Learning Experience Designer / Content Strategist / Content Lead

Apply here:

https://forms.gle/9Ls5pzQiGg6sP5C46

What is the role?

Some people come alive when they are designing a learning experience—thinking through what participants need, how a session should flow, and what activity might help a concept finally click. Others are energised by being in the room—asking the right questions, responding to the group, and creating a space where people feel comfortable participating, experimenting, and learning.

We are looking for someone who is excited by both.

Through our Capacity Building vertical, we help nonprofit teams build the confidence, practical skills, and habits they need to use data effectively. We do this through ready-to-run workshops, customised learning engagements, and longer cohort-based programmes such as our Data Literacy Program.

As demand for our workshops and programmes grows, we are looking for someone who can work closely with the Lead, Capacity Building to design and facilitate high-quality learning experiences, develop new offerings, and help build the systems and knowledge needed to scale the vertical.

We do not expect you to be equally accomplished at learning design and facilitation from day one. You may be a stronger designer who wants more opportunities to facilitate, or an experienced facilitator who wants to become more intentional about learning design. What matters is that you have experience in one, some exposure to the other, and the curiosity and learning mindset needed to develop both capabilities.

Who are we?

Goalkeep Advisors is a data consultancy and we believe that every organization should be able to measure, communicate and deepen their impact with confidence. We work with social impact organisations through three core verticals:

1. Custom MEL Projects: Helping organisations design outcomes frameworks and strengthen how they collect, analyse, visualise, and use data.
2. Goalkeep Kickstarter: Building practical data systems and processes that enable organisations to make better use of their information.
3. Capacity Building Engagements: Equipping nonprofit teams with the confidence, skills, and habits to use data through workshops, customised programmes, and longer learning journeys.

Over the past six years, we’ve partnered with 50+ nonprofits across education, health, and livelihood to help them transition into data-driven organizations.

What will be your key responsibilities?

1. Design learning experiences and resources

• Understand participant and organisational needs, and design engaging workshops and programmes through practical, contextual and interactive session plans
• Create clear and thoughtfully designed decks, participant workbooks, templates, and other supporting resources.
• Adapt and improve learning experiences based on the audience, organisational context, and participant feedback.

2. Facilitate engaging learning spaces

• Facilitate online and in-person workshops, cohort programmes, and other adult-learning experiences.
• Create participatory learning spaces where people feel heard, engaged, and confident exploring data and MEL concepts in relation to their own work and realities.
• Reflect on each facilitation experience and use feedback to continuously strengthen the participant experience.

3. Strengthen and grow the Capacity Building vertical

• Work closely with the Lead, Capacity Building to research, design, test, and refine new capacity-building offerings.
• Document programme insights, participant feedback, and facilitation learnings to strengthen future programmes.
• Lead end-of-workshop and end-of-programme reporting by synthesising participant progress, feedback, and impact findings into clear reports and narratives.
• Support the planning and coordination required to deliver engagements smoothly and build the systems and resources needed to scale the vertical.

What you must have?

• At least 2 years of experience in learning design or facilitation for adults
• Experience working with adult learners in the nonprofit or social impact sector.
• A foundational understanding of MEL concepts, including Theory of Change, indicators, data collection, analysis, and the use of data for programme learning and decision-making.
• Professional proficiency in English, with strong written and verbal communication skills.
• Ability to create clear, well-structured presentations, learning materials, and reports.
• Willingness to travel for in-person workshops and programmes when required.

What’s in it for you?

1. The opportunity to see your work directly influences how nonprofit professionals understand and use data.
2. The opportunity to join and help shape a growing vertical at an early stage.
3. Meaningful opportunities to develop as both a learning designer and a facilitator.
4. Exposure to a wide range of nonprofit organisations, programme contexts, and data and MEL challenges.
5. The space to research, experiment with, and develop new capacity-building offerings.
6. Being part of a close-knit, mission-driven team working to strengthen the social sector’s ability to use data for impact.

Title: Content Specialist 

Location: Mumbai 

Experience: 3–4 years 

Work Mode: Hybrid 

About Master-O 

Master-O is a B2B SaaS platform focused on enabling and upskilling frontline teams through microlearning, gamification, AI-powered roleplays and digital coaching. We work with leading organisations across industries like FMCG, BFSI, Pharma, Automotive and Retail. 

We are looking for a Content Specialist who can combine strong creative thinking with excellent client communication to own content requirements for our Mumbai and Gurugram based clients. 

The Role 

This is a client-facing content creation role where you will be the primary point of contact for Master-O's high touch enterprise accounts for their content requirements. 

You will work closely with clients to understand their business objectives, frontline challenges, and learning needs, and translate these into engaging content, storyboards and learning journeys. 

