Cutshort logo
Optiminastic logo
Content Strategist
Optiminastic
Optiminastic's logo

Content Strategist

at Optiminastic

4 - 6 yrs
₹4L - ₹10L / yr
Mumbai
Skills
Content Strategy
Content Management System (CMS)

Job Role: Content Strategist

  • Exp: 4+ Years
  • CTC: open 
  • Notice Period – Immediate Joiners preferred


Responsibilities:

● Create creative strategy/new content for clients. Work closely with design, content team to build and audit marketing toolkits

● Collaborating with team members – writers, content creators/designers and account managers– to consistently deliver high performance work

● A content strategist needs to develop explicit and engaging content consistently

● Should also analyse content marketing data to trends and anticipate brand needs

● Should also perform various content audits to understand how existing content is performing

● Content strategist must also keep an eye on what is happening in and around the industry to develop the most mind-boggling and unique ideas for brands.

Read more
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Subodh Popalwar's profile image

Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
Companies hiring on Cutshort
companies logos

Similar jobs

World's largest Media Investment Company
World's largest Media Investment Company
Agency job
via Merito by Jinita Sumaria
Mumbai
9 - 15 yrs
₹27L - ₹37L / yr
Digital Marketing
Influencer Marketing
Content Strategy
Digital Planning
Performance Marketing
+1 more

Role : Lead – Influencer Marketing


Overview of job -


Our client is the world’s largest media investment company and is a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are looking to hire a Partner – Influencer Marketing to join us. In this role, you will be leading the advocacy narrative for the largest FMCG organization in India. An individual with expertise in digital marketing/planning, an entrepreneurial mindset and a knack for influencer marketing are key areas of strength that will be expected of the right candidate. Ready to build the influencer marketing ecosystem for working with a team of 15+ young minds specializing in the space of digital & influencer marketing. The role entails managing and building the influencer scope for more than 50 brands.


The 5 key pillars of the job -


A) Liaison with the global team and local to maintain and further develop a strategic narrative on influencer marketing

B) Blur lines between digital planning and influencer planning to drive effectiveness

C) Develop and deliver creative - first of its kind advocacy solutions for brands

D) Create a measurable framework on influencer marketing. E) Understanding of social media, digital marketing and content marketing ecosystem will be important elements to this role.


We are currently looking for a 10+ years’ experience individual, based out of Mumbai to join us. 


Minimum qualifications:


• Graduate – Mandatory, Post graduate – Preferred

• Minimum 10+ years’ experience with 4+ years of experience in digital marketing/digital planning/performance marketing

• Should have previously managed a team

• Experience in influencer marketing, Social media, and ecommerce 

Read more
Pune
6 - 12 yrs
₹8L - ₹15L / yr
Digital Marketing
Content Writing
Team Management
Content Strategy
Search Engine Optimization (SEO)
+4 more

Hummingbird is a WordPress product company, we build and maintain popular WordPress Themes and Plugins used by thousands of users worldwide.


We are looking for a Digital Marketing Manager to join our WordPress Product Marketing Team to grow sales and adoption of our WordPress Plugins and Themes.


If you understand the WordPress ecosystem, have 6+ years of proven experience with Digital Marketing, and Project Management, and can lead a team to achieve business objectives, then this is the perfect job opportunity for you.


Job description -

Manage and guide the Digital Marketing team to achieve our WordPress business objectives. Provide thought leadership and guidance in one or more of the following areas:

  • Content Marketing: Product Pages, Landing Pages, and Website Copy, using WordPress and Elementor.
  • Email Marketing: Online newsletters, and promotional emails. Manage, and track email Campaign Performance
  • SEO: keyword research, on-page optimization, off-page natural link building
  • SMM: Social media marketing on popular platforms - YouTube, Facebook, Twitter
  • Analytics: Track & monitor the progress of digital marketing efforts using analytics tools such as Google Analytics
  • Conversion Rate Optimisation: Run A/B testing experiments, and analyze heat maps and visitor recordings to improve the performance of conversion funnels
  • Partnerships: Maintain partnerships with freelancers, agencies, vendors, and affiliates


Requirements -

  • Experience - Proven 6+ years of experience in Digital Marketing (SEO, Email, Content)
  • Effective Leader - Able to work with your team to deliver business objectives, and provide training and guidance to your team where required. Review your team's work, provide feedback, and help them improve and become more productive.
  • Project Management - Ability to plan, and track tasks for their team. Manage schedules, and delivery of outcomes, with high quality. Motivate and engage with their team for them to be able to deliver high-quality work. 
  • WordPress Industry Knowledge - Extensive knowledge and experience of the WordPress industry. Ability to keep updated on the trends in the WordPress industry and apply these to our business for success.
  • Website Copy - Ability to build Product Landing Pages using WordPress and Elementor
  • Email - Ability to use email as an effective tool for digital marketing
  • Ability to Learn - Passion for learning new Digital Marketing skills
  • Communication skills - Excellent spoken and written English skills

 

Please note, prior knowledge and exposure to the WordPress ecosystem - Selling and Marketing WP Themes and WP Plugins is mandatory. Please apply only if you have done digital marketing for WordPress products. 


