Content Strategist

at Optmyzr

Posted by Neena John Kurian

4 - 9 yrs

₹10L - ₹16L / yr

Remote only

Skills

Content Strategy

Content Marketing

We’re looking for an experienced content strategist to oversee the execution of our content efforts. Your goal will be to ensure the smooth day-to-day operation of the editorial team, plan quarterly content efforts with the marketing head, and track and optimize the performance of our content efforts across channels. Some familiarity with SEO best practices and link-building are essential for this role.

This role is will be responsible for:

Managing the workflow, workload and deadlines of the editorial team from briefing to distribution

Overseeing the Optmyzr publishing calendar and match it to the current needs of our audience

Preparing content briefs for blog posts, buyer’s guides, solutions pages, video content, etc.

Editing drafts of articles, copy and scripts with thoughtful feedback on message structure, sense, positioning, etc.

Identifying and acting on opportunities to improve Optmyzr’s organic search presence and performance, including link building and on-page optimizations

Contributing to Optmyzr’s content strategy covering the website, blog, YouTube, LinkedIn and Reddit

Working with our Customer Marketing Manager to interview Optmyzr customers to uncover pain points and opportunities for content and distribution

Supporting the team on execution when needed e.g. during crunch periods

Fielding editorial pitches and ideas from team members, determining which ones to prioritize

Here’s what our ideal candidate looks like:

4+ years of experience in content at a product-led SaaS, with at least 1 year managing a team of in-house or freelance writers
Fluent written and spoken English, ideally with some experience writing for North American or European audiences
Critical editing skills – you aren’t focused on the basics, but on ensuring that each task serves its intent and purpose
Strong understanding of how modern SaaS users buy software, and how content plays a role in each stage of awareness
A degree in English, communications or another related field is a bonus but not necessary
Exceptional time management, delegation and communication skills
Respect for deadlines and commitments that have been made
Comfortable building relationships with internal/external subject matter experts as sources
Knows how modern search and social channels behave, what they reward, what they punish, etc.
Experience using generative AI and other AI tools to improve team efficiency

The ability to create compelling narratives that link pain points to business outcomes is critical. You will have an added advantage if you have experience with thought leadership content, as well as any familiarity with paid search and social advertising.

We encourage you to apply even if you don’t fit all the criteria.

About Optmyzr

Optmyzr is a fast-growing, profitable B2B SaaS tech product company.. Our founders and team members have worked for Google, Microsoft, Amazon, and other big names in tech. We’re a product- and customer-focused team with a culture built on respect, meeting commitments, and flexibility.

We pay competitive salaries and while you'll be expected to deliver great results, we'll make sure you enjoy work-life balance. We value our employees and don't like to micromanage. Everyone has a say in what they work on, when they’ll get it done, and where they do it.

Perks

Be part of a fast-moving yet caring and intelligent team
Zero micromanagement and freedom to contribute ideas
No crazy hours; it’s not sustainable in the long run
Flexibility with timings and work location
Health insurance, in-office amenities and great incentives

Optmyzr is an equal opportunity employer.