ABOUT US
White.Inc is a house of digitally native brands (DNBs) that is creating Instagram-first DTC brands across verticals like Cookware, Houseplants, Drinkware, Apple Gear and Luggage. We believe that to lead a better
life in today's ever changing world, we need products that are constantly evolving and contribute to our busy lives. To bring to life such category disrupting brands, we have partnered with the world’s leading product
design company to create products that are crave-worthy and address the needs of a new generation of Indian consumers.
Started by people with a decade+ experience in the e-commerce and D2C sectors, the founders have developed 2000+ products across multiple categories and scaled global brands in India such as RhinoShield & PopSockets. Leveraging on their expertise in driving growth, product development, supply chain, technology and access to global markets, White Inc is poised to deliver products that inspire and excite our consumer base.
We are rapidly growing and looking for someone who is as excited as us to be a part of this growth journey. If you love start ups, a really fast paced environment with lots of action and the opportunity to create India's new gen disruptive brands, then click away and get set to propel your career to greater heights.
We are looking for a senior copywriter with working experience creating content across a range of channels to join our in-house marketing team.
The Role
We are looking for a Senior Copywriter with excellent writing and research skills to develop exciting brand campaigns, out of the box ideas and strategies for our in-house brands. As part of this role, you will be
responsible for producing creative content across several channels (including social media, website, landing pages and digital ads), working closely with the design and media teams to brainstorm on ideas and develop messaging. We are looking for a candidate who is a quick learner, has a versatile writing style, can work comfortably in a collaborative environment and has a good understanding of social media and other marketing platforms.
If this sounds like you, please submit your portfolio along with your application to help us get a sense of your best work.
Responsibilities
• Execution and on-time delivery of high quality creative copy for brands across the lifestyle and consumer electronic sectors.
• Collaborate with the design and marketing teams to develop content for a range of marketing and communications materials.
• Write compelling content across all marketing channels, including website copy, video scripts, digital, print ads, and packaging. Craft copy for product stories, product guides, social media and digital marketing.
• Develop high-engagement social media content that reflects the brand tone of voice and grows audiences.
• Continually raise the bar on creativity, and drive the creation of original concepts that result in effective campaigns.
• Ensure that the brand voice and tonality is adhered to across all content that is put out across brands.
• Working with Graphic Designers and marketing teams to ensure that the copy fits the needs of the project/campaign
• Present copy concepts to internal stakeholders, and participate in the ideation process.
• Edit and proofread all copy before it goes live.
• Utilise data driven marketing insights given by the performance marketing team to guide all copy decisions.
• Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times.
Qualifications
• Candidates from agency backgrounds preferred with experience working on brand campaigns
• Excellent writing, editing and proofreading skills
• Knowledge of online content strategy and creation
• Ability to communicate, present and influence key stakeholders at all levels of an organization.
• Full awareness of creative processes and techniques – including digital platforms
• Strong interpersonal and communication skills to be able to manage brands and vendors with finesse under a high pressure environment
• Working knowledge in brand management, social media content, digital marketing and marketing strategy
• Knowledge of editorial guidelines and style of writing for social media networks, online ad platforms
• Able to manage tight deadlines through excellent time management and organisation skills
• Highly self motivated and able to work well within a team
• Uses qualitative and quantitative analysis to guide content decisions
Subodh Popalwar
Software Engineer, Memorres
About White Inc
White.Inc is a house of digitally native brands (DNBs) that is creating Instagram-first DTC brands across verticals like Cookware, Houseplants, Drinkware, Apple Gear and Luggage. We believe that to lead a better life in today's ever changing world, we need products that are constantly evolving and contribute to our busy lives. To bring to life such category disrupting brands, we have partnered with the world’s leading product design company to create products that are crave-worthy and address the needs of a new generation of Indian consumers.
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Are you curious, motivated, and forward-thinking? At FIS you’ll have the opportunity to work on some of the most challenging and relevant issues in financial services and technology. Our talented people empower us, and we believe in being part of a team that is open, collaborative, entrepreneurial, passionate and above all fun.
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Commercial Lending provides a key ingredient in determining a Bank’s / FI’s profitability. The business is quite dynamic and posed with many challenges around Automation, Decisioning, Workflows and disconnected Processes to name a few. Solving these real-world problems with best of the breed technology stack, the team is quite dynamic, versatile and self-equipped with a variety of skills. The Job might be the right fit for you if:
You enjoy solving problems and create solutions
If you don’t know the answer, you will dig until you find it
You love learning about processes and ideating them
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- Configure, test and implement workflows supporting configuration and business features in FIS Loan Origination System.
- Coordinate with business experts (Business Analysts, Product Owners, Product Managers) to gather functional specifications and accordingly get them designed and build in product using native workflow tool and by harvesting CMMN and BPMN
- Formulate and define system scope and objectives through research and fact-finding combined with an understanding of applicable business systems and industry requirements.
- Build the executable processes with limited requirement to showcase business.
- Work with architects and team leads to design & implement appropriate technical solutions.
- Collaborate with testers to analyze defects, verify behavior, and resolve issues.
- Identify, re-engineer and document business processes and metrics and identify improvement opportunities where existing processes / workflows may be streamlined or improved to deliver greater effectiveness and efficiency.
- Develop, maintain and distribute business process workflows documentation to stakeholders.
- Assess and project the impact of system changes on users and internal and external clients or stakeholders.
- Be a SPOC for managing and maintenance of these Processes, Workflows while building and contributing to these within Product in an Agile manner. Attend all the relevant scrum ceremonies.
- Tailors user screens for each process activity to enable end users to interact with Application.
- Work as an independent team member, capable of applying judgment to plan and execute your tasks.
- Isolate and resolve complex configuration issues.
- Train internal employees or external clients on processes, BPMN and CMMN principles or practices. Conduct one-on-one or classroom training depending upon the size or desire of the audience.
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- Deep Understanding of case life cycle management, business process management (BPM).
- Exposure to form design including Java, HTML, CCS, XML, JSON and Angular.
- Knowledge of APIs (REST & SOAP).
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- Excellent communicator – ability to discuss technical and commercial solutions to internal and external parties and adapt depending on the technical or business focus of the discussion
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- A broad range of professional education and personal development possibilities – FIS is your final career step!
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With a 50-year history rooted in the financial services industry, FIS™ is the world's largest global provider dedicated to financial technology solutions. We champion clients from banking to capital markets, retail to corporate and everything touched by financial services. Headquartered in Jacksonville, Florida, our 53,000 worldwide employees help serve more than 20,000 clients in over 130 countries. Our technology powers billions of transactions annually that move over $9 trillion around the globe. FIS is a Fortune 500 company and is a member of Standard & Poor’s 500® Index.
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Follow CutshortSubodh Popalwar
Software Engineer, Memorres