.
● 3+ years- work experience as a Content Writer, Copywriter or Similar roles
● Should have excellent writing skills with unblemished grammar expertise.
● Should be keen in learning new technology
● Portfolio of published articles/Blogs
● Hands-on experience with Content Management Systems (e.g. WordPress)
● Ability to meet deadlines
● Well versed with creative web content, blogs, articles, and press releases
according to the requirements.
● Experience in SEO writing with online marketing and lead generation is
added advantage
Great to have :
● Experience doing research using multiple sources
● Familiarity with web publications
● A born-talent for understanding and analyzing human behavior
● Basic understanding of Keyword relevancy and keyword density and should
also be familiar with Keyword placement and other SEO best practices
● Someone whose presence reflects energy, dynamism and passion
● A strong believer in equality and teamwork
● An individual with strong ethics, principles and courage
The Role
● Building compelling long-term strategies on how to scale content.
● Build a deep understanding of the company’s products and unique
differentiators
● Work with product managers to understand and help refine the evolving
brand voice and tone
● Collaborate with cross-functional teams to bring impactful content to market
quickly and at scale
● Create articles, eBooks, whitepapers, infographics, video scripts, interactive
assets, build a content calendar for social media, in line with the content
strategy.
● Understand the buyers’ journey and use that knowledge to create the most
impactful top, middle, and bottom-of-the-funnel content assets for different
products
● Optimize social media content (language, message, tone) on the basis of the
behavior of our target audience
● Understand our SEO goals and strategy in order to produce optimized
content.
The Skills
● Prior experience in crafting content & product experiences from scratch, in
an instructional and long-form content setting.
● Must be able to write content that’s relevant, catchy, and easy to understand
● Should have excellent command over the English language and grammar
● Should be willing to and capable of creating technology-related content that
requires extensive research
● Should be able to understand, conceptualize, and convey marketing
messages in an acceptable international style.
● Must keep up-to-date with the best practices in writing for the web, social
media trends, web usability, and business/industry trends
● Prior experience in advertising agency is preferred.
Responsibilities:
- Understand client’s business, strategy, and product offerings.
- An Integrated part in Ideating & deriving 360˚ strategies along with the research team.
- Independently research subject matter.
- Self-educate through engineering documentation and product use.
- Develop compelling original content (whitepapers, case studies, newsletters, web content, data sheets, presentations, Blogs, etc.)
Must have:
- Qualification in BA/MA/ BMM OR any postgraduate in Copywriting/Copy crafting.
- Must have a strong portfolio of live work which must include creative copy written for websites and other digital collaterals.
- Clear, concise, and compelling copywriting and editing proofreading skills.
- 2-3+ years of experience in Digital Marketing
Creating compelling, high-end, white hat ROI driven SEO oriented content, as well as reworking existing content
Creating specific SEO content that motivates CRO
Managing content and making content recommendations for a diverse clientele
Flexing between various types of content including articles, blogs, press releases, viral marketing content and promotional web content, with the ability to write, proof and edit all
Communication that scaffolds between team and management on key information with a sensitivity for detail and timelines
Desired Attributes:
Passion and ability to develop content specifically for SEO and internet marketing
Ability to think outside of the box when problem solving, yet be able to identify, respect and work creatively within boundaries
Ability to clearly communicate to the tech savvy as well as in lay man’s terms, interchangeably
Flexibility when it comes to the ability to adapt
MVP status when it comes to working on a team
A solid moral compass, ongoing internal motivation and autonomy
Skills and Qualifications:
Bachelor’s degree in journalism, communications or related
2-3 years’ Experience in web related marketing and development
1+ years practical experience in SEO, WordPress and web design support
Outstanding listening and “social listening” skills
Relative fluency and knowledge of HTML, Photoshop, etc as well as the motivation and skill set necessary to stay on top of the latest digital tools and trends
Full understanding and ongoing commitment to high end ROI and CRO
Outstanding organizational skills, attention to detail and a finely attuned sense of urgency
Please contact us at your earliest convenience if your career objective is to develop content for an SEO firm that believes in the unlimited potential of its mission, clientele and employees!
Follow CutshortSubodh Popalwar
Software Engineer, Memorres