You will also work cross-functionally with the Customer Success, Product and Content teams at our Gurugram headquarters to ensure seamless execution and delivery. 

What Does “Content” Mean at Master-O? 

At Master-O, content is not just traditional marketing content or reels. You’ll primarily create microlearning-based static and video learning content designed for the frontline teams of our enterprise clients. 

The content and use cases vary based on the client’s business objectives, frontline pain points and industry — from product knowledge and sales pitches to customer handling, compliance and on-the-job skill development.

What We're Looking For 

• 3–4 years of experience in content creation, content marketing, creative strategy or a similar role. 
• Prior experience in a B2B SaaS company or a marketing/creative agency is strongly preferred. 
• Agency candidates should ideally have worked with clients across BFSI, FMCG, Pharma, Automotive and/or Retail. 
• Strong storyboarding and content conceptualisation skills. 
• Excellent copywriting and editing skills. 
• Strong working knowledge of Canva and Adobe Creative Cloud. 
• Excellent spoken and written English communication — this is critical as the role involves frequent interaction with senior client stakeholders. 
• Strong presentation and client-management skills. 
• Ability to manage multiple stakeholders, projects and deadlines independently. 
• A good understanding of digital content, learning formats and visual communication. 
• Someone who is equally comfortable speaking to a client, building a storyboard and getting into the details of content creation. 

Why This Role? 

This role sits at the intersection of content, creativity, and client consulting. 

You won't just be creating content based on pre-assigned briefs. You'll be responsible for understanding why the client needs the content, what their frontline teams need, and how Master-O can solve that requirement. 

You'll get the opportunity to work directly with leading organisations across multiple industries while collaborating with a fast-moving SaaS team across Mumbai and Gurugram. 

Key Responsibilities-

Create engaging learning courses as per storyboards and project requirements

.- Visualize instructional graphics, user interface, and final learning product.

- Incorporate graphics, audio, and video in Storyline and other authoring tools

.- Create simulation videos using Captivate/Camtasia or similar tools.

- Manage multiple tasks, meet deadlines, collaborate with design professionals, and communicate resolutions effectively.

Core Competencies / Tools- Advanced Articulate Storyline 3+- Camtasia and Adobe Captivate- Microsoft Office 360- Audacity, Vyond, Zoomforth knowledge preferred- Strong verbal and written communication

Join us at Springer Capital, a corporate inclusion training company dedicated to promoting diversity and equity within the workplace.   

As an Instructional Design Apprentice, you will provide support in creating a broad range of creative materials including documents, presentations, eLearnings, newsletters, flyers, videos, and other media to assist our training team. 

About RockED

RockED is a performance development platform built for the automotive industry. We partner with over 10,000 dealerships across the U.S., as well as major OEMs who use our platform to run and manage their own training programmes at scale. Our mobile-first app helps dealerships onboard new hires faster, develop stronger teams, and reduce turnover by delivering bite-sized training to sales reps, service advisors, and technicians right on their phones.

The platform spans learning and performance management. On the learning side, it includes an AI Coach for personalised practice , gamified learning along with role-based certifications. On the performance management side, the platform surfaces real-world performance data for dealership staff, such as service advisors, and recommends targeted training based on that data to drive measurable improvement on the floor. We are headquartered in Florida with our R&D team in India, backed by investors with strong roots in automotive and EdTech.

The Role

We're looking for a Product Manager to join our product team in Bengaluru. You'll work closely with engineering, design, content, and our U.S-based leadership to help shape the RockED platform, with real ownership over what we build and how we build it.

You should be someone who cares about the craft of product work: writing tight specs, asking the right questions, and sweating the details on UX. At the same time, you're practical and know how to move things forward in a small team.

What You'll Do

• Own the roadmap for key parts of the platform: learner experience, engagement, content delivery, and admin tools.
• Talk to customers regularly. Our users are dealership managers, sales reps, and technicians. Understanding their world is a big part of the job.
• Write PRDs and user stories that are clear enough that engineers can run with them without a lot of back-and-forth.
• Work with design on the details. You should have opinions on UX and feel comfortable pushing back when something feels off.
• Coordinate with our US team on launches, timelines, and stakeholder updates. Some overlap with US hours is part of the role.
• Track what's working. You'll define the metrics that matter for your areas and use them to prioritize what gets built next.
• Support growth and engagement efforts using tools like MoEngage, CleverTap, or HubSpot.