If you love Digital Marketing, are passionate about WordPress, and want to lead a team of Digital Marketers to success in the WordPress industry, apply today.

Read more
Navi Mumbai
2 - 7 yrs
₹3L - ₹10L / yr
Digital Marketing
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
SEMRush
skill iconGoogle Analytics
+6 more

Roles & Responsibilities

• Devise creative and engaging social media strategies following the design thinking process.

• Build user personas to create understanding and empathy with target audience.

• Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram and YouTube.

• Craft engaging multimedia content across multiple social media platforms.

•  Build key relationships with influencers across social media platforms.

•  Manage social media communities by responding to social media posts and developing discussions.

•  Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.

• Research and assess the latest trends and techniques to find new and better ways of measuring social media activities.

•  Analyze competitor activities.

•  Set targets to increase brand awareness and customer engagement.

 

Key Skills:

Digital Marketing, Social Media Ads Campaign Management, Social Media Marketing (SMM), SEO, Marketing Strategy, Content Strategy, Search Engine Marketing (SEM), Content Marketing, MS Office

Read more
Wolf of Webstreet
at Wolf of Webstreet
1 recruiter
Rohit Langde
Posted by Rohit Langde
Pune
1 - 3 yrs
₹3L - ₹3.5L / yr
Team Management
Search Engine Optimization (SEO)
Content Marketing
Content Strategy
Content Writing
+3 more
We are looking for an amazing, data-driven inbound marketer to own the majority of the marketing funnel for our company. You will be in charge of attracting site traffic, converting that traffic into new leads for the business, and nurturing those leads to close into customers, the latter of which sales leadership will help you accomplish. Responsibilities: 1. Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, infographics, etc.). 2. Conduct Keyword Research, Strategize Content ideas and create structure of blog post to assign it to Writer 3. Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers). 4. Edit Blog Posts to Improve readability, Optimize SEO and Proof-read before handing over to Uploader for publishing. 5. Co-ordinate with Team member to get work done which includes Blog Writers, Guest Post Outreach Specialist, Graphics Designer, etc. Requirements: 1. Proven work experience as a Content marketing manager 2. Hands on experience with SEO and web traffic metrics 3. Expertise in social media platforms 4. Editorial mindset with an ability to predict audience preferences 5. Excellent communication and writing skills in English 6. Project management skills and attention to detail
Read more
TESSERACT ESPORTS
at TESSERACT ESPORTS
3 recruiters
Tesseract HR
Posted by Tesseract HR
Hyderabad
5 - 12 yrs
₹7L - ₹14L / yr
Marketing
Social Media Marketing (SMM)
Gaming
Storytelling
Digital Marketing
+7 more

SENIOR MARKETING MANAGER

 

Tesseract Esports is seeking an analytical, creative and highly motivated senior marketing professional to join our team. As a successful hire for this high impact role, you should be a self-starter with a passion for independent thinking, creative problem solving, have proven data analysis skills, show strong ownership and commitment, have proven leadership experience and bring relevant insights into growth marketing.

 

As a Senior Marketing Manager, you will lead the development and execution (end to end) of all marketing, social media, PR and brand activities across all owned channels and projects. You will lead a team of marketing professionals and will be responsible for achieving organization marketing objectives and project-wise KPIs. You will drive our marketing campaigns, content production, PR, Branding, events and community building efforts across all our internal and external projects. You accept the unknown and you’re able to come up with ground breaking initiatives that will drive us forward and make us stand out as an industry leader.

 

 

About Tesseract Esports

Tesseract Esports was founded in 2015 with an intent to elevate and transform the nascent gaming scene in South and Southeast Asia into a high profile and professional esport. We played a pioneering role by being the first to launch and introduce mobile esports in the region. We were also among the first to produce the biggest and most successful esports events and gaming activations in India at an unprecedented scale, paving the way for the growth of esports in the country.

 

We have since gone to partner with game publishers, developers, brands and media platforms to produce large scale esports events and engagements and become one of the leading esports production houses in the Asia-Pacific. We have worked with Qualcomm, MPL, Tencent Games, Razer, Garena, Acer and several other partners on many successful live and online esports activations. We are a growing team of highly skilled and passionate individuals focused on delivering the best competitive experiences. We are headquartered at our state of the art production studio in Hyderabad, India which also happens to be the largest esports facility in South Asia.

Responsibilities & Duties

  • Define, develop and oversee the implementation of marketing strategy and brand strategy across different verticals.
  • Lead the management, content creation and growth for all owned social media channels and accounts including those of our co-owned/shared/white-label projects/affiliate platforms and IPs in terms of followers, engagement and reach.
  • Manage internal and external marketing budgets. Track, analyze and improve performance of marketing campaigns while being goal oriented (ROI & KPIs).
  • Conduct market research and build strategy plans in order to grow all owned/co-owned/shared/white-label projects and channels and to better support management decision making.
  • Identify and assess existing trends, opportunities, formats, audiences, storytelling platforms and determine when and how we will use them.
  • Build partnerships and syndications with influencers, brands, partners across owned/co-owned/shared/white-label projects/affiliate platforms and IPs.
  • Lead, manage and mentor a team of marketing professionals to drive and execute all marketing and related functions.
  • Guide and work with internal creative resources and lead timely delivery of all creative requirements for all platforms.
  • Develop accurate project priorities, schedules and execution of marketing campaigns for all owned channels and projects.
  • Contribute to overall business and marketing strategy in order to help the organization achieve short and long term goals

Qualifications (Required)

  • Bachelor’s degree in business, marketing, communications, or related field. MBA / PGDM in marketing or equivalent.
  • 6 + years experience in marketing with demonstrated history of running successful marketing campaigns and having a 360 vision of marketing plans.
  • Experience in building growth stage marketing strategies with a focus on brand visibility, user engagement and viewership across multiple channels.
  • Demonstrable experience in managing SEO/SEM, marketing database, email, social media, and display advertising campaigns.
  • Hands on experience with digital marketing – Facebook, Instagram, LinkedIn, Twitter, YouTube, Google Ads & AdWords.
  • Exceptional storytelling skills with strong aptitude for developing engaging narratives around content and media for different audiences.
  • Good knowledge of PR, affiliate marketing, media buying & licensing and experience in content writing and/or management.
  • In depth understanding of how to interpret (and improve) advertising metrics (ex. CPM, CPC, CTR, CPV quality score, etc.)
  • A strategic thinker with the ability to conceptualize broadly across various solutions, yet enjoys operating at a hands-on level.
  • Proven leadership skills with experience in leading and managing a team. Excellent project management skills to ensure effective and transparent collaboration with team members and other departments.
  • Strong team player, behaves like an owner and ultimately focused on delivering results with high standards. Set out the overall high performing team culture for the marketing team.
  • Excellent communication and presentation skills. Ability to articulate a vision, strategy or idea clearly with a strong capacity of syntax, learning and sharing with senior leadership.
  • Strong influencing skills and ability to communicate effectively with different internal departments, teams and clients.

Qualifications (Preferred)

  • Strong passion for gaming and esports.
  • Regional experience working across different countries/markets across South Asia, Southeast Asia and The Middle-East. Also preferred is market sensitivity, cultural curiosity and understanding differences in localization etc.
  • Experience working in the esports or gaming industry.
  • B2B/B2C marketing experience in sports, gaming, esports or information technology/ SaaS space.
  • Past experience in scaling a service/product in the e-commerce space.
Read more
increff
at increff
1 video
2 recruiters
Agency job
via zyoin by RAKESH RANJAN
Remote, Bengaluru (Bangalore)
7 - 10 yrs
₹10L - ₹20L / yr
Marketing
Digital Marketing
Content Management System (CMS)

Roles & Responsibilities :

- Participate in ideation of marketing strategy for various products across different geographies

- Plan, ideate and create content with the help of tools and external agencies/freelancers.

- Manage PR & Events for the entire organization.

- Understand and implement best marketing practices in the B2B SaaS industry

- Implement tools to automate marketing & content creation tasks

- Evaluate and deploy vendors, manage relationships, and own deliverables through constant communication

Mandatory Requirements :

- Excellent written and verbal communication (must)

- Min 7+ years of experience in marketing and/or content management in previous roles

- A strong understanding of the B2B SaaS industry or Retail industry.

