Content Specialist at Master-O · Remote only · 3 - 5 years · ₹8L - ₹11L / yr · Profitable · Remote only · Posted 21 Sep 2026

Title: Content Specialist
Location: Mumbai
Experience: 3–4 years
Work Mode: Hybrid
About Master-O
Master-O is a B2B SaaS platform focused on enabling and upskilling frontline teams through microlearning, gamification, AI-powered roleplays and digital coaching. We work with leading organisations across industries like FMCG, BFSI, Pharma, Automotive and Retail.
We are looking for a Content Specialist who can combine strong creative thinking with excellent client communication to own content requirements for our Mumbai and Gurugram based clients.
The Role
This is a client-facing content creation role where you will be the primary point of contact for Master-O's high touch enterprise accounts for their content requirements.
You will work closely with clients to understand their business objectives, frontline challenges, and learning needs, and translate these into engaging content, storyboards and learning journeys.
You will also work cross-functionally with the Customer Success, Product and Content teams at our Gurugram headquarters to ensure seamless execution and delivery.
What Does “Content” Mean at Master-O?
At Master-O, content is not just traditional marketing content or reels. You’ll primarily create microlearning-based static and video learning content designed for the frontline teams of our enterprise clients.
The content and use cases vary based on the client’s business objectives, frontline pain points and industry — from product knowledge and sales pitches to customer handling, compliance and on-the-job skill development.
What We're Looking For
- 3–4 years of experience in content creation, content marketing, creative strategy or a similar role.
- Prior experience in a B2B SaaS company or a marketing/creative agency is strongly preferred.
- Agency candidates should ideally have worked with clients across BFSI, FMCG, Pharma, Automotive and/or Retail.
- Strong storyboarding and content conceptualisation skills.
- Excellent copywriting and editing skills.
- Strong working knowledge of Canva and Adobe Creative Cloud.
- Excellent spoken and written English communication — this is critical as the role involves frequent interaction with senior client stakeholders.
- Strong presentation and client-management skills.
- Ability to manage multiple stakeholders, projects and deadlines independently.
- A good understanding of digital content, learning formats and visual communication.
- Someone who is equally comfortable speaking to a client, building a storyboard and getting into the details of content creation.
Why This Role?
This role sits at the intersection of content, creativity, and client consulting.
You won't just be creating content based on pre-assigned briefs. You'll be responsible for understanding why the client needs the content, what their frontline teams need, and how Master-O can solve that requirement.
You'll get the opportunity to work directly with leading organisations across multiple industries while collaborating with a fast-moving SaaS team across Mumbai and Gurugram.

About Master-O
About
At Master-O®, our mission statement is to "Elevate Customer Interactions."
Our frontline readiness platform ensures reps are continuously upskilled while having the right tools to engage, assist & convince customers in the flow of the conversation. This assistance through sales enablement builds your brand’s and your rep’s credibility for the customer, thereby increasing sales conversions & boosting the rep’s confidence.
Master-O® has powered several sales transformation & frontline readiness initiatives for commercial leaders across industries. Through bite-sized & interactive gamified microlearning called Microskills, Master-O® equips sales managers with actionable insights to coach, engage, and upskill their frontline teams.
Powered by an AI-enabled sales coaching tool, sales leaders can reimagine their sales coaching, capability development & enablement approach and realign it with performance metrics.
With Master-O’s user-friendly authoring tool, training & marketing content can be repackaged 70% faster than traditional tools while making it more engaging and repetitive to use. The platform integrates effortlessly with existing LMS, CRM, ERP or HRMS platforms, streamlining deployment and adoption while enhancing digital readiness in your organization.
Trusted by over 400,000 frontline reps across industries like Automotive, Banks & Insurance, Pharma, FMCG, Retail and more, Master-O® empowers organizations to build an engaged & capable frontline workforce.
The result is an improved and differentiated customer interaction, higher sales conversions and sustainable business growth, all driven by a confident, engaged and well-prepared frontline team.
Tech stack
Candid answers by the company
Gurugram
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• An existing social media presence or portfolio of video content
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will be responsible for creating engaging content across various social media platforms to enhance our
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promote brand-focused messages.
● Curate, script, and act in engaging social media content, ensuring it is timely and relevant.
● Work closely with the creative team, clients, and other stakeholders to ensure content meets objectives and brand
guidelines.
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● Continuously explore new content formats and creative approaches to stay ahead in the digital landscape.
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