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Location: Hyderabad, Telangana
Job Type: Full-time onsite
Experience: Minimum 2 years
Salary Range: INR 2,00,000 - 4,00,000 per annum
Job Description: We are seeking a creative and experienced Social Media Content Creator to join our growing team. As a Social Media Content Creator at Dot eVentures Pvt. Ltd., you will play a key role in developing and implementing our social media strategy. You will be responsible for creating engaging and informative content that resonates with our target audience and promotes our educational products and services.
Key Responsibilities:
Develop and implement a comprehensive social media strategy to increase brand awareness and engagement. Create high-quality, visually appealing content for various social media platforms, including but not limited to Instagram, Facebook, Twitter, and LinkedIn. Stay up-to-date with industry trends and incorporate best practices into content creation. Monitor social media channels for trends, feedback, and opportunities to engage with the audience. Analyze social media metrics to measure the success of campaigns and make data-driven recommendations for improvement.
Qualifications:
Minimum 2 years of experience in social media content creation, preferably in the education or edutech industry. Proven track record of creating engaging and shareable content across various social media platforms. Strong written and verbal communication skills. Proficiency in graphic design tools and video editing software is a plus. Familiarity with social media analytics and the ability to interpret data to inform content strategy.
Salary and Benefits:
Competitive salary in the range of INR 2,00,000 - 4,00,000 per annum, commensurate with experience. Opportunities for professional development and growth within a rapidly expanding startup. Collaborative and inclusive work environment.
I Responsibilities and Accountabilities:
Build and manage a rich content cum social media & editorial calendar that attracts a
qualified audience to increase the visibility & emerge as a thought leader (including
blog posts, whitepapers, ebooks, reports, webinars, infographics, social media etc.)
Work on content distribution cum refurbishing plan so as to ensure that every piece of
content is reaching the right audience in the format best enjoyed by them.
Responsible for researching, trend jacking, creating, editing, updating & managing all
formats of content. Co create & newsletters, product update emailers, social media
posts, blogs, infographics, PR related articles, video themes & campaigns to drive
leads, subscribers & increase awareness.
Editing and proofreading content with a zero-tolerance approach to grammatical
errors, poor writing, and plagiarism. Conducting ongoing usability tests to gauge
content effectiveness.
Optimize our marketing automation and lead nurturing processes through email, SEO
friendly content, and social channels (Quora, Facebook, Instagram, Twitter,
LinkedIn& YouTube).
Engage with influencers to convert them into brand advocates
Work closely with internal & external stakeholders - Designers, Technical SEO,
product team, sales team & agencies.
Develop content strategy aligned with short-term and long-term marketing targets.
Collaborate with marketing and design teams to plan and develop site content, style
and layout.
Create and publish engaging content.
Edit, proofread and improve writers’ posts.
Liaise with content writers to ensure brand consistency.
Optimize content according to SEO.
Use content management systems to analyze website traffic and user’s engagement
metrics.
Manage content distribution to online channels and social media platforms to increase
web traffic.
Ensure compliance with law (e.g. copyright and data protection)
Stay up-to-date with developments and generate new ideas to draw audience’s
attention.
I Qualification(s): Graduated in BA / MA in Journalism and Communication or BSc degree in
Journalism, Marketing or relevant field / Experience.
II Experience
Nature of Experience: Experiencing in generating content for various requirements starting
from documentation to marketing content (content marketing). Review and edit content and
scale it to A class standards.
Length of Experience: 06 – 08 years
III Skill Set & Personality Traits required:
Proven work experience as a Content manager
Hands on experience with MS Office and WordPress
Excellent technical knowledge of HTML and web publishing
Knowledge of SEO and web traffic metrics
Familiarity with social media
Excellent writing skills in English
Attention to detail
Good organizational and time-management skills
BSc degree in Journalism, Marketing or relevant field
Ability to plan and create content relevant to a specific audience with a strong focus
on SEO.
Recognizes the need for continuous improvement and works to orient people,
processes, and systems in the new direction in tune with the maturity of the business
and the team.
We're seeking a full-time, in-house employee to write Search Engine Optimized Website Content and social media. The ideal candidate must be able to write according to the language of different industries our company handles. Knowledge of writing articles, blog posts, press releases, website content pertaining to digital media.
Create content which gives website readers access to information in a simple, easy to understand language. Also, Content Writers are responsible for style and format consistency across all projects and communicating with other team members to create the best content possible.
Roles and responsibilities:
- Can put together a content strategy from scratch
- Excellent written skills in English
- Responsible for producing high-quality engaging content for websites, Blogs and designing content for social media.