- Ability to produce results in a fast-paced environment aligned with the organization's priorities

- Entrepreneurial, self-motivated, and ability to prioritize

- A strong focus on generating insights and data-backed decisions

- Familiarity with Digital Marketing tools will be a big plus

What is in it for you :

 

 

- Explore different facets of marketing in a fast-paced B2B environment

- Drive initiatives and set processes for scalable growth

- Closely work with Top management to craft compelling brand messaging

- Immense opportunity to join a team that is growing fast at an early stage
Read more
FirstPrinciples
at FirstPrinciples
5 recruiters
FirstPrinciples Hiring
Posted by FirstPrinciples Hiring
Remote, Bengaluru (Bangalore)
3 - 5 yrs
Best in industry
Project coordination
Project Coordinator
Search Engine Optimization (SEO)
Web design
Wordpress
+3 more

About FirstPrinciples & The Role

FirstPrinciples is a Tech Holding company and this role is specifically working with the Web Design Team. This team collaborates with the different marketing teams (internal & clients) to design and develop marketing driven websites that generate leads. The role requires an individual to have an eye for design, conceptual understanding of SEO and digital marketing, and knowledge of the WordPress CMS. This role requires an individual to have strong attention to details and strong project management and stakeholder management skills.

Executive Summary
This role is for a design and marketing focused Project Coordinator who will work on website design and development projects. We typically use WordPress as our CMS and iterate fast on websites depending on the requirements from the marketing team. We are looking for someone who is a strong communicator, an eye for design, and is able to make minor content changes as required. 

Requirements

  • Conceptual understanding of SEO and Digital Marketing Principles
  • Strong eye for web and mobile site design
  • Past experience working with the WordPress CMS
  • Decent copy writing skills to give direction to the copy writer and also directly make edits to the content as required
  • Strong written and verbal communication skills
  • Strong project coordination skills
Read more
Vedantu
at Vedantu
8 recruiters
Maqsood Pasha
Posted by Maqsood Pasha
Bengaluru (Bangalore)
4 - 6 yrs
₹5L - ₹6L / yr
Search Engine Optimization (SEO)
SEO management
skill iconHTML/CSS
skill iconGoogle Analytics
Web Analytics
+1 more
- Reviewing and analyzing the sites for areas that can be improved and optimized.- Preparing detailed strategy reports.- Monitoring and creating traffic reports from Google Analytics (Month on month).- Tracking Search Analytics data (Webmaster - Imp, Clicks, Position & CTR).- Identifying powerful keywords to drive the most valuable traffic.- Filling websites and other content with effective keywords.- Assigning effective SEO content for blogs, websites, forums, bookmarking and social media accounts to content writers.- Developing link building strategies which help to rank seed keywords.- Managing Backlinks date from Search console or paid tool (Knowledge about disavow tool for submitting spam links).- Analyzing keywords and SEO techniques used by competitors.
Read more
Vamos digital
at Vamos digital
1 recruiter
Pooja Goyal
Posted by Pooja Goyal
Remote, Bengaluru (Bangalore)
3 - 7 yrs
₹4L - ₹8L / yr
Growth Hacking
Product Marketing
Social Media Marketing (SMM)
Social Media Optimization (SMO)
Social media strategy
+4 more
Someone who can run ad campaigns and manage growth on digital for products and businesses. Apply only if you're willing to work hard, are result driven and love challenges. You'll get to work with some of the best professionals and clients in the country and with a very fun team.
Read more
Maze Metrics India Private Limited
Debashish Boruah
Posted by Debashish Boruah
Bengaluru (Bangalore), Bengaluru (Bangalore)
0 - 1 yrs
₹0L - ₹1L / yr
Digital Marketing
Content Strategy
Google Adwords
skill iconGoogle Analytics
Search Engine Optimization (SEO)
+2 more
Self-motivated individual who is looking to work with an inspirational leader. A person who believes in living a sustainable lifestyle and thrives to be a leader.
Read more
Why apply to jobs via Cutshort
people_solving_puzzle
Personalized job matches
Stop wasting time. Get matched with jobs that meet your skills, aspirations and preferences.
people_verifying_people
Verified hiring teams
See actual hiring teams, find common social connections or connect with them directly. No 3rd party agencies here.
ai_chip
Move faster with AI
We use AI to get you faster responses, recommendations and unmatched user experience.
21,01,133
Matches delivered
37,12,187
Network size
15,000
Companies hiring
Did not find a job you were looking for?
icon
Search for relevant jobs from 10000+ companies such as Google, Amazon & Uber actively hiring on Cutshort.
companies logo
companies logo
companies logo
companies logo
companies logo
Get to hear about interesting companies hiring right now
Company logo
Company logo
Company logo
Company logo
Company logo
Linkedin iconFollow Cutshort
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Subodh Popalwar's profile image

Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
Companies hiring on Cutshort
companies logos