Content Writer

Posted by Ankita G
Apply to this job
Bengaluru (Bangalore)
1 - 4 yrs
₹2L - ₹4L / yr
Skills
Content Writing
Blogging
Creative Writing
Search Engine Optimization (SEO)
Technical Writing
Job description

About Samaaro

Samaaro is an award-winning Virtual Event Platform that was recognized as one of the 30 best and most innovative startups in India. It provides a powerful software platform designed to help organizations host scalable, secure, and effective virtual events for a global audience. Samaaro's unique features & versatility allow it to host a variety of Virtual Events such as Virtual conferences, Virtual Summits, Virtual Fairs, Virtual Exhibitions & more.

 

 

Job

We are looking for an experienced Content Creator & Marketer with excellent content writing skills who can create, curate and publish content using novel and innovative marketing strategies, which strengthen the market position of Samaaro using online media. A deep understanding on SEO, Blogs, PR, Email Marketing and Social media content will be imperative. The Marketer must assist in the planning, execution and optimization of our digital marketing efforts. You must be tech-savvy and intuitive with great ideas to reinforce our communication objectives.

 

 

 

Skills

•Content writing, copy editing and proofreading

•Publishing content to social media channels directly and via Hootsuite & other services

•Designing, implementing and managing email campaigns through MailChimp and other services

•Create and distribute content across various channels & mediums to generate backlinks and

establish content authority

•Excellent oral and written communication and interpersonal skills

•Excellent organizational skills, including the ability to manage your own workload and prioritize competing demands on your time

•Tech Savvy with updated knowledge on the latest industry developments

•Highly creative with a focus on problem solving

•High level of initiative and a good team player

•Good data analysis skills

•Excellent presentation skills

•An outgoing and likeable personality

•Highly self-motivated

•Result orientated

 

 

 

Responsibilities

 

•Content Marketing

 

o Create & curate SEO optimized content for

 

▪Blogs & Case studies

 

Website

o Create Sales and Marketing collateral such as Catalogs and Brochures by understanding

buyer intent and communicating our product offerings.

 

o Manage and optimize web content for on-going organic search engine results

 

o Identify key distribution channels for optimized content dissemination

 

o Generate backlinks for SEO optimized content to establish content authority

 

PR

 

o Create & curate SEO optimized content for PR Articles

 

o Collaborate with PR agencies to ensure relevant company updates get published in the

media

 

•Email Marketing

 

o Ideate and implement email marketing strategies

 

o Implement Marketing automation

 

•Social Media

 

o Ideate and implement Social Media marketing strategies

 

o Increase followers on various digital platforms

 

•Demand Generation

 

o Increase website visitors and improve customer retention

 

o Improve CTR for marketing campaigns

 

•Research& Reporting

 

o Research on trending SEO terms to stay fresh in market

 

o Market Research to analyze latest trends and implement them

 

o Generate Reports and Analysis on our campaigns to improve lead generation tactics.

 

•Collaboration

 

o Work with product team to understand the product and develop content strategies to improve sales

 

o Work with design team to create graphical content as per various strategies

 

 

Job Location : Bangalore (Currently Work From Home)

About Samaaro

Samaaro is an award-winning virtual events platform which allows organisers to host the most impactful and immersive events effectively, while defying the geographical frontiers. Since its inception in 2020, Samaaro has been dedicated to transforming the events industry by ideating a safe, sustainable, smart and accessible-to-all platform. Organisations and brands host events on Samaaro that bring like-minded people together and form meaningful networks.

 

As a funded startup, Samaaro is focused on building a world-class product from India, for the world. The vision of the company is to build a platform for professionals where they learn and grow their network by attending events of their interests and connect with people of similar interests from around the world.

 

The journey ahead for Samaaro is very exciting and can provide their new employees an immense potential to learn and grow. Samaaro, as an employer, has always supported its team master their career journey and helped them realise their true potential to reach the zenith of success. From holistic development, to lifelong learning opportunities, Samaaro is all for creating a nurturing environment that helps you expand your skills and create a career mobility across different functionalities. All of this, whilst instilling a collaborative leadership style and a sense of ownership within each member.

Founded
2016
Type
Products & Services
Size
20-100 employees
Stage
Raised funding