What We're Looking For

• Strong, proven hands-on experience in product role. EdTech or B2B SaaS background is a plus, but we care more about how you think than where you've worked.
• Strong product sense. You can clearly explain what a feature is for, who it serves, and what success looks like.
• Good design intuition. You notice when something is off in a flow, can sketch out an alternative, and give useful feedback.
• Comfortable in technical conversations. You don't need to write code, but you should understand trade-offs and not need things over-explained.
• Clear communicator in English, written and verbal. You'll be writing docs and presenting to US stakeholders regularly.
• Comfortable with data. You can write basic SQL, know your way around an analytics tool, and have good instincts for what the numbers are actually telling you.
• Sharp prioritization instincts. You know how to find the version of a feature that delivers most of the value at a fraction of the scope.
• Comfortable using AI in your day-to-day work, whether that's for design, prototyping, writing, or coding. In a small team, knowing how to move fast with these tools makes a real difference.
• Able to work independently and manage priorities without a lot of hand-holding. Startup pace is real here.

Why Join Us

• We're growing fast, over 100% revenue growth year on year, and there's a lot to build. You'll work on problems that matter to real people doing their jobs every day.
• You'll work with a team that spans the U.S and India, and get exposure to investors who've built and exited multiple companies.
• Competitive salary and periodic in-person workcations.

Strong Product Design & Usability Testing Lead Profile, with end-to-end ownership of digital customer journeys

2

Mandatory (Experience 1) - 5+ years of relevant design experience, with hands-on experience designing and scaling digital customer journeys for app and web platforms in a high-growth, digital-first environment

3

Mandatory (Experience 2) - 1+ years leading, mentoring and managing designers as direct reports, including performance management and capability building

4

Mandatory (Experience 3) - Owning end-to-end design vision and strategy for assigned journeys, including final design direction and sign-off prior to development handoff

5

Mandatory (Experience 4) - Strong experience in building, governing and driving adoption of design systems across multiple teams or journeys, not just consuming an existing design system

6

Mandatory (Experience 5) - Defining and driving A/B testing and experimentation roadmaps in partnership with analytics or testing teams, including selecting design variations and the success metrics used to evaluate them

7

Mandatory (Tech skill 1) - Hands-on prototyping of new concepts using AI-based design and prototyping tools

8

Mandatory (Company) - Top B2C digital-first product environment with high-volume app and web journeys

9

Mandatory (Education) - Bachelor's or Master's degree in Design (UX/UI, Interaction Design, HCI) or a related field from a recognised design institute (like NID, IIT, NIFT, Srishti etc)

10

Mandatory (Portfolio) - Strong portfolio of end-to-end journey design for app and web, design system work, and research or experimentation outcomes with measurable impact

Strong Product Design & Usability Testing Lead Profile, with end-to-end ownership of digital customer journeys

2

Mandatory (Experience 1) - 5+ years of relevant design experience, with hands-on experience designing and scaling digital customer journeys for app and web platforms in a high-growth, digital-first environment

3

Mandatory (Experience 2) - 1+ years leading, mentoring and managing designers as direct reports, including performance management and capability building

4

Mandatory (Experience 3) - Owning end-to-end design vision and strategy for assigned journeys, including final design direction and sign-off prior to development handoff

5

Mandatory (Experience 4) - Strong experience in building, governing and driving adoption of design systems across multiple teams or journeys, not just consuming an existing design system

6

Mandatory (Experience 5) - Defining and driving A/B testing and experimentation roadmaps in partnership with analytics or testing teams, including selecting design variations and the success metrics used to evaluate them

7

Mandatory (Tech skill 1) - Hands-on prototyping of new concepts using AI-based design and prototyping tools

8

Mandatory (Company) - Top B2C digital-first product environment with high-volume app and web journeys

9

Mandatory (Education) - Bachelor's or Master's degree in Design (UX/UI, Interaction Design, HCI) or a related field from a recognised design institute (like NID, IIT, NIFT, Srishti etc)

10

Mandatory (Portfolio) - Strong portfolio of end-to-end journey design for app and web, design system work, and research or experimentation outcomes with measurable impact

What you’ll get to do in this role:

Partner closely with product, content, and growth teams to shape user experiences for StoryTV and the Master App, defining what to build and how to build it.

Deeply understand user and creator behavior across short-form video, live streaming, and interactive social experiences.

Design end-to-end user journeys—from experience maps and storyboards to wireframes and high-fidelity prototypes.

Craft intuitive flows across content discovery, creator tools, engagement loops, and monetization journeys.

Ensure a seamless and consistent experience across StoryTV and the broader Eloelo ecosystem.

Plan and run usability testing to validate concepts and continuously improve product experience.

Contribute to scalable design systems and interaction patterns for rapidly evolving features.

What you’ll bring:

4-6 years of experience in UX/Interaction Design with a strong foundation in human-centered design.

A portfolio that demonstrates end-to-end design thinking, from research to shipped experiences (preferably in content, social, or creator platforms)

Ability to simplify complex product problems into intuitive, user-friendly solutions

Strong understanding of information architecture for content-heavy and social platforms

Ability to clearly articulate design decisions backed by user insights and data

Proficiency in tools like Figma, Sketch, or Adobe XD for wireframing and prototyping

Experience working in agile, fast-paced product environments

Strong collaboration and communication skills to work across cross-functional teams

High ownership, initiative, and a “make it work” mindset to take products from concept to launch

Strong UX Designer Profile with outstanding systems thinking and interaction design skills

2

Mandatory (Experience 1): Must have 4+ years of UX experience (with a Bachelor's in Design, 2022 pass-out) or 2+ years (with a Master's in Design, 2024 pass-out) at a product company, with strong systems thinking and interaction design skills

3

Mandatory (Experience 2): Must have demonstrable interest and hands-on work in design systems at scale.

4

Mandatory (Experience 3): Must have shipped/launched work, clearly outlining their contribution, discarded ideas, and original point of view.

5

Mandatory (Experience 4): Must have worked on a complex set of products involving systems thinking, having shipped a couple of them.

6

Mandatory (Skill 1): Must be able to use AI tools as a sparring partner and critique their output

7

Mandatory (Skill 2): Must have strong analytical skills and be able to work with data, understanding users' problems and critiquing design output

8

Mandatory (Company): Must come from a product company only (any product company — B2B SaaS or otherwise).

9

Mandatory (Education): Must have a design degree from a Tier-1 college (preferably NID Bangalore / Ahmedabad / Gandhinagar, IIT Bombay (IDC), IIT Kanpur, IIT Delhi, or CKP Bangalore)

10

Mandatory (Education 3): Must have an 11th/12th science background

11

Mandatory (Portfolio): Must have a UX portfolio (with case studies) that demonstrates end-to-end product thinking — problem definition, user research, systems thinking, wireframing

12

Mandatory (Exclusion): Candidates who have primarily focused on brand identity design, logo design, or packaging design will NOT be considered.

13

Preferred (Signals): Strong impact and complexity of work; experience at big product companies or high-growth startups

Role & Responsibilities

As a Product Designer (Growth), you'll be the design force behind our growth initiatives—obsessing over conversion funnels, user onboarding, engagement mechanics, and monetization touchpoints. You'll combine deep UX expertise with growth hacking mindset, leveraging data and experimentation to design experiences that drive measurable business impact. We're looking for a metrics-driven, hypothesis-oriented designer who thrives on turning insights into scalable growth levers.

What You’ll Do-

• Drive growth-focused design initiatives across acquisition, activation, retention, and revenue optimization
• Design and optimize conversion funnels from first touch to long-term engagement, focusing on key growth metrics (CAC, LTV, retention rates, conversion rates)
• Lead experimentation through design—create A/B tests, landing page variants, onboarding flows, and feature experiments that drive statistically significant improvements
• Own critical growth touchpoints including signup flows, profile completion, subscription conversions, re-engagement campaigns, and referral mechanisms
• Translate growth insights into design solutions—turn user behavior data, cohort analyses, and business requirements into high-impact user experiences
• Design scalable growth systems—create templates, frameworks, and design patterns that enable rapid testing and iteration across growth initiatives
• Collaborate with Growth PMs, Data Analysts, and Engineers to identify growth opportunities, prioritize experiments, and measure design impact on key business metrics
• Optimize post-launch performance through continuous testing, user feedback integration, and data-driven design iterations
• Establish growth design culture by championing experimentation, sharing learnings, and mentoring team members on growth-focused design thinking

Growth-Specific Focus Areas:

• User acquisition and conversion optimization
• Onboarding and activation experience design
• Subscription and monetization flow optimization
• Retention and re-engagement campaign design
• Referral and viral growth mechanism design
• Personalization and recommendation interface design

Ideal Candidate

• Masters/Bachelor's from premier institutions (IIT, BITS, NID)
• 5 -8 years of full-stack product design experience with proven growth impact
• Strong portfolio demonstrating conversion optimization and growth-focused design solutions
• Experience with growth experimentation, A/B testing, and data-informed design decisions
• Proficiency in Figma, prototyping tools, analytics platforms, and growth measurement tools
• Understanding of subscription business models, pricing psychology, and monetization strategies
• Experience designing for both web and mobile platforms at scale
• Strong analytical mindset with ability to translate business metrics into design solutions
• Knowledge of user acquisition channels and performance marketing touchpoints

Bonus Traits:

• Experience in subscription-based or marketplace products
• Background in conversion rate optimization (CRO)
• Understanding of international market expansion and localization
• Experience with AI-powered personalization and recommendation systems