- Candidates will have to assist the team of Product Managers and Developers in the documentation of content based on product briefs.
- Work on Client proposal and Statement of Work (SoW).
- Work on the NDA(Non-Disclosure Agreement) templates etc.
- Ability to research new testing topics and write engaging content.
- Should be able to create new JDs for the software testing roles.
- Basic knowledge in the field of software testing like Functional Testing, Automation testing, Performance Testing, and other Software Testing Tools is required.
- The candidate must be passionate about technology content and SEO with the ability to create plagiarism free and SEO-friendly content.
- Develop and implement effective SEO strategies
- Should be comfortable in using proofreading tools like Grammarly, ProWritingAid, Hemingway App etc.
- Experience in using excel, google sheets, Word and PowerPoint is required.
- Design and implement direct email marketing campaigns
- Sending Weekly newsletters and realigning content based on customer feedback.
- Ability to connect with prospects through Linkedin Sales Navigator to nurture leads further
- Research and create articles and blogs for the website:
- Linkedin: Create, update business articles and participate in business groups
- Quora: Update answers and articles
- Facebook: Create, update articles and participate in local groups
- Youtube: Optimise the videos
- Instagram: Casual updates about FG
- Coordinating content, maintaining aesthetics and technical tags
- Make outbound calls to the clients to follow up on leads generated
- Developing proposals in response to requests for proposals (RFPs)
- Proofread marketing collaterals before it goes live
Requirements:
- Bachelor’s degree in English, Journalism or related field.
- Knowledge of digital marketing tactics, including SEO, email marketing and web analytics.
- Excellent writing skills, as well as the ability to communicate and collaborate effectively.
- The ability to consistently meet tight deadlines.
- At least two years of experience writing for a B2B audience.
- Experience using WordPress, Weebly, and/or Joomla! preferred.
About:
Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life.
Role:
B2B Social Media Expert
Description:
Are you intimately familiar with the LinkedIn algorithm? Do you specialize in growing brand following on Twitter? Are you proficient in defining and executing social media strategies for Quora, Reddit, Instagram, and Facebook? We’re looking for an expert with a solid understanding of how each social media channel works and how to optimize content so that it is engaging. As the B2B Digital Marketing Specialist, you will also be responsible for organizing and producing content that follows our clients’ brand guidelines.
Competencies:
- Consistent and self-driven to learn about social media platforms and trends.
- Strong creative storytelling skills with a focus on visual and content aesthetics.
Skills:
- Working knowledge of SMM tools like Hootsuite, Moz, Loomly, etc.
- Working knowledge of design applications like Adobe Suite, Canva, etc., and other video editing tools.
- Adept at digital tools like Facebook Insights, Twitter Analytics, Google Analytics/Google Ad Manager.
- Adept at communicating in a professional, but unique social media “voice” for each client; directly aligned with the clients’ thought leadership and content platform.
Experience:
- Demonstrable B2B social networking experience and social analytics tools.
- Experience in managing multiple digital marketing campaigns with the ability to analyze and make recommendations on performance.
- Strong understanding of social media KPIs, keyword optimization tools, and social media algorithms.
Location and Type:
Remote, Full-time
Evaluation:
Portfolios will be checked for expertise in the B2B domain. Please share only case studies of growth where the strategy and execution were owned end-to-end by you. Shortlisting will be followed by a video interview.
About:
Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life.
Role:
Creative Content Writer - B2B/B2C
Description:
Our clients have stories that need telling, we’re looking for storytellers who weave the right narrative for them. Are you comfortable telling stories of social impact, societal change, industrial evolution, and technological innovation? Are you well-versed with corporate communication, writing content for B2B marketing and sales, and enterprise content marketing? Have you worked on a large variety of content types - emails, brochures, flyers, social media content, website copy, sales presentations, webinar decks, articles, and whitepapers? Then you might be a good fit for this job.
Competencies:
- Ability to work on multiple projects simultaneously, effectively juggle diverse writing demands, and deliver on-time
- High retention capacity and the ability to understand client briefs to create effective content strategies.
- An unerring eye for detail and a knack for creativity.
Skills:
- Ability to interpret data to make recommendations for optimizing online content marketing.
- Unique, engaging, and varied writing styles with good proofreading and research skills.
- Knowledge of keywords, meta tags, SEO, and basic writing terminologies.
Experience:
- Understands marketing KPIs and ROI generated from content marketing programs, including an understanding of how content sources influence audience acquisition pipelines.
- Experienced in writing blogs, product portfolios, reports, web content, brochures, and other marketing collateral for B2B/B2C clients.
- Has a solid foundation in SEO, content strategy, analytics, copywriting, and copy editing.
Location and Type:
Remote, Full-time
Evaluation:
Portfolios will be checked for expertise in both B2B and B2C domains. Please share only samples of work done by yourself for actual clients. Share only creative work done for an actual company, strictly no SEO blogs or personal blogs. . Shortlisting will be followed by a video interview.
SENIOR MARKETING MANAGER
Tesseract Esports is seeking an analytical, creative and highly motivated senior marketing professional to join our team. As a successful hire for this high impact role, you should be a self-starter with a passion for independent thinking, creative problem solving, have proven data analysis skills, show strong ownership and commitment, have proven leadership experience and bring relevant insights into growth marketing.
As a Senior Marketing Manager, you will lead the development and execution (end to end) of all marketing, social media, PR and brand activities across all owned channels and projects. You will lead a team of marketing professionals and will be responsible for achieving organization marketing objectives and project-wise KPIs. You will drive our marketing campaigns, content production, PR, Branding, events and community building efforts across all our internal and external projects. You accept the unknown and you’re able to come up with ground breaking initiatives that will drive us forward and make us stand out as an industry leader.
About Tesseract Esports
Tesseract Esports was founded in 2015 with an intent to elevate and transform the nascent gaming scene in South and Southeast Asia into a high profile and professional esport. We played a pioneering role by being the first to launch and introduce mobile esports in the region. We were also among the first to produce the biggest and most successful esports events and gaming activations in India at an unprecedented scale, paving the way for the growth of esports in the country.
We have since gone to partner with game publishers, developers, brands and media platforms to produce large scale esports events and engagements and become one of the leading esports production houses in the Asia-Pacific. We have worked with Qualcomm, MPL, Tencent Games, Razer, Garena, Acer and several other partners on many successful live and online esports activations. We are a growing team of highly skilled and passionate individuals focused on delivering the best competitive experiences. We are headquartered at our state of the art production studio in Hyderabad, India which also happens to be the largest esports facility in South Asia.
Responsibilities & Duties
- Define, develop and oversee the implementation of marketing strategy and brand strategy across different verticals.
- Lead the management, content creation and growth for all owned social media channels and accounts including those of our co-owned/shared/white-label projects/affiliate platforms and IPs in terms of followers, engagement and reach.
- Manage internal and external marketing budgets. Track, analyze and improve performance of marketing campaigns while being goal oriented (ROI & KPIs).
- Conduct market research and build strategy plans in order to grow all owned/co-owned/shared/white-label projects and channels and to better support management decision making.
- Identify and assess existing trends, opportunities, formats, audiences, storytelling platforms and determine when and how we will use them.
- Build partnerships and syndications with influencers, brands, partners across owned/co-owned/shared/white-label projects/affiliate platforms and IPs.
- Lead, manage and mentor a team of marketing professionals to drive and execute all marketing and related functions.
- Guide and work with internal creative resources and lead timely delivery of all creative requirements for all platforms.
- Develop accurate project priorities, schedules and execution of marketing campaigns for all owned channels and projects.
- Contribute to overall business and marketing strategy in order to help the organization achieve short and long term goals
Qualifications (Required)
- Bachelor’s degree in business, marketing, communications, or related field. MBA / PGDM in marketing or equivalent.
- 6 + years experience in marketing with demonstrated history of running successful marketing campaigns and having a 360 vision of marketing plans.
- Experience in building growth stage marketing strategies with a focus on brand visibility, user engagement and viewership across multiple channels.
- Demonstrable experience in managing SEO/SEM, marketing database, email, social media, and display advertising campaigns.
- Hands on experience with digital marketing – Facebook, Instagram, LinkedIn, Twitter, YouTube, Google Ads & AdWords.
- Exceptional storytelling skills with strong aptitude for developing engaging narratives around content and media for different audiences.
- Good knowledge of PR, affiliate marketing, media buying & licensing and experience in content writing and/or management.
- In depth understanding of how to interpret (and improve) advertising metrics (ex. CPM, CPC, CTR, CPV quality score, etc.)
- A strategic thinker with the ability to conceptualize broadly across various solutions, yet enjoys operating at a hands-on level.
- Proven leadership skills with experience in leading and managing a team. Excellent project management skills to ensure effective and transparent collaboration with team members and other departments.
- Strong team player, behaves like an owner and ultimately focused on delivering results with high standards. Set out the overall high performing team culture for the marketing team.
- Excellent communication and presentation skills. Ability to articulate a vision, strategy or idea clearly with a strong capacity of syntax, learning and sharing with senior leadership.
- Strong influencing skills and ability to communicate effectively with different internal departments, teams and clients.
Qualifications (Preferred)
- Strong passion for gaming and esports.
- Regional experience working across different countries/markets across South Asia, Southeast Asia and The Middle-East. Also preferred is market sensitivity, cultural curiosity and understanding differences in localization etc.
- Experience working in the esports or gaming industry.
- B2B/B2C marketing experience in sports, gaming, esports or information technology/ SaaS space.
- Past experience in scaling a service/product in the e-commerce space.
SOCIAL MEDIA MANAGER
Tesseract Esports is looking for an experienced, creative and passionate Social Media Manager to join our team. As a Social Media Manager you will be responsible for managing all our social media accounts including those of our owned/co-owned/shared/white-label projects and IPs. You will be responsible for developing and implementing social media strategies in order to increase online presence and improve our marketing efforts for our brand and projects.
You will be working closely with the operations and creative teams and other client staff for successful implementation of social media plans and campaigns.
About Tesseract Esports
Tesseract Esports was founded in 2015 with an intent to elevate and transform the nascent gaming scene in South and Southeast Asia into a high profile and professional esport. We played a pioneering role by being the first to launch and introduce mobile esports in the region. We were also among the first to produce the biggest and most successful esports events and gaming activations in India at an unprecedented scale, paving the way for the growth of esports in the country.
We have since gone to partner with game publishers, developers, brands and media platforms to produce large scale esports events and engagements and become one of the leading esports production houses in the Asia-Pacific. We have worked with Qualcomm, MPL, Tencent Games, Razer, Garena, Acer and several other partners on many successful live and online esports activations. We are a growing team of highly skilled and passionate individuals focused on delivering the best competitive experiences. We are headquartered at our state of the art production studio in Hyderabad, India which also happens to be the largest esports facility in South Asia.
Requirements/Skills
- Passionate about gaming and Esports.
- Excellent interpersonal, presentation, verbal and written communication skills.
- Excellent knowledge of Facebook, Twitter, Instagram, YouTube, LinkedIn and other major social media platforms and best practices.
- Excellent copywriting skills.
- Proficient computer skills, Microsoft Office Suite & Google Suite.
- General Knowledge of Search Engine Optimization (SEO), internet ranking for web content, keyword research, google analytics and web traffic metrics.
- Ability to plan and execute long-term and short-term social media campaigns
- Working knowledge of multi-social posting platforms such as Hubspot and Agora Pulse.
- Good understanding of social media KPIs and social media marketing strategy.
- Good time management, multi-tasking, problem solving and analytical skills.
- Ability to work in a highly collaborative and fast paced work environment.
You will be responsible for (not limited to)
- Manage, administer and grow all existing and new company social networks including Facebook, Twitter, Instagram, YouTube, LinkedIn etc.
- Create and execute social media plans and campaigns for different projects by collaborating with the content team and client staff.
- Develop and implement social media plans, competitions, strategies and campaigns to build brand/company/project awareness and drive engagement.
- Incorporate optimization strategies, analyze data and research best ways to increase traffic.
- Track, tabulate and report social media metrics consistently
- Oversee day to day management of campaigns, review success of campaigns and develop ways to improve.
- Research new media platforms, trends and industry opportunities in gaming and Esports.
- Provide feedback from social media trends and research to different teams.
- Manage and facilitate social media communities by responding to social media posts and developing discussions.
- Monitor SEO and user engagement and suggest content optimization
- Communicate with followers and respond to queries in a timely manner.
Your Experience
1-3 years experience in related field (Social Media Manager, Community Manager, Social Media Specialist, Marketing, PR, Communications, Gaming, Esports etc.)
What we will be excited to see in you
- Strong understanding of local and global gaming and esports ecosystems
- Social Management/Community building experience in gaming and esports field.
- Experience in setting up and optimizing google ad word campaigns
- Self-Learning
Google AnalyticsWe're looking for hard-working digital marketers to help us grow faster. As a Digital Marketer at CloudQA, you will:
- Implement marketing strategies to scale lead generation
- Update and optimize the website regularly for conversion
- Work in collaboration with freelance content writers to blog high-quality content
- Help the team with sales collaterals
- Engage potential customers via our social media accounts
- A strong communicator
- Data-driven decision maker
- Meticulous when it comes to details
- Customer obsessed
- Team